
Design Mind frogcast
Design Mind frogcast takes listeners behind the scenes to meet the people shaping the future of products, services, and experiences. Hosted by frog, a global design and innovation consultancy, the show features in-depth conversations with designers and creators. The podcast explores the human side of design, revealing the stories and thinking behind transformative ideas. Each episode offers insight into the process of reinvention across various industries.
Episodes

The Serious Side of Playful Design
On this episode of the Design Mind frogcast, we're exploring the serious side of playful design. To guide us through the conversation, we're joined by Jenny Savage, Senior Visual Designer at frog. Jenny shares why it’s hard work to make things not feel like hard work. We also discuss the role of play in design, how creativity can unlock better experiences and why designing for neurodivers

The New Lines of Luxury
Today on our show, we're diving into frog's latest luxury research, drawn from conversations with over 5,000 high-net-worth and ultra-high-net-worth individuals worldwide. Gagandeep Gadri, Managing Director of frog and Anne-Laure Colcy, frog's Global Head of Luxury, unpack five defining trends shaping 2030 and beyond, from the Revenge of Retail to Beauty Shifts and New Frontiers like spac

Co-evolving with Physical AI
On this episode of the Design Mind frogcast, we’re exploring what happens when AI moves from the screen into the physical world. To take this leap, we’re joined by John Robins, Head of Physical AI at frog.
John defines physical AI as intelligence that understands the physics of our world. Together, we journey through how real-world experiences could be set to evolve as AI gains the abilit

Live from Milan Design Week
On this episode of the Design Mind frogcast, we ask: how is the physicality of AI expanding into our lives? From eyewear to self-driving cars, AI-powered products of all sizes are increasingly making their way into our worlds. What can we do to ensure we welcome robotics into human spaces in mindful, respect ways? And could these intelligent objects set us on the path to finally becoming

When Human Connection Meets AI
Today on our show, we welcome Jess Leitch, Head of frog North America, to talk about how design is evolving in an AI-shaped world. Jess also traces her transition from consulting to experimentation-led design, discusses the rise of vibe coding, the opening up of creative tools and how AI is redefining brand relationships and business models.
Brought to you by frog, a global creative consu

Writing the Future of AI
On this episode of the Design Mind frogcast, we welcome Sheldon Pacotti, Technology Director in frog North America to talk using AI to create meaningful connections, the power of the parasocial and defining the line between creepy and cool when it comes to intelligent interactions. Sheldon’s passions for technology, fiction writing and game design have influenced his work and his life—and

The Future of Customer Experience
Today on our show, Gagandeep Gadri, Managing Director, frog, joins us to discuss the future of customer experience. We examine the gap between what organizations believe they offer and what customers actually feel they’re getting. Plus, we dive into the rise of AI in business and the co-evolution of human-AI chemistry.
Brought to you by frog, a global creative consultancy. frog is part o

What Makes a Product Great?
Brought to you by frog, a global creative consultancy. frog is part of Capgemini Invent. (https://www.frog.co) Find episode transcripts and relevant info (https://www.frog.co/designmind/design-mind-frogcast-ep-55-what-makes-a-product-great)Host/Writer: Elizabeth Wood, Editorial Director, frog Research & Story Support: Gareth Entwistle, Editorial Manager, frog Audio Production: Steve

Confronting AI's Prophecy
Today on our show, we’re joined by Thordur Arnason, a Vice President and Global Gen AI GTM Lead at Capgemini Invent. Thordur, a contributor to frog’s recent Futurescape report, is here to help us understand the potential impact this continuously unfolding technology can and will have in all of our lives, but more importantly, our role as designers, technologists, business leads and consum

Engaging in Our Natural Language
On today’s episode of the Design Mind frogcast, we’re joined by Antonello Crimi, Head of Design on the West Coast, North America at frog, to talk about the shift from app-centric to language-centric technology and the potential for natural, conversation-like interactions with devices.Antonello shares insights on how language will be used to further integrate digital touchpoints into the p

Expanding the C-Suite
Today on our show, we’re sitting down with Kara Pecknold, Vice President of Regenerative Design at frog to talk about the world-changing potential that can take place when we come together and share space—whether it’s around the boardroom table the dinner table, or even nature’s table. For starters, we explore the need for new business strategies in the face of disruption, followed by a m

The CX Auto Race is On
Today on our show, we’re pulling up at the junction of customer experience and automotive. To drive this conversation forward, we’re joined by Christina Schehl, an Executive Vice President and Head of Germany at frog, part of Capgemini Invent. Christina brings her experience leading global CX transformation programs with top automotive brands as well as insights from her recently publishe

