The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers
The Travel Creator is a podcast for travel content creators who want to use their content more efficiently and spend less time editing and posting. Host Laura Haley draws on six years of digital marketing experience to share practical strategies and tips. The show focuses on sustainable, long-term growth rather than quick wins, helping creators trade content time for travel time. Episodes are released every Thursday starting January 11, 2024.
Episodes
When is it Time to Hire a Virtual Assistant for Your Travel Creator Business? | Ep 142
🌎 Join the Travel Creator Business Plan Community and get the systems, support, and strategy to grow your creator business. Sign up here! ✈️ your content creator business feels like a hot mess express, hiring a virtual assistant might be exactly what you need. But how do you know when you're ready, what should you outsource first, and how do you make sure you're not just creating more wo
Pitching Brands as a Travel Content Creator: Copy My Exact Email Strategy | Ep 141
🎧 Love this episode? Hit follow, leave a review, and send it to the creator friend who's been staring at a blank email draft for three days. You know who they are. pitching brands doesn't have to feel awkward, desperate, or like a full-time job. I'm walking you through the cold pitch email I send to creators, and the exact same structure works for pitching brands and tourism boards.
How This Travel Influencer Grew a 4,000+ Person Travel Community Practically Overnight | Ep 140
What happens when you throw a completely unhinged idea onto TikTok… and then 40 strangers actually show up? Maddy Garrett knows a thing or two about turning travel content into an actual travel community.After moving to Lake Tahoe and realizing she knew approximately… nobody, Maddy posted a TikTok asking, “What if we got a bunch of single people together and went camping?”The internet said YES.Wit
Top Email Marketing FAQs I Get from Travel Creators About Growing Their Newsletter | Ep 139
💌 Want your newsletter to feel as easy as texting your bestie? Join my next workshop From Overthinking to Outbox Your newsletter does NOT need to be complicated. If you’re a travel content creator trying to grow your audience, get more eyes on your offers, or turn your followers into actual business leads, email marketing needs to be part of your strategy.In this episode, I’m answering some of the
Business Lessons I Learned This Summer in my Travel Content Creator Business | Ep 138
Today’s episode is a little different because I’m actually stealing an episode from my friend and podcast producer Marie’s podcast, Your Girl, where we sat down with Andrea to talk through our biggest business lessons from July.And honestly? There are A LOT.We’re talking about delayed gratification, client rejection, self-trust, networking, burnout, CEO time, making more money by doing less, and
Website Hacks Every Travel Content Creator Needs to Get More Brand Deals | Ep 137
If the word “website” makes you want to crawl under your desk and never come out, this episode is for you.Because apparently, you do not need a giant, expensive, perfectly designed website to start building your business online. You just need somewhere on the internet that you actually own.In this episode, I’m chatting with my friend Andrea, owner and lead designer of Merveille Creative Studios, a
Why Newsletters Work for Travel Creators & Travel Influencers | Ep 136
✈️ Sign up HERE for access to my FREE workshop: From Overthinking to OutboxWhat would happen to your business if Instagram disappeared tomorrow?For travel creators, social media can feel like the entire business — the content, the audience, the brand deals, the money. But there’s one major problem: you don’t actually own your Instagram audience.In this episode, we’re talking about why email mark
The Best Apps & Tools for Travel Creators in 2026 (That You've Been Ignoring) | Ep 135
👉 Sign up HERE for access to my FREE workshop: From Overthinking to OutboxA free 25-min workshop on building a newsletter that feels as easy as texting — structure, consistency, and how to turn readers into clients.For creators who know they need a newsletter and just need it to feel doable.Today I’m sharing the apps and tools I think you are absolutely sleeping on if you want to grow your busin
The Unsexy Email Marketing Strategies I'm Doing That Makes My Clients Money | Ep 134
