
From Better Half to Boss Photography Podcast
The From Better Half to Boss Photography Podcast, hosted by Tavia Redburn, offers marketing strategies, productivity tips, and inspiring stories for mom entrepreneurs in photography and service businesses. Tavia shares her journey from being a stay-at-home mom to becoming the primary income earner, aiming to help listeners achieve financial freedom and retire their spouses from unfulfilling jobs. The podcast focuses on practical advice for growing a business and finding ideal clients.
Episodes
![[204] 4 Ways to Think to Hit $10k Months with Photography](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[204] 4 Ways to Think to Hit $10k Months with Photography
Send us Fan MailI'm all about learning new marketing strategies ... but more ideas won't work if you don't have the most important thing - the MINDSET of a 6-figure business owner.In today's episode, let's work on your mindset [workshop style] in order to make a difference in how to show up for your business!>> Batch 1 week of content in just 1 hour with The Photogr
![[203] The Ultimate Guide to Crafting the Perfect Photography Inquiry Response](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[203] The Ultimate Guide to Crafting the Perfect Photography Inquiry Response
Send us Fan MailIt's the moment you've been waiting for: you get an inquiry for a photography session, and you're ready to jump at the chance. But after pouring your heart and soul into your response, you hear nothing in return. If this sounds familiar, don't fret - you're not alone! In this episode, I’m going to share my top tips for auditing your photography inquiry resp
![[202] 4 Effective Ways to Use Your Website to Book More High Paying Clients](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[202] 4 Effective Ways to Use Your Website to Book More High Paying Clients
Send us Fan MailAre you using your website to its full potential? Listen in to today's episode to learn specific ways you can use your website to boost traffic and visibility and most importantly, bookings! ⭐️ SUBSCRIBE for weekly episodes to grow your photography business ⭐️Leave a Review: http://www.thebeautyinbirth.com/podcastTake the guesswork out of blogging. Join the Content Club for Ph
![[201] The Secret to Thriving in a Saturated Market (HINT: it's not your price)](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[201] The Secret to Thriving in a Saturated Market (HINT: it's not your price)
Send us Fan MailYou’re seeing clients book budget photographers or competitors who seem to be everywhere online, and it’s left you wondering: ‘How do I rise above all the noise and attract the clients I actually want?’Today I’m going to show you how to stop competing on price and start standing out in your market so you can build a wildly successful business in 2025!⭐️ SUBSCRIBE for weekly episode
![[200] How to Set Up Your Photography Pricing Guide in 2025](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[200] How to Set Up Your Photography Pricing Guide in 2025
Send us Fan MailReady to go big with your photography business in 2025?It all starts with one thing: your pricing. Whether you’re thinking about raising your prices, adding products, or just feeling more confident in what you charge, this episode is for you. Let’s get you ready to walk into 2025 with boldness, clarity, and a solid plan!⭐️ SUBSCRIBE for weekly episodes to grow your photography busi
![[199] Specific Ways to Create Photography Business Goals You’ll Actually Keep in 2025](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[199] Specific Ways to Create Photography Business Goals You’ll Actually Keep in 2025
Send us Fan MailEver felt like the year slips by, and you’re stuck scrambling to make your goals happen—whether it’s booking more sessions, raising your prices or growing your audience? What if, instead of reacting, you could be ahead of the game all year long? In this episode, I’m giving you the step-by-step plan to set clear, exciting, and totally achievable goals for 2025—so you’ll hit your tar
![[198] Run a Photography Model Call That Actually Gets You Paying Clients (Not Freebie Seekers)](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[198] Run a Photography Model Call That Actually Gets You Paying Clients (Not Freebie Seekers)
Send us Fan MailYou don't need to give free photography sessions to build your portfolio. There is a process where you get paid while getting the photos that you need in your portfolio and also getting the experience that you need for your niche!In this episode, I will be sharing with you all about running a Model Call as well as things my students and I have learned along the way! Make sure
![[197] 5 Lessons Learned from a $25,000 Mastermind (That Can Help You Grow Your Photography Business)](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[197] 5 Lessons Learned from a $25,000 Mastermind (That Can Help You Grow Your Photography Business)
Send us Fan MailAre you considering investing a lot of money into education for your photography business? But maybe you’re hesitant because you're not sure what to expect? Well, in this episode, I'm going to spill all the juicy details about my $25,000 mastermind experience, the good, the bad, and the lessons learned along the way.Get ready to discover the secrets of investing in your b
![[196] 10 Ways to Use Your Personal Brand to Book More Photography Clients](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[196] 10 Ways to Use Your Personal Brand to Book More Photography Clients
Send us Fan MailAre you missing out on clients because your brand looks like everyone else’s?Here’s the thing: People buy from people, not logos. If you’re only sharing pretty photos and hiding behind your business name, you might be making it harder for clients to connect with you. In this episode, I’m sharing 10 simple ways you can use your personal brand to stand out online and book more client
![[195] Why You’re Not Getting Clients from Social Media and How to Fix It](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[195] Why You’re Not Getting Clients from Social Media and How to Fix It
Send us Fan MailPhotographers: what if getting booked had nothing to do with growing your following?I built my photography business with mostly organic marketing and today I want to share how I did it (with less than 2000 instagram followers)I’m about to show you exactly what it takes to turn your followers into paying clients!WHAT TO LISTEN FOR:#1 reason why your posts aren’t turning into client
![[194] How to Run a Photography Black Friday Sale (without being known as the cheap/discount photographer!)](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[194] How to Run a Photography Black Friday Sale (without being known as the cheap/discount photographer!)