Welcome to the Simulation Mindset World
Today on our show, we’re talking about the creative process at a time of synthetic data and AI-powered simulations. To do this, we’re joined by Jason Severs, Head of Design for frog on the East Coast in North America. Jason is a self-identified ‘skeptical optimist’ when it comes to engaging with new tech, which is an approach he brings into all aspects of his life, from his work with team

Building the Future of Loyalty
Today on our show, we’re talking about what it takes to build loyalty by creating long-lasting relationships between brand and consumer. To do this, we’re joined by Christopher Baird, frog’s head of loyalty based in the UK, in conversation with Aaron Mitchell, Global VP of Membership and Personalization at The LEGO Group. Throughout their chat, the two talk about the intersection of play,

Live from London: Cannes Unwrapped
What does it take to make your mark at the Cannes Lions festival? We asked our experts who attended the 2024 Cannes Lions to share trends and observations from their experience on the ground along the famed croisette. Live from an event in frog's London studio, we get a glimpse at the brands, campaigns and activations that made the biggest splash at 2024's premier global festival for crea

Studio Sessions: Your Consumer Responsibility
Today on our show, we’re diving deeper into last episode’s conversation on consumer responsibility. You’ll soon be listening in on a chat recorded live in London between Bhavesh Unadkat, Vice President of Brand and Marketing UK, frog; Sharon Jiggins, Managing Director, 23red, also part of Capgemini Invent; and Matt Gratze, Former Director of Digital at Signet Jewelers. Our experts share t

Serving the Consumer Unconditionally
Most brands will tell you they put the customer first. But how far are they really willing to go? For instance, how many companies make consumer needs priority over the fiscal bottom line? How many brands would be willing to recommend a competitor's product if it served their customer's needs better? Probably not a lot. In our newest frog report, 'The New Terms of Engagement' we explore t

Futurescape: Trajectories for Tomorrow
The Futurescape: a place where reality is challenged everyday by the evolution of AI, where the devices we use to measure our sense of wellness might negatively affect our health if we don't unplug every once in a while, and where our relationship with the very notion of change is constantly changing. Of course, it’s also the subject of frog’s latest report 'Futurescape: Trajectories for

Powering Beauty Tech: L'Oréal's Transformation
How has world-class beauty brand L'Oréal, with 115 years of experience selling products on a global scale, transformed itself into a tech powerhouse standing beside tech giants like LG and Samsung? By ushering in the future of Beauty Tech. On this episode, we're joined by leaders from L'Oréal Groupe to talk orienting around customer needs, as well as using emerging technology like GenAI a

When Creativity Becomes Method Acting
Today on our show, we’re talking about the creative process as a fusion of art, logic and performance. To do this, we’re joined by François Nguyen, Executive Design Director in frog New York. François is a long-time frog and a very accomplished industrial designer with an extensive history in his field, working on everything from medical products to next-generation hardware across industr

Shifting from Performance to Outcomes
Today on our show, we’re talking about future-proofing products and services to connect the dots between creating experiences people love and contributing toward a more regenerative future for people and planet. Today’s guests, Chiara Diana, Chief Design Officer at frog and Ruth Thomson, Senior Vice President at Cambridge Consultants, will be taking us through five key challenges they’ve

5 Foundations of Planet-Centric Innovation
What if 'future' was a verb? Could that inform our approach to building a society with lasting value for people and planet? Historically, the world of innovation has emphasized the human experience, which, in most contexts, translates into being zeroed in on the needs of the end user of a product or the customer of an organization. Of course, this remains mission-critical to making things

Making Connectivity Matter
Today on our show, we’re talking about what we here at frog call the ‘Connected World.’ Connecting hardware to the internet is not exactly new at this point. But what is new is the reach our connected devices can have, the services and applications they enable, the technology behind them and the positive outcomes they can have on people and planet. To talk about the potential applications

Forget the Social Algorithm
Today on our show, we’re jumping into the constantly shifting, sometimes chaotic world of social media. For those developing social media strategy for brands, these are places to tell stories, curate content, sell products and measure engagement. To talk about how to capture attention amidst all the noise while also managing to somehow be authentic on these platforms, we’re joined by two

Studio Sessions: Bringing Connected Moments to Life
Today on our show, we’re talking about connected products and services that perfect customer experience while driving new business value. More specifically, we’re starting with a focus on some very special members of our families: our pets. Recently, our team worked with Nestlé Purina to create an intelligent litter box system that collects and shares data about your cat’s health and well

Window Shopping for the Digital World
Today on our show, it’s time to talk shop. Malls, department stores, traditional brick-and-mortar—these are still a big part of everyday life. But even frequent in-store patrons are increasingly finding themselves buying more items online. And while that’s great when searching for exactly what you’re looking for, it does take some of the serendipity out of it all. Our guest, Brian Beitler

