UGC 101 - Build Your Content Creation Business
A podcast dedicated to User Generated Content (UGC) creation and business building. Hosted by Nate Flake, a UGC creator and coach, it features interviews with industry professionals. Topics range from starting out in UGC to scaling a content creation business. Aimed at both beginners and experienced creators.
Episodes
UGC After 40: The One SKILL Brands Can't Replace ft. Leah Hamill | EP 62
How does a 45-year-old who was almost certain she'd hate UGC go from $1,200 her first month to $10,000 by month six?Host Nate Flake sits down with Leah Hamill. She spent four years as an RV influencer before it burned her out and she walked away from social media entirely. If you have ever felt too old, too new, or too awkward to try this, her numbers are worth your attention.When she finally
40+ & Confident: Turning Experience Into a UGC Strength ft. Velma Canaday | EP 61
What do you do when you open the brief for a job you just booked and not one single person in it looks anything like you?Host Nate Flake is joined by Velma Canaday, a full-time UGC creator who says that happens on nearly every brief that lands in her inbox. Velma talks about what that does to your confidence before you have even pressed record. She also gets into the part nobody says out loud, whi
Your Corporate Job is Your UGC Advantage ft. Emily Hou | EP 60
What if the job you hate is your ticket into UGC? Host Nate sits down with Emily Hou, a former tech worker who walked away from a burnout corporate job and built a real UGC business in about a year, starting with zero video experience. You'll hear how she landed her first brand deal, why her old career became her secret weapon, and how she turned "I have no clue what I'm doing"
The ONE Decision That Got Him to $10K Months | EP 59
FREE Call: Discover how to start UGC (even with 0 experience): Book a Call NowAre you charging your worth or are you still scared every client will disappear the second you raise your prices?In this solo Q&A episode, Nate Flake answers listener questions and breaks down the one move that helped him start hitting 10K months and eventually quit his corporate job: raising his prices and actually
$10K in UGC While Burned Out at His Corporate Job [Here’s How] ft. Joshua Abel | EP 58
FREE Call: Discover how to start UGC (even with 0 experience): Book a Call NowYou're working full-time and grinding on UGC. Is it actually possible to do both?Host Nate Flake sits down with Joshua Abel, a guy who chased Hollywood in his 20s, spent five years going on auditions, and walked away when life got in the way. He bounced through careers, burned out running his own agency, and ended u
Stolen Content & UNPAID Invoices Draining Creators (Here's the Fix) ft. Grace Tabib, Founder of DUPAY | EP 57
FREE Call: Discover how to start UGC (even with 0 experience): Book a Call NowYou've filmed the script. You edited the video. You delivered the work. So why are you chasing invoices and not getting paid?Most creators don't think about income protection until they've already been burned. Nate sits down with Grace Tabib, co-founder of DuPay, to talk about what it actually takes to run
This Is STEALING Your Creator Income (One Tool Fixes It) | Nia & Tanner Co-Founders of Beeasy.ai | EP 56
FREE Call: Discover how to start UGC (even with 0 experience): Book a Call NowAre you spending more time on emails and invoices than actually making content?Host Nate Flake sits down with Nia and Tanner, a professional model-turned-UGC creator and her software engineer co-founder, for one of the most grounded conversations about what it actually takes to run UGC like a real business.Nia brings 14
Teachers Make the BEST UGC Creators ft. Casey Leigh Creatives | EP 55
What if the skills you already have are worth more in UGC than anything you could learn from scratch?The skills Casey Leigh already used every day in the classroom gave her a head start in UGC that most creators never realize they already have. Host Nate Flake and Casey break down exactly how teaching translated into brand deals, persuasive content, and long-term creator success.Learn how to handl
Corporate Burnout to Full-Time Creator at 51 Years Old ft. Brenda Seider | EP 54
Join the FREE UGC Webinar: Learn how you can start todayNever posted a video in your life and think you're too late to start? Host Nate Flake welcomes Brenda Seider, a 51-year-old creator who had no video experience, no portfolio, and no clue what UGC was when she started. 14 months later, she had replaced her corporate job with a full-time creator business powered largely by inbound brand
"I Don’t Have Time for UGC” ENDS Now (Tool Busy Creators Use) | Brooke Embry, Mom of 3, Co-founder & Creator | EP 53