Send us Fan MailBlack Friday is coming up! Photographers - are your promotions already prepped?If you are thinking of running a Black Friday Sale this year, and you're still gathering ideas, this episode is for you! We will be talking about how to boost your Black Friday sales with these unique tips, which is definitely not offering discounts!⭐️ SUBSCRIBE for a new episode every Tuesday to gr
![[193] Want to Book More Photography Clients in 2025? It Starts with a Specific Niche!](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[193] Want to Book More Photography Clients in 2025? It Starts with a Specific Niche!
Send us Fan MailReady to book more high-paying photography clients in 2025? The secret to growing your business next year starts with choosing a specific niche. But don’t worry, this doesn’t mean you can only shoot one type of session forever!In this episode, I’m sharing why picking a niche makes booking clients easier and helps you stand out in a crowded market. If you’re tired of trying to marke
![[192] BIG Mistakes I Made With Paid Ads as a Photographer (and What to Do Instead)](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[192] BIG Mistakes I Made With Paid Ads as a Photographer (and What to Do Instead)
Send us Fan MailGet Ready for a Masterclass in Facebook Ads for Photographers!Are you throwing money at ads hoping they'll magically fill your calendar with dream clients?Today Tavia is sharing some of the biggest myths photographers believe about paid ads—things you may have heard (and trusted!) but that could actually be holding you back. Could a simple tweak in your ad approach open the do
![[191] What It Took to Actually Hit $10k Months with Photography](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[191] What It Took to Actually Hit $10k Months with Photography
Send us Fan MailAre you stuck at the same income level month after month, no matter how hard you try? Maybe you've come close to hitting that $10k mark but just can’t seem to break through consistently.In this episode, I’m pulling back the curtain on what it really took for me to finally hit $10k months with my photography business—hint: it’s not about shooting more sessions or learning a new
![[190] 3 Easy Ways to Come Up with Content Ideas for Motherhood Photographers](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[190] 3 Easy Ways to Come Up with Content Ideas for Motherhood Photographers
Send us Fan MailFeeling stuck on what to post about as a motherhood photographer? Whether you're just starting out or have been in the game for a while, coming up with fresh and engaging blog content can feel overwhelming—especially when you're juggling sessions and everything else.In today’s episode, I’m breaking down the exact methods I use to consistently create blog content that reso
![[189] 6 Ways to Stay Creative to Grow Your Photography Business](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[189] 6 Ways to Stay Creative to Grow Your Photography Business
Send us Fan MailYou know how sometimes running a photography business can feel like it’s sucking all the fun out of actually being a photographer? Like, the creative spark that got you into this in the first place starts to fade because you’re so focused on editing, invoicing, and answering emails. Before you know it, your passion feels more like just another to-do list.If that’s where you’re at r
![[188] How to Write Emails Your Clients Actually WANT to Read [Part 2]](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[188] How to Write Emails Your Clients Actually WANT to Read [Part 2]
Send us Fan MailDo you ever feel like your emails are being ignored? You’re putting in the time, crafting the perfect message, hitting "send"—and then… nothing. In today’s episode, we’re picking up where we left off in part one, diving even deeper into how to write emails your clients actually want to read—and more importantly, respond to.WHAT TO LISTEN FOR:One small change you can make
![[187] How to Write Emails Your Clients Actually WANT to Read [Part 1]](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[187] How to Write Emails Your Clients Actually WANT to Read [Part 1]
Send us Fan MailWhat can you write in emails so you don’t sound spammy or annoy your clients? Many photographers struggle with writing emails that feel personal, engaging, and actually get read!In today’s episode, I’m sharing my top strategies for writing emails that not only get opened but make your clients excited to hear from you. We’ll dive into the common mistakes photographers make with thei
![[186] Stop Doing These 4 Things if You Want to Hit $10k Months with Photography](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[186] Stop Doing These 4 Things if You Want to Hit $10k Months with Photography
Send us Fan MailAre you feeling overwhelmed by all the tasks on your plate as a photographer? If you’re trying to scale your business and hit those $10k months, but find yourself buried in editing, emails, and everything in between, this episode is for you!Today, I’m sharing the 4 key tasks you should consider outsourcing to free up your time, protect your energy, and focus on what really matters—
![[185] Book More Photography Clients with Your About Me Page](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[185] Book More Photography Clients with Your About Me Page
Send us Fan MailIs your About Me page really doing its job? Or does it just blend in with every other photographer's website? Your About Me page is one of the most visited pages on your site, but if it’s generic or doesn’t truly reflect who you are, you could be losing out on potential clients.In this episode, I’m breaking down the 7 essential elements every photographer needs to include on t
![[184] How to Plan a Month of Social Media in 1 Day](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[184] How to Plan a Month of Social Media in 1 Day
Send us Fan MailDoes managing your photography social media account feel like a never-ending task? You’re not alone! But what if I told you that you could plan an entire month of content in just 24 hours? Sounds too good to be true, right? Well, in today’s episode, I’m breaking down exactly how to do it.Whether you're tired of scrambling for posts last minute or you want to free up more time
![[183] Powerful Consultation Tips & Tricks to Book Your Dream Clients](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[183] Powerful Consultation Tips & Tricks to Book Your Dream Clients
