The Rebel Show
The Rebel Show is a podcast for estheticians and waxers, hosted by Bree Mesquit, founder of Lash and Wax OC and creator of Rebel Wax. It offers beauty industry business advice, expert waxing techniques, client service tips, and personal development strategies. Bree shares her 12+ years of experience and insights from building a 7-figure waxing brand to help listeners grow their businesses and achieve success.
Episodes
121. Ranking #1 on Google… So Why Aren’t Clients Booking?
You can rank #1 on Google and STILL struggle to turn those searches into actual appointments.In this episode, I'm breaking down something I've been seeing with coaching clients: they're getting visibility, people are finding their business, but somewhere between the Google search and the booking confirmation, they're losing potential clients.We're talking about new client promo
120. I Retired My Blue-Collar Husband… Now We Run Our Esthetics Business Together
What actually happens when your beauty business grows big enough for your husband to quit his job and join you full-time?Chance is joining me for this episode to answer the questions you guys sent in after I shared that I “retired my blue-collar husband.”We're talking about how we knew it was time, what our finances and payroll actually look like, how we divided our roles, working together as
119. I Asked Estheticians What's Holding Them Back… Here's What They Said
I asked our YouTube community one question:**What's your biggest obstacle to growing your business?**And you guys ANSWERED.🥇 I overthink everything🥈 I lose motivation🥈 I don't know where to start4️⃣ I get distractedAnd honestly? I've dealt with every single one of these.I still do sometimes.The difference is that after years of building businesses, making mistakes, changing directions,
118. Hiring Your First Employee? Here’s What No One Tells You
Thinking about hiring your first employee as an esthetician? Before you post that job listing, there are a few things your business needs to have in place.In this episode of The Rebel Show, I'm answering a question from Megan of Bare Beauty Lounge, who's planning to hire her first employee within the next six months.We're getting into the part of hiring that isn't talked about enou
117. Comparison Isn’t the Problem. Here’s What Is.
What if comparing yourself to successful people isn't actually the problem?We've all heard, “Comparison is the thief of joy.” I've even said it myself. But I've changed my mind.Comparison is human nature. The question isn't whether you're going to compare yourself. it's what you DO with that comparison.In this episode, we're talking about the difference between dest
116. Why Some Estheticians Build 6 Figures...and Others Stay Broke
Why do some estheticians completely transform their business while others stay stuck even after taking the same classes, coaching, and courses?In this episode of The Rebel Show, I break down the 4 types of people when they receive information and explains why knowledge alone never creates success.If you've ever wondered why motivation fades, why shiny object syndrome keeps pulling you off trac
115. Why Your Esthetics Business Feels Stuck (And How to Fix It)
Have you ever heard successful entrepreneurs say, "You need systems," but wondered what that actually means?In this episode of The Rebel Show, I'm breaking down business systems in the simplest way possible so you can finally understand how they help you grow your esthetics business without feeling overwhelmed.We'll cover the 8 essential systems every solo esthetician should buil
114. Should You Quit or Keep Going? The Push vs Pivot Framework Every Esthetician Needs
Have you ever wondered if you're supposed to push through the hard season... or if it's finally time to pivot?As entrepreneurs, it's one of the hardest decisions we'll ever make.In this episode of The Rebel Show, I share the exact questions I ask myself whenever I feel stuck in business. Whether you're struggling to book clients, questioning your marketing, considering changing
113. Esthetician School Survival Guide | Tips Every Student Needs Before Graduating
Are you currently in esthetician school or thinking about becoming an esthetician?In this episode of The Rebel Show, I'm sharing everything I wish someone had told me before I started esthetic school. We'll talk about what school actually prepares you for, how to choose the right school, how to build a professional reputation from day one, avoid common mistakes, make the most of your educa
112. The REAL Cost of Beauty Trade Shows | What Vendors Don't Tell You (Vegas 2026)
If you've ever wondered what it's actually like to run a booth at a beauty trade show, this episode is for you.Chance and I are pulling back the curtain on our experience exhibiting at Be Well Vegas 2026. We're sharing the good, the bad, and everything in between, from driving 15+ hours with nearly 1,500 pounds of inventory, unexpected expenses, union rules, booth setup chaos, Wi-Fi pr
111. How to Get More Waxing Clients FAST | The Rule of 100 for Estheticians
