Trial Lawyer Nation
Trial Lawyer Nation is a podcast hosted by Michael Cowen that delves into critical topics for legal professionals. The show focuses on building efficient law practices, gaining a competitive edge, and excelling in the courtroom through interviews with experts.
Episodes
209- Onboarding Attorneys the Right Way: Lessons from Michael Cowen & Malorie Peacock
Most law firms don’t lose great attorneys because they lack talent. They lose them because they onboard them the wrong way.In this episode, Michael Cowen and Malorie Peacock break down how to onboard attorneys with clarity, confidence, accountability, and real buy-in.From first-day expectations to file reviews, check-ins, culture, and phased caseloads, they share what works and what can backfire.I
208- Behind the Trial: Michael Cowen and Malorie Peacock on Preparation, Strategy, and Adaptability
In this episode of Trial Lawyer Nation, Michael Cowen and Malorie Peacock share the behind-the-scenes story of a challenging federal trucking trial that tested their preparation, adaptability, and trial strategy. From unexpected courtroom changes and complex logistics to a lengthy jury selection process, they discuss how they navigated uncertainty and turned obstacles into opportunities.They break
207- The Power of Case Framing: Sharif Gray's Approach to Winning at Trial
Join Michael Cowen as he sits down with Sharif Gray to discuss the trial strategies that helped secure a $20 million verdict in a conservative venue. Sharif shares how powerful case framing, compelling storytelling, and connecting with jurors through trust, hope, and dignity can make all the difference at trial. Tune in for practical insights you can apply in your next case.Sharif Graysharif@grayb
206- Nathan Gaffney on Leveraging AI in Legal Practice
Artificial intelligence is transforming the practice of law, but only if you know how to use it. In this episode, Nathan Gaffney shares practical strategies for leveraging AI to brainstorm ideas, draft stronger briefs, streamline discovery, and prepare for trial while protecting client confidentiality. He also discusses the risks of AI hallucinations, privilege concerns, and how to integrate AI in
205- Trial Series | Damages, Jury Selection, and Trial Confidence
In this Ask Michael & Malorie Anything episode, Michael Cowen and Malorie Peacock answer listener questions and share practical insights on some of the most important challenges trial lawyers face in the courtroom. From deciding when to discuss damages with a jury to recognizing and addressing classism during jury selection, they offer strategies designed to help lawyers connect more effective
204- How Dennis "DM" Meador Built Authority, Attracted Clients, and Created Freedom Through Podcasting
In this episode of Trial Lawyer Nation, Michael Cowen sits down with Dennis "DM" Meador to discuss how lawyers can use podcasting as a powerful tool for business development, client acquisition, and thought leadership. Drawing from his own experience building a successful podcast and personal brand, Dennis shares practical strategies for creating content that resonates with audiences, establishes
203- Trial Ready: Michael Cowen & Sonia Rodriguez on Mindset, Logistics & AI in the Courtroom
In this episode, Michael Cowen shares his comprehensive approach to trial preparation, including logistics, mental mindset, and the role of AI in legal research. He discusses practical tips for trial readiness, managing stress, and leveraging technology to improve efficiency.Sonia RodriguezPartner & Attorneysonia,rodriguez@cowenlaw.com
202- Jay Madheswaran on AI in the Courtroom: How Eve Is Transforming Plaintiff Law with Speed, Accuracy, and Trust
In this episode of Trial Lawyer Nation, Jay Madheswaran discusses Eve, a breakthrough legal AI transforming how plaintiff lawyers manage cases. He shares how Eve rapidly analyzes medical records and legal documents with high accuracy, streamlines legal workflows, and helps attorneys focus more on strategy and client service. We also explore how Eve prioritizes data security, reduces AI errors, and
201- Breaking the Mold: Natanya Brooks on Creativity, Authenticity, and Winning Over Juries
In this episode, Natanya Brooks shares how creativity, authenticity, and bold experimentation transformed her trial practice and helped her connect more deeply with juries. From a life-changing experience to developing unconventional courtroom strategies, she explains how trusting your instincts and embracing vulnerability can lead to powerful results.You’ll learn practical ways to break courtroom
200- Michael James on Trial Strategy, Adaptability, and Overcoming Challenges
