Designer's Oasis
Designer's Oasis is a podcast for interior designers who want to build, grow, or scale their businesses. Host Kate Bendewald shares actionable, simple advice on topics like getting portfolio-worthy projects, charging for services, and doing things differently. She offers an authentic, approachable approach to help designers start where they are and build confidence.
Episodes
#105 | How to Set Boundaries in your Interior Design Business (& Life)
Interior Designer's Business Blueprint In this episode, Becca and I talk about the role boundaries play in building a sustainable interior design business. We explore why boundaries can feel difficult to set — especially for women and service-based entrepreneurs — and how designers can begin creating healthier expectations around time, scope, communication, and client relationships. In this ep
#104 | Take a Look Inside the Interior Designer's Business Blueprint with Esther Ellard & Colleen Slack
Interior Designer's Business Blueprint "You don't have to build your business someone else's way—you get to build it around your values, your lifestyle, and the way you actually want to live." What if the biggest shift in your business doesn't come from working harder, but from getting clearer about what actually matters to you? In this episode, I'm joined by two longtime Designer's Oasis mem
#103 | How to Handle Imposter Syndrome in Interior Design (And Why It Shows Up at Every Level)
Imposter syndrome gets tossed around constantly in the design world — but what if it's not a syndrome… it's just a temporary feeling (and one we can learn to move through)? In this episode, we unpack why "imposter syndrome" might be the wrong label, how it can turn into an excuse that keeps you stuck, and what to do when those thoughts show up mid-project, mid-pivot, or mid-big-decision. We ta
#102 | Nurturing Your Creativity as an Interior Designer
Interior Designer's Business Blueprint Creativity isn't just for "artsy" people — it's a key part of being a great designer, problem-solver, and business owner. In this episode, we talk about what creativity actually is (hint: it's not just painting or making something pretty), why stress can shut it down, and how wellness, community, and novelty can help you reconnect with the part of you that
#101 | Permission to Pivot: Redefining Success on Your Own Terms
"Sometimes we think one thing is the goal, but as we start moving through it, it shifts and pivots. The goal might stay the same—but the how can change." In this episode, we dive into one of the most powerful (and often uncomfortable) parts of entrepreneurship: pivoting. Whether you're evolving your services, redefining success, or quietly questioning whether the path you're on still fits, this
Rewrite the Rules: Build a Business That Feels Like You
For Interior Designers Who Want Profit, Peace, and Portfolio-Worthy Projects Doors are open for the Interior Designers Business Blueprint 2.0 Course and the Designer's Oasis Membership - find out more here! Doors Close September 30th! 🎯 Learn More: Interior Designer's Business Blueprint - https://www.designersoasis.com/join WANT MORE? 🛒 Template Shop - 10% off the shop PODCAST10 (Lim
#74 | 20 Time Saving Tips for Interior Designers [REPLAY]
What is most important is that you start to recognize the value of your time. Discovering the value of your time includes understanding how important it is to manage, control, and protect it while still remaining flexible as a business owner. In today's episode, we dive deep into time-saving tips tailored specifically for interior designers that will help you handle minor inefficiencies so that yo
#53 | How to run your Interior Design Consultation like a Pro
Want to have better proposals? Start with delivering better consultations. Consultations are the first step in working with your client and the better experience they have, the more likely they will want to work with you Here's a glance at the episode: I discuss how to effectively set expectations for your clients from the beginning - even before the consultation begins. I share how I prepare fo
#35 | How Hiring can Dramatically Improve your Interior Design Business
Today we are putting pen to paper and talking all about the benefits of hiring for your interior design business. I am passionate about this and feel strongly that every interior designer should have at least one assistant. Here's a glance at this episode… I dive right into why most designers get stuck on hiring and understanding how they would utilize an assistant. I share how having an assistan
#31 | 5 Reasons Why Client's Aren't Moving Ahead with You
You might not always be able to change their minds but if you can look into why a client isn't moving forward with your services, you can find out where you're losing a client and if it's something that you can adjust in your business. In this episode, I'll dive into the 5 reasons why clients aren't moving ahead with you that I've learned over time with tracking and small changes. Here's a glance
#30 | How to Get out of the Perfectionist Trap
Aim for excellence and know that perfection is impossible. I want excellence in my business and for projects to be complete and done extremely well, but perfect just won't always happen. Trust me, I get it! I've found that I have been a victim of the perfectionist trap for way too long and am just recently figuring out just how much this has held me back. We are exposed to the pain-free narratives
#29 | Lead Magnet Ideas for Interior Designers
People feel more trusting and eager to work with someone when they can see part of the process or learn more about you from the start. Today's episode is all about my favorite lead magnet idea for interior designers to help you find the right type of client from the start, share your process, and streamline your business. In this episode, we answer questions like… What lead magnet may be the rig
#28 | Are these Limiting Beliefs Holding You Back/Keeping you Stuck?