FREE call - Start UGC and land brand deals with 0 experience: HEREBusy does not have to mean stuck. What if there was a system that made UGC actually fit into your life the way it already is, not the life you wish you had?Today's guest had to shut down her six-figure photography studio overnight when her daughter was diagnosed with a serious autoimmune disease. With no income and no plan, she
Land Brand Deals Fast with Wovvo | ft. Paula Hlavacek Creator & Co-founder | EP 52
Are you exhausted spending hours hopping between platforms just to find UGC jobs? There's a creator who got tired of the same grind and built the solution herself.Host Nate Flake sits down with Paula Hlavacek, co-founder of Wovvo and a UGC creator who's been in the game for four years. She's built a platform that pulls opportunities from X, Reddit, Backstage, Coley, Vidova, and more
Brands Hired Him BECAUSE of His Accent | ft. Luiz Walters | EP 51
What if your accent, your background, or starting from zero actually made you more desirable to brands?Host Nate Flake welcomes Luiz Walters, who moved from Brazil with limited resources and turned UGC into a full-time business. How he got there is a story you don’t want to miss.He did not grow up dreaming of making brand videos. He came to the US as a camp counselor, worked multiple jobs to stay
He Stole These Tricks From News Anchors [Now Charges $300 a Video] | ft. Jonathan Bailey | EP 50
What if the only thing standing between you and your first $300 brand deal is a few months and a willingness to start ugly?Jonathan Bailey started UGC in December of 2025 with zero experience, a stutter, a small apartment, and a property management job that had him working until 8pm most nights. He didn't wait for perfect conditions. He just started, and what happened next is worth hearing.In
330 Creators In One Room! (Full Recap of UGC Creator Connect) | EP 49
Have you ever walked into a room and finally felt like you belonged? That's exactly what happened when 330 UGC creators showed up in Park City, Utah, and nothing was the same after!Nate recaps UGC Creator Connect, the biggest UGC-focused in-person event to date for a full day of real talk, workshops, and networking. No theory, no gatekeeping, just creators sharing what's actually working
STOP Doing This on Camera (It Kills Brand Deals) ft. @theChrisGoor | EP 48
What if the skills you already have are worth more than you think and you’ve just been looking in the wrong place?Host Nate Flake sits down with Chris Goor, a veteran UK cameraman (Glastonbury, royal events, live broadcast), to break down what it actually takes to build a content career from scratch.Chris shares how he went from zero to 140k+ on Instagram (and tens of thousands across platforms) b
$10K UGC Month to Burn Out (How You Recover) | ft. Antoine Boado | EP 47
Ready for the wildest first-year stories you'll hear in this space?Less than 40 days into UGC, still living with his parents, Antoine Boado walked into his boss's office and put in his notice. No safety net, no proven system, and barely 15 deals under his belt. Host Nate Flake sits down with Antoine to walk through the whole unfiltered journey, from landing his first $1,000 Fiverr gig to
US Brand Deals From Mexico? DO THIS | ft. @itsalexandrapage | EP 46
What if you could run a thriving UGC business from a beach in Mexico? Host Nate sits down with Alexandra Page to hear how she built a full-time UGC business from one of the most beautiful, most distracting places on earth. Alexandra moved to Tulum five years ago and had no plans to become a UGC creator. But when the music industry stopped fitting her life, she had to figure out a new way to make
UGC Is Saturated? She Made 4 Figures Her First Month at 22 with @thesociallysoph | EP 45
Is UGC actually saturated or is that just the excuse keeping you stuck?Host Nate Flake sits down with Sophia Morris, a 22-year-old who started UGC with no following, no clients, and no clue what she was doing. Four months later, she went full-time.Sophia breaks down exactly how it happened. Her first four-figure month. The platforms that landed her first deals. And the pitching strategy that event
THIS CHANGE Saves UGC Creators an Extra $9,200 a Year | EP 44
Are you keeping more of the money you're earning, or are you accidentally giving it away every April?Most UGC creators are so focused on landing the next brand deal that taxes become an afterthought. But that could be costing you thousands. Host Nate sits down with Steven Harward and Tommy Thornburgh, the CEO and President of Prime Corporate Services to break down what self-employed creators
The REAL Way to Land UGC Brand Deals ($5K) as a Beginner | EP 43
