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Practical Founders Podcast

Practical Founders Podcast

Greg Head 197 Episodes Aug 21, 2026

The Practical Founders Podcast, hosted by Greg Head, features weekly in-depth interviews with founders who have built valuable software companies without relying on big funding. Each episode explores the real-world journeys of bootstrapped entrepreneurs, sharing insights on building sustainable businesses.

Episodes

#210: 4th Time Founder: Solve Distribution First, Write Code After - Vic Levitin
#210: 4th Time Founder: Solve Distribution First, Write Code After - Vic Levitin Aug 21, 2026 57:46 Vic Levitin is a serial founder who built companies in Israel for two decades before fleeing the war with his young family to the island of Koh Samui, Thailand. His first SaaS company, CrazyLister, grew out of his own e-commerce business where he needed a simple way for eBay sellers to build professional listings without knowing HTML. CrazyLister raised about $700K, then a similar second round, an
#209: Leading from Both Sides of the Table as a PE-Backed SaaS CEO - Steve Oriola
#209: Leading from Both Sides of the Table as a PE-Backed SaaS CEO - Steve Oriola Aug 14, 2026 53:24 Steve Oriola isn't the founder of Unbounce — he's the CEO that Crest Rock Partners brought in to run and transform it. A sales-and-marketing software veteran who spent a decade at Constant Contact, and even ran Act! for a spell (ACT! is the product and company I helped grow and run myself 10 years earlier!). Steve joined Unbounce in January 2024 and acquired the Insightly CRM six months later, mer
#208: How AI Rewrote What Active SaaS Buyers Want in 2026 - Mike Lyon
#208: How AI Rewrote What Active SaaS Buyers Want in 2026 - Mike Lyon Aug 7, 2026 01:13:01 Mike Lyon is the founder and managing director of Vista Point Advisors, a boutique sell-side investment bank he started almost sixteen years ago. A former chemical engineer at Exxon and BP who later joined Citigroup's tech M&A team, he built Vista Point to solve a conflict of interest he watched play out on Wall Street: bankers quietly working both sides of a deal. Vista Point Advisors represents
#207: Former Teacher Built a Market-Leading School Hiring Marketplace - Wayne Cartmel
#207: Former Teacher Built a Market-Leading School Hiring Marketplace - Wayne Cartmel Jul 31, 2026 01:04:05 Wayne Cartmel grew up on a small farm in the Lake District region of northwest England and was selling chickens by the age of four. He trained as a maths teacher in Bedfordshire and could not believe the process he had to go through to apply for jobs — hours of Word-based application forms, one after another. He asked why nobody had digitized it, and then decided to do it himself. Funded by a £5,0
#206: He Sold at $3M ARR and Got a 10X+ Exit to a PE Buyer - Eran Galperin
#206: He Sold at $3M ARR and Got a 10X+ Exit to a PE Buyer - Eran Galperin Jul 24, 2026 01:15:59 Eran Galperin is a Brazilian jiu-jitsu black belt who had already had one VC-backed marketplace failure when he started Gymdesk. Originally called Martial Arts on Rails, it launched in 2016 as a naive version of what he thought a gym needed. He was training five or six times a week and every gym owner he knew hated the software they used. For four years he couldn't acquire customers, so he took a
#205: Domain Knowledge Is the New Moat, Not Features and Code - Cliff Sentel
#205: Domain Knowledge Is the New Moat, Not Features and Code - Cliff Sentel Jul 17, 2026 01:11:24 Cliff Sentell co-founded Compass Professional Health Services in Dallas in 2005, where he and two partners each put in $20,000 and bought a single server. They started in healthcare price transparency, reverse-engineering the cost of specific procedures on specific plans out of billions of insurance claims. The first idea, selling to consumers, flopped, because frustrated patients wouldn't pay $20
#204: He Sold a Majority, Gave Up Control, and Became Indispensable - Matthew Bullis
#204: He Sold a Majority, Gave Up Control, and Became Indispensable - Matthew Bullis Jul 10, 2026 01:07:50 Matthew Bullis grew up in a mud-brick hut with no running water on a small island off South Korea, was adopted to the US at 11 speaking no English. After a dot-com near-miss, he took over his brother's struggling concrete-pumping software — down to about $20,000 a year — for 90% of the company. He taught himself to code and rebuilt it from scratch. From 2016, Bullis built RapidWorks into the opera
#203: Every Software Team Should Put AI Agents on the Org Chart - Nick Olsen
#203: Every Software Team Should Put AI Agents on the Org Chart - Nick Olsen Jul 3, 2026 01:02:48 Nick Olsen is the Head of AI Innovation at Mainsail Partners, where he works hands-on with 25 scaling vertical SaaS companies helping them adopt AI in engineering and product. Before joining Mainsail, Nick spent 20 years helping build ResMan from a 3-person startup into a scaled software company serving the multifamily property management market. Today, Nick leads a team of engineers who embed dir
#202: Practical Fintech: Surviving Payment Platforms and Big Banks - Paul Hoeper
#202: Practical Fintech: Surviving Payment Platforms and Big Banks - Paul Hoeper Jun 26, 2026 56:27 Paul Hoeper founded InvoiceASAP after spotting a simple but painful problem in 2009: home service businesses couldn't easily create invoices or collect payments from the field using mobile devices. He started in New Orleans, launched during the earliest days of mobile apps, and built one of the first mobile invoicing products integrated with both Square and Clover. He also suffered through several
#201: Creating a New Category in SaaS for Key Account Managers - Jerry Alderman
#201: Creating a New Category in SaaS for Key Account Managers - Jerry Alderman Jun 19, 2026 01:00:36 Jerry Alderman is the co-founder and CEO of Valkre Solutions, a SaaS platform built specifically for key account managers who oversee the largest and most strategic customers in global B2B companies. After careers in engineering, sales, leadership, entrepreneurship, and customer value consulting, Jerry discovered that key account managers were still managing critical customer relationships with sp
#200: The Biggest Pricing Mistakes That Hurt Growing SaaS Companies - TJ Joosten
#200: The Biggest Pricing Mistakes That Hurt Growing SaaS Companies - TJ Joosten Jun 12, 2026 58:37 TJ Joosten is the co-founder of RevFixr, a pricing and monetization consultancy that helps SaaS companies improve pricing, packaging, and revenue growth. Before starting RevFixr, TJ spent a decade building and selling software, helping early-stage companies find customers, refine product-market fit, and navigate pricing decisions from small startup deals to multi-million-dollar enterprise contract
#199: Enterprise SaaS Built on Salesforce to a Practical Founder Exit - Rupert Mayer
#199: Enterprise SaaS Built on Salesforce to a Practical Founder Exit - Rupert Mayer Jun 5, 2026 01:15:15 Rupert Mayer is the founder of IPfolio, a vertical SaaS platform built for corporate intellectual property teams to manage patents, trademarks, renewals, and innovation workflows. Originally from Austria, Rupert stumbled into IP software while helping a patent law firm solve Y2K risks, then moved to Silicon Valley to build a modern cloud-based product on Salesforce for smaller in-house IP teams. I

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