In this episode, trial lawyer Michael James recounts how he transformed a challenging case with a hung jury and missing evidence into a courtroom success. With only 20 days to prepare, Michael navigated legal hurdles, leveraged storytelling, and adapted his strategy to secure a favorable outcome. This episode offers valuable insights into resilience, strategic thinking, and the power of a beginner
199- Developing Great Trial Lawyers: John Romano on Preparation, Passion, and Purpose
In this episode, legal legend John Romano reveals the timeless principles that keep attorneys passionate and unstoppable — no matter how the legal landscape shifts. From building unbreakable client relationships to mastering case preparation with strategic checklists, Romano shares practical insights backed by over 52 years of extraordinary experience. Discover how embracing teamwork, technology,
198-Blake Brunkenhoefer & Malorie Peacock- Inside a High-Stakes Bus Crash Trial: Strategy, Teamwork, and Execution
In this episode, Michael Cowen, Malorie Peacock, and Blake Brunkenhoefer explore the challenges and strategies involved in a recent $38 million verdict trial concerning a bus crash and trucking negligence. They discuss the complexities of coordinating a multi-lawyer case, managing jury selection in a diverse community, and the importance of live testimony and technology in trial execution. The con
197-Chirs Earley-Built with Intention: Marketing, Mindset, and Meaningful Growth with Chris Earley
In this episode of Trial Lawyer Nation, host Michael Cowen speaks with Chris Earley, a successful personal injury lawyer from Boston. They discuss Chris's journey from starting with nothing to building a thriving law practice, the importance of referral partners, and the power of saying no to cases that don't fit. Chris shares insights on time management, marketing strategies, and the significance
196-How to Dig Deeper in Discovery with Sonia Rodriguez
In this episode of Trial Lawyer Nation, Michael Cowen and Sonia Rodriguez discuss innovative techniques for gathering information during the discovery process. They emphasize the importance of thinking outside the box and utilizing both traditional and non-traditional sources to build a strong case. The conversation covers various methods for researching defendants, the use of public records and F
195-Malorie Peacock-New Year, New Goals with Malorie Peacock: Strategies for Success in 2026
In this episode, Michael Cowen and Malorie Peacock kick off 2026 by discussing their New Year's resolutions and strategies for achieving them. They emphasize the importance of setting specific, actionable goals and the role of accountability in personal and professional growth. Michael shares his approach to maintaining focus on goals by understanding the 'why' behind them, while Malorie talks abo
194-Lessons Learned in 2025 with Sonia Rodriguez: Reflecting on the Past Year
In this episode, Michael Cowen and Sonia Rodriguez reflect on the past year's key lessons, emphasizing the importance of maximizing case value, the role of AI in legal practice, and the significance of clear communication and consistency within a law firm. They discuss how AI has been a game-changer in processing information and finding consistencies in data, despite its imperfections. The convers
193-Trial Lawyer Nation: Best Moments of 2025
In this special episode, we revisit some of the most impactful moments from Trial Lawyer Nation in 2025. From high-stakes verdicts and trial strategies to leadership, personal growth, and the importance of sharing lessons with others, these clips showcase the preparation, credibility, and insight that define great lawyers. Tune in for a year’s worth of memorable conversations and practical takeawa
192-Michael Leizerman-How Michael Leizerman Secured an $82.1 Million Win in a Landmark Trucking Case
SummaryIn this episode of Trial Lawyer Nation, Michael Leizerman shares insights from his experience winning an $82.1 million verdict in a challenging motorcycle accident case. He discusses the importance of credibility, the dynamics of working with a legal team, and the strategies used to connect with jurors. Leizerman emphasizes the need for compassion in the courtroom, the effective use of visu
191-Trial Series: The Art of Cross-Examining Defense Medical Personnel
In this episode of the Trial Series, hosts Michael Cowen and guest Malorie Peacock delve into the intricacies of cross-examining defense medical personnel. They share personal anecdotes and strategies for effectively challenging the credibility of defense medical experts in court. The discussion highlights the importance of storytelling in trials and how to leverage medical records and expert test
190-Nicholas Liakas & Jessica Brylo- Beyond The Verdict: How Preparation and Credibility Win Tough Cases