If you're struggling to get more waxing clients, fill empty appointment slots, or grow your esthetics business, this episode is for you.Today I'm breaking down the exact marketing strategy I've been using to rapidly grow our waxing studio, and it's working.After implementing the Rule of 100, our brand-new waxer booked 31 clients in her first 7 days, and our studio continues to see
110. The Best Defense Is Offense: How Estheticians Stay Fully Booked
Are you only marketing your business when your books are slow?In this episode of The Rebel Show, I'm sharing one of the biggest mindset shifts that has helped me grow both my studio and Rebel Wax: the best defense is offense.Too many estheticians wait until appointments slow down, income drops, or motivation shows up before they take action. The truth is, by the time you're reacting, you&#
109. The 6 Stages Every Solo Esthetician Goes Through (Don't Quit Yet)
Have you ever opened your waxing business full of excitement… only to find yourself crying in your car wondering if you made a huge mistake? You're not alone. In this episode of The Rebel Show, we're breaking down the 6 stages every solo esthetician goes through when building a beauty business. From the excitement of opening your doors to the dreaded "Valley of Despair," understanding this emotion
108. How I Booked 31 Clients In 7 Days As A Waxing Studio Owner | Rebel Wax Studio
If you're a solo esthetician, waxing studio owner, or beauty professional struggling to fill your books, this episode is for you.I recently hired a new waxer and in her first 7 days she had 31 clients on her books. Fast forward just a few short weeks and she now has over 200 appointments booked since joining our team. In this episode, I'm breaking down exactly what I did to make it happen
107. How They Built A $1M Waxing Business | Wax With Sayge | The Wax Coven
How do you go from being a solo waxer to leading a team of seven and building a waxing studio on track for $1 million in annual revenue?In this episode of The Rebel Show, I sit down with Catie and Alyssa, owners of The Wax Coven in Springfield, Missouri. We dive into their journey from working in toxic salon environments to building a thriving waxing business with a strong team culture, incredible
106. Waxing Business Marketing Strategy For Estheticians | Bree Mesquit
Most estheticians are posting content with zero strategy… then wondering why nobody is booking.In this episode of The Rebel Show, I break down TOFU, MOFU, BOFU (top of funnel, middle of funnel, bottom of funnel) and how to actually guide potential clients from discovering your business to becoming repeat clients.We’re talking about:• How to get more waxing clients• The content every esthetician sh
105. Why Every Waxer Should Get Waxed
Should estheticians be offering Brazilian waxes if they’ve never experienced one themselves? In this episode of The Rebel Show, I’m breaking down the 7 reasons why I believe waxers should be on the receiving end of the services they offer and how it can completely change your client experience, communication, confidence, and overall waxing business.We talk about:
• How getting waxed improves clien
104. How To Fire A Difficult Client As An Esthetician
If you’ve ever had a client who constantly no shows, disrespects your policies, drains your energy, or makes you dread seeing their name on your schedule… this episode is for you. In today’s episode of The Rebel Show, I’m breaking down exactly how to professionally fire a difficult client as an esthetician without ruining your reputation or creating unnecessary drama. I’m sharing:• The biggest cli
103. Hard Wax vs Soft Wax vs Sugaring Truth
If you’re an esthetician trying to decide between hard wax, soft wax, or sugaring - or you’ve been told one is “better” than the others - this episode breaks down the truth.In this episode of The Rebel Show, I’m calling out one of the biggest problems in the beauty industry right now: estheticians bashing other hair removal methods to market their business.All three methods can deliver amazing res
102. How to Hire Your First Waxer for Your Studio
Are you fully booked and wondering when if it’s time to hire your first waxer?In this episode, I break down how to hire a commission waxer for your wax studio step by step. Learn when you’re ready to hire, how to pay commission, what to ask during interviews, how to train a new wax specialist, and mistakes to avoid when building your team.This is perfect for estheticians, solo waxers, and beauty b
101. How To Go Solo As An Esthetician | What You Need To Know
Want to go solo as an esthetician? In this episode of The Rebel Show, I break down exactly how to become a solo esthetician step by step. Learn how to leave your current job, set up your beauty business legally, choose the right treatment room, price your services, attract new clients, and build a profitable solo esthetician business.If you are tired of feeling overworked, underpaid, or stuck in a
100. Why Clients Don’t Rebook Wax Appointments
Are your clients not rebooking after their first wax appointment? In this episode of the Rebel Show, I break down the 5 biggest reasons clients don’t come back and exactly what you need to do to fix it.If you’ve been blaming slow season or pricing for low retention, this is your wake-up call. Client retention is the foundation of a profitable waxing business, and small changes in your client exper