What if you could land your first UGC deal this week with nothing but your phone and 20 minutes a day?Host Nate Flake gets honest about what a real day in the UGC life actually looks like, and what he'd do if he were starting from scratch today. He quit corporate in July and he's not here to make it sound glamorous. Some days are messy. But the work is his, the schedule is his, and that
Manager MOM Builds a UGC Business (While Getting Her Masters Degree) ft. Anna - @TheHOLLANDEdit | EP 42
Anna has a newborn, a corporate job, a master's degree at Penn State, and a growing UGC business… So what's stopping you?Nate sits down with Anna, one of his students who found UGC while on maternity leave. She broke into the space in a matter of weeks by using her corporate project management experience that actually makes the chaos of content creation feel manageable. Anna gets into th
From Buried in Debt and Suffering Burnout to $20K Months with Sydney Mohni, UGC Creator and Coach | EP 41
What if the career that's paying your bills is actually draining your soul BUT there's a way out that doesn't mean starting over broke?Host Nate Flake sits down with Sydney Mohni, a UGC creator who spent a decade climbing the network marketing ladder. She finally hit that $10K month everyone talks about, but instead of celebrating, she burned out completely. Add in a family crisis,
Why UGC Is the Most Lucrative Side Hustle for Full Time Professionals Right Now | EP 40
Have you ever wondered if you could do UGC while working at a full-time job you actually love?Host Nate Flake sits down with his good friend Daniel Taylor, a full-time professional who started doing UGC completely under the radar. No UGC social accounts. No public announcement. He intentionally kept it separate from his day job.Dan came into this space cold, went through Nate’s early training befo
From "I Can't Do This" to Brands Begging to Work With You with Kessa from @ContentByKessa, UGC Creator & Coach | EP 39
Ever dreamed about making money with content but kept telling yourself you're not the right type?Host Nate welcomes Kessa, a full-time UGC creator from Canada who started chasing her content dreams in her early teens. She didn't get here because of a big following or a perfect plan. She got here because she refused to quit, and her story is proof that you don't need either one to ma
The UGC Strategy to Turn Every Brand Into Long-Term Clients with Comedian Alex Gettlin | EP 38
What if your "side hustle survival skills" were actually the exact training you needed to crush it in UGC?Host Nate Flake sits down with Alex Gettlin, a standup comedian and podcaster who went from touring comedy clubs and hustling through DoorDash shifts to building a thriving UGC business. Alex didn't come from the typical nine-to-five burnout story. He came from a world where eve
From $20 to $20K Per Month: Her Fiverr Strategy with Musician Turned Creator @TheUGCCreatorOlivia (Olivia Castriota) | EP 37
What if the skills you already have are exactly what you need to build a UGC business, you just haven't connected the dots yet?Host Nate Flake sits down with Olivia Castriota to break down how she went from being new to UGC to consistently making $20,000 a month by leveraging skills she already had.She didn't start as a UGC creator. She was a musician writing songs for TV shows, stuck in
UGC Sidehustle: How Triplet Mom Makes Over $3,000 a Month Working Full-Time with “House of jen UGC” - Jen Cochnauer | EP 36
Ever wonder if your whole family could actually make money creating content together or if that's just internet hype?Nate sits down with Jen Cochnauer. She started UGC in July. She'd never even heard the term before. Five months later, she's pulling in $2-4k extra each month while working full-time in corporate healthcare and she's doing it with her husband and four kids, inclu
Zero Followers, Zero Experience - How I Built a Six Figure UGC Business Starting on Fiverr | EP 35
Ever sat at your desk wondering if there's more to life than climbing the corporate ladder? Host Nate Flake gets it. He spent 11 years in tech, earned an MBA, and worked his way up to positions at companies like Intuit - only to realize the golden handcuffs weren't worth it.Nate pulls back the curtain on his entire UGC journey. From that awkward first video to crossing $140,000 on Fiverr
How Stay-at-Home Parent with No Experience Built a Highly Successful UGC Business with Salha Aziz, UGC Creator & Coach | EP 34
Can you really build a UGC business from your couch while your kids are screaming in the next room?Nate sits down with Salha to talk about what it's really like to balance chaos, creativity, and client work. She's been creating UGC content since 2022, back when most people thought it was a scam, and she did it all as a stay-at-home mom with young kids running around. No fancy equipment.