You don't know what is going to work unless you start doing the work. You will ALWAYS be refining so you just have to get started. Limiting beliefs, you know those sneaky thoughts that creep in sabotage your progress? When left unchecked, they can wreak havoc on your potential. I hear a lot of limiting beliefs from the designers I work with. Today I'm sharing some of the common limiting beliefs I
#20 | Making Space for the Things that Matter [REPLAY]
You don't want to look back at your life and feel like you missed opportunities to get the most out of life. Whatever it is, these are the things that matter. Leisure matters. Family time Matters. Time with friends matter. Travel matters. What are the things that matter to you? If we aren't intentional about our time and protect the things that matter, it's too easy to look up and be like, oh my
#14 | How to Attract Full-Service Interior Design Clients [REPLAY]
In today's episode, we discuss how to attract the right kinds of clients for full-service interior design projects. It can be challenging to find clients who are wanting to commit full-service so I am going to share a few methods and tips for attracting these types of clients. We are also going to dive into the benefits of full-service design (for clients and designers), how to attract the right
#11 | Managing Client Expectations During Renovation [REPLAY]
In today's episode, we discuss how client expectations start at the beginning of the design process. It's imperative to build a good relationship with your client. Make sure you are open, honest, communicative, and direct. This will translate to more business in the future, through referrals or future projects. In this episode we discuss: How to set goals for a client's timeframe while also allo
#101 | What's Next for the Designer's Oasis Podcast?
Designer's Oasis Membership In today's episode, I share the next steps for this podcast, where to find me and what's next for Designer's Oasis! Here's a glance at this episode… I share how I am pausing the podcast to focus on other priorities and creative pursuits - I'm so grateful for the joy and learning it's brought me. I discuss how I'm returning to client design work and enhancing the De
#100 | Going Alcohol-Free - The Surprising Joys and Benefits of Ditching Alcohol
Designers Oasis Membership In today's episode, I'm opening up about going alcohol-free this year and the impact this decision has had on my health, my work, and my relationships. I had gotten to a point where my anxiety had gotten worse and I suspected my alcohol use was a way to manage anxiety. I knew it was impacting my day-to-day energy, mood, stress levels, and anxiety. It started when we mo
#99 | Running an Efficient and Joyful Design Firm with Andi Morse
Interior Designer's Business Blueprint I sat down with Andi Morse of Morse Design in Atlanta in today's episode. Andi shared how she believes offering multiple services is the key to getting your foot (literally and figuratively) in the door with clients. We chatted about good processes and protecting your creative energy, hiring, and business growth. Andi's down-to-earth sensibility has helped
#98 | Unlock An Enduring Business by Nurturing Client Relationships with Gideon Mendelson
Interior Designer's Business Blueprint In today's episode, I sat down with Gideon Mendelson of the Mendelson group in New York. Gideon is one of the smartest, most honest, and down-to-earth designers I have ever had the pleasure of meeting. Our chat is a masterclass in running a business that endures. Gideon, who grew up in New York, had the privilege of being able to look over the shoulder of h
#97 | Managing Change in the Interior Design Industry with Maggie Griffin
Interior Designer's Business Blueprint In today's episode, I sat down with Maggie Griffin of Maggie Griffin Design, a full-service residential interior design firm in Gainesville, Georgia. Maggie is known for her modern Southern Living style with spaces that are freshly classic and comfortable for everyday life. We share about the changes we've seen in the design industry since the pandemic, esp
#96 | Growing an Interior Design Team with Gabriela Eisenhart
Interior Designer's Business Blueprint In today's episode, I sat down with Gabriela Eisenhart of Silo Studios in Atlanta, Georgia. She and her team help clients nationwide infuse homes with their fresh, modern aesthetic that pushes boundaries while still being livable. We talked about the evolution of SIlo Studios how she manages a team today that helps move projects from concept to completion.