99. Fully Booked With Waitlist Next Steps
What do you do when you’re fully booked with a waitlist as an esthetician or waxer?In this episode, I break down exactly what your next steps should be once your books are full so you can grow your waxing business without burning out or losing the quality that got you here.We cover:
• When and how to raise your prices
• Why you should NOT work more hours
• How to decide if it’s time to hire
• The
98. Esthetician Q&A: Pricing, Fully Booked Clients, and Social Media That Works
If you're an esthetician struggling to get clients, raise your prices, or grow your waxing business, this episode breaks it all down.In this Q and A episode of The Rebel Show, I answer the most common questions estheticians are asking right now about building a profitable beauty business. From pricing strategies to social media marketing, client retention, and waxing technique, this is a full
97. Scammed $3000 As New Esthetician (Story-time)
I got scammed out of $3000 as a new esthetician… and I’m sharing the full story so you don’t make the same mistake.In this episode, I break down exactly how I fell for a microblading course that promised certification, clients, and income, and what actually happened when I realized it was all BS. From red flags I ignored, to finding out I wasn’t legally allowed to perform the service, to taking it
96. From Esthetician To Brand Founder (Guest on Beauty with a Twist)
Recently, I was a guest on the Beauty With a Twist podcast, and this conversation dives deep into my journey from the treatment room to building a multiple seven figure brand.If you are an esthetician trying to grow your income, build your clientele, or eventually step outside of the treatment room, this episode will give you real insight into what it actually takes.We talk about everything from s
95. Instagram Growth Strategy for Waxing Business
If you are an esthetician or waxing business owner trying to book more clients with Instagram, this episode breaks down the exact content strategy that is working right now.In this podcast episode I share the types of Instagram content that actually convert followers into booked clients. Instead of wasting hours creating content that does not perform, you will learn how to focus on the posts that
94. Why Your Waxing Business Feels Stuck
If you are a solo esthetician or waxer in a season of “I don’t know what I’m doing,” you are not alone.In this episode, I’m sharing what it really looks like behind the scenes when your waxing business feels stuck, revenue stalls, or clarity just is not there. From the outside, it can look like everything is dialed in. But growth seasons are not always clean and confident. Sometimes they feel conf
93. Starting a Waxing Business Too Early
Thinking about starting your own waxing business straight out of esthetics school? Hear me out.In this episode of The Rebel Show, I’m breaking down why I do not recommend going solo immediately after graduation and what I would do instead if I were starting over today. This is not to discourage you. It is to protect your long term success.After 15 years in the beauty industry, building a six figur
92. Waxing Business Bookkeeping Made Simple
If you own a waxing business and bookkeeping stresses you out… this episode is for you.Today I’m sitting down with my coaching client Yvonn, founder of WaxxKat, to break down the basics of bookkeeping for solo estheticians. If you’re mixing personal and business expenses, avoiding QuickBooks, or just “hoping it works out” at tax time… we need to talk.A successful waxing business is not just about
91. How Waxers Attract High Quality Clients
Are you struggling to attract new clients or book high quality clients in your waxing business?In this episode of The Rebel Show, I’m breaking down 7 proven strategies to attract better clients without running ads. These are the exact foundational steps I teach waxers and estheticians who want to stop chasing bookings and start building a sustainable, profitable waxing business.We cover:
• How to
90. The Sales Skills Every Waxing Business Owner Must Master
If you’re a solo waxer, this is the part of the waxing business no one likes to talk about… you are in sales.Whether you’re in the treatment room, selling retail, rebooking clients, promoting your services online, or growing a digital product, sales is part of being an entrepreneur. In this episode of The Rebel Show, I break down the biggest mindset shift that helped me grow from a European Wax Ce
89. From Home Waxer to Fully Booked Waxing Business
In this episode of The Rebel Show, I sit down with former coaching client Alivia owner of The Wax Suite in Medford Oregon to break down exactly how she grew her waxing business from waxing out of her home to being fully booked with a waitlist.We talk about client building, Google SEO for waxers, confidence, systems, consistency, and the mindset shifts required to grow a profitable waxing business.
