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The Art Biz

The Art Biz

Alyson Stanfield 271 Episodes Aug 20, 2026

Alyson Stanfield helps artists become more productive, empowered, and successful. The podcast offers art career inspiration and practical advice for working in the studio or promoting art across the country.

Episodes

Stop complicating your art marketing plan (275)
Stop complicating your art marketing plan (275) Aug 20, 2026 14:51 In this episode of The Art Biz, host Alyson Stanfield makes the case that a marketing plan doesn't have to be a spreadsheet full of self-imposed deadlines. She argues for routines over rigid plans, walks through three distinct ways she sees artists approach their marketing, and reframes marketing as something bigger than self-promotion. If you've ever built a plan and abandoned it by week two, thi
The third path for artists that we aren't talking about (274)
The third path for artists that we aren't talking about (274) Aug 13, 2026 16:16 In this episode of The Art Biz, host Alyson Stanfield names three paths a serious artist can take — and makes the case for the one no one talks about. After more than two decades of teaching online, she's changing how she works with artists, shifting from multi-month courses to coaching groups and private consulting. She also announces The Third Path, a new group for artists staying in the work on
You know what to do but you're not doing it: ADHD and your art business with Georgie Coote (273)
You know what to do but you're not doing it: ADHD and your art business with Georgie Coote (273) Aug 6, 2026 31:20 Many artists know exactly what they need to do to move their careers forward. They just aren't doing it. In this episode of The Art Biz, host Alyson Stanfield talks with Georgie Coote, a National Board certified health and wellness coach who specializes in ADHD in adults, about what's often underneath that gap and why standard productivity advice tends to fail the people who need it most. Georgie
Only listen to this if you're an ambitious artist (272)
Only listen to this if you're an ambitious artist (272) Jul 23, 2026 17:09 In this episode of The Art Biz, host Alyson Stanfield makes the case that waiting isn't ambition — it's longing. She unpacks why so many artists organize their careers around a big break that rarely comes, names the three kinds of openings available to every artist, and offers a simple five-step cycle for building real momentum on your own terms. She covers: Why waiting has no relationship with a
Why nobody came to your art show (271)
Why nobody came to your art show (271) Jul 2, 2026 20:46 You worked hard to get your art on those walls. So when only a handful of people show up to the opening, it stings. In this episode, Alyson Stanfield looks at the most common reasons your supporters stayed home — and what you can do differently before your next show. In this episode: Why the 5-10 days before a show are too late to fix most attendance problems How a cold list can cost you the peop
The obvious salespeople you're not using (270)
The obvious salespeople you're not using (270) Jun 25, 2026 19:38 Host Alyson Stanfield makes the case that your best salespeople are already in your life, just waiting to be asked to help. This episode isn't just for artists with collectors. If anyone has ever responded enthusiastically to your work, it applies to you. Alyson reveals: Who counts as a potential advocate Why these people genuinely want to help Why the relationship has to come first How to make i
Do you have too many income sources in your art business? (269)
Do you have too many income sources in your art business? (269) Jun 18, 2026 20:26 There are many ways for artists to make money, but more income sources don't always lead to more income. In this episode, host Alyson Stanfield looks at the difference between an income source and an income stream—and why that distinction matters when you're deciding what belongs in your art business. You'll also hear about: Why adding a new income source can mean building a separate business The
How curiosity and research deepen your studio practice (268)
How curiosity and research deepen your studio practice (268) Jun 11, 2026 26:26 In this episode of The Art Biz, host Alyson Stanfield makes the case that research is not an academic exercise. And it's not separate from your art practice, but part of it. She encourages you to think of it as leading with curiosity, which strengthens the work and builds confidence. Alyson draws on her background as an art historian and her own current investigation into timelines to show what th
How much time will your art career take? (267)
How much time will your art career take? (267) Jun 4, 2026 14:29 Every artist wants to know "how much time?" How much time on the business side, how much time making the work, and how long before any of it pays off. In this episode of The Art Biz host Alyson Stanfield gives straight answers to the two questions that matter — including a number you might not want to hear — and offer a better question to ask yourself instead. She covers: Why "how much time?" is
Making a living from your art (266)
Making a living from your art (266) May 21, 2026 28:23 Making a living from your art takes more than passion and talent. In this solo episode, Alyson Stanfield walks through the real considerations — from committing to your studio practice to making friends with marketing — for artists who are serious about turning their practice into a livelihood. It starts with a question worth considering: is this really for you? In this episode, Alyson covers: Wh
Use the attraction method for art venues before you make the ask (265)
Use the attraction method for art venues before you make the ask (265) Apr 30, 2026 20:35 Venues aren't looking for artists who need them, they're looking for artists who are ready. Host Alyson Stanfield introduces the attraction method: a way of building genuine relationships with venues long before you ever make an ask. For alternative venues, the timeline from first contact to a yes can be weeks instead of years. In this episode, Alyson covers: Why readiness is more than finished w
The artists who don't wait to be chosen (264)
The artists who don't wait to be chosen (264) Apr 23, 2026 22:01 You don't need a gallery to put your work in front of people. You don't need to wait for the next juried show application just for the promise to compete with a hoard of other artists. In this episode of The Art Biz, host Alyson Stanfield makes the case that waiting for gallery representation — or cycling through the same juried shows — keeps artists from the kind of visibility they could be creat

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