#95 | Navigating High Point Market with Marisa Wilson
Interior Designer's Business Blueprint In today's episode, I got to sit down with Marisa Wilson, the creator of The Cool Girl's Guide to High Point, a fun and insightful resource designed to help designers navigate the expansive High Point Market. Her guide offers insider tips, must-visit showrooms, and advice from industry leaders, making it a go-to for anyone attending the event, covering 12
#94 | Diversifying your Interior Design Portfolio with Dan Mazzarini
Interior Designer's Business Blueprint In today's episode, I had a chance to sit down with Dan Mazzarini, Principal and Creative Director at BHDM Design & ARCHIVE by Dan Mazzarini. BHDM Design is an award-winning, bi-coastal, multi-disciplinary firm offering residential, commercial, and hospitality design services. ARCHIVE by Dan Mazzarini provides a curated selection of home and lifestyle produ
#93 | The Risk-Averse Guide to Switching to an Interior Design Career with Rasheeda Gray
Interior Designer's Business Blueprint In today's episode, I catch up with Rasheeda Gray, founder of Gray Space Interiors to discuss her transition from a corporate marketing career to interior design. She emphasizes the importance of mentorship and the value of insider tours at High Point Market. Rasheeda and I discussed her journey, including her gaining her first client in 2016 and making t
#92 | How To Establish Healthy Boundaries with Interior Design Clients
Interior Designer's Business Blueprint In today's episode, I share the importance of establishing healthy boundaries with clients. We all need that, right? It is essential in order to maintain a positive, professional relationship while protecting your time, energy, and well-being. Holding healthy boundaries is vitally important to avoiding burnout. Here's a glance at this episode… I share ho
#91 | 3 Things I Obsess Over with Interior Design Clients
Interior Designer's Business Blueprint In today's episode, I am sharing the top 3 things that I OBSESS over when it comes to my interior design clients. These are the things that I truly believe make your business sustainable and keep it fun and enjoyable without all of the overwhelm and frustration. So what are the 3 things I obsess over? Here's a glance at this episode… I share how to make
#90 | How to Create A Paid Waitlist for Interior Design Clients
Interior Designer's Business Blueprint In today's episode, I walk interior designers through why I believe that a paid waitlist is a good idea when you have that ideal client you want to work with but you just aren't able to take them on immediately. By creating a paid waitlist opportunity, you offer both yourself and the client the ability to commit to working together. I have found that client
#89 | That's Not Working Anymore - How to Pivot In Business
Interior Designer's Business Blueprint "Pivoting is a sign of growth" In today's episode, I share why we sometimes need to pivot in business and then dive into how we can pivot. Often, when it comes to our own business, we find that we get stuck doing the same things repeatedly even if they aren't working anymore. Just a few scenarios where this may happen include being unrealistic with cl
#54 | Revenue Generating Activities for Interior Designers [REPLAY]
Interior Designer's Business Blueprint Energy begets energy. Money is energy. If we know that energy begets energy, what happens in your business when you sit down and you spend the time to commit some energy towards revenue generating activities and lead generating activities? In today's episode we are talking about revenue-generating activities and what that means, how and when to do these ac
#52 | 5 things I'd do differently if I was starting from scratch [REPLAY]
Interior Designer's Business Blueprint Today's episode is all about looking back and sharing with you all the 5 things I would do differently if I was starting from scratch again. I reflected back on what I would tell a new interior designer getting started in the industry. Here's a glance at the episode: I share how important it is to truly invest in your business early on. I share how I invest
#50 | 3 Reasons Interior Designers Stay Stuck and Broke [REPLAY]
Interior Designer's Business Blueprint Have you been at this a while, but for some reason you can't seem to either get to that next level revenue goal you've set and you feel stuck at the level you're at? Today's episode is all about the habits that keep you stuck and broke. Those habits that keep holding you back and are keeping you from really thriving in your business. I want to share what I s
#8 | Services & Pricing Guide - Why your Business Needs On [REPLAY]
Years ago, I had a wonderful Discovery Call with a photographer who I was interviewing for a project. When we wrapped up, she sent me a drop-dead gorgeous PDF that showcased her work and also broke down her process and all of the investment details. She offered premium services and it was a huge investment for me. I wasn't ready to commit over the phone; however, after spending time reviewing th