88. I’ve Built a Solo Waxing Business Before. Here’s How I’d Start Again
If I had to start my waxing business from scratch, this is exactly how I would do it and it’s exactly how I did do it.This is the same framework I used to build Rebel Wax Studio over the past year after already scaling a seven figure brand. No theory. No guessing. Just proven priorities.This video is for estheticians who have mastered their technique and are ready to stop playing small and start b
87. Goal Setting for Solo Estheticians: How to Set Goals You’ll Actually Stick To
If you’re a solo esthetician or waxer who sets big goals every year but struggles to follow through, this episode is for you.In this podcast, I break down a realistic approach to goal setting that actually leads to progress instead of burnout. We talk about why reflection matters before setting new goals, how to define a clear yearly goal, and how to work backwards into quarterly, monthly, weekly,
86. How to Handle a One Star Review as a Solo Esthetician Without Panicking
If you’re a solo esthetician or waxer and you’ve ever received a one star review, this episode is for you.Bad reviews can feel personal, especially when you’re the face of your business. In this episode, I break down exactly how to respond to negative reviews without panicking, getting defensive, or damaging your reputation.You’ll learn how to assess whether there’s any truth in the feedback, when
85. The Hard Truths About Growing as a Solo Esthetician No One Talks About
If you’re a solo esthetician or waxer trying to grow your business, this episode is going to hit differently.We don’t talk enough about the emotional side of growth. The loneliness. The judgment. The shift in relationships once you start booking out, raising prices, and getting visible online.In this episode, I’m breaking down the hard truths every solo waxer will face while growing a business inc
84. 75-Pound Weight Loss Transformation for Busy Women: Habits, Mindset + How to Stay Motivated
In today’s episode, I’m sharing my full weight loss journey, from day one to now being over 75 pounds down. I break down the exact steps I took to get started, how I built momentum, and the changes I made along the way to keep the progress going.This episode is raw, honest, and meant to help any woman who feels overwhelmed, stuck, or unsure where to begin. If I can do this while being a mom of thr
83. Instagram Trial Reels Explained: A Simple Content Strategy for Beauty Pros to Grow and Convert
If you’re a beauty professional who feels overwhelmed by Instagram content creation, this episode is going to change how you post.In this episode, I’m sharing important updates on trial reels, how I’m personally using drafts inside Instagram to make posting easier, and the exact strategy I use to repurpose content so I’m not constantly starting from scratch.I break down:• What a trial reel is (and
82. How Estheticians Can Use ManyChat to Grow Faster: Simple DM Automation for More Clients & Engagement
Ready to finally understand ManyChat without the overwhelm?In today’s episode, I break down exactly how estheticians and beauty pros can use DM automation to grow faster, boost engagement, and convert more followers into paying clients… even if you’ve never touched ManyChat before.I’ll walk you through:✨ What ManyChat actually is (in simple esthetician-friendly language)✨ Why “link in bio” is kill
81. The BEST Tools to Start Creating Content for Your Small Business (iPhone Settings, Gear + Habits)