What if your newsletter could do more than just sit in someone’s inbox every week?In this episode, I’m taking you behind the scenes of two recent email marketing projects I’ve been working on and breaking down the exact strategies we’re using to turn subscribers into warm leads, create FOMO, and ultimately convert people into paying customers.Because your email list should not be an afterthought.I
How to Actually Manage Your Money as a Content Creator ( Not Just Off “Vibes")| Ep 133
👉 Join the Travel Creator Business Plan Community and get the systems, support, and strategy to grow your creator business. Sign up here! ✈️ creators spend years figuring out how to make more money... but almost nobody teaches us what to do once the money actually starts showing up.In this episode, I'm sitting down with my friend Jillian Todd from The Money Confident Podcast to talk about the
The BEST Business Systems for Travel Content Creators to Stay Organized | Ep 132
👉 Get the Creator to CEO Playbook for $5You don't need another content strategy.You don't need another trending Reel.And you definitely don't need 47 open tabs, six Notes app lists, and random ideas living in your Instagram DMs.If you're a travel content creator who feels busy all the time but still wonders why your business isn't growing, this episode is your wake-up cal
Things I Do the Second I Want to Quit My Business and Become a Barista | Ep 131
👉 Join the Travel Creator Business Plan Community and get the systems, support, and strategy to grow your creator business. Sign up here! ✈️Some days you're the smartest, most beautiful person to ever grace the earth. Other days you want to crawl into the back of a dumpster and hope somebody sets it on fire. This is an episode for the second kind of day.Okay so. Real talk: running your own tr
6 Things I'd Do Differently Starting My Creator Business From Scratch | Ep 130
👉 Join the Travel Creator Business Plan Community and get the systems, support, and strategy to grow your creator business. Sign up here! ✈️ I had to build my creator business all over again, I'd make way fewer things... and a whole lot more money.Seriously.There are so many things I spent time worrying about that didn't actually grow my business. Looking back, there are only a handful o
How to Get More Brand Deals & Sales with THIS Instagram Strategy | Ep 129
Okay. Listen.If you've been spending hours trying to create the perfect Reel while completely ignoring your Instagram Stories... we need to have a chat.In this episode, I'm sitting in the trunk of my car (yes, really) while Alyssa records from what sounds like an actual cave. The audio? Not our finest work. The content? Absolutely worth it.Alyssa Moorhead host of The DM Sales Gal podcas
The Four Things That Actually Grew My Business (June Business Lessons) | Ep 128
👉 Join the Travel Creator Business Plan Community and get the systems, support, and strategy to grow your creator business. Sign up here! ✈️Ever catch yourself trying to reinvent your travel creator business when what’s actually working is staring you right in the face?This month I sat down with my my podcast producer Marie from Your Girl Media to unpack our biggest business lessons from June, and
127: Legal Mistakes Content Creators Are Making (Protect Yourself Before It's Too Late!)
What if one missing hashtag, one affiliate link, or one overlooked clause in a contract could cost you thousands of dollars?Yeah. I know.This episode absolutely broke my brain in the best possible way.Today I'm sitting down with Alexis Campisi, attorney and founder of Life & Lemons Legal, who specializes in helping content creators, influencers, and online business owners stay legally pro
126: Why Brand Deals Shouldn't Be Your Entire Travel Content Business
Sign up for Travel Payouts and and get a bonus of up to $100👉 SIGN UP HERE Ready to stop chasing brand deals and start building a travel creator business that actually supports your life? Join The Travel Creator Business Plan todayWhat happens if your brand deals dry up tomorrow?Not in a dramatic, end-of-the-world way. Just a normal slow season. A budget cut. A campaign that gets postponed. A clie
125: Travel Creator Business Lessons From My Highest Revenue Month Ever
Sign up for Travel Payouts and and get a bonus of up to $100👉 SIGN UP HERE Ready to stop chasing brand deals and start building a travel creator business that actually supports your life? Join The Travel Creator Business Plan todayToday, I'm pulling back the curtain on one of my highest-income months ever and sharing the business lessons that came with it. From unexpected income streams and c
124: The Pinterest Strategy Behind 1 Million Impressions ( Stop Ignoring Pinterest as a Creator!)