Send us Fan MailEver wondered how to get more bookings after the inquiry? On today’s episode, my friend, Lydia Stuemke, and I are walking you through her successful consultation process so you can book more photography clients!Here are the highlights of this episode!02:49 – The importance of taking notes from your consultations05:07 – The Inquiry Form09:05 – Tips on getting people on the call16:11
![[182] Here’s What’s Working NOW To Book More Photography Clients](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[182] Here’s What’s Working NOW To Book More Photography Clients
Send us Fan MailEver feel like no matter how much you post or market yourself, the clients just aren't coming in? You're not alone, and today’s episode is all about fixing that! In this episode, I dive into the proven strategies that are helping photographers book more clients right now. We’re not just talking about generic tips; these are specific, actionable steps that you can implemen
![[181] 10 Quick & Easy Productivity Tips for Photographers to Get More Done as a Working Mom](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[181] 10 Quick & Easy Productivity Tips for Photographers to Get More Done as a Working Mom
Send us Fan MailBeing a self-employed working mom can make it challenging to get everything done. For years, I ran two companies full time and homeschooled our kids while my husband worked full time job. So in this episode I'm going to share 10 of my favorite productivity tips that have helped me get more done in less time.Learn more about this topic! Listen to our episodes about outsourcing
![[180] How to Offer Baby Plans to Hit $10k Months with Photography](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[180] How to Offer Baby Plans to Hit $10k Months with Photography
Send us Fan MailHave you ever wondered how to keep working with your birth and newborn photography clients long term as their baby grows up? In this episode I’m sharing the specific ways I designed my baby plan package to be a no-brainer for clients. You’ll learn how to be a specialist in newborn or birth photography and still offer a baby plan, how to structure your baby plan, what to include, AN
![[179] How to Target Your Ideal Photography Client on Social Media](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[179] How to Target Your Ideal Photography Client on Social Media
Send us Fan MailWhen someone visits your Photography Instagram profile, it only takes them a few seconds to decide whether or not they want to follow you. But what do they want to see to know if you are follow-worthy? What do you need to show them?In this episode, I will be sharing the SOLUTION so you could effectively target your ideal client photography clients on social media!Check out the show
![[178] Want To Book More Photography Clients? Make Sure To Do This On Your Website!](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[178] Want To Book More Photography Clients? Make Sure To Do This On Your Website!
Send us Fan MailIs it possible there is just one thing on your website that is keeping your potential clients from inquiring with you? In this episode, I’m going to share exactly how to set up a specific page on your website to encourage people to book a session with you!In this episode, you will learn:01:05 – Should You Show Your Full Pricing In Your Website?03:27 – Reasons Why Photographers Want
![[177] The Best Way to Price Your Photography Packages](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[177] The Best Way to Price Your Photography Packages
Send us Fan MailToday I’m sharing the whole process to pricing your packages, step by step, so it will become as simple & familiar as adjusting your camera settings. We’ll talk about the pricing mistake photographers make, how to have packages if you don’t sell prints or products, plus my simple way to price your packages that’ll have your clients EXCITED to book a photography package with you
![[176] How to Book More Photography Clients with Your Content](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[176] How to Book More Photography Clients with Your Content
Send us Fan MailIf you and I sat down at a coffee shop and I said, “How's it going with your blog?” What would you say? Maybe you'd say something like, “I know I should be blogging, but I'm not doing it consistently,” or even, “I'm blogging, but it seems like no one cares and no one is reading it.” If those would be your answers, pull up a chair, friend, because today, we'
![[175] This is How to Book Mini Sessions as a High End Photographer](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[175] This is How to Book Mini Sessions as a High End Photographer
Send us Fan Mail[REBROADCAST from March 2023]Do you currently offer mini sessions in your photography business? Whether you're a mini session pro or you've launched them a few times without much success, today we're going to talk about if you should offer minis as a luxury photographer. We're also digging into common mistakes photographers make with mini sessions that make them
![[174] The Secret to Finding Clients Who Value Your Work](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[174] The Secret to Finding Clients Who Value Your Work
Send us Fan MailHave you ever seen those posts in Facebook groups asking for an "affordable" photographer or someone who doesn’t "charge an arm and a leg"? It makes you cringe, right? And yet, it can mess with your head as a photographer. You might start thinking that you need to be affordable because that's what people want. If you’re feeling stuck in a cycle of discounts
![[173] How I Integrate My Faith into My Photography Business](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[173] How I Integrate My Faith into My Photography Business
Send us Fan MailHave you ever found yourself questioning if you're on the right path with your photography business? Or maybe you've wondered how to trust God's plan when things aren't going as you hoped? If so, you're not alone! In this episode, I'm taking you through my personal journey of deepening my trust in God's guidance during the toughest times in my bus
![[172] Advanced SEO Strategies to Get Your Photography Website on Page 1 of Google](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[172] Advanced SEO Strategies to Get Your Photography Website on Page 1 of Google
Send us Fan MailYou know how we all sometimes feel like we're just throwing things at the wall hoping something sticks, especially when it comes to SEO as a photographer? Well I have a treat for you because today my guest and I are diving into the nitty-gritty of SEO for photographers. We're not just scratching the surface; we're going deep into advanced strategies & discussing
![[171] 10 Unique & Proven Ways to Get More Photography Inquiries & Bookings](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[171] 10 Unique & Proven Ways to Get More Photography Inquiries & Bookings