Want to grow your small business using content? In today’s episode, I’m breaking down everything you need to start creating high-quality videos, from simply using your iPhone to the exact tools I recommend as you level up your content creation.Whether you’re a beginner who feels overwhelmed or an intermediate creator who wants more polished content, this episode gives you the step-by-step roadmap
80. How to Treat Ingrown Hairs After Waxing | Full Guide for Estheticians
If you struggle with ingrowns as an esthetician, this episode is your complete breakdown.I cover what ingrown hairs are, why they form, the different types we see as waxers, and how to properly treat and prevent them both with technique + aftercare.Whether you’re a student, newly solo, or an experienced waxer wanting cleaner results and fewer client issues, this video will give you strong foundati
79. The Client Experience Checklist That Keeps Clients Coming Back
Want to build a loyal clientele that keeps coming back?It all starts with the client experience.In this episode, I’m breaking down my Client Experience Checklist, the exact touchpoints that create trust, loyalty, and repeat bookings in your beauty business.You’ll learn how to:• Make your booking system seamless and professional• Communicate clearly during every service• Rebook confidently without
78. How to Stay Booked Out: The 3 Focus Areas That Grow Your Beauty Business
If your bookings feel inconsistent or your growth has hit a plateau, this episode is for you.In this episode, I break down the three focus areas every beauty professional needs to build and maintain a loyal clientele. Whether you’re brand new, growing, or scaling, these are the pillars that keep your business strong and predictable.You’ll learn how to:✨ Attract new clients consistently💌 Retain the
77. ChatGPT for Estheticians: How to Save Hours Every Week & Create Better Content
Are you a beauty professional looking to save time, create better content, and stay consistent online? In this episode, I break down exactly how estheticians, lash artists, and waxers can use ChatGPT to streamline their business without losing their authentic voice.Learn how to:✨ Give ChatGPT the right context so it sounds like you🧠 Use it to brainstorm ideas, organize your thoughts, and repurpose
76. Why Every Esthetician Needs an Admin Day (and What to Do on It)
In this episode, I’m teaching you exactly how to implement admin days, the secret behind staying organized, growing faster, and reducing burnout as a solo esthetician.As beauty pros, we wear a lot of hats... we’re not just performing services, we’re also managing finances, marketing, customer service, and operations. An admin day is your dedicated time to step out of treatment mode and into CEO mo
75. 6 Books Every Entrepreneur Should Read to Build a Millionaire Mindset
So much of success as an entrepreneur comes down to what you feed your mind. In this episode, I’m sharing 6 books that completely shifted how I think about business, money, and mindset, from when I was just starting out as a solo esthetician to now running a 7-figure brand.Whether you’re in the beauty industry, an esthetician ready to go solo, or just starting your entrepreneurial journey, these r
74. 6 Numbers Every Esthetician Should Track to Grow Their Business
In this episode, I’m breaking down the 6 basic KPIs (Key Performance Indicators) every esthetician should track, even if you’re brand new.These are the exact numbers I teach my coaching clients to help them keep a pulse on their business and grow with confidence. When you track these consistently, you’ll know exactly what’s working, what’s not, and how to fix it fast.What You’ll Learn:✅ What KPIs
