The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
Expert mode marketing technology, AI, and CX insights from top brands and Martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and tech platforms discussing the industry's trends, like AI adoption, first-party data strategies, artificial intelligence in the consumer journey, consumer data privacy, omnichannel customer experience, and more.
The Agile Brand is hosted by Greg Kihlström, martech and artificial intelligence transformation advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.
Latest Episode
Previous Episodes
- #755: Sitecore CMO Michelle Boockoff-Bajdek and Microsoft's Talisha Padgett on designed intelligence for marketing
- #754: Robin Ross on what happens to retail when your best customers are AI agents
- #753: Wrike CMO Christine Royston on building marketing teams for agility
- #752: Microsoft Azure Core CTO Marcus Fontoura on innovation and the platform mindset
- #751: Traject Data CEO Rochelle Thielen on the role of data in retail
- #750: MOO's Corin Mills on the strength of physical marketing in the digital age
- #749: Data Axle CEO Andrew Frawley on using identity resolution for stronger customer relationships
- #748: Markup AI CEO Matt Blumberg on creating a winning AI-supported content strategy
- #747: Shutterfly's Chip Lewis on building a strong content strategy by listening to customers
- #746: Microsoft's Kelly Soligon on personalizing the DTC customer experience
- #745: Digital experience analytics and VOC with Dave Anderson, Contentsquare
- #744: Journey management and driving business results with Mark Smith and Raymond Gerber, Institute for Journey Management
- #743: Always-on collaboration between AI and marketing with Devin Kunysz, Salesforce
- #742: Making frictionless payments a reality with Peter Galvin, NMI
- #741: Managing your brand reputation in real-time with Jeff Hahn, Hahn Agency
- #740: Navigating Build vs. Buy with Luv Kapur, Bit
- #739: Doing Gen Z marketing right with Smita Wadhawan, Constant Contact
- #738: Building marketing strategy when change is the constant with Heidi Bullock, Tealium
- #737: Unlocking sustainable growth using AI with Bryan Gernert, Resonate
- #736: Taking ROI models from confusion to clarity with Carlos Manalo, The Office of Experience
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