Send us Fan MailAre you believing the lie that if you post more on Instagram you'll book more clients? Or maybe you're not even sure what to do for marketing your photography business? THIS episode is going to get your mind racing for sure! My guest Tanya Smith & I are exploring unique and proven ways to get more photography inquiries and bookings. These aren't theory - they&apo
![[170] It’s Time to Stop Feeling Guilty for Your Prices - Here’s How](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[170] It’s Time to Stop Feeling Guilty for Your Prices - Here’s How
Send us Fan MailHave you ever felt that twinge of guilt for wanting to charge more for your photography? Or doubted your worth? Well, you're not alone, we all have! Today I'm joined with Heather Lahtinen and we’re getting real about breaking those money barriers and reshaping how we think about our value. Links Mentioned in this Episode: Get Heather's Money Mindset Course for just $
![[169] 4 Tips to Make More Money BEFORE The Session with Pre-Selling](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[169] 4 Tips to Make More Money BEFORE The Session with Pre-Selling
Send us Fan MailThere are so many incredible ways to do business as a photographer and today I’m going to open your mind to a new possibility you perhaps have never considered – and that is pre-selling your photography packages. Even if you’re mostly a “shoot and burn” photographer or you don’t have packages yet or maybe you’re doing in-person sales- you’re going to find so much value in today’s e
![[168] Increase Your Photography Income with Same-Day Sales](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[168] Increase Your Photography Income with Same-Day Sales
Send us Fan MailDo you want to make more money per client? How about simplifying your shooting and editing process to get more time back? I think we’re all raising our hands! Whether you’re an on-location or studio photographer or if you do all inclusive digital download or In person sales – you’re going to learn so much from my guest today about how to make more money per client AND get your time
![[167] Blogging & SEO Tips for Photographers](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[167] Blogging & SEO Tips for Photographers
Send us Fan MailAre you a photographer posting blogs to boost your SEO but just can’t seem to crack Google's front page? It’s frustrating when your content doesn’t pull in traffic or convert visitors into clients, right? That’s why today I’m sharing detailed strategies and SEO tips for photographers so you can start ranking on Google!WHAT TO LISTEN FOR:✅ Find out what Google really looks for
![[166] 9 Brain Hacks to Use to Book More Photography Clients](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[166] 9 Brain Hacks to Use to Book More Photography Clients
Send us Fan MailClick play to try one (or all)! Ready to book more clients in your photography business so you can go from hobbyist to full-time photographer? In this episode, I'll share the top 9 brain hacks that transformed my business! These aren't just tips; they're game changers that shifted my mindset and supercharged my productivity and business growth.WHAT TO LISTEN FOR:The
![[165] 8 Specific Ways to Boost Your Photography Business’ Perceived Value & Book More Clients](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[165] 8 Specific Ways to Boost Your Photography Business’ Perceived Value & Book More Clients
Send us Fan MailEver wonder why some photography businesses seem to effortlessly attract clients, even with higher prices?It’s all about the perceived value - that magical element that elevates your brand beyond “just another photographer.”Today, I’m diving deep into the art of boosting your photography business’s perceived value, ensuring clients choose you for the unforgettable experience and un
![[164] 3 Mindset Shifts I Made About My Competition to Hit $10k Months](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[164] 3 Mindset Shifts I Made About My Competition to Hit $10k Months
Send us Fan MailHave you ever found yourself deep in the rabbit hole of comparing your photography work to your competitors, to the point where it feels crippling?If so, you're not alone! Today, I'm taking you through my journey of battling competition anxiety. I'll share not only the struggles I've faced at every level of my career but also the strategies that helped me overco
![[163] How You Can Book More Photography Clients with Your Inquiry Follow Up](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[163] How You Can Book More Photography Clients with Your Inquiry Follow Up
Send us Fan MailLearn the secrets to transforming those "maybe" inquiries into solid bookings with my tried-and-true follow-up strategies! I'm all about making sure you're not just another name in a client's crowded inbox. Instead, I'll show you how to be the standout photographer they just can't wait to work with. From your very first "hello" to that w
![[162] Unique & Creative Marketing Ideas for Photographers in 2024](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[162] Unique & Creative Marketing Ideas for Photographers in 2024
Send us Fan MailNeed some fresh ideas to market your photography business in 2024? Join me, Nicole Begley, Heather Lahtinen and Dorie Howell where we'll share tried and true methods as well as popular trends that could help you book more clients in unique and creative ways this year!
![[161] Must-Have Gear for Every Birth Photographer](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[161] Must-Have Gear for Every Birth Photographer
Send us Fan MailEver wondered what's in the bag of a professional birth photographer? Or why some photographers swear by gear that others avoid like the plague? Today, I’m sharing the gear you need in your birth bag whether you’re a beginner or a pro.Want to become a Certified Birth Photographer? Come join my free training on 6 Steps to Confidently Photograph Birth (So You Can Be a High-Deman
![[160] 3 Secrets That Will Make Your Photography Client Journey Worth the Full Price (with Brooke Jefferson)](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
[160] 3 Secrets That Will Make Your Photography Client Journey Worth the Full Price (with Brooke Jefferson)
Send us Fan MailWithout looking at your prices, what makes you stand out as a photographer? Joining me this week is my friend Brooke Jefferson, family photographer, fellow podcaster and educator. Join us as we unpack secrets to an unforgettable client experience that will make your clients book you again and again at full price. And she will also share how you can show up authentically and truthfu