In this episode of Trial Lawyer Nation, host Michael Cowen is joined by Nicholas Liakas, a New York attorney, and Jessica Brylo, a trial consultant. They discuss a challenging case involving a young man who suffered severe injuries at a train station. The episode delves into the complexities of the case, including the defense's claim of attempted suicide, the strategies employed to counter this na
189-Michael Cowen-Mastering the Art and Heart of Legal Practice
In this episode of "Trial Lawyer Nation," Sonia Rodriguez interviews Michael Cowen, delving into his journey from a background skeptical of personal injury law to becoming a passionate advocate for clients. Michael shares his initial reluctance, influenced by family views against lawsuits, and how working part-time for personal injury lawyers during law school changed his perspective. He discusses
188-Trial Series- The Effective Examination of Treating Doctors
In this episode of Trial Lawyer Nation, Michael Cowen and Malorie Peacock discuss the effective examination of treating doctors in trial settings. They emphasize the importance of concise and persuasive direct examination techniques, the necessity of understanding medical terminology, and the critical role of establishing causation through expert medical opinions. The conversation provides practic
187-David Craig-The Path to Legal Excellence and Innovation
In this episode of Trial Lawyer Nation, host Michael Cowen interviews David Craig, a seasoned truck accident lawyer from Indianapolis. They discuss David's journey into truck accident law, the unique challenges of these cases, and the importance of knowledge and mastery in the field. David shares insights from interviewing truck drivers, the role of rapid response teams in preserving evidence, and
186-Natalie Arledge-Strategic Choices & Jury Trust: The $1.7 Million Verdict Story
In this episode of Trial Lawyer Nation, Michael Cowen and Natalie Arledge delve into the complexities of a challenging legal case that resulted in a remarkable $1.7 million verdict. They discuss the strategic decisions, overcoming liability challenges, and the importance of trusting the jury. Join them as they share insights and lessons learned from navigating this intricate legal journey.
185-Todd Tracy- Crashworthiness & Collaboration: Lessons from Todd Tracy
In this episode of Trial Lawyer Nation, Michael Cowen sits down with Todd Tracy, a powerhouse attorney in automotive product liability. Todd shares his journey from defending car manufacturers to fighting for crash victims. They dive into what it takes to spot and win vehicle defect cases, and Todd stresses how important it is for lawyers to work together and share resources to get the best result
184-Robert Hirschhorn-From Courtroom to AI: Robert Hirschhorn's Journey in Jury Consulting
In this episode of Trial Lawyer Nation, host Michael Cowen sits down with renowned jury consultant Robert Hirschhorn. Robert shares his journey from criminal defense attorney to pioneering jury consultant, and how he and his partner, Cathy Bennett, helped transform the field. He introduces Verdict Hub, an AI-driven platform making jury research more accessible for personal injury lawyers, and disc
183-Trial Series- The 30-Minute Witness: Keeping Juries Engaged
In this episode of Trial Lawyer Nation, host Michael Cowen sits down with partner, Malorie Peacock to introduce a new trial series focused on effective trial tactics. They discuss the concept of the '30-Minute Witness'—the practice of limiting witness testimonies to 30 minutes or less to maintain jury attention. They emphasize the importance of preparation, simplifying case elements, and using vis
182 - Sonia Rodriguez – Winning An $8.5M Verdict After A Client's Phenomenal Recovery From A TBI
When host Michael Cowen and partner Sonia Rodriguez represented a high-earning tech executive who returned to work after a traumatic brain injury, they leaned on this strategy: “Trust the people that knew her before and after over any paid expert.” Compelling before-and-after stories, strategic witness testimony, and visual evidence helped Michael and Sonia demonstrate real damages—even when their
181 - Laura Pazin Porter – Resolving a Wrongful Death Case with Empathy, Strategy
These cases are “righteous,” explains host Michael Cowen, “because when a tractor trailer is backing across the roadway, it is very difficult for oncoming traffic to see the trailer in time to stop.” He and trial partner Laura Pazin Porter recently resolved just such a case, in which their clients’ father died after striking an 18-wheeler that was backing across a highway at night. Laura describes
180 - Delisi Friday – Are You Making LinkedIn Work for You?