#5 | How to Create a Successful Client Welcome Packet [REPLAY]
Think about what your clients are experiencing. (Hint - Your clients will give you these words.). Look back at their intake forms and use their words. This episode focuses on all things involving the welcome packet that you deliver to your clients. We will talk about how to create a professional, beautifully designed welcome packet and how to use it best as well as dive into some of the specifics
#4 | 10 Elements to Define your Interior Design Services [REPLAY]
Having clearly defined design services is paramount to running an efficient and organized business. It not only helps you get clear on the details such as the deliverables, the investment, and the timeline, but it also helps you to talk about your services to your clients with clarity and confidence. And let's be honest, confidence is what we're after here right? You can also use the details to
#3 | Being Boutique - 3 Ways to Serve Your Clients so they Become Natural Evangelists for Your Work [REPLAY]
"Being boutique is about delighting your client EVERY STEP OF THE WAY." - Kate Bendewald Today we are going to talk about what it means to "Be Boutique" in your business. Being boutique doesn't have anything to do with being small. It has everything to do with how you show up and serve your clients - and when done well, experiencing the natural benefits such as being able to charge more and cherr
#2 | 5 Types of Interior Design Services to Consider Offering [REPLAY]
"You don't need to do it all! Think about your personality and what is a good fit for YOU and your clients." - Kate Bendewald When it comes to design services and the different options that we, as interior designers, have when it comes to what we each offer, I don't believe in a one-size-fits-all approach. In many cases, designers today don't want to do procurement due to lead times, construction
#88 | What You Need to Know Before Starting an Interior Design Business
Interior Designer's Business Blueprint In today's episode, I am answering a listener question for our #dearkate entries! This question comes from Melissa, who wants to know about starting their own business? Melissa says: "Interior design has been a part of my life for decades. But I haven't worked in this field professionally. After graduating from an interior design program, I'm considering
#87 | Publicity and Marketing Strategies for Interior Designers with Selena Soo
Interior Designer's Business Blueprint In today's episode, I chat with Selena Soo and Sharon Stokes. Selena Soo is a publicity and marketing strategist for visionary entrepreneurs and experts who has helped clients and students get featured in places like Domino, The Oprah Magazine, Forbes and Inc, and land interviews on popular podcasts and national television. Joining her today is Sharon Stoke
#86 | Big Thinking to Create an Extraordinary Interior Design Business with Andrea Liebross
Interior Designer's Business Blueprint In today's episode, I am joined by Andrea Liebross, a dynamic business and life coach who specializes in empowering unapologetically ambitious women entrepreneurs. Andrea is not only a seasoned speaker but also the insightful host of the Time to Level Up podcast. With a unique approach, Andrea guides her clients to merge Big Thinking with robust systems,
#85 | Is SketchUp Pro Good for Interior Designers with Tammy Cody
Interior Designer's Business Blueprint In today's episode, I'm catching up with Tammy Cody, founder and instructor at SketchUp for Interior Designers where she has taught 1000's of interior designers exclusively for over a decade how to master SketchUp so they can streamline their productivity while producing beautiful and organized drawing sets to accurately convey their ideas to clients and co
#84 | Turning Tragedy into Light with Interior Designer Britt Davis
Interior Designer's Business Blueprint In today's episode, I sat down with the very talented, warm, smart, and creative, Britt Davis of Art & Adorn in Charlotesville Virginia. Britt is mother to 4 kids, she's an artist, interior designer, event planner, and retreat host at her farm - Glentivar Farm. Twice a year she and her best friend Molly Crouch who you can find in this episode host a day-lon
#83 | How to Balance Creativity and Entrepreneurship in your Interior Design Business with Amber Guyton
Interior Designer's Business Blueprint In today's episode, I got to sit down and chat with Amber Guyton, the creative mind behind Blessed Little Bungalow. She's a marketer, a Financial Services Advisor turned blogger, influencer interior designer, and now a collaborator with companies like World Market and Mitchell Black, where she recently launched a beautiful line of wallpapers. Her work has b
#82 | How To Harness the Power of Transitional Moments in your Life with Cerissa McKinnis