The Art of Birth Photography: Tips, Tricks, and Essential Advice
Send us Fan MailHi friends! This one is for the birth photographers - if you’ve ever wondered what it’s like inside The Beauty in Birth Photography Course & Certification Coaching Calls - this is your sneak peek. I’m taking you behind the scenes on a few of our calls with some amazing insights that will help you improve your photos whether you’re brand new or experienced in birth photography.W

How to Attract Luxury Clients in Photography
Send us Fan MailDoes it feel like everyone out there wants a deal these days? If you’ve recently raised your prices or it just seems like people don’t want to pay a lot of money for photography right now, this episode is for you! We’re going to dig into how to KNOW you’re worth what you’re charging so others believe it too, how to flip your mindset so you can attract luxury clients with a mix of i

Tips to Improve your Money Mindset (So You Can Book More Photography Clients)
Send us Fan MailIn today's episode, I'm going to bring to you in the podcast this live training that I just wrapped up because I think it covers something really important that a lot of photographers struggle with and that is finding their worth and understanding how money mindset actually affects your bookings and clients' willingness to hire you. Now, you're going to get the

10 Quick & Easy Productivity Tips for Photographers to Get More Done as a Working Mom
Send us Fan MailBeing a self-employed working mom can make it challenging to get everything done. For years, I ran two companies full time and homeschooled our kids while my husband worked full time job. So in this episode I'm going to share 10 of my favorite productivity tips that have helped me get more done in less time.Missed out on taking notes from this episode? To help you out, we took