73. The $12,000 Ad Formula I Use to Fill My Wax Studio (For Free!)
Today I’m teaching you the exact ad formula I use to fill my wax studio, the same one I paid a $12,000 local coach to learn!By the end of this video, you’ll know exactly how to film an ad that connects with your audience, builds trust, and converts nervous first-timers into loyal clients. Whether you’re a solo esthetician, salon owner, or beauty entrepreneur this strategy will help you grow fast w
72. From EWC to $10K Months: How Vyonna Transformed Her Esthetics Career with 1-1 Coaching with Me
What does it really look like to go all in on yourself, invest in coaching, and take massive action? In this episode, I sit down with my coaching client, Vyonna, a brand-new esthetician who has completely changed the trajectory of her career in just 9 months of working with me 1-1.Vyonna shares her journey from working at European Wax Center, attempting to go solo once before and “failing,” to fin
71. Business Lessons I Learned the Hard Way (and How They’ll Help You Win)
In this motivational episode of The Rebel Show, I share some of the biggest business lessons I’ve learned over the past decade, inspired by a recent mountain biking ride that ended with me going off a cliff (literally).Here’s what you’ll walk away with:✅ Why growth always feels harder than you expect and how to push through✅ The importance of reps, guidance, and learning from people further ahead✅
70. How to Handle No-Shows Professionally | Beauty Business Tips for Estheticians
In this episode of The Rebel Show, I’m breaking down how to handle no-shows like a pro.👉 If you’ve ever felt frustrated or discouraged after a client doesn’t show up, you’re not alone. It happens to every esthetician and beauty professional as their books get busier. The good news? With the right systems and policies, no-shows don’t have to derail your business or your confidence.Here’s what you’l
69. The Truth About Raising Prices (and How to Do It Properly)
In this episode of The Rebel Show, I share the truth about raising your prices as a beauty professional and how to do it properly.Here’s what I’ve learned (the hard way):✨ Raising prices is necessary if you want a profitable business✨ Some clients will leave, but the right ones will stay✨ Doing it the wrong way can hurt your reputation but done correctly, it builds trust and respectI’ll walk you t
68. Ambitious Women in Beauty: Why the Right Spouse Matters for Success
Your choice of partner can shape not just your love life but your future, your confidence, and your business. In this episode of The Rebel Show, Bree and Chance share the real story of what it looks like to build both a marriage and a business empire together.💡 Inside this episode you’ll learn: • Why your spouse can make or break your entrepreneurial journey • The hidden “green flags”
67. Why New Client Promos Work: How to Turn Discounts Into Loyal Clients
New client promotions have been a hot topic in the beauty industry, with many saying they only attract “cheap clients.” In this episode of The Rebel Show, I share why I’m a big believer in new client promos and how I’ve used them to consistently bring in clients and then convert them into loyal regulars.You’ll learn: • The truth about why promos don’t just attract bargain hunters • My
66. Fear of Judgment Is Keeping You Broke | How to Show Up Online With Confidence
Are you holding back from posting, promoting, or launching because you’re afraid of what people might think?In this episode, we’re talking about something that silently kills more dreams (and bank accounts) than anything else: fear of judgment. Whether you’re afraid of sounding “salesy,” being too much, or getting side-eyed by someone from high school… it’s time to call it out.💬 You’ll learn: •
65. 20+ Content Ideas for Beauty Pros Feeling Stuck or Burnt Out | Easy, Real & High-Engagement Posts
Feeling stuck with content? Burnt out from trying to keep up with social media while running your beauty business? You’re not alone and this episode is for you.Whether you’re a solo esthetician, waxer, or beauty pro who’s tired of overthinking every post or feeling like you’ve lost your creative spark, I’m breaking down 20+ content ideas you can use right now to get back into flow and reconnect wi
64. New Esthetician? How to Get Hired With No Experience (Step-by-Step Guide)
Are you a newly licensed esthetician struggling to get hired because every job seems to require experience you don’t have? You’re not alone and you’re not behind.In this episode, I walk you through exactly how to get hired as a new esthetician with no experience. From mindset shifts to building a simple portfolio, networking tips, and interview strategies, this is your step-by-step guide to landin
63.Running a 7-Figure Wax Biz in Chaos: Mindset, Pivots & Real Talk for Estheticians
If life feels like it’s falling apart and you’re still trying to run your beauty business, you are not alone. In this raw and real episode, I’m sharing how I navigated one of the most chaotic months of my life: from my husband’s accident and a major wax shipment arriving the next day… to flight delays, family emergencies, speaking engagements, and business still needing to be run.💥 Whether you’re