Interior Designer's Business Blueprint In today's episode, I'm catching up with Cerissa McKinnis of Industrious Interiors in San Antonio Texas who offers luxury kitchen and bath design and whole home transformations. She's a long-time member inside the Interior Designer's Business Blueprint but today we are talking about a book she's written - Navigating the Liminal Places: How to harness the po
#81 | Real Talk about Managing Anxiety and Growing your Interior Design Business with Christina Canales
Interior Designer's Business Blueprint In today's episode, Christina Canales joins me to discuss the importance of building a successful interior design business through fostering relationships with vendors and clients, and collaborating with other designers. We dive into the value of communication, mutual support, and taking back control of the sales process to navigate challenges. We share s
#80 | 8 Problem Solving Strategies for Interior Designers When Things Go Wrong
Interior Designer's Business Blueprint Have you ever had a client who is questioning your most recent invoice, they want to do something outside of your contract terms, or they misunderstood information? So what can you do to salvage the relationships? In today's episode, I tackle a listener question on how to handle challenging client situations. I'm sharing 8 strategies that can help you in
#79 | 3 Bookkeeping Mistakes Interior Designers Make with Morgan Boudreaux
Interior Designer's Business Blueprint The messes never clean themselves up but somebody who knows what they're doing has to get in there to help kind of right this ship. In today's episode, Morgan Boudreaux, from Business by the Book, a full-service accounting firm that works directly with interior designers across the country joins me. Business by the Books started as a family-run business f
#78 | How to Handle Financial Ebbs and Flows in your Interior Design Business with Jenny Karlsson
Interior Designer's Business Blueprint In today's episode, we have a returning guest, and my friend Jenny Karlsson - a certified money coach helping creative entrepreneurs develop practical financial resilience and stability strategies. She's also the creator of the Money Compass Deck, a tangible tool to help you cultivate your connection with money. Jenny offers a safe, shame-free environment t
[REPLAY] #43 | 7 Money Routines for Interior Designers
Interior Designer's Business Blueprint In today's episode I want to share the 7 money tips that I live by as an interior designer! Maybe finances come easy for you or maybe you're more like me where it needs to be built into your schedule and you need a clear list of what needs to be done, what needs attention, and what to focus on. Here's a glance at this episode… I discuss making a ritual out
#77 | Financial Strategies for Interior Designers with Carla Titus
Interior Designer's Business Blueprint On today's episode, Carla Titus, the founder and CEO of Wealth & Worth Within shares about finances, scaling, profitability, and her mission to empower business owners to take control of their finances to grow profits, have cash in the bank, and pay themselves, so they can build personal wealth. Carla loves working with interior designers to help them achie
#76 | Finding Your Differentiator to Build a Successful Interior Design Business with Katie Gutierrez
Interior Designer's Business Blueprint In today's episode, I interviewed Katie Gutierrez, the creator of Biographical Design, an interior design system that uses the client's biographies as the foundation of her six-step design process. She also has a customer relationship management tool that helps interior designers increase their exposure and lead engagement called the My Gotcha App. In this
#75 | Copywriting Strategies for Interior Design Websites with Masha Koyen
Interior Designer's Business Blueprint If you capture what really matters to your clients, your copy will be gold and resonate with the audience. When it comes to copywriting, if you try to speak to everyone, you end up speaking to no one. If you don't have a clearly defined audience in mind when you're creating copy, your message ends up diluted and can feel all over the place. In today's e
#74 | 20 Time Saving Tips for Interior Designers
Interior Designer's Business Blueprint What is most important is that you start to recognize the value of your time. Discovering the value of your time includes understanding how important it is to manage, control, and protect it while still remaining flexible as a business owner. In today's episode, we dive deep into time-saving tips tailored specifically for interior designers that will help
#73 | 3 Mindset Shifts for Pricing Your Services with Confidence
Interior Designer's Business Blueprint You don't need to justify or explain your rates or your prices when presenting them. You just need to show your value. In today's episode, I share three mindset shifts that will help you confidently price your services and reframe your mindset when presenting your pricing. Let's dive into the top 3 mindset shifts you should make to reframe your mindset
#72 | How to know if you're ready to scale your interior design business?