Reimagining Banking for Tomorrow
At a time when how we pay for things and how we manage our money has increasingly become embedded into our everyday interactions, from using our devices for contactless payments to getting financial advice online, financial institutions are integrated into everything and yet in some ways less visible than they’ve ever been. To talk about what this means for institutions and consumers alik

Voices from Cannes: End of the World vs. End of the Month with H&M, UN SDG Action Campaign & Capgemini Invent
Today on our show, we’re sharing the final episode of our special summer mini-series recorded live from the Cannes Lions 2023 International Festival of Creativity. frog was an official partner of the event, where we hosted a cabana along the famed croisette. What ensued was four days of programming that included on-stage panels from our sunny beachside terrace and interviews with expert g

Voices from Cannes: Expectations for a Connected World with Mercedes-Benz Mobility and Nestlé
Today on our show, we’re bringing you the third episode in our special summer mini-series recorded live from the Cannes Lions 2023 International Festival of Creativity. frog was an official partner of the event, where we hosted a cabana along the famed croisette. What ensued was four days of programming that included on-stage panels from our sunny beachside terrace and interviews with exp

Voices from Cannes: Creativity in the Machine Era with Pitch and the Royal Commission for Al-'Ula
Today on our show, we’re continuing a special summer mini-series recorded live from the Cannes Lions 2023 International Festival of Creativity. frog was an official partner of the event, where we hosted a cabana along the famed croisette. What ensued was four days of programming that included on-stage panels from our sunny beachside terrace and interviews with expert guests from leading b

Voices from Cannes: Innovation in a World of Flux with Sanofi, PMI & Marketing Week
Today on our show, we’re launching a special summer mini-series recorded live from the Cannes Lions 2023 International Festival of Creativity. frog was an official partner of the event, where we hosted a cabana along the famed croisette. What ensued was four days of programming that included on-stage panels from our sunny beachside terrace and interviews with expert guests from leading br

Studio Sessions: The Future of Banking
Today on our show, we’re talking about the future of banking. Or, more specifically, how the true next wave of financial services experiences are becoming so embedded into our everyday lives, such a part of everything we do, that banking may become invisible altogether. You’re going to hear a conversation between three leading voices in this space. Stephen Dury, Vice President of Financia

Shaping the World for Good
Industrial design is all about inventing the future and humanizing technological innovation. Today on our show, we’re talking about designing the physical products that shape the world around us. To do this, we’re joined by Inna Lobel, award-winning designer, Creative Director, Head of Industrial Design and Interim Head of Ventures in frog’s New York studio. During her eight years at frog

A New Direction for Mental Healthcare
Psilocybin–the active ingredient naturally found in psychedelic magic mushrooms–is increasingly being used to help fight what is often called ‘treatment-resistant depression’ among other mental illnesses. COMPASS Pathways is one bold healthcare venture on a mission to fight human suffering at scale using a combination of a one-time psilocybin treatment, ongoing therapy and digital tools.

The Future of Streaming Media
What does it take to design products people love in the world of streaming entertainment? To find out, we're joined by Sarah Lyons, streaming media leader, product executive and former Head of Product at HBO Max in conversation with Sean Rhodes, Executive Creative Director of frog North America. Sarah has worked on products that support a fanbase. The scale of HBO Max’s reach is massive–a

Five Concepts for EV Futures
Electric vehicles—once the domain for early adopters and the eco-conscious only—is a movement on its way to becoming a way of life for drivers all over the globe. To discuss the way our world may change in the era of recharging vs. refueling, we're joined by Melodie Hoke, Director of Product Design in frog's London studio and lead of frog's automotive practice in the UK. Melodie led a tea

The Road Ahead
Today on our show, we’re talking about the future of mobility. To tackle this topic, we’re joined by four experts in the space: Greg Lindsay, Futurist, Author and Urban Tech Fellow at Cornell Tech Jacobs Institute, Anne Junge, Head of Customer Transformation Germany at frog, Sean Rhodes, Executive Creative Director North America at frog, and Dr. Philipp Haaf, Global Head of Smart Mobility

Human Creativity Meets Creative AI
We’re back for 2023! And today on our show, we’re talking about artificial intelligence and human creativity. Creative AI, also called Generative AI, is inspiring new ways of working and even thinking about the creative process. To help us unpack the implications of all this, we’re once again joined by Andreas Markdalen, Global Chief Creative Officer at frog. Back in 2015, Andreas first b

Studio Sessions: Corporate Venturing
Today on our show, we’re diving even deeper into the world of corporate ventures for the Next Economy. To do this we’re listening in to a conversation with three experts in this space: frog’s own Ethan Imboden, VP of Design and Global Head of Ventures, Susana Jurado, Head of Telefónica’s Wayra Builder and Sohaila Ouffata, Managing Director of BMW i Ventures in Europe. The three talk corp

