Home Podcasts Rapid Response
Rapid Response

Rapid Response

WaitWhat 421 Episodes Jul 3, 2026

Rapid Response features candid conversations with today's top business leaders navigating real-time challenges. Hosted by former Fast Company editor-in-chief Bob Safian, the podcast explores what is most important to pay attention to when striving to innovate, create, and lead. It is produced by the team behind Masters of Scale.

Episodes

What Ken Burns’ The American Revolution warns us about today Jul 3, 2026 00:32:29 After a decade in development, legendary documentarian Ken Burns released his long-awaited series, The American Revolution. Burns returns to Rapid Response to share key lessons from the founding of the United States—and the parallels between the revolutionary era and today. He also reflects on his admiration for Lin-Manuel Miranda’s Hamilton, the obstacles he faces in his ongoing quest fo
Cannes Lions’ battle of the brands: Starbucks’ stumble, World Cup ads, and more Jun 30, 2026 00:31:28 Every year at Cannes Lions, the advertising world takes stock of itself — what's working, what's not, and what it's pretending not to notice. Autodesk CMO Dara Treseder joins Rapid Response live from the festival to cut through the noise. She breaks down the industry's complicated relationship with AI, weighs in on the hottest and most overrated campaigns of the year including sharp takes
Gina Raimondo’s bipartisan fight for workers in the age of AI Jun 25, 2026 00:28:34 This morning, former U.S. Secretary of Commerce Gina Raimondo launched RAISE US, an initiative to directly confront what she calls America's missing piece: a people strategy to match its technology strategy. Raimondo joins Rapid Response to explain how she built a $500 million war chest, secured bipartisan backing, and signed up launch partners from Bank of America to Anthropic before the
$300m in year two. The controversy came free, with David Protein’s Peter Rahal Jun 23, 2026 00:20:43 David protein bars went from startup to one of the hottest consumer products in America in under two years. But the ride has been anything but smooth. Founder and CEO Peter Rahal joins Rapid Response to talk about building a breakout brand through lawsuits, a Jeffrey Epstein association, and the kind of social media heat most companies would run from. Rahal also revisits his $600 million
IBM’s $10 billion bet on what comes after AI Jun 18, 2026 00:41:28 While many tech companies race to build ever-larger AI models, IBM CEO Arvind Krishna sees the future differently. Speaking with host Bob Safian before a live audience during New York Tech Week, Krishna explains why enterprises are overcomplicating AI adoption, what kinds of risks leaders should be taking right now, and how to weigh AI's costs against its benefits. He also shares why IBM
The U.S. at 250: The case for reckoning and rebuild, with Ian Bremmer Jun 16, 2026 00:31:37 As America hurtles toward its 250th birthday, the world is watching. Ian Bremmer, Eurasia Group President and PBS host, joins Rapid Response to give his unvarnished read on the state of Brand America. He shares how he’s advising business and political leaders around the globe, why he believes the US is overdue for a revolution, and what the widening gap between American wealth and America
U.S. Soccer CEO: The unseen stakes of this World Cup Jun 12, 2026 00:24:43 The World Cup arriving on American soil isn't just a moment. For U.S. Soccer Federation CEO JT Batson, it's a launchpad. Batson joins Rapid Response to reveal what’s on the line for the US men's team, where things stand with Coach Pochettino's future, and why this tournament is nothing like the last time America hosted in 1994. He also makes the case that winning a World Cup and growing a
World Cup kickoff: Goals, greed, and geopolitics, with ESPN’s Sam Borden Jun 9, 2026 00:32:06 As the World Cup kicks off this Thursday, scrutiny surrounds ticket prices, disrupted fan travel, potential ICE activity, and FIFA’s murky dealings. ESPN Global Sports Correspondent Sam Borden has covered this tournament from Brazil to Qatar, and he joins Rapid Response to break down the USA's real chance, what Iran's presence on American soil actually means, and whether hosting the world
Pioneers of AI: How fast can you upskill in AI? We did a sprint to find out. Jun 6, 2026 00:34:06 We all feel the urgency: learn to use AI, or risk falling behind at work. And we all know there's an upside: AI can reduce tedious tasks, streamline operations, and boost output. But knowing is half the battle (maybe even less) and implementing AI needs to happen across an entire organization. So what does it take to start?Well, here at WaitWhat (the company behind this podcast!) we pause
A radical fix for the broken book business, with Madeline McIntosh Jun 5, 2026 00:29:15 The book industry has a problem, and it isn't a lack of content. Madeline McIntosh spent decades navigating publishing's biggest upheavals, from the e-commerce revolution at Amazon to leading Penguin Random House as CEO. Now she's betting that the whole model needs to be rebuilt from scratch. She joins Rapid Response to explain why she walked away from one of the most powerful seats in pu
The race no one can win: AI’s anti-human crisis, with Aza Raskin Jun 2, 2026 00:39:27 Big Tech is moving fast on AI. But who's watching out for the rest of us? Aza Raskin, co-founder of the Center for Humane Technology, has spent years sounding the alarm about where the race to build powerful AI is actually taking us. He joins Rapid Response to expose the incentive structures quietly pushing Silicon Valley toward dangerous territory, and to make the case that it's not too
AI warfare and the race for a million-drone army, with Shield AI’s Brandon Tseng May 29, 2026 00:27:36 From Ukraine to the Middle East, Shield AI's autonomous drones are deployed on the frontlines. Co-founder and President Brandon Tseng joins Rapid Response to take us inside the defense tech explosion and the fierce debate over AI in modern warfare. Tseng also confronts the hard questions: how seriously should we take China's military advances, can we trust the US and its allies to wield A

Recommended