In 2023, an American Bar Association report revealed that 81% of lawyers who use social media use LinkedIn. “That sounds like a huge number, but I guarantee you they don't maximize their use of the platform,” Delisi Friday says to host Michael Cowen. The founder of First Call Friday, Delisi trains lawyers how to get the most out of LinkedIn and other marketing strategies. Tune in for her pro tips,
179 - Juishree Samant – The Unexpected Path from Reception Desk to Trial Table
Receptionist-turned-litigator Juishree Samant got a masterclass right after law school when she worked in pre-litigation, convincing potential clients to hire the firm and resolving around 500 cases. “It puts you in a position where you're comfortable picking up the phone no matter who it is you're talking to, whether that be the client, whether that be adjuster, opposing counsel,” she explains in
178 - David Christensen and Sarah Kime – Nine Minutes of Neglect: A $9.5 Million Lesson
Like a true crime thriller, the story of a gas station's tragic indifference unfolds as Michigan attorneys David Christensen and Sarah Kime share with host Michael Cowen how they secured a $9.5 million verdict after a clerk refused to call 911 for a stabbing victim. Shocking surveillance footage revealed the underage employee's callousness as the 30-year-old customer bled to death outside the stor
177 - Leon Dacbert – Your Firm Has Legal Software. Now What?
"We want our technology to create a better experience for clients and employees, not just one more extra task to do every day," says Leon Dacbert, a lawyer and chief technology officer at Begum Law Group. Leon joins host Michael Cowen to share his experience transitioning from server-based case management software to cloud solutions. Drawing from his personal journey of selecting, implementing, an
176 - “Ask Michael and Malorie Anything” - Demonstrations and Reenactments
"Seeing is believing. When people actually see something rather than just hearing someone talk about it, it makes a huge difference," host Michael Cowen says of the impact of live demonstrations in personal injury cases. In this segment of “Ask Michael and Malorie Anything,” Michael and partner Malorie Peacock reveal how real-world demonstrations can make complex principles understandable to juror
175 - Harlan Schillinger – Why Your Marketing Isn't Working
In 1977, when attorney advertising became legal through the Bates decision, Harlan Schillinger spotted an opportunity that would pioneer an entire industry. In this episode, the self-described "grandfather of legal marketing" shares insights from his nearly five decades of experience with host Michael Cowen. While emphasizing television's enduring power, Harlan explains how social media and digita
174 - Amy Hall – Elevating Your Case with Visual Trial Strategy
Host Michael Cowen welcomes back visual trial strategist Amy Hall for a discussion about her work helping lawyers connect with juries through visual displays. As she explains, people remember more of what they see than what they just hear – which makes visuals an important tactic in the courtroom. Her strategy focuses on guiding her clients to distill a case so that they display only important poi
173 - Malorie Peacock - You Asked. We Answered. 8 Burning Listener Questions
In the first installment of their new “Ask Malorie and Michael Anything” feature, host Michael Cowen and colleague Malorie Peacock tackle eight questions from listeners. They offer strategies and tips on topics ranging from launching a career as a personal injury lawyer, to navigating a traumatic brain injury case, to managing doubts about an expert witness.Have a question for Michael and Malorie?
172 - Brian Glass – Leveraging Accountability, Delegation, and Data to Steer a Firm
Brian Glass started his career at a firm that competed with his father’s, Ben Glass Law. Today, he’s a partner at the firm, where he and his father have carved out their own practices and roles.Brian visits with host Michael Cowen to share insights about what he’s learned as the firm’s integrator who manages budget, salaries, bonuses, marketing, or anything in the “integrator box.” Tune in for his
171 - Jason Hennessey – You Can’t Control Google’s Algorithm; You Can Master Digital Marketing
When it came time to name his book, Jason Hennessey left nothing to chance. Anyone searching for “law firm SEO” would find his agency, videos, and his book: “Law Firm SEO.” “I'm dominating that keyword, and it's all by design.”With host Michael Cowen, Jason defines words in the digital marketing dictionary like “SEO” and “LSAs.” He pulls back the curtain on the Google algorithm. And he describes s
170 - Dirk Derrick – Leveraging the Transformative Power of Focus Groups
South Carolina PI attorney Dirk Derrick joins host Michael Cowen for an in-depth discussion about Dirk’s innovative approach to focus groups. By prioritizing truth-seeking and empowering clients through data-driven decisions, Dirk’s team uses focus groups to maximize case values. Plaintiffs’ attorneys who want to learn more are invited to request access to his podcast, “The Appraisers,” where othe
169 - Sonia Rodriguez – Life Happens; Past Injuries Aren’t Fatal to PI Clients’ Claims
