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Business for Good Podcast

Business for Good Podcast

Paul Shapiro 194 Episodes Oct 15, 2026

Join host Paul Shapiro as he talks with some of the leading start-up entrepreneurs and titans of industry alike using their businesses to help solve the world's most pressing problems. Whether it's climate change, unsustainable agricultural practices, cyber threats, coral reef die-offs, nuclear waste storage, plastic pollution, or more, many of the world's greatest challenges are also exciting business opportunities. On this show, we feature business leaders who are marrying profit and purpose by inventing solutions to both build a better world and offer investors a bang for their bucks.

Episodes

Peter Singer on Profit for Good: Can Business Make More Money by Giving It Away?
Peter Singer on Profit for Good: Can Business Make More Money by Giving It Away? Oct 15, 2026 01:08:30 What if giving away your profits actually made your business stronger? In this milestone 200th episode of Business For Good, host Paul Shapiro sits down with Peter Singer, widely regarded as the world's most influential living philosopher, to explore why companies should commit at least 10% of their profits to effective charitable causes and how doing so might attract customers, motivate employee
Forty Years of Farm Sanctuary: Gene Baur on What's Worked and What Hasn't
Forty Years of Farm Sanctuary: Gene Baur on What's Worked and What Hasn't Oct 1, 2026 49:14 In 1986, Gene Baur co-founded Farm Sanctuary with a simple theory: show people how factory farming works, and they will stop eating animals. Forty years later, per capita meat consumption in America has risen from 196 pounds to 232 pounds per person, and the number of farmed animals entering U.S. slaughterhouses has doubled from roughly 5 billion to 10 billion.   In this episode of Business For
Inside the Alt Protein Job Market with Noga Golan
Inside the Alt Protein Job Market with Noga Golan Sep 15, 2026 45:26 Is alternative protein really a failing industry, or are investors just applying the wrong timeline?   Noga Golan, Founder of Food Impact Partners and Food Impact Careers, has an unusually clear view of that question. Her executive recruiting firm and free job board sit at the intersection of candidate demand and company hiring across the global food innovation landscape.   In this episode with
How Two Grad Students Teamed Up With Sam Altman to Build an $8 Billion Nuclear Energy Company
How Two Grad Students Teamed Up With Sam Altman to Build an $8 Billion Nuclear Energy Company Sep 1, 2026 47:56 How does a nuclear energy startup with roughly a million dollars in revenue become an $8 billion publicly traded company sitting on $3 billion in cash? In this episode of Business For Good, Paul Shapiro sits down with Caroline DeWitte, Co-founder and COO of Oklo, to find out what investors are betting on and why the company believes it can deliver.   Oklo is building compact nuclear powerhouses
The Geothermal Startup That Made It Big
The Geothermal Startup That Made It Big Aug 15, 2026 44:59 What if the same drilling technology that powered the shale boom could be redirected to produce clean, carbon-free electricity around the clock? In this episode of Business For Good, Paul Shapiro sits down with Tim Latimer, CEO and chairman of Fervo Energy, to explore how a former oil and gas drilling engineer built one of the most celebrated clean energy companies in the country in under a decad
The Geothermal Startup That Made It Big
The Geothermal Startup That Made It Big Aug 15, 2026 44:59 What if the same drilling technology that powered the shale boom could be redirected to produce clean, carbon-free electricity around the clock? In this episode of Business For Good, Paul Shapiro sits down with Tim Latimer, CEO and chairman of Fervo Energy, to explore how a former oil and gas drilling engineer built one of the most celebrated clean energy companies in the country in under a decad
Did America Forget How to Build Nuclear Energy?
Did America Forget How to Build Nuclear Energy? Aug 1, 2026 37:47 Nuclear energy was supposed to transform the world. Then came Chernobyl, Three Mile Island, and Fukushima, and public trust collapsed. But for 25 years, engineers across a dozen countries have been quietly designing a new generation of reactors built to fail safely without relying on human intervention or mechanical backup systems. And the target date they set back in 2000 is almost here.   In t
The Lean Startup's Eric Ries on How Good Companies Go Bad
The Lean Startup's Eric Ries on How Good Companies Go Bad Jul 15, 2026 52:57 Most founders assume that building a great product and serving customers well will be enough to protect what they have built. Eric Ries, author of The Lean Startup and the new book Incorruptible, argues that the assumption is dangerously wrong.   In this episode of Business For Good, Paul Shapiro sits down with Eric Ries to explore why successful organizations are systematically pulled toward co
How a Biologist Built a Startup to Stop Billions of Bird Deaths with Dominique Waddoup
How a Biologist Built a Startup to Stop Billions of Bird Deaths with Dominique Waddoup Jul 1, 2026 37:10 Every year, roughly a billion birds die from flying into glass windows and buildings. The problem is massive, well-documented, and largely invisible to the public.   In this episode of Business For Good, Paul Shapiro talks with Dominique Waddoup, CEO and Founder of BirdShades, about how she went from studying giant honeybee behavior in Nepal to building a company that makes glass visible to bird
Turning Waste Biomass Into Carbon-Negative Buildings with Allison Dring
Turning Waste Biomass Into Carbon-Negative Buildings with Allison Dring Jun 15, 2026 40:39 Right now, roughly 40% of global emissions come from the built environment. Most of those emissions are hidden deep within the materials themselves, in the concrete, steel, and plastics that are mined or extracted from underground at enormous energy costs. What if that model could be reversed entirely?   In this episode of Business For Good, Paul Shapiro sits down with Allison Dring, CEO of Made
Rebuilding the Ocean Floor with Clay Castles with Dr. Ulrike Pfreundt
Rebuilding the Ocean Floor with Clay Castles with Dr. Ulrike Pfreundt Jun 1, 2026 34:52 Coral reefs cover less than one percent of the ocean floor but support roughly a quarter of all marine life. They are dying fast, and in many places, the physical structure of the reef itself has already crumbled away. Without that foundation, coral larvae have nowhere to land, and marine ecosystems cannot recover on their own.   In this episode of Business For Good, Paul Shapiro talks with Dr.
Hannah Ritchie Has Some Uncomfortable Truths About Helping the Planet
Hannah Ritchie Has Some Uncomfortable Truths About Helping the Planet May 15, 2026 53:27 What if the things you believe are best for the environment are actually making it worse? In this episode of Business For Good, Paul Shapiro sits down with Hannah Ritchie, data scientist at Our World in Data and author of Not the End of the World and Clearing the Air, to challenge some of the most widely held assumptions in sustainability.   Hannah explains why locally produced food rarely has a

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