Velvet Rope Playbook

Velvet Rope Playbook

Welcome to The Velvet Rope Playbook, where stories of affluent marketing take center stage. Dive into the lives of fascinating characters, explore the opulent worlds they inhabit, and uncover lessons on exclusivity, influence, and the subtle strategies behind successful branding. Through tales brimming with wit, intrigue, and charm, Mark Satterfield offers insights into what truly resonates with the affluent. Whether you’re seeking inspiration, actionable advice, or simply a delightful escape, The Velvet Rope Playbook delivers stories that educate, entertain, and elevate your approach to marketing in the world of luxury.

Catch all the episodes at http://VelvetRopePodcast.com and claim your FREE copy of my #1 Amazon Best Seller, The Affluent Marketing Blueprint—your guide to attracting wealthy clients.

The Velvet Rope Playbook is an independent production and is not affiliated with or endorsed by any other organization."

Latest Episode

The Suit That Said Everything: Selling to the Wealthy Without Saying a Word (25.08.2025)

Previous Episodes

  • Bougie Dress Code: Looking Effortless Takes Effort 24.08.2025
  • Bougie Defined: From Bourgeoisie to Bottle Service 23.08.2025
  • Velvet Escalators: What High-End Department Stores Know About Selling to the Wealthy 22.08.2025
  • The $1,200 Blowout: What Elite Hair Stylists Teach Us About Selling to the Wealthy 21.08.2025
  • The Curiosity Trigger: How Story Turns Skepticism Into Buy-In 20.08.2025
  • The Registry Effect: How duPont Sells Dreams Without Saying a Word 19.08.2025
  • The Forum Illusion: What the Rich Really Buy—and How to Sell It Without Selling 18.08.2025
  • A Brief History of Bougie 17.08.2025
  • Introduction The Bougie Handbook 16.08.2025
  • The Virtuoso Effect: How Curated Access Creates Automatic Trust With the Wealthy 15.08.2025
  • The Sotheby’s Effect: How to Sell Like a Brand the Wealthy Already Trust 14.08.2025
  • Velvet Envelopes: How Direct Mail Still Wins the Wealthy 13.08.2025
  • The Return of Glamour: Why Selling to the Wealthy Requires a New Playbook 12.08.2025
  • The Story Play: Why Narrative Closes What Numbers Never Can 11.08.2025
  • The Tony Robbins Playbook: How to Command Premium Fees, Control Access, and Become Your Own Luxury Brand 10.08.2025
  • The Savile Row Strategy: How to Make Your Services Feel Custom-Built for the Elite 09.08.2025
  • The Le Rosey Model: How to Become the Elite's Default Choice for Legacy-Level Service 08.08.2025
  • The Chanel Principle: How to Become Timeless, Desired, and Slightly Out of Reach 07.08.2025
  • The Patterson Playbook: How to Scale Trust, Status, and Sales with Signature Precision 06.08.2025
  • The Cary Grant Standard: How to Become the Person Affluent Clients Instinctively Trust 05.08.2025

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