What if the marketing content you create today was still bringing in leads, clicks, affiliate income, and clients a year from now?Because that's exactly what Pinterest can do.And if you're anything like me, you've probably been treating Pinterest like that app you open when you're planning a trip, redecorating your apartment, or convincing yourself you'll start meal preppi
123: Why You're Stuck Chasing Brand Deals for Years as a Content Creator
Sign up for Travel Payouts and and get a bonus of up to $100👉 SIGN UP HERE Ready to stop chasing brand deals and start building a travel creator business that actually supports your life? Join The Travel Creator Business Plan todayAre you building a travel creator business… or just creating content and hoping the next brand deal lands in your inbox?In this episode, I’m breaking down the biggest mi
122: The Tools Every Travel Creator Needs to Monetize their Content in 2026
Sign up for Travel Payouts and and get a bonus of up to $100👉 SIGN UP HERE You do not need another productivity app. You do not need a prettier Notion dashboard. And you definitely do not need to spend another six hours researching “the perfect creator setup” instead of actually pitching brands, sending emails, or making offers.Today, I’m breaking down the best tools for content creation that I ac
121: Is Affiliate Marketing Actually Worth It for Content Creators in 2026?
Sign up for Travel Payouts and and get a bonus of up to $100👉 SIGN UP HERE Today I’m breaking down how travel creators can build real passive income through trust, storytelling, and content that actually converts — without turning into a walking ad.If you’ve been wondering how travel influencers are monetizing their content in 2026, this episode is your reminder that affiliate marketing still work
120: April Monthly Recap: What is Working for My Clients Right Now In Their Content Businesses
In this April recap, I’m pulling back the curtain on real client wins from inside my coaching program, The Travel Content Business Plan. Because honestly? Some of the best lessons aren’t coming from me, they’re coming from what’s actually working for my clients right now.And whether you’re a content creator, UGC creator, or figuring out how to grow on Instagram, there’s one theme here:Boring build
119: The #1 Social Platform Travel Creators Are Avoiding That Makes You Money
If you’re a travel creator relying only on Instagram for your social media growth… you might be missing a massive opportunity.In this episode, I’m joined by Rachael Perry, a social media strategist who’s breaking down why LinkedIn is one of the most underrated platforms for travel creators right now — and how it can actually bring you inbound leads, brand deals, and real business growth.We talk ab
118: How to Turn Your Old Content Into Income (Yes, Really)
Join Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators. You’ll get: ✔ monthly business systems ✔ coworking + Q&A calls ✔ a private community of creators building real businesses ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HEREGuess what guys..you don’t need more content to make more
117: How to Create Scroll-Stopping Hooks as a Travel Creator
Today we’re doing something fun: an episode swap with the Paid to Travel Podcast hosted by Maddy Garrett.If you’ve ever wanted to level up as a content creator or UGC creator, this episode is packed with actionable advice—especially when it comes to one of the most important skills for landing brand deals: creating powerful hooks.🎧 What You’ll LearnIn this episode, Maddy breaks down exactly: What
116: Why Viral Content Creators Aren’t Making ANY Money
Join Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators. You’ll get: ✔ monthly business systems ✔ coworking + Q&A calls ✔ a private community of creators building real businesses ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HEREHot take: your follower count is not the reason you’re bro
115: Is TikTok Dying in 2026? Here’s What to Do if Your Income Depends on It
Is TikTok dying? Today, I’m breaking down what’s actually going on with TikTok right now—from the ongoing TikTok ban conversation to the shifts in reach, content style, and creator burnout. This is not me telling you to panic or delete the app. It’s me giving you the real strategy behind what it means to be a content creator in 2026.If you’re trying to become a full time creator and relying on Tik
114: Answering Your Top Questions: UGC, Brand Deals, & Making Money as a Travel Creator
Today I’m pulling back the curtain on real questions coming straight from inside my community—and giving you the honest answers you actually need (not the fluffy internet ones).We’re talking everything from brand deals and pitching, to building content creator income streams, to whether you actually need a website as a UGC creator.Because here’s the truth: Knowing how to create content and knowing
113: Steal This Newsletter Strategy That Makes Top Travel Creators Money
Okay, creators… we need to talk about the most underrated growth tool you are absolutely sleeping on: your email list.In this episode, I’m joined by the incredible Jessie (aka your travel blogging fairy godmother), and we are diving deep into newsletter for creators, email marketing, and exactly how to start a newsletter that actually grows your business.Jessie has been in the game since 2011 (!!!