Interior Designer's Business Blueprint When we think about scaling a business, the first thing that typically comes to mind is "How can I get more project work"? Maybe you're currently taking 8-10 projects a year, so you ask yourself, "How can I increase that to 12-15 per year?" Taking on more projects is indeed going to generate more revenue and help you grow your portfolio, AND it takes mor
#71 | How to Run a Successful Family-Owned Interior Design Business
Interior Designer's Business Blueprint In today's episode, I have a conversation all about the unconventional path to interior design success with the mother-daughter duo Susan and Jillian Hayward. We discuss all of the shared experiences, challenges, and collaboration along the way. Here's a glance at this episode… We talk all things entrepreneurship, design education, and business growth in
#70 | Sustainable Style: How to Incorporate Sustainability in your Interior Design Projects
Interior Designer's Business Blueprint In this episode, we dive deep into crucial aspects of interior design, focusing on pricing strategies, time management, and the imperative shift toward sustainability. I advocate for responsible design leadership and share my journey toward a more sustainable approach. Here's a glance at this episode: I share the importance of responsibility in interio
#69 | Interior Design Entrepreneurship, Career Growth, and Client Relationships with Tina Guevara
Interior Designer's Business Blueprint In today's episode, I interview Tina Guevara, owner of Juliette Sebastian Interiors and a member of the Designer's Oasis program to share experiences and tips for building a thriving interior design business. Here's a glance at the episode: We discuss the importance of having your backend processes set up well in your interior design business. Tina share
#68 | Mission, Vision, and Impact in 2024
I believe in a rising tide that when one of us does well we all do better. I love sharing this space with other amazing interior designers and can't wait for what's in store! In today's episode, I share my vision for where we are headed in 2024 and the impact that we can have as interior designers. I want to share a little bit about what we're going to be doing here on the podcast, in
#67 | 47 Gift Ideas for Interior Design Clients
Interior Designer's Business Blueprint I feel strongly that when we share our gratitude through gifting with clients and the people that we work with it's a good feeling and it makes us feel good as well. In today's episode, I share my love of gift-giving by sharing how to show gratitude through gifting clients and colleagues plus the positive impact that giving others gifts can have on your m
#66 | Gratitude in Business - The Ripple Effect
Interior Designer's Business Blueprint When you share gratitude openly with others, it starts to have a ripple effect and it can help you to feel good too, even when there are uncertain times (and there are many!) Gratitude is this amazing, free thing you have available to you at any time, all the time, no matter what. In today's episode, I share the power of gratitude in business and how it c
#65 | How to Style an Interior Photoshoot for Magazines
Interior Designer's Business Blueprint Spending time styling and preparing for a photo shoot with a professional photographer is key. Finding a photographer who can capture interior photos from different angles to bring a room to life is such an important part of curating a great interior design portfolio. In today's episode, I share all of my best tips and advice for styling an interior phot
#64 | 3 Mindset Shifts to Grow a Successful Interior Design Business
Interior Designer's Business Blueprint Have you ever gotten yourself a big project or call from a big deal client and thought to yourself, I don't think I have what it takes to take on this project? What if instead, you got curious and asked yourself, what would it take to be successful with this project? Who do I need on my team? What do I need to learn? In today's episode, I share 3 mindse
#63 | Transitioning to an Interior Design Career with Libby Rawes
Interior Designer's Business Blueprint Starting an interior design business is easy, but growing an interior design business is so much harder because you just don't know all the answers and sometimes it's using your own intuition. In today's episode, I chatted with Libby Rawes about how she successfully transitioned into an interior design business and what it took to really make the career s
#62 | 3 Commitments You Need to Make to Build a Profitable Interior Design Business
Building an interior design business that is profitable takes hard work but it is figure-outable. Today's episode is all the 3 commitments that you need to make to build your interior design business in a way that is profitable without setting yourself up for burnout and taking on too much to get there. In this episode, we turn the tables, and Katie Gutierrez, from Biographical Design interviews
#61 | How to Serve Clients Well Without Being On 24/7
Interior Designers Business Blueprint Serving clients well and building an interior design business with excellent communication can be done without always being available. Today's episode is all about how to create systems, processes, and communication that allow clients to feel nurtured and cared for without having to always be ON and responsive in the moment. This doesn't come naturally fo
[REPLAY] #33 | 4 Ways Designer's leave money on the table
Interior Designer's Business Blueprint Ask yourself, what would happen in your business if you started to take up a little more space. If you continuously look for ways to move the needle even in small ways a little more each and every day. Those little needle-moving actions and behaviors over time add up to huge success. That's what we're going to jump into today to keep you from leaving money o