Rarely does a personal injury client walk in the door with a clean medical history. Aches, pains, complaints, chiropractic visits – “it’s just the reality of life,” says Sonia Rodriguez, host Michael Cowen’s colleague at Cowen Rodriguez Peacock.In this conversation, Sonia and Michael discuss the art of strategically managing personal injury cases that involve preexisting conditions and subsequent
168 - Mike Alder – Why Lawyers Need Discipline, Consistency, and a Spiked Meditation Mat
Three decades as a trial lawyer; 30 trials; more than $3 billion in verdicts and settlements; thriving practices: Ask Mike Alder how he does it, and his answer is simple. “Take a cold shower and make your bed.”Make your bed, every day, because it teaches the discipline a trial lawyer needs. Prefer a warm shower? Take a cold one anyway, because stepping outside your comfort zone prepares a tri
167 - Malorie Peacock – The Law Firm Manager’s Guide to Ditching Drama, Accentuating Accountability
“If you’re a lawyer listening to this podcast and you manage anybody,” says Malorie Peacock, “I think you can find some value in some of the stuff that we’re going to talk about.”What Malorie and host Michael Cowen talk about is effective law firm leadership, and the “stuff” includes strategies for building a culture of accountability without workplace drama. Borrowing insights from Cy Wakeman’s r
166 - Darryl Isaacs - In a World with Millions of Lawyers, You Can Stand Out
Host Michael Cowen chats with Darryl Isaacs of Isaacs & Isaacs Personal Injury Lawyers about personal branding and marketing. Darryl shares his journey from starting his practice in Kentucky to becoming a widely recognized figure in personal injury law across several states, with his own trademarked nickname: “The Hammer.” From television advertisements to digital platforms, Darryl discusses h
165 - Drew Gilliland and Teana Overton – Little Pinky, Big Verdict: $1.8 Million
“I think it’s more than just the pinky,” Teana Overton says of her client’s injury from a trip-and-fall. In fact, the pinky bone shattered, requiring surgery and limiting the client’s way of life.Teana and Drew Gilliland join host Michael Cowen to discuss how they won $1.8 million for the plaintiff. Their behind-the-scenes description of the case highlights how they developed a strong relationship
164 - Abbey Vela - Strategies for Building and Maintaining an Attorney Referral-Based Practice
Host Michael Cowen invites Business Development Manager Abbey Vela to discuss how Cowen Rodriguez Peacock attracts and then keeps referral partners over the long haul. Abbey’s role at the firm is to connect and communicate with referrals; as she explains, it’s a position that “a lot of law firms tend to lack.” Michael observes that any firm interested in building a referral-based practice must be
163 - Joe Fried – $16.2 Million Verdict in Pioneering Case against Amazon
Renowned trucking accident lawyer Joe Fried tried the second case in the nation and the first in Georgia to test Amazon’s claims that it has no responsibility for its drivers’ conduct.The result was a $16.2 million verdict against Amazon for pain and suffering endured by his client’s son, an 8-year-old boy who was run over by a delivery van. As Joe explains to host Michael Cowen, the groundbreakin
162 - Jessica Brylo – Harnessing the Power of Big Data and Focus Groups
Think of focus groups as macro – exposing holes in the case and main issues from the jurors’ perspectives. Think of big data as micro – revealing the win rate, the ask, the possible outcome in terms of money.In her second visit to Trial Lawyer Nation, Jessica Brylo, owner and lead litigation consultant at Trial Dynamics, outlines the utility of both tools. The conversation with host Michael Cowen
161 - Dan Ambrose’s Trial Lawyers University – Big Names, Boot Camps, Case Breakdowns
From October 16 to 19, Caesars Palace will be the site of Trial Lawyers University, an in-depth educational opportunity for lawyers who want to sharpen their skills, network, and perhaps – if they’re brave – belt out tunes at a karaoke bar.Trial Lawyers University founder Dan Ambrose offers a preview of what’s in store at TLU Vegas during this conversation with host Michael Cowen. He explains how
160 - Bruce Inosencio – The Four Words that Drove His Record-Setting Verdict
“Statistics suck. Stories stick.”For Bruce Inosencio, this motto proved a north star guiding his case against a Michigan nursing home. With host Michael Cowen, Bruce acknowledges the challenge he faced: How to prove that the facility owed damages when the patient was an elderly, sick woman? To do so, he and his legal team connected with the jurors so they’d be invested in the story of the 87-
159 - Sean Claggett – The Billion Dollar Ask That Birthed JuryBall
Sean Claggett is on a mission to change the way trial lawyers use data so they don’t leave billions on the table.The author of JuryBall: The Big Data Revolution is Here, Sean, joins Michael Cowen to discuss how using focus groups and big data have helped him learn from early losses and helped his clients get what they deserve. “Asking for too much money is dangerous, but if you don’t ask for enoug