112: The 12 Month Roadmap to a Legit Travel Creator Business
Join Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators. You’ll get: ✔ monthly business systems ✔ coworking + Q&A calls ✔ a private community of creators building real businesses ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HEREToday, I’m breaking down my 12-month roadmap for turning y
111: Why Creating Content Won’t Take You to $5K Months (Here’s What Will)
👉 Come join me inside the Travel Creator Business Plan.This is where we shift out of “go viral” energy and into real business strategy. See you inside. Hate to break it to you.. If you think posting more is the thing that’s going to make you more money… I love you, but we need to talk.In this episode, I’m breaking down why content creation is not your most important task — even if you’re building
110: Creator to CEO: 5 Steps to Build a Real Content Business This Year
Join Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators. You’ll get: ✔ monthly business systems ✔ coworking + Q&A calls ✔ a private community of creators building real businesses ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HEREIf you’re a travel creator getting brand deals, posting co
109: STFU and Start Your Newsletter in 2026
Snag one of the last TWO spots to work with me to start and grow your travel content newsletter this year.DM me on Insta for more questions: @travelcontentwritingIf it's a heck yeah: snag your spot here Buckle up. We are talking about my favorite subject, how and why you should start your newsletter for your travel content business in 2026.If you’ve been putting off starting an email list bec
108: How I’m Building My Content Business in Public (100 Members in LESS than 30 Days!?)
Guys I'm scared... I've set a big bold goal… I'm sharing it publicly. Here is why you should too.I’m sharing why I’m building in public and my current pants on fire challenge to grow my travel creator community, The Travel Creator Business Plan to 100 members by MARCH 1st- less than 30 DAYS. Today I’m breaking down exactly what I’m doing to grow my content, attract aligned travel i
107: Cold Pitching 101: Send Emails that Won’t Leave You on Read
👉 Join The Travel Creator Business PlanToday I am sharing exactly how I cold pitch brands, tourism boards, and partners — without sounding desperate, spammy, or like every other travel creator in their inbox. We’re talking mindset, strategy, real examples, and the systems that make cold pitching scalable (because no one is copy-pasting 100 emails by hand in 2026).If you’ve ever thought:“My cold p
106: How to Create a Sustainable Travel Creator Business By Summer
You didn’t become a travel creator to spend summer locked in a room editing reels while everyone else is actually traveling. And yet… here we are.In this episode, I’m breaking down how to stop treating your travel content like a hobby and start running it like a real business — one that pays you, supports your lifestyle, and doesn’t rely on you posting 24/7 just to stay afloat.If your goal is to b
105: What Happens If You Get a Bad Client in Your Content Creator Business?
