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Advice from a Call Center Geek!

Advice from a Call Center Geek!

Thomas Laird 247 Episodes Jun 11, 2026

Advice from a Call Center Geek is a weekly podcast focused on call center and contact center topics. Host Tom Laird, CEO of Expivia Interaction Marketing and OttoQa, and ICMI Top 25 thought leader, discusses operations, hiring, culture, technology, and training. The show aims to be informative and fun.

Episodes

AI Customer Bots Are Coming to You Call Center! Jun 11, 2026 1369 Send us Fan MailThe onslaught of customer AI agents.In the next 9 to 12 months, your customer will be able to say “hey Siri, call my subscription company and cancel my plan, then chat with the ABC airline and move my flight from Tuesday to Wednesday.”The AI agent launches the call or chat. It acts on their behalf.Think about what that does to your cx volume. Interactions are going to skyrocket. Th
Everything I Have Learned about Ai Powered QA Mar 4, 2026 1032 Send us Fan MailEverything I've learned about AI QA after 2 years of building OttoQA and being one of the first companies to fully automate contact center quality assurance with AI.I'm breaking down the biggest lessons, the biggest mistakes I see people making, and what actually works when you're implementing AI powered QA in a contact center.I cover why you should never reinvent yo
Why You Should Not be Scoring 100% of Your QA Calls Jan 8, 2026 1160 Send us Fan MailMost contact centers still believe scoring more calls means better QA.It doesn’t.In this episode, we start with the Law of Large Numbers and break down why scoring 100% of calls doesn’t give you better insight. It just gives you more work. We talk about where the push for full coverage really comes from. Fear. Compliance pressure. Old spreadsheet thinking. And why that mindset quie
Dear Santa: Here is the AI Contact Center Tools We Actually Want! Dec 17, 2025 1884 Send us Fan MailThis episode is my AI Christmas wish list for CCaaS. Not toys. Not buzzwords. The real AI tools contact centers should already have but don’t. Everyone is focused on making AI talk to customers. That’s missing the point. AI in CX isn’t supposed to just talk. It’s supposed to run the contact center. I break down the biggest opportunities CCaaS platforms are skipping, from AI flow bu
Inside Expivia Digital and the State of Contact Center Technology Oct 3, 2025 809 Send us Fan MailJoin us for an inside look at Expivia Digital and the current state of contact center technology. We share our 30-year journey from running contact centers to consulting on CCaaS platform selection, AI quality assurance, and NICE CXone implementations. As members of NICE's Executive Advisory Board, we discuss the biggest trends shaping the industry in 2025: usage-based pricing
Keep Call Centers In America Act- The Truth Aug 18, 2025 922 Send us Fan Mail In this episode, we dig into the Keep Call Centers in America Act and uncover the truth behind the headlines. On the surface, it sounds like a patriotic move to keep jobs here in the U.S., but when you look closer, the story gets more complicated. We break down what the bill actually says, how it could affect American contact centers, and why the reality isn’t as simple as politic
Inside NiCE: Strategy, AI, and the Future of CX- Special Episode from NiCE Interactions Jun 26, 2025 901 Send us Fan MailThis episode sounds as good as it gets — huge thanks to Christopher Irwin-Dudek, VP of Marketing Communications at NICE, for joining me.We dive into a wide-ranging conversation covering:The new leadership vision at NICE and what it means for the futureWhether NICE sees itself as a CCaaS platform, an AI powerhouse, or bothThe evolving role of major CRMs in the contact center AI land
Listen to This Before You Build or Buy an AI Auto QA Platform May 29, 2025 1590 Send us Fan Mail Everyone’s rushing to add Auto QA. But most are thinking too small. In this episode, I break down what most platforms get wrong, why scoring calls is just the beginning, and what to look for if you actually want impact, not just another dashboard. Before you build your own or sign a contract, listen to this. It’ll change how you see QA, coaching, and the real future of AI in your
2025 Geek Gauge CCaaS Rankings! Apr 17, 2025 1108 Send us Fan MailIn this episode of the Advice from a Call Center Geek podcast, we unveil our highly anticipated 2025 Geek Gauge CCaaS Rankings. We break down the comprehensive analysis of the top 19 Contact Center as a Service platforms, showing which vendors truly lead the pack in 2025. Using a groundbreaking approach that combines ChatGPT's analytical capabilities with Deep Research, we&apo
What to Demand from Your 2025 Outsourcing Partner- Setting Up Your RFP Apr 3, 2025 1407 Send us Fan MailIn 2025, outsourcing isn’t just about price, it’s about AI, partnership, tech, and long-term CX strategy. In this episode, Tom Laird breaks down exactly what to look for in a modern contact center outsourcing partner and how to build an RFP that separates real CX tech players from the fluff.From AI expectations and data transparency to platform flexibility and agent experience, thi
The Survey Delusion: Why NPS and CSAT Are Failing Your Call Center Mar 26, 2025 1514 Send us Fan MailEPISODE DESCRIPTION:Are your post-call surveys actually providing meaningful insights, or just creating a dangerous illusion of customer understanding?In this eye-opening episode of Advice from a Call Center Geek, we tackle the uncomfortable truth about those NPS and CSAT metrics your executive team loves so much. The shocking reality? Only 1 in 20 customers actually completes thes
Beyond AHT and SLA: How to Measure Success in AI-Powered Contact Centers Feb 24, 2025 1204 Send us Fan MailTraditional contact center metrics like Average Handle Time and Customer Satisfaction scores have served the industry well for decades. But as AI transforms how we serve customers, through virtual agents, agent assistance tools, auto-quality assurance, and intelligent summarization, yesterday's KPIs are no longer enough.In this groundbreaking episode, we explore the new measur

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