First Month UGC: From Zero to $300 Deals in 7 Days with Jake Winters, Millennial Dad UGC Creator | EP 33
What if you could go from losing your job to replacing your income with UGC in under 30 days? Nate sits down with Jake Winters, a creator who went from zero UGC experience to booking consistent gigs in his first month. Jake lost his real estate job in January, binged Nate's course in 24 hours, made a scrappy 4-video portfolio in one day, and landed his first $300 deal within a week. No prior
Zero to Fully Booked in 3 Months: How This Married Couple Cracked UGC at 44 and 55 with the Cordovas | EP 32
What if you could turn content creation into something you and your partner build together?Ray and Haley Cordova went from brainstorming side hustles to booking 18 UGC gigs in a single week, and they did it all in their first three months as creators. Nate Flake sits down with this power couple to talk through their rapid ascension: how they found UGC, why they decided to do it together, and what
Scaling From $5 Fiverr Gigs to Five-Figure Months with Freelance Big Sis Arbel Kimmick | EP 31
Wonder how creators actually scale from $5 gigs to five-figure months and what it really takes to get there?Nate sits down with Arbel Kimmick, the voice behind Freelance Big Sis and the UGC Fiverr Academy that's helped creators land brand deals. Arbel's been in the trenches since 2013, working on everything from web design to voiceovers before discovering UGC in 2022. She walks us throug
Anti-Influencer Method: She Made $60K on TikTok Shop Without Going Viral with Meg the Creator | EP 30
Ever wonder if you need a huge following or perfect video skills to actually make money as a creator? Nate sits down with Megan (aka Meg the Creator), a working mom who went from small-town job hopper to full-time content creator without chasing viral fame or pretending to be an influencer.Megan breaks down what she calls the "anti-influencer method," a practical approach to making real
Creative Strategist Explains How to Get Brands to Hire You for UGC with Olivia Larsen | EP 29
Ever send a pitch or apply for a gig and wonder what actually happens on the other side?Nate sits down with Olivia Larsen to pull back the curtain on what brands and agencies really want from creators. Olivia went from working 12-hour overnight shifts at a veterinary ER to building a full-time UGC career and then landed on the other side of the table as a creative strategist at a marketing agency.
How This Couple Built a UGC and TikTok Shop Business Together After Influencer Burnout with Ari and Abdul | EP 28
Wondering if doing UGC with your partner would be amazing... or a recipe for disaster?Nate sits down with Ari and Abdul, a creator couple who went from burned-out micro-influencers to thriving UGC entrepreneurs. Ari shares how she discovered UGC three years ago when she was desperate to step away from constantly sharing her life online, and how she eventually convinced Abdul to join her. Their sto
You're NOT Too Old to Start UGC with Over 50-Year-Old Top Rated Fiverr Seller Dave Johnson | EP 27
Think you're too old to start a new career or learn a digital skill?Nate sits down with Dave Johnson to talk about what it's really like to start from zero when you're not in your twenties anymore. Dave is a grandfather of six, and just six months ago he was working a physically demanding roadside assistance job he knew he couldn't keep doing. Today, he's a top-rated UGC c
Influencing is Out - UGC is In! | EP 26
In this episode of the UGC 101 podcast, I had an amazing conversation with Marzia Prince, an experienced UGC creator who transitioned from a 20-year career as a fitness coach to a thriving content creator. We explored her journey, including the pivotal moment when a major brand like Kroger recognized her potential, which led her to embrace UGC full-time. Marzia shared candid advice on navigating t
From Struggles to Success: Essential Tips for UGC Creators | EP 25
In this episode of the UGC 101 podcast, I had the pleasure of hosting Mia, founder of Creator Vault. We delved into her journey in the UGC space, starting from her college days when she was exploring various career paths, to discovering UGC through social media. Mia shared her experiences of moving to New York with just $10,000 and a dream, highlighting the challenges and triumphs she faced along
Episode 24 - Finding Your Community in UGC
In this episode, I got to hang out with Bill, a UGC creator who's been in the game for a couple of years. We talked about his journey from sports hospitality to going full-time with UGC, and all the ups and downs that came with it. Bill shared some cool insights on carving out his niche, why retainers are a game-changer, and what it's like being a guy in a mostly female industry. We also
Episode 23 - From UX to UGC: Xin's Creator Story