Join Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.Sign Up HERENo one tells you this when you become a content creator: not every paying client is worth keeping. In this episode, I’m giving you permission to fire bad clients—and showing you how to do it professionally.We’re breaking down the biggest red flags, how to
104: Passive Income That's Actually Passive for Content Creators
Everyone loves talking about passive income… but let’s be honest — most of what creators call “passive” is just another full-time job in disguise. So today, we’re cutting through the bro-marketing fluff and having a real conversation about what passive income for content creators actually looks like — especially if you’re a travel creator who wants a business that works while you’re offline.If sip
103: January Goals Are Failing Your Content Creator Business—Here’s Why
What if I told you the fastest way to sabotage your content creator business… is setting New Year’s goals on January 1st? Yep. I said it. This is one of my hottest takes—and 12 months later, I still stand by it.In this rerun episode, I’m breaking down why January is actually the worst time for travel creators and content creators to set new goals, routines, or systems—and how waiting just a little
102: 10 Lessons I Learned in My Travel Creator Business in 2025
Happy New Years Travel Creators!!! You made it through 2025 and to help welcome in 2026 I am sitting down with my podcast editor Marie from Your Girl Media to talk about the 10 lessons we learned in our businesses in 2025. We are talking all things burnout, boundaries, branding, money, and why “doing it messy” might be your biggest advantage in 2026. Whether you’re scaling your offers, rethinking
101: Sales Psychology for Content Creators: How to Write Sales Pages That Actually Sell
If your sales page feels like it should be converting… but isn’t this episode will change everything.I’m not exaggerating when I say this might be one of the most action-packed, note-taking-required episodes I’ve ever recorded. If you’re a content creator, a travel creator, or building a real content business (not just vibes), this conversation is one to get your notepad out. Today I’m sitting dow
100: 100th Episode!! ( Get to Know Me and My Chaotic Travel Life)
It's the 100th episode of the Travel Creator Podcast!! We are two years old officially!! Today is a bit of a special episode as I have my boyfriend Matt interview ME about our past year travelling out west in a rootftop tent and some of my spiciest travel opinions. This episode is basically a collection of my most unfiltered travel stories, weird “how is this my job?” moments, and personal op
99: Books I’m Reading in 2026 to Grow My Content Creator Business
Today I’m sharing my 2026 booklist for travel creators and content creators—the exact business books, mindset books, and creativity books I’m reading (or rereading!) to scale my creator business without burning out.Whether you’re listening from a plane, a hostel bunk, or the world’s loudest café, these books will shape how you think, create, and build your business in 2026.In This Episode: My 2026
98: Pitching Tourism Boards: Get Paid to Travel and Land Paid Trips
In today’s episode, I pull back the curtain on how tourism boards really choose creators—plus the step-by-step system I use to pitch, follow up, and land deals. I’m breaking down the pitch mistakes that are tanking your chances, the exact process I use as a travel creator and UGC creator, and how you can confidently pitch—without needing a massive following.Here’s what you’ll learn: Why tourism bo
97: The BEST Ways to Make Money as a Content Creator (So You Can Quit Your Job)
If you’ve ever wondered how the hell creators actually make money without having 100K followers and are able to do this full time? This episode is your cheat code. Today, I’m sitting down with the one and only Maddy Garrett (yes, again) to talk about monetization as a content creator — UGC, affiliate, influencer partnerships, group trips, digital products… all of it.And she’s here to tell you exa
96: Should You Start a Travel Podcast in 2026?
Come to a Merry Travel Creator Christmas Party! https://forms.fillout.com/t/kPeoLQcKw6us It feels like everyone and their aunt has a podcast and should you start one too? Today, I’m sitting down with the guy who’s been podcasting since before most creators even knew what an RSS feed was.This episode is pure gold for content creators, travel creators, and anyone who’s ever said, “I want to start a
95: How I Organize, Batch & Repurpose My Travel Content (For My Travel Creator Business)