How We Venture: Bayer Consumer Health
On this episode, we're shining a spotlight on a real collaboration between frog and life sciences giant Bayer. This months-long partnership was all about building and launching a new corporate venture to deliver proactive, customer-centric, data-driven self-care at scale in service of healthy aging. Told in seven chapters, you'll hear from real members of the Bayer Consumer Health and fro

Scanning the Futurescape
Today we’re taking a trip to a place we’re calling the ‘Futurescape': a place built on decentralized connections and thriving micro-communities, where culture is no longer bound by geographic regions and sustainable behaviors are simply an intuitive, convenient way of life. It’s also the subject of a new frog report examining evolving consumer behaviors and future business opportunities.

DesignOps at Scale
Design has earned its seat at the table. Now what? Today on our show, we feature a conversation between Andrea Sutton, VP Design Technology at American telco giant AT&T and Tim Morey, Global Managing Director at frog. Andrea and Tim are two leaders merging creative instinct and business strategy to deliver the next generation of products, services and experiences. Hear their candid di

Transformation Never Really Ends
On this episode, we’re talking about transformation: one of the most commonly tossed around buzzwords in business and consulting–and arguably one of the least understood. To do this, we’re joined by Nathan Weyer, current Chief Operating Officer of Experience Design at Philips. Nathan has a long history with frog, first as a frog himself, then an alum, and now a client. He’s here to share

The Science of Behavior Change
Today on our show, we’re talking about behaviors–or, more specifically, the science behind behavior change. Behavioral science is a study of human actions that has roots in many different domains, from economics to psychology, biology and neuroscience. To talk about behaviors, we’re joined by Matt Wallaert, Head of Behavioral Science at frog and author of the book 'Start at the End: How t

POVs on NFTs
Today on our show, we’re exploring the world of non-fungible tokens (NFTs). Newly emerging decentralized technologies are causing a stir in the realms of art, gaming and now business strategy. But are NFTs the wave of the future or the latest passing fad? We asked artists, strategists and designers to share their perspectives on why NFTs are raising questions about ownership, identity and

Immersive Places & Imaginary Worlds
Today on our show, we’re talking about designing for real and imaginary worlds. To do this, we’re joined by Zach Morgan, a senior architectural designer based in frog’s Austin, Texas studio. In his time moving between the worlds of architecture, theme park design at Disney and Universal Studios, and now as part of frog’s Places & Experiences team, Zach has learned a lot about what it

Creating Value in the Attention Economy
Information is everywhere in a digital world, and yet there’s only so much time and attention we can pay to all this information in our daily lives. Thus, human attention is a scarce resource–and the most successful businesses, brands and creators know how to capture our hearts and minds best. Today on our show, we’re joined by Sean Rhodes, Executive Design Director in frog’s New York stu

Where Health, Design and Nature Meet
Today on our show, we’re talking about the relationship between the built environment and the natural world. To do this, we’re joined by Mary Davidge, independent environmental advocate and former Director of Global Design for Real Estate and Workplace Services at Google. Mary has spent her entire career working at the intersection of health, design and nature. Since recently leaving Goog

Behind the Design: frog + Made of Air Brand Strategy
We're back! And we've got lots more in store for 2022. Today on our show, we're super excited to finally share with you a very special documentary episode of the Design Mind frogcast. On this episode, we're going behind-the-scenes to explore the real-life collaboration between frog (the global creative consultancy behind this very podcast) and climate tech venture Made of Air. The company

The Magic of Storytelling
There is always a little magic behind every great design. On this episode of the Design Mind frogcast, we’re joined by Dave Lankford, VP of Product for Global Consumer Engagement at Disney Streaming (Disney+, Hulu, ESPN+ and Star+) to talk about what it means to design products that tell stories. Designing streaming platforms for a brand with as large a footprint as Disney is no small fe

What All Good Brands Must Have
We're back to talk about what makes a good brand. To do this, we're joined by Leanne Fremar, Chief Brand Officer at JPMorgan Chase. Leading such a well-known brand certainly holds a level of responsibility, but it's one Leanne is well-prepared for, influenced by a lifelong fascination with brands, a childhood shaped by retail environments and a career leading brand strategy for household

Beyond the Edits: More from Our Guests
On the Design Mind frogcast, we invite podcast listeners to meet the humans designing the future. From industry leaders to design and strategy professionals and creative thinkers of all kinds, our guests are passionate about making change and solving problems that matter to people, business and society. For this special episode of the podcast, we’re looking back at the guests who have joi

Expand Your Economic Imagination
How active