In this episode of the UGC 101 podcast, I had the pleasure of welcoming Xin Yi, a UGC creator and creative strategist. We dive into Xin Yi's fascinating journey from studying computer science with a focus on UX design and data science to becoming a key player in the UGC space. Xin Yi shares her insights on the importance of research, how content standards have evolved, and the value of having
Building Your UGC Career with Fiverr
In this episode of the UGC 101 podcast, I chat with Claire Bacardi, a successful UGC creator who went from social work to content creation. Claire shares how she started her UGC business to help pay for her wedding, the hurdles she faced, and how she made a name for herself on Fiverr. We dive into why being real is key in content creation, the shift from corporate jobs to doing your own thing, and
The Future of UGC: Insights with Sam Wolf from Hype 10
In this episode of the UGC 101 podcast, I had an insightful discussion with Sam Wolf, the head of creative at Hype 10, about the transformative role of user-generated content (UGC) in marketing. Sam shared his journey to Hype 10, where he built a creative department from scratch, and emphasized the importance of communication and collaboration between creators and agencies. We explored the future
Exploring Travel UGC: Building Community and Content
In this episode of the UGC 101 podcast, I dive into the fascinating world of travel UGC with Maddy Garrett. We chat about her inspiring transition from a corporate job to a full-time UGC creator and coach, highlighting the pivotal moments that shaped her journey. Maddy shares her experiences of living the digital nomad lifestyle, building a community, and the lessons learned from her early days of
Introducing Julip - A Creator's Answer to Website Chaos
In this episode of the UGC 101 podcast, I had the pleasure of chatting with Jamie from Julip. We delved into the challenges faced by UGC creators and freelancers, particularly the struggle of building a professional online presence without the hassle and expense of a full-blown website. Jamie shared how Julip was born out of the need for a middle-ground solution, offering a customizable, easy-to-u
Kristen's Story - From Beginner to Top-Rated on Upwork
In this episode of the UGC 101 podcast, I had the pleasure of speaking with Kristen Tojcic, an early member of our community who's been making significant strides in the UGC world. We delved into her journey from starting with my course to becoming a top-rated seller on Upwork. Kristen shared her strategies for building a compelling portfolio and emphasized the role of community support in he
Streamlining UGC Creation with Creator Desk
In this episode of the UGC 101 podcast, I sit down with Brooke and Chris from Creator Desk to talk about their platform that's helping creators like me get organized. We chat about the real struggles of managing projects and how Creator Desk came to be a practical solution for those of us juggling multiple tasks. Brooke shares her transition from photography to UGC creation, and Chris gives u
UGC Outside of North America
In this episode, I chat with Fraser Bray, a UGC creator in New Zealand who’s been in the space for about eight to nine months. He first discovered UGC during his summer break from college, and his very first gig turned out to be a huge success—so much so that people even started recognizing him in public from it.We talk about what it’s like building a UGC career in New Zealand, where the industry
Corporate to Creator
In this episode, I sit down with my friend John Spivey — a full-time UGC creator who successfully transitioned from a corporate job into the world of content creation. We talk about what that shift looked like, the early challenges he faced, and how he's built a thriving business through UGC. John shares valuable insights on why presentation skills matter, how to manage projects effectively,
Getting Real About UGC
In this episode of the UGC 101 podcast, I sit down with Julie, a successful UGC creator, to talk about her journey—from getting started in the space to pushing through challenges and finding real success. We dive into what it means to stay authentic, how to build a supportive community, and how to navigate the UGC world, especially through platforms like Twitter (X). Julie shares some powerful ins
How to Get Brands to Pay You
In this episode of the UGC 101 podcast, I talk with Grace, founder of DUPAY, about something every creator has dealt with — chasing payments. Whether it’s late invoices, vague payment terms, or clients ghosting altogether, getting paid can be one of the most frustrating parts of UGC. Grace and I dive into why this happens so often, how professional invoicing makes a difference, and how DUPAY is ma
Exploring Travel UGC
In this episode of the UGC One-on-One podcast, I sit down with Ashh, a UGC creator living in Bali. We dive into her journey into user-generated content, what it’s like creating while living abroad, and why networking within the UGC community matters so much. Ashh shares some solid insights on making engaging content, the legal side of working in another country, and what really separates UGC creat