Today, I’m breaking down the exact systems you need to organize your content, create with intention, and finally start treating your creator life like a real business.Whether you’re a travel influencer, UGC creator, or building your personal brand on the go, these five business systems will help you go from chaotic to CEO mode.What You’ll Learn:How to finally organize your content files (without l
94: Things I Would Do Differently If I Started My Travel Content Business From Scratch
If I could go back and start my travel creator business from scratch here’s everything I’d do differently — from setting up systems, to skipping the 10-page website, to actually treating my content like a business (not just a job).If you’ve ever thought, “I wish I knew this sooner,” this episode is going to hit home. Today I’m diving into the real talk on what I’d change if I had to start my busin
93: How I Run My Travel Creator Business: The Best Tools and Systems I Swear By
Today, I’m pulling back the curtain and sharing every system and tool I use to stay organized, land brand deals, and keep my business running while I’m on the go. From pitching tools to project management to the #1 most underrated resource , you’ll walk away with practical tools you can plug into your own workflow today. I break down the exact business systems and tools I use daily, weekly, and mo
92: How to Land UGC Brand Deals Without a Large Following
Think you need 100K followers to land paid brand deals? Think again. In this episode, I’m breaking down the exact system I use to work with brands and make money through UGC — even without a massive audience. Today we’re diving into one of my favorite topics — how to land brand deals without a huge following. Whether you’re just starting out as a content creator or looking to grow your paid partne
91: Creators, Stop Being Scared of Sales — Here’s Your Playbook
Ever freeze up when it’s time to drop your price or pitch your offer? In this episode, my producer Marie, who is certified high-ticket closer with SheSells is walking us through the exact sales framework she uses to close $3K–$30K offers with confidence. She is a graduate and certified closer from Shelby Sapp's SheSells program and is here to give you the tea of what she learned. Whether you’
90: Lock in Q4 and Make the Most Money Possible in Your Content Business
Q4 is HERE. This is your wake-up call to stop coasting and start cashing in. This not the time to just stuff our faces with halloween candy and sit back. We need to be stuffing our faces with halloween candy and cashing checks. These next 90 days can make or break your year as a content creator, influencer, or UGC travel creator. Today, I’m breaking down exactly how to squeeze every last dollar ou
89: Why Your Content Isn’t Selling (How to Get Out of the Bestie Zone)
Everyone loves your content… but no one’s buying? Yep, you’re trapped in the bestie zone.Today we are digging into the real strategies behind standing out online and growing your content into a business. Today I’m joined (again!) by one of your all-time favorite guests, the queen of messaging herself — Lucy from My Write Hand Woman.Lucy is a messaging strategist and copywriter who helps creators s
88: How to Pitch Smarter (and Get Paid Faster) with Brands
If you’ve ever stared at your inbox wondering how the heck to pitch a brand without sounding awkward (or getting ghosted), this episode is for you, bestie. Today I’m joined by Jaclyn, the CEO and co-founder of OnBento, the AI tool that has completely transformed how I run my UGC business. Whether you’re a travel creator, a UGC content creator, or just trying to figure out how to pitch without seco
87: Everything Travel Podcasts: Sponsorships, Growth and How to Make a Good One
Today I sit down with Danielle, a travel content creator and podcaster who has mastered the art of content repurposing, pitching tourism boards, and turning her show into something powerful enough to land in-flight entertainment deals.We get into:Why ebooks are an underrated income stream for travel creators (and how they can position you as an expert)Danielle’s strategy for repurposing podcast ep
86: Clout Is Cute, Alignment Is Profitable: Why Numbers Don't Always Matter
Okay, besties — this one’s a little spicy. Today I’m joined by my producer Marie from Your Girl Media and Culture Cult Show and we’re calling out the big ol’ ego problem in the creator space: choosing clout over alignment. If you’ve ever been ghosted, judged by your follower count, or felt stuck pitching your services as a travel creator, UGC creator, or content creator, this episode is for you.