7 Photography Pricing Mistakes to Avoid
Send us Fan MailPricing something you love doing like photography is challenging. It sometimes raises questions about your skill as a photographer, the financial capacity of your potential clients, and could also make you play the comparison game with your competitors!So in this episode, let’s take a look at 7 biggest pricing mistakes I see photographers making in their business (and honestly I’ve

How to Price Your Photography Packages
Send us Fan MailHave you ever sat down to price your photography and create packages and realized it’s a lot harder than you thought it’d be? If so, you’re not alone! A lot of photographers feel this way. In this episode, I’m going to share the whole process to pricing your packages, step by step, so it will become as simple & familiar as adjusting your camera settings. We’ll talk about the

Top 10 Photography Website Mistakes (& How to Fix Them!)
Send us Fan MailEver felt like your beautiful images should be getting more bookings, but somehow they're just not coming in? It might not be your photography skills, but rather, it's your website that's losing you clients!Today, I’m sharing 10 website mistakes that are likely keeping potential clients from hitting that 'Book Now' button.Now let me tell you, this is not yo

Master SEO: How to Show Up on Google as a Photographer!
Send us Fan MailWhen your ideal client is searching Google for a photographer - how can you be one of the top results? In this episode I’m showing you exactly how to show up on Google as a photographer!Take the guesswork out of blogging. Join the Content Club for Photographers and get pre-written blog posts every month that you can customize to fit your brand and voice.Did this episode spark an id

The Instagram Hack That Will Attract the RIGHT Followers
Send us Fan MailI'm pretty sure a lot of us have a love-hate relationship when it comes to Instagram reels, right? But I've learned a lot over the last six months about Instagram reels and how to maximize them for your photography business so that you can reach the right followers.So in this episode, I am going to share with you a lot of the myths around Instagram reels, a lot of the mis

How to Book More Photography Clients with Your Content
Send us Fan MailIf you and I sat down at a coffee shop and I said, “How's it going with your blog?” What would you say? Maybe you'd say something like, “I know I should be blogging, but I'm not doing it consistently,” or even, “I'm blogging, but it seems like no one cares and no one is reading it.” If those would be your answers, pull up a chair, friend, because today, we'

What’s Working Now on Social Media for Photographers
Send us Fan MailDo you feel like you're wasting your time on social media because it seems like no one is seeing your posts or engaging with them? I spent the last 30 days in an intense social media experiment, and today I am bringing you the results, so that you can get more visibility for your photography business. In this episode today, I am sharing what's working on Instagram right n

Unbelievable Success Story: 0 to 15 Births Booked in Just Six Months (Interview with CBP Kc Ortega)
Send us Fan MailHave you ever wondered how to get started in birth photography if you live in an area where people don't know what birth photography is? Or maybe you are interested in birth photography, but you have no idea how to use your camera in manual mode, or maybe you want to get started in birth photography, but you're like, “How do I even find clients that are willing to pay a b

11 Impressive Ways to Use ChatGPT as a Photographer
Send us Fan MailHave you heard the buzz about ChatGPT, but you’re not sure how to use it effectively in your photography business? Or maybe you’ve played around with it but you’re looking for fresh ideas to implement to get more of your time back using this tool? I’ve got you friend! I’ve spent the last year learning all about how to use AI and the last 6 months deep diving into ChatGPT specifical