[REPLAY] # 32 | 7 Red Flags You Shouldn't Ignore
Interior Designer's Business Blueprint Too often designers either miss red flags due to a lack of experience or choose to ignore them because they are eager for the work or the client was a referral from someone you know. They may be in your circle of friends or community and the hard question is really what do you do with these red flags? Today's episode will shed some light on what to look for
#60 | 4 Phase Success Path for Interior Designers
I want you to have clarity in where you're heading and what you're focused on right now. In today's episode, I share my 4 phase success path for interior designers to help you know what to focus on right now, gaining clarity on where you're heading and want to go without getting stuck in the comparison game with those around you Here's a glance at this episode: [4:44] I share how to figure out
#59 | How to Develop a Rock Solid Concept Design
When you're a good listener to your client's needs, wishes, and visions, your clients naturally are excited and share this with their friends - making them natural evangelists for your work before you even finish the project. In today's episode, I share how to develop a rock-solid concept design phase for your clients and how important it can be to truly utilize in getting your clients excited a
#58 | 2 Metrics Every Designer Should be Tracking
I did not become an interior designer to sit around and crunch numbers all day..... but numbers tell a story! As interior designers, we can get caught up in the design work and avoid the numbers and need to track a few key metrics to really understand our business. In this episode, I share the 2 key metrics that I use in my business and why they are the most important to track. Here's a glance
#57 | Leveling up: When Being Scrappy Doesn't Work Anymore
Are you ready to really grow your business but you're still running it like you did on day one? Today's episode is all about creating the type of business you have always wanted. It's time to level up, create systems, and save you time and money all while forming a pipeline of client work that truly lights you up each day. Here's a glance at the episode: [11:50] I jump into when you know it's
[REPLAY] #9 | How Hiring Can Help Your Bottom Line
Interior Designer's Business Blueprint Your first hire will always be the hardest. It's kind of like having a baby. Imagine this - You just returned from a much-deserved 2-week holiday with your favorite person or people and while you were away one(or perhaps all) of these things happened… You have a new client consultation on the calendar with a fully-vetted client. You've received the as-b
#56 | How to Get Your BRAND Story Straight with Ericka Saurit
Interior Designer's Business Blueprint Today I'm chatting with Ericka Saurit of Saurit Creative, a STRATEGIC BRAND MARKETING + STORYTELLING for interior designers and home brands. Ericka believes that HOW you tell your story matters. It needs to be clear, concise, and consitent. She's on a mission to help interior designers clarify their value and get that message out. Ericka shares the 3 pil
[REPLAY] #26 | How to Raise your Rates without the "ick"
Interior Designer's Business Blueprint Be willing to own your experience and the value that you bring to your clients and projects. If you feel you're worth what you're charging, so will your clients! Want to raise your design rates? Your costs have increased and it's time you raise your rates to match this. It's tempting to put our emotions into these decisions but today is all about sharing how
[REPLAY] #7 | 3 Ways to Price Your Projects
Interior Designer's Business Blueprint In order to know your profitability at the end of a project, it's helpful to see what you estimated in the first place. Just like a budget for money, we need to budget our time. Today's topic is one of the most asked questions that I get about building your interior design business and that's how to price your projects and come up with your service fees a
[REPLAY] #1 | 3 Core Truths about Running a Design Business
Interior Designer's Business Blueprint "You don't have to get it right. You just have to get it going." – Mike Litman In this episode I share: A little about me Share some of the early struggles I experienced But also how I was able to overcome them and turn my little baby designer business into one that thrived and supported me and my family 3 core truths I believe can help you grow
#55 | Is this Popular Advice Crushing Your Interior Design Business?
Interior Designer's Business Blueprint Is popular advice crushing your interior design business? Do you sometimes find that the advice you hear doesn't seem to fit your business? Today's episode is all about some popular advice that may be crushing your interior design business. I'm putting my stake in the ground on what I feel about some popular advice for interior designers and where I stand on
#54 | Revenue Generating Activities for Interior Designers
Interior Designer's Business Blueprint Energy begets energy. Money is energy. If we know that energy begets energy, what happens in your business when you sit down and you spend the time to commit some energy towards revenue-generating activities and lead-generating activities? In today's episode, we are talking about revenue-generating activities and what that means, how and when to do these
#53 | How to run your Interior Design Consultation like a pro
Interior Designer's Business Blueprint Want to have better proposals? Start with delivering better consultations. Consultations are the first step in working with your client and the better experience they have, the more likely they will want to work with you Here's a glance at the episode: [6:36} I discuss how to effectively set expectations for your clients from the beginning - even befor
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