62. Instagram Strategy for Solo Estheticians: From Follower to Client
Tired of showing up on Instagram, posting consistently, and still hearing crickets?In this episode, I break down exactly why followers ≠ bookings and what to do about it.You’ll learn:→Why your content might be attracting other estys instead of dream clients→How to post with purpose using my 3-part Content Conversion Pyramid→What types of Reels, carousels, and Stories convert followers to paying cl
61. Why Clients Aren’t Rebooking And How to Fix It FAST
You did everything right… so why didn’t she rebook?If you’ve ever had an amazing appointment, connected with the client, and felt certain she’d come back only to hear crickets, you’re not alone.In this episode, I’m breaking down:❌ The real reasons clients don’t return (even when the service is great)💡 Exactly what to do during and after the appointment to boost rebooking💬 Scripts + systems you can
60. Scared to Show Up on Social Media? Do THIS First
"How are you so confident?"People ask me that all the time, especially when they see me speak on stage, host sold-out classes, or show up unapologetically online. But here’s the truth:I wasn't always like this. I still get nervous.I still overthink.But I show up scared anyway.In this episode, I’m sharing:💥 My journey from self-doubt to showing up confidently💡 Why confidence is the re
59. Before You Sign That Lease… WATCH THIS! | Treatment Room Red Flags + Must-Know Tips
Renting your first treatment room? Or thinking about switching locations?Before you hand over that deposit or sign a sketchy lease… watch this.In this episode, I’m sharing:🚩 My WORST room rental horror story💡 What you actually need to start renting smart📍 The pros and cons of room rental vs commission vs hybrid❗️Red flags to avoid so you don’t get stuck or scammed✅ A checklist of questions to ask
58. How to Make Clients Feel Seen, Safe & Loyal: Retention Strategies for Estheticians
In this episode of The Esthetician Edit now featured on The Rebel Show, I sit down with hosts Sam and Anastasia to talk about one of the most underrated keys to building a fully booked business: client experience and customer service.We dive into what actually builds loyalty, how to turn one-time clients into lifelong relationships, and the common mistakes estheticians make when it comes to retent
57. 10 Proven Ways to Build a Fully Booked Clientele as a Solo Esthetician
In this recap episode of The Rebel Show, I’m breaking down the 10 essential foundations every solo esthetician or beauty pro needs to build a fully booked, thriving clientele. Whether you’re just starting out or ready to level up your business, this crash course pulls together the best tips from my full 10-part series all in one episode.Here’s what we cover: 1. Mastering your waxing techniqu
56. Part 2: What Running a Marathon Taught Us About Business. Lessons for Solo Estheticians
This is Part 2 of a video we filmed back in September, where we shared the 13 biggest lessons we learned from completing our first marathon and how those lessons directly apply to building your business as a solo esthetician.Part 1 covered the first 7 lessons (you can go back and watch it!), and this episode wraps it up with the final 6. Whether you're fresh out of school, going solo for the f
55. 9 Brutal Truths About Pricing Every Esthetician Needs to Hear | Stop Underselling Yourself
Feeling stuck or scared when it comes to pricing your services?You’re not alone but it’s time to stop letting fear and comparison hold you back. In this episode, I’m breaking down the 9 hard truths about pricing that every esthetician, waxer, and solo beauty pro needs to hear.Whether you’re afraid to raise your rates, constantly discounting, or unsure what to charge, this episode is your wake-up c
54. Solo Esthetician Policy Guide | No-Shows, Late Cancels, Cards on File + More
Setting clear policies isn’t about being strict it’s about protecting your time, your income, and your client experience. In this episode of The Rebel Show, I’m breaking down the exact client policies every solo esthetician or beauty pro needs to have in place whether you’re just starting out or already in business and ready to clean things up.I’ll walk you through:✔️ What policies you must have a
53. How to Ask for Referrals Without Feeling Awkward | Grow Your Clientele Fast (Part 10)
Your happiest clients are your BEST marketers, you just have to ask. In this episode, I’m showing solo estheticians and waxers how to ask for referrals in a way that feels natural, not pushy. You’ll learn how to personalize your outreach, structure a referral program that actually works, and make asking a seamless part of your business.You’ll learn: • Why referrals are more powerful than any
52. How to Grow Your Clientele Through Community Engagement | No Ads, Just Real Relationships (Part 9)