Navigating the Brand/Creator Landscape
In this episode of the UGC 101 podcast, I had the pleasure of speaking with Kai Green from UGC Growth Lab. We dove deep into the nuances of the brand-creator relationship, covering everything from understanding a brand's specific needs to the absolute necessity of a robust portfolio.Kai offered invaluable insights into how creators can best position themselves in the market. We discussed the
UGC as the Ultimate Side Hustle
In this episode of the UGC 101 podcast, I sat down with a UGC pro, Nick Castle.Nick takes us on a deep dive into his journey, starting from his transition out of various side hustles and into the dynamic world of UGC. We really dig into the nitty-gritty of what it takes to balance a full-time job while building a thriving content creation career. Nick shares some invaluable insights on how he buil
Balancing Family & Fiverr
In this episode of the UGC 101 podcast, I chat with Jennifer Palfreyman, a stay-at-home mom who successfully navigated the world of user-generated content (UGC) through Fiverr. Jenn shares her journey from starting with no experience to earning a significant side income while balancing family life. The conversation covers the challenges of managing time as a mom, the importance of authenticity in
Six Weeks to $5k with UGC
In this episode of the UGC 101 podcast, I chat with Brandon Stroup, one of the first students through my UGC Fiverr Pro course. He shares his journey into the world of UGC and how it has changed the last few months of his life. Brandon discusses his initial struggles, the importance of community support, and how he successfully transitioned from a challenging financial situation to thriving in UGC
You Might Already Be Making UGC!
In this episode, I interview Leon, a full-time UGC creator from the UK. Leon shares his journey into the world of user-generated content, discussing how he stumbled into it after a difficult period in his life. He reflects on the challenges of transitioning from a corporate job to full-time content creation, the importance of authenticity in UGC, and the strategies he employs for personal branding
Mastering UGC: Lessons from Tran
In this episode of the UGC 101 podcast, I chat with Tran, a well known UGC coach who transitioned from a career in healthcare to content creation. Tran shares her journey of discovering UGC through TikTok, her initial struggles, and how she built a community around educating others in the field. We talk about the importance of transparency in pricing, the challenges of balancing personal and profe
Balancing UGC and a 9 to 5
In this episode of the UGC 101 podcast, I chat with Mehr Rajput about the journey of becoming a part-time UGC creator while maintaining a full-time job. Mehr shares her personal story of transitioning from a corporate job to UGC, the challenges of balancing both, and the importance of personal branding and sales in the UGC space. We provide valuable tips for aspiring UGC creators on how to build a
Balancing Family and Content Creation
In this episode, I interview Brenton Webb, a successful UGC creator who shares his journey from modeling to content creation. Brenton discusses how he leveraged his network, balanced family life with UGC production, and offers valuable advice for new creators. He emphasizes the importance of investing in quality tools, building a strong portfolio, and securing retainer clients for sustainable inco
From Teacher to UGC Creator: Anna's Story
In this episode, I chatted with Anna about her journey into the world of UGC. It was really interesting to hear how she went from teaching to becoming a successful UGC creator. She talked about the hurdles she faced early on and how important it was to build a strong portfolio. We also discussed how valuable good client relationships are in this business.Anna really emphasized the importance of in
Stop Overthinking UGC - Just Start!
In this episode of UGC 101, I sit down with Megan Collier, one of the top thought leaders in the UGC space. We dive into her journey—how she went from a traditional marketing job to going all-in as a full-time UGC creator. We talk about the ups and downs of starting out, landing that first client, and the game-changing power of retainer deals. Megan also gets real about imposter syndrome, setting
Why UGC and Why Now?
In this first episode I sit down with the person that got me into UGC, Tami Eaton. She shares why she got into UGC in the first place, some of the lessons she has learned along the way, and why she still loves making content. If you are new to UGC - you can take the very same course that got me into UGC that I bought from Tami by clicking the link below (spoiler alert, you will learn a ton!):Cours
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