Show Your Value: Here are 7 Ways Photographers Can Show Their Worth
Send us Fan MailWe hear photography educators all the time talking about how to “show the value” so clients don’t just book you based on price alone - but WHAT exactly does that mean? In this episode I’m going to share 7 specific ways you can show the value of what you offer so your potential clients aren’t so worried about your prices.Past Episode to Listen To:Episode 137: Here is How to Attract

The Ultimate Guide to Crafting the Perfect Photography Inquiry Response
Send us Fan MailIt's the moment you've been waiting for: you get an inquiry for a photography session, and you're ready to jump at the chance. But after pouring your heart and soul into your response, you hear nothing in return. If this sounds familiar, don't fret - you're not alone! In this episode, I’m going to share my top tips for auditing your photography inquiry resp

Do This if You Want to Grow to 10K Months in Less Than A Year! (Interview with Ashley McClintock)
Send us Fan MailIn need of a SERIOUS dose of inspiration? This week, I had the privilege to interview one of my students in Marketing School for Photographers, Ashley McClintock.Can't wait for you to hear about how she replaced her nursing income with photography and is now hitting 10K a month every single month. And get this - her business grew primarily in 2020!We're talking about thin

Unique Ways to Outsource Your Editing So You Can Get Your Time Back
Send us Fan MailDoes editing photos drain your energy? Does it feel like this never-ending task that lives on your to-do list forever? It totally used to feel that way for me too. It can be really tough to balance the time and energy that it takes to edit the photos while also running a business, marketing your business, giving great customer service and being a mom.So in this episode, I'm go

Lessons Learned from a $25,000 Mastermind (That Can Help You Grow Your Photography Business)
Send us Fan MailAre you considering investing a lot of money into education for your business? But maybe you’re hesitant because you're not sure what to expect? Well, in this episode, I'm going to spill all the juicy details about my $25,000 mastermind experience, the good, the bad, and the lessons learned along the way.Get ready to discover the secrets of investing in your business and

5 Mindset Mistakes Photographers Make When Trying to Grow Their Business
Send us Fan MailI’m willing to bet you’re here listening to this podcast because you want to grow your photography business right? But maybe you’re feeling discouraged or uninspired right now because you're not seeing the results you want. You feel like you’re doing everything you can and you’re just not seeing the traction, the bookings, or the revenue you were hoping for by now. If that’s

{ENCORE} How to Target Your Ideal Client on Social Media
Send us Fan MailWhen someone visits your Instagram profile, it only takes them a few seconds to decide whether or not they want to follow you. But what do they want to see to know if you are follow-worthy? What do you need to show them?In this episode, I will be sharing the SOLUTION so you could effectively target your ideal client in social media!Has this episode been helpful to you? Let us know

{ENCORE} This is How to Stop Procrastinating and Start Making Progress TODAY!
Send us Fan MailDo you want to stop procrastinating and start making progress in your business, in your marketing and in your studio but don't know how? In this episode, I'm taking you behind-the-scenes to a hot seat with one of my marketing school students. We are talking about how to stay consistent in your marketing so that YOU can stay fully booked with ideal clients.Batch 1 week of

The Best Ways to Offer Mini Sessions as a High End Photographer
Send us Fan MailDo you currently offer mini sessions in your photography business? Whether you're a mini session pro or you've launched them a few times without much success, today we're going to talk about if you should offer minis as a luxury photographer. We're also digging into common mistakes photographers make with mini sessions that make them less profitable and how to p

Here is How to Attract Your Dream Photography Client
Send us Fan Mail“Before you do anything related to marketing, you have to identify your ideal client.”We've all heard this before, right? And maybe when some of you heard me say that, you rolled your eyes or you sighed, or maybe even you clicked off of this episode and you're not even hearing the rest of this.The truth is we know it's important to know who your ideal client is so th

Help! My Client Said THIS – What Should I Do? (Part 3)
Send us Fan MailHave you ever had a couple arguing during the session or have you experienced getting ghosted by a client during your schedules session with them? How about having a client that's too relaxed and causes delays in your session?These are some of the things that we will be talking about in this episode of our series, Help! My Client Said THIS – What Should I Do? Lydia and I will