85: Multiple Streams of Income For Travel Creators (That Actually Work)
If you’ve ever felt the pressure to create 47 different income streams just to “make it,” this episode is for you. As a travel creator or travel influencer, you’ve probably heard all the advice—sell courses, start affiliate marketing, launch digital products, do brand partnerships. But here’s the truth: more doesn’t always mean better.Today, I’m breaking down what actually works when it comes to b
84: Why Building an Audience is Not the Same as Building a Content Business
Hey creators—let’s get real for a second. Just because you’ve built a big audience doesn’t mean you’ve built a business. I know, that’s a little spicy to say out loud, but it’s the truth. And in this episode, I’m breaking down exactly why focusing only on audience growth will leave you burned out, broke, and wondering why those brand deals never seem to come your way.As a travel creator and conten
83: Dear Travel Creators, Your Business Needs You to Log Off
Today I am recording this fresh off the trail after 10+ days offline in Yellowstone, Wyoming, and Montana. No WiFi. No emails. No “outfit of the day” reels. Just me, s’mores, and mountains that look straight out of a fairytale.And honestly? Coming back to the laptop has been… jarring. If you’ve ever been a digital nomad, a travel influencer, or a content creator who tries to balance “living the ad
82: These TikTok Trends are Ruining your Content Business
Today I’m calling BS on the bad advice clogging your feed and breaking down what actually works for travel creators and content creators trying to build something real. In This Episode, You'll Hear:Why viral content strategies often miss the markThe real reason you're not seeing growth (hint: it’s not the algorithm)The truth about “engagement hacks” and why they’re burning creators outW
81: Behind the Scenes of the Travel Creator Community I’ve Been Secretly Building
Have you ever dreamed of building a content business that lets you actually enjoy your travels—without scrambling to post, pitch, or pretend you’re not freaking out about engagement stats?Today I’m pulling back the curtain on something I’ve been building quietly behind the scenes—a travel content creator community that isn’t about chasing trends, but about building smart, sustainable systems that
80: How to Start Your Content Creator Business and Make Money
If I had to start my content creator business all over again, here’s exactly what I would do — no fluff, just the real behind-the-scenes steps that actually build momentum. Whether you're trying to figure out how to find clients, want to leave your 9–5, or just need to know what works now in the content creator space — this episode is your kickstart. In this episode, I cover: ✅ The exact pla
79: Likes Don’t Pay Rent: Let’s Talk About a Real Content Strategy
Let’s be honest—going viral looks sexy on the outside, but it might be silently destroying your business from the inside. This week on The Travel Creator Podcast, I break down exactly why viral content doesn’t equal success—and how you can actually create content that connects, converts, and changes lives.💬 What You’ll Learn in This Episode:Why virality is not a strategy for long-term growthHow on
78: Stop Creating for Algorithms and Start Creating for Humans
Today I'm breaking down the biggest lie social media ever sold us: that high numbers are the only thing that matter. Spoiler alert—they're not.Whether you're a new content creator, a seasoned travel influencer, or just wondering how to grow on Instagram without losing your mind, this episode will help you reconnect with the humans behind the numbers. You’re probably doing way better
77: Why Done is Better Than Perfect ( Post the Draft )
Ever found yourself spiraling into perfectionism and letting a perfectly good idea sit in your drafts for way too long? Same. But today, I'm breaking down a major mindset shift I had... all thanks to painting the walls of my new apartment (yes, your girl has an actual address now—who knew?!).In this episode, I’m sharing the real, messy, imperfect metaphor that turned my content strategy minds
76: Want to Stand Out as a Travel Creator? ( Stop saying THIS)
Hey guys, we need to talk. This week, I’m walking (literally) through why this* overused line just doesn’t cut it anymore for building a real business as a travel creator. This one's for my fellow travel influencers, travel content creators, and digital nomads who are ready to move from vague inspiration to real impact. I’m breaking down:Why “inspiring travel” has become the most generic (and
75: Building Your Own Content Creator Empire- Why It’s Simple but NOT Easy
Today we are talking about the chaos of entreprenuerships and balancing work-life balance with your content creator business. We have joining us Grace—a 28-year-old entrepreneur who traded private equity for perfume. She’s building herbrand from the ground up and documenting the entire travel content journey online.We talk about: Balancing content creation with actually building the business (yes,
74: Red Flags to Watch Out For as a Travel Creator
💥 Ever felt like something was just… off when chatting with a brand or another creator? In this real-talk solo episode, I’m calling out the most common red flags I see in the creator space — from micromanagers to trend chasers, price shoppers to platform jumpers. If you’ve been burned by a chaotic client or flopped collab, this one’s gonna hit home.It’s time to stop wasting your time on people who
73: Travel Creator Hack: How to Be Productive with Just 7% Battery
You’ve got 7% battery, no charger, and a million ideas swirling in your content creator brain. Do you panic-scroll or power through with purpose? If you've ever found yourself stuck in a foreign café with no outlet in sight, this one’s for you.Today I break down how to turn those dying battery moments into productivity gold. Whether you’re in a Bangkok airport or a Prague café, 7% can be all
72: Everything You Need to Know About Newsletter Collabs
In today’s episode, we’re diving into newsletter collabs. We’re talking about real collabs that grow your list, build actual relationships, and help you get seen without posting 24/7.✨Whether you’ve got 200 or 2,000 subscribers, this episode breaks down how to use content marketing and strategic newsletter swaps to grow your audience (without needing to go viral).🎙️ What You’ll Learn:Why newslette
71: Slow Travel & Routine: Why Is it So Hard as Travel Creators?