158 - Malorie Peacock – A Case is About the Jurors: Winning a Tough Wrongful Death Case
In trial, you have to be ready and just accept the fact that things are never going to be perfect. They’re never going to go the way you planned it. In this episode of Trial Lawyer Nation, Michael Cowen and Malorie Peacock share their strategies (as well as the hiccups they overcame) from their recent $4M verdict on a trucking wrongful death case, where only 10% of the fault was put on their
157 - Przemek Lubecki–Focus on Process and Human Connection for Trial Success
Many people hate losing. Trial lawyers are no different. But can ignoring the thought of winning or losing a trial actually increase your chances of victory?In this episode of Trial Lawyer Nation, Michael Cowen hosts attorney Przemek Lubecki of New Orleans law firm Morris Bart. Michael and Przemek cover many topics, from embracing the performative aspect of trial, making connections with jurors, a
156 - Sonia Rodriguez – Incredible Settlements Come From Being Ready for Trial
Like crashes, luck is predictable. If you want to get “lucky” and get multimillion-dollar settlements regularly, then you have to put in the time and do the work. And it also helps to have the right mindset and strategy for your case.In this episode of Trial Lawyer Nation, host Michael Cowen is joined by his partner Sonia Rodriguez. Tune in as Sonia explains the shift in mindset that led to
155 - Big Rig Bootcamp – Your Gateway to Mastering Trucking Litigation
For trial lawyers seeking to level up in their trucking law practice, Cowen’s Big Rig Bootcamp is an unmissable opportunity.In this bonus episode of Trial Lawyer Nation, host Michael Cowan is joined by Isabella Santellan, marketing director at Cowen Rodriguez Peacock to preview Big Rig Bootcamp. At Big Rig Bootcamp, you’ll take a deep dive into the trucking industry’s intricacies, including how co
154 - Lara Brock–Whether in Trial or Arbitration, Compete to Win
“In order to be a good trial lawyer, you have to have that innate sense of ‘let’s go, I’m ready to go.’”In this episode of Trial Lawyer Nation, host Michael Cowen talks to seasoned trial lawyer Lara Brock of Espinoza & Brock, PLLC about her sports-oriented, competitive mindset that has influenced both how she practices law and serves as a leader within her law firm. Tune in as Michael and
153 - Sach Oliver–Depositions Are Trial
The road to success is paved with failure, but if a trial lawyer can learn from those failures, they will ultimately become a more effective advocate.In this episode of Trial Lawyer Nation, host Michael Cowen sits down with trial lawyer Sach Oliver of Oliver Law Firm to discuss how lawyers can continually hone their skills by learning from their own failures, learning from other attorneys, and tre
152 - Odalys Lopez – How to Develop Attorney Skills and Mindset in Your Law Firm
Once you start getting big results, then people give you more opportunities to do bigger cases. But as a new lawyer, how do you begin getting big results?In this episode of Trial Lawyer Nation, host Michael Cowen welcomes Odalys Lopez, an up-and-coming lawyer at Cowen Rodriguez Peacock, who shares insights on being a new lawyer. Tune in as Michael and Odalys discuss the firm’s strategies to d
151 - Alex Begum - $2.1 Million Verdict in a Tough Case
Build “top mind awareness” for your law firm to get the PI cases you actually want. Then focus on what’s-in-it-for-the-jury to win them. In this episode of Trial Lawyer Nation, host Michael Cowen welcomes Alex Begum, the founding shareholder of Begum Law Group Injury Lawyers. Alex shares his journey towards mastering the business side of law, emphasizing the importance of financial acumen and
150 - Malorie Peacock - How to Move the Ball Forward and Not Just Do Busy Work
Just focus on your biggest PI cases. Afterall, that’s where you make the most money and the biggest difference, so it should be easy. Right? Wrong. Before you know it, you’ve spent the majority of your time working on cases where you’re just trying to get your expenses back, and not working enough on your big cases. So how do you make sure you actually focus your attention on where it is needed th
149 - Robert Ingalls - The Power of a Podcast: Build Trust with Prospects Before They Pick Up the Phone
Can lawyers really get cases from their podcasts? Robert Ingalls built a business banking on just that. In this episode of Trial Lawyer Nation, host Michael Cowen welcomes LawPods CEO and Founder (and recovering lawyer) Robert Ingalls to discuss how lawyers are using podcasts to fuel their businesses and personal brands.Podcasts have the ability to create an immediate connection between the hosts
148 - Gyi Tsakalakis - How to Promote Your Law Firm With Digital Legal Marketing Expert Gyi Tsakalakis
Marketing a law practice is different from other types of businesses, due to things such as unique ethical considerations and the referral aspect.On this episode of Trial Lawyer Nation, Michael Cowen is joined by Gyi Tsakalakis, President and Co-Founder of AttorneySync, a digital legal marketing agency. A former trial lawyer from Southeast Michigan, Gyi is also the co-host of the Lunch Hour Legal
147 - Robert Disque – Are You a Trial Lawyer or Just a Litigator?