6 Habits of a 6-Figure Entrepreneur with Kyleigh Banks
Send us Fan MailHave you ever wondered what it would look like to follow around a six-figure entrepreneur for one day and just see what they're doing? What are their habits? What are the things that they're thinking about? How are they making decisions? Well, friend, if that's you, you're in luck because I have an incredible episode here today with my friend Kyleigh Banks talki

How to Offer Baby Plans to Hit $10k Months with Photography
Send us Fan MailHave you ever wondered how to keep working with your birth and newborn photography clients long term as their baby grows up? In this episode I’m sharing the specific ways I designed my baby plan package to be a no-brainer for clients. You’ll learn how to be a specialist in newborn or birth photography and still offer a baby plan, how to structure your baby plan, what to include, AN

Use the Unstoppable Power of Your Invisible Brand to Hit $10k Months
Send us Fan MailHave you ever wondered why some photographers seem to effortlessly attract clients while others struggle to book a single shoot? The answer may lie in something you never thought to consider - your invisible branding.If you’ve never heard this term before - I’m pretty sure that’s because I made it up. I’m going to dig into what invisible branding is and how to make it work for you

Help! My Client Said THIS – What Should I Do? (Part 2)
Send us Fan MailWould you still show up in a shoot when the client signed the contract but did not pay the deposit? How would you handle wild toddlers who wouldn't sit still when you're posing them? Would you reshoot or refund a client who wasn't satisfied with the photos you delivered?These are some of the things that we will be talking about in this episode of our series, Help! My

Try These 3 Advanced Blog Content Ideas for Photographers
Send us Fan MailAre you struggling to come up with topics to blog about? You are NOT alone my friend. In this episode, I'm going to show you my specific process of coming up with content ideas for your blog so you can build trust and rapport with your ideal client. If you have a goal to book more clients this year and need help doing it - this episode is for you!Episode Highlights:01:16 - Bui
![Easy Things You Can Do To Get Inquiries TODAY (Without Discounting) [Re-Broadcast]](https://cdn.radoxo.com/images/podcasts/60590-from-better-half-to-boss-photography-podcast.webp?v=1784785931)
Easy Things You Can Do To Get Inquiries TODAY (Without Discounting) [Re-Broadcast]
Send us Fan MailAre you doing everything you can to get more inquiries for your photography business? If you're looking for ways to get more inquiries in the next 24 hours without discounting your services, there are actually a few easy things you can do TODAY that will help you get more inquiries in 24 hours without discounting!Here are the highlights of this episode!04:18 – The Problem with

4 Effective Ways to Use Your Website to Book More High Paying Clients
Send us Fan MailOn today's episode, we're diving into the importance of consistent and quality blogging and how it can help you build trust with your audience and position yourself as the expert in your field. From the mistakes to avoid, to the benefits of blogging, and even some tips and resources to help you create high-quality content, this is an episode you won't want to miss.So

6 Exciting Predictions for Every Photographer in 2023
Send us Fan MailAlright what’s coming for the photography industry as a whole in 2023? In this episode, I cover everything from marketing trends to predictions on pricing, trends in photography and what new technologies will be available to photographers in 2023. If you want to stay ahead of the curve and prepare your business for 2023, this episode is for you!Episode Highlights:01:21 – Why Do Pre

How to Use Instagram to Book Photography Clients in 2023
Send us Fan MailWe photographers have a love/hate relationship with Instagram, right? But even with the frequent algorithm changes, it’s still a great way to build relationships with our community and find clients. BUT how can you stay on top of the changes and use Instagram in 2023 to find clients WITHOUT spending hours and hours a week on the platform? That’s what we’re learning, and more, on th

YOUR 6 Favorite Episodes from 2022
Send us Fan MailAs we look back on 2022 on the podcast, I wanted to highlight YOUR favorite episodes in one compilation episode. These were the most downloaded episodes from 2022. If you want to learn social media, pricing and productivity tips, this episode is for you!Episode Highlights:01:35 – One simple way to get the types of followers who are actually going to buy from you!06:45 – Are You Mak

Help! My Client Said THIS - What Should I Do?
Send us Fan MailHave you ever had a tough situation with a client and you wish you knew what experienced photographers would do or say in that situation? If so, you're going to love our brand new series called Help! My client said this, what should I do?Episode Highlights:02:31 – Should I give my clients all unedited images when they ask?08:03 – Where do I draw the line when my client request
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