Ever feel like you're traveling just to check off boxes—and missing the whole point? Same. In today’s episode, we’re talking about slowing the heck down, building a travel lifestyle that actually feeds you, and being real about how tough routines are when you’re living on the road.I brought on two of my favorite humans, Candace and Logan—van lifers, creators, and truly intentional travelers w
70: Are You Even Still Having Fun Creating Content?
If you're feeling totally drained right now—you are so not alone. We’re officially at that point in the year where being outside sounds way better than another hour behind the screen. So today, we’re diving into how to make content creation actually FUN again (yes, really).Because if content creation feels like a chore, it’s not sustainable—and that’s not the vibe we’re going for. Whether you
69: How to Clone Yourself and Get Back to Travel in Your Content Business
What if I told you that you could build a full-time travel lifestyle without a huge following, an email list, or a trust fund? 🤯 Today’s guests, Kim and Isaac, did exactly that — and they’re here to spill all their systems-savvy secrets that let them work part-time while traveling full-time. In this episode, I sit down with Kim and Isaac, the powerhouse duo behind LocalFi, an award-winning SEO and
68: How to Stop Procrastinating and HIT Your Content Goals
Ever found yourself doing everything but the one thing you absolutely need to get done? Laundry folded, fridge organized, random Wikipedia pages explored—and your big project still untouched? You're not lazy—you're human. And in this episode, we’ll unpack why procrastination happens and how you can finally outsmart it.🧠 What You'll Learn:The real psychological drivers behind procras
67: How to Create Profitable Digital Products That Actually Sell
Dreaming of passive income through digital products, but don't know if it's actually possible? This episode is for you. Today we have Maddy Garrett, the UGC content creator expert back on to tell us how a simple $17 digital product catapulted Maddy into a six-figure business and why digital products might be the missing piece in your creator journey. Maddy breaks down her journey from cr
66: Stop Chasing Algorithms— Why *Smart* Travel Creators Use Newsletters
Imagine waking up to an engaged audience that actually sees your content—without battling social media algorithms. That’s exactly what a newsletter can do for your travel content business. In this episode we’re breaking down why email marketing is the secret weapon for content growth and how you can use it to grow your newsletter, strengthen your content strategy, and create a loyal community.Epis
65: Exposing My 2025 Digital Product Strategy
Everyone is chasing passive income, but how do we achieve it with digital products?Whether you’re a content creator or a travel content creator, adding digital products to your income streams can help you create passive income and more financial freedom. But here’s the thing—most people make one huge mistake when launching their first product. In this episode, I’m exposing my entire 2025 digital p
64: Is Long Form Content is Still King?
In a world where Instagram Reels and TikToks dominate, is long-form content still relevant? Spoiler alert- um yes! As a travel content creator, mastering content strategy means going beyond quick clips. Podcasts, newsletters, and YouTube videos create deeper connections, build trust, and make your content work smarter, not harder.✨ What You’ll Learn in This Episode:✅ Why long-form content is esse
63: Why Going Viral is a Trash Content Strategy
What if I told you that going viral might actually hurt your brand more than it helps? If you've ever chased virality only to feel stuck afterward, this episode is for you. Today, we're breaking down why going viral isn’t always the best strategy for content creators—and what you should focus on instead to build a loyal, engaged audience that actually wants what you have to offer.What Yo
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