Empathy is an emotion not commonly associated with lawyers. But harnessing it can provide valuable insight.On this episode of Trial Lawyer Nation, Michael Cowen is joined by colleague Robert Disque who focuses his practice on 18-wheeler and commercial vehicle cases. Tune in to hear Michael and Robert discuss Robert’s path to law, the difference between a litigator and a trial lawyer, and how
146 - Anthony Vessel on Leadership, Empathy, and Professional Development
Lawyers aren’t necessarily great business people, or even good law office managers for that matter. That’s because running a business requires a different type of skill set than the practice of law. However, if you have a firm that is run well, you will have more time to be a good lawyer.On this episode of Trial Lawyer Nation, Michael Cowen is joined by Anthony Vessel, a lawyer from Houston, Texas
145 - Natalie Arledge - Goal-Setting for Success: Michael and Natalie's Roadmap for 2024
It’s that time of year again. What do we want 2024 (and beyond) to look like and how are we going to make it happen? At Cowen | Rodriguez | Peacock, it all starts with goals.But, as we’ve all learned by now, all goals are not created equal. How do you identify your goals? Are they long-term or short-term and how do they align with your existing circumstances? Are they specific or general? How do y
144 - Eric Oliver - Beyond the Facts: Trial Consultant Eric Oliver on How to Tell Your Client’s Story
Jury trials can be notoriously unpredictable, even when the facts are in your favor. To be successful at trial, attorneys need to do more than just rehearse their opening and closing statements. They also need to know how to influence the jury.On this episode of Trial Lawyer Nation, Michael Cowen is joined by nationally recognized trial consultant and the author of several trial guides, Eric Olive
143 - Malorie Peacock - Employees Can’t Read Minds: Michael and Malorie on Law Firm Training
Lawyers constantly receive training in the form of CLE. However, training staff members in the day-to-day running of a law office is no less important to a successful practice. Nobody comes into a law firm knowing everything. Ongoing reminders and documented procedures are needed for employees to learn new things, retain information, and correct mistakes. On this episode of Trial Lawyer Natio
142 - Ed Ciarimboli - Visuals, Sequencing, and Zoom: Ed Ciarimboli on Trying Cases Post-COVID
Trying cases is an evolving process. And if you’ve been doing the same thing for 25 years, you’ve probably been doing something wrong for the past 24 years. From shorter jury attention spans, to Zooming in experts, to condensing information, and incorporating more visuals, courtroom trial techniques and jury expectations have changed significantly following COVID. On this episode of Trial Law
141 - Malorie Peacock - How Michael and Malorie Got a $17.5 Million Verdict in a Tough Case (Part 2)
Trial is not a law school exam. Just because you can technically put in evidence of certain elements of damages, doesn’t mean it's in the client’s best interest to do so. It’s up to you–after having the conversation with your client, of course–to make strategic choices on damages. Afterall, the goal is to maximize chances of getting the best possible verdict for your client.On this episode o
140 - Maxey Scherr - From Theater to Trial: Maxey Scherr on Starting Strong, Establishing Your Reputation, and Letting Go
Trial lawyers can’t be afraid of failure. It is often by refusing default thinking and defying expectations that a trial lawyer gets the first big win that sets the tone for their career. On this episode of Trial Lawyer Nation, Michael Cowen speaks with Maxey Scherr–a Texas trial lawyer, board certified in truck accident law–who recently started her own law firm and found immediate success wi
139 - Malorie Peacock - How Michael and Malorie Got a $17.5 Million Verdict in a Tough Case
There’s data going all the way back to the 1970s showing that people have lost a leg while operating a forklift. Not only do these leg crush injuries keep occurring, but it's the most common injury with a stand-up forklift. It’s a big problem. However, the industry has been able to avoid having to change anything because they've been able to get the standard written to support their design d
