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SPEAK LIKE A CEO

SPEAK LIKE A CEO

Oliver Aust, founder of Speak Like a CEO Academy 350 episodes Latest Jun 3, 2026

Speak Like a CEO is a podcast for ambitious leaders who want to become top 1% communicators. Hosted by Oliver Aust, a leading voice on leadership communication and bestselling author, the show reveals how the world's most effective communicators think, speak, and lead. It aims to help listeners scale themselves and their businesses by mastering communication as the ultimate leadership skill.

Episodes

The Status Game Running Your Work Life with Will Storr Jun 10, 2026 1918 What really motivates people? Most leaders think money or ambition, but it's something far more powerful: story and status. In this episode, bestselling author Will Storr (The Status Game, The Science of Storytelling) unpacks how stories quietly shape who we follow, what we buy, and who we trust. He shares why the most effective messages in history are only a few words long, the three-act structur
How Leaders Get People to Want to Follow Them Jun 3, 2026 1478 Leadership isn't management. Management tells people what to do; leadership gets them to want to follow. Mark Victor Hansen, co-creator of Chicken Soup for the Soul, says the difference is a great story. In this episode, he shares the one thing every leader has to sell, how to fight the negativity bias that pulls most leaders under, and why the biggest goals are often the easiest to reach. You
How Leaders Get What They Want Without Winning Arguments May 27, 2026 1515 The science of persuasion has nothing to do with logic. Most people try to "win" with better arguments — and Joshua Bandoch, author of How to Get What You Want, says that's exactly why they fail. In this episode, he shares a three-step framework for moving people to action. He breaks down how to find the real barrier blocking any "yes," craft a story that persuades your audience, and the surpri
The 1% Framework for Clear, Memorable Communication May 20, 2026 1792 If your presentation goes well, your audience will forget 90% of what you said. So, the question is: what's the 1% you want them to remember? Andrea Pacini, author of Timeless Presenter, joins Oliver to ensure you become a confident presenter whose message isn’t forgotten by tomorrow.  They unpack why you don't want to start with an agenda or title slide, how to find your 1%, how to work wit
The Secret to Selling Without Trying So Hard May 13, 2026 2274 What if the way you've been going after bigger opportunities is exactly what's making them harder to land? There are two approaches most leaders take, and they both leave opportunities on the table. Mo Bunnell, one of the world’s leading experts on business development and author of Give to Grow, teaches a third strategy that actually wins the work with less effort. This episode breaks down
Speak Memorably: Why Being “On Message” Isn’t Enough May 6, 2026 1814 You’ve been trained to stay on message. The problem? “On message” is forgettable. Bill McGowan, author of Speak, Memorably and founder of Clarity Media Group, has spent 25 years coaching executives on how to be memorable, even working with clients like Kim Kardashian and Cookie Monster. In this episode, he breaks down the difference between speakers people remember and speakers people tune o
How to Make Your Ideas Undeniable Apr 30, 2026 2564 Most leaders think their idea will win on merit. It won't. Even NASA could not get funding for a $100 million mission to measure air pollution from space. Not because of the science, but because not enough people believed in it. In this episode, NASA's former Chief Story Architect Paul Propster shares the persuasive framework NASA now uses to win funding for their missions. You'll learn the
$500,000 Newsletter Side Hustle by $30M CEO! The Storytelling Strategy Powering Beehiiv Apr 23, 2026 2200 Every platform eventually turns on the brands that built on it. The leaders winning now aren't begging algorithms for reach – they're owning their audience directly. Tyler Denk is doing exactly that. As CEO of beehiiv, he's built a $500K newsletter in five hours a week while running a $30M business with 110 employees across 15 countries. Before that, he was employee number two at famed newslett
320: AI Can Make You MORE Authentic… Or Instantly Destroy Trust Apr 16, 2026 1870 Most leaders avoid AI entirely or let it do all their work. Both are destroying their credibility. In this episode, Oliver sits down with Allison Shapira, Harvard lecturer and author of AI for the Authentic Leader, to discuss why AI is actually making so many leaders worse communicators and leaders. She shares her frameworks and insights on how to write with AI without losing your voice, let it h
319: How to Nail the First Minute of Any Conversation Apr 9, 2026 2395 Meetings, emails, conversations – the reason they all break down is the same: we get the first minute wrong. Chris Fenning, author of The First Minute, literally wrote the book on how to get that first minute right. His frameworks are simple, but they fix the problems most leaders deal with every single day. In this episode, you'll learn how to lead better meetings, write emails that actually
318: How the World’s #1 Executive Coach Builds Elite Leaders Apr 2, 2026 2171 Boards are now asking one question about every CEO candidate: are they coachable? Scott Osman and Jacquelyn Lane, leaders of 100 Coaches, pull back the curtain on how elite coaching actually works: what makes someone coachable, what questions to ask, why coaching (almost) always justifies the price tag, and how long it takes to see results. In this episode, they share why the best leaders are co
How to Present to Audiences & Become a Top 1% Presenter Mar 26, 2026 2761 Get the Presentation Planner: https://eo-ipso-comms.kit.com/presentation-planner Most leaders spend hours preparing presentations that get mediocre results. They stare at PowerPoint, fill slides with bullet points, and still struggle to connect with their audience. This comprehensive course reveals the exact system Oliver uses with CEOs and founders to cut preparation time in half while doubling

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