Tired of trying to grow your business solely through social media or paid ads? One of the most powerful (and overlooked) ways to build your clientele is through local community engagement. In this episode, I’m sharing how to connect with real people in your area, build authentic relationships, and let your reputation grow naturally without being pushy or salesy.You’ll learn: • How to find th
51. How to Create Loyal Clients for Life Through Customer Service | Esthetician Business Tips (Part 8)
Providing an amazing service isn’t enough, how you make your clients feel is what keeps them coming back. In this episode, I’m teaching you how to deliver next-level customer service that leads to repeat bookings, glowing reviews, and long-term client relationships.You’ll learn: • Why retention is more powerful than constantly chasing new clients • How to create a seamless, elevated ex
50. How to Use Promotions to Attract Clients Without Discounting Your Worth | Esthetician Business Tips (Part 7)
Running promotions shouldn’t mean cheapening your services or training clients to only book when there’s a discount. In this episode, I’m breaking down exactly how to structure smart promos and limited-time offers that attract new clients, create urgency, and actually increase retention without hurting your brand or bottom line.You’ll learn: • Why a well-structured new client promo is a game
49. Grow Your Clientele Without Ads | Collabs & Trades for Solo Estheticians (Part 6)
Want to grow your waxing or esthetics business without spending money on ads? In this episode, I’ll show you how to use collaborations and service trades with other local beauty professionals to build your clientele, increase word-of-mouth referrals, and create long-term business relationships. This strategy is simple, effective, and completely free, but it has to be done the right way.Inside this
48. How to Get More Client Reviews as a Solo Esthetician | Build Trust, Book More, Grow Fast (Part 5)
Are you a solo esthetician or waxer trying to grow your business and book more clients? Client reviews are your secret weapon and in this episode, I’ll show you exactly how to get them, where to collect them, and how to use them to build massive credibility and trust.I’ll break down why reviews outperform self-promotion, especially when you’re just starting out, and give you plug-and-play tips to
47. How to Build a Strong Online Presence as a Solo Esthetician | Building Your Clientele Series (Pt 4)
Welcome to Part 4 of my “Building Your Clientele” series!In this episode, we’re diving into how to build a strong online presence as a solo esthetician or beauty professional without feeling overwhelmed, fake, or burnt out.If you’ve ever struggled with what to post, how to show up authentically, or which platform to focus on… this is for you.We’ll cover:-Why online presence is non-negotiable-The B
46. Build Your Clientele Pt. 3: How to Choose the Right Services, Price Them, and Niche Down for Profit
Welcome to Part 3 of my Build Your Clientele series!This week, we’re talking about something that can make or break your business long-term: your service menu.Whether you’re starting fresh or you’ve been in business for years, the services you offer directly impact your brand, your income, and how quickly (or slowly) you build a loyal clientele. This episode is about getting strategic—because more
45. Build Your Clientele: Creating a Professional Experience That Keeps Clients Coming Back (Part 2)
Welcome to Part 2 of my Build Your Clientele series!This week, we’re talking about something that too many beauty pros overlook: client retention.Bringing in new clients is important—but if you want a fully booked calendar, the real magic is in how you make people feel every single time they see you. This episode is all about creating a professional environment and a customer experience that makes
44. Build Your Clientele Series Pt. 1: Master Your Technique FIRST (Not Your Branding)
Welcome to Part 1 of my Build Your Clientele series! In this episode, we’re laying the foundation—and I’m keeping it real. If you’re trying to build a booming business, your technique needs to be your top priority. I see way too many beauty pros obsessing over logos, colors, and cute business cards before they’ve truly mastered their craft.In this episode, we dive into: • Why technical skill
43. 3 Surprising Lessons Every Solo Waxer Needs to Grow Faster
What does wallpapering a laundry room have to do with personal development, building habits, and growing a business? More than you’d think! In this episode of The Rebel Show, I share three powerful lessons I learned during this DIY project and how they directly apply to success in life and business:1️⃣ A Strong Foundation Matters – Before adding new, you often have to break down and remove the old
42. Financial Mistakes Solo Estheticians MUST Avoid! | CFO Shares Money & Tax Tips
Thinking about going solo as an esthetician or already on your journey? In this episode, I sit down with our CFO to break down the financial essentials and hiring decisions every solo esthetician needs to know before scaling their business!We cover:✔ How to know when you’re ready to go solo✔ How much money you should save before starting✔ Smart financial habits for long-term success✔ Common money