138 - Rick Friedman - Unlocking Success: Rick Friedman on Trying Cases, Self-Improvement, and Framing Moral Truth
Losing is what helps us develop as trial lawyers. If you quit too early after losing a case, you will never know the success you could have had.On this episode of Trial Lawyer Nation, Michael Cowen speaks with renowned trial lawyer and highly influential author, Rick Friedman. Rick has won multiple nine-figure verdicts, including a verdict against Monsanto for $72 million. What is the secret to Ri
137 - Michael Leizerman - How Michael Leizerman Won $18 million in a Tough Case
As a trucking trial lawyer, if you are compassionate, people can walk all over you and you won’t get good results, you need to be both fierce and compassionate. On this episode of Trial Lawyer Nation, Michael Cowen and Michael Leizerman discuss the ins and outs of wrongful death litigation. Leizerman draws on his experience as a truck accident lawyer and shares the strategies he used to win a
136 - Natalie Arledge - Can You Be a Successful Trial Lawyer Without Being a Sh*tty Parent?
Being an exceptional trial lawyer requires mastering a lot of skills they don’t teach in school. The same can be said for being an exceptional parent. But, sticking the landing on both? That must be a pipedream, right?On this episode of Trial Lawyer Nation, Michael Cowen and his new Partner, Natalie Arledge, discuss whether it’s possible to be a successful trial lawyer without being a shitty paren
135 - Amy Hall - The “Formula” for Effective Visual Trial Strategy
Lawyers know their cases backwards and forwards. However, jurors may need help honing in on the most important elements of a case. Visual trial strategy helps create a series of clear, tailored exhibits to present to a jury at trial.On this episode of Trial Lawyer Nation, Michael Cowen talks to visual trial strategist, Amy Hall. Amy discusses her tried-and-true three-exhibit formula–the anchor, th
134 - Sonia Rodriguez - Cracking the Expert Witness Code: Getting the Best from Your Retained Experts
“The relationship between the expert and the lawyer is a lot like a horse and a rider. I don't want you to lead me in a dangerous situation, and I don't want to lead you in a dangerous situation.”On this episode of Trial Lawyer Nation, host Michael Cowen is joined by his partner Sonia Rodriguez, for a discussion on the dos and don’ts of working with retained expert witnesses. Sonia and Michael dis
133 - Michael Neff - Navigating Premises Liability Cases: Insights from a Seasoned Trial Lawyer
Premises cases can be a tough way to make a living. “It’s challenging, like medical malpractice, but with the right experts, with the right research, with the right resilience, you can win these cases.”On this episode of Trial Lawyer Nation, Michael Cowen speaks with Michael Neff, an experienced trial lawyer, about the oft-forgotten yet critically important and challenging area of tort law–premise
132 - Malorie Peacock - The Hidden Power of Lay Witnesses
Lay witnesses. Whether you call them eyewitnesses, ‘before and after’ witnesses, or damages witnesses, you need them to help you make your case. And sometimes the most unexpected ordinary people can be the greatest witnesses. “There's obvious ones like the spouse or the children or family members of your plaintiff. But beyond that, there's coworkers, there's neighbors, there's the pastor, the
131 - John Romano - The Art of Trial Preparation
There are great episodes and there are John Romano episodes. This is not one you want to miss.On this episode of Trial Lawyer Nation, Michael sits down with legendary trial lawyer John Romano as he shares wisdom acquired over five decades of law practice. John reveals valuable insights into the mindset of a winning trial attorney, practical preparation tips, the importance of jury research,
130 - Malorie Peacock - Keeping Calm Amidst the Chaos: How to Handle Difficult Clients
If you practice law long enough, you are bound to come across a difficult client. On this episode of Trial Lawyer Nation, Michael and Malorie tackle setting expectations for communication, documenting actions taken in each case, and laying the groundwork early for client satisfaction.The episode also explores the challenges of identifying the source of clients' demands and concerns, and reminds li
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