Prognosis: Misconception
Reality TV stars are freezing their eggs on camera. Lawmakers in DC are debating federal protection for IVF. Hundreds of millions of dollars are being invested in slick startups that market fertility treatments for all. But this rapid growth has revealed cracks in the system. Misconception, a new series from Bloomberg’s Prognosis, follows reporter Kristen V. Brown on her own intimate journey as she uncovers the business of fertility. Along the way, she finds a fractured industry — a profit-driven field of medicine that thrives on dueling messages of hope and fear as people gamble everything for a chance at a baby.
Latest Episode
Introducing: Levittown (28.03.2025)
Previous Episodes
- Listen Now: Beak Capitalism from Odd Lots 24.11.2024
- Misconception: Great Expectations 13.08.2024
- Misconception: Big Baby 06.08.2024
- Misconception: Money Money Money 30.07.2024
- Misconception: The Baby Boom 23.07.2024
- Introducing: Misconception 23.07.2024
- Introducing: Bloomberg News Now 15.12.2023
- Introducing: Elon, Inc. 13.11.2023
- Covid Cures and Conspiracies Introducing: The Deadly Cure 01.02.2023
- Introducing: Crash Course 05.01.2023
- Targeting the Toughest Diseases (Sponsored Content) 07.11.2022
- Losing It: Gut Instinct 16.08.2022
- Losing It: The Truth About Health and Weight 09.08.2022
- Losing It: Just Don’t Call it A Diet 02.08.2022
- Losing It: A Weight-Loss Mecca’s Secrets 26.07.2022
- Losing It: How to Launch a Diet Empire 19.07.2022
- Losing It: Once Upon a Diet 12.07.2022
- Losing It: When a Calorie Isn’t A Calorie 12.07.2022
- Introducing: Losing It 02.07.2022
- We've Been Nominated for a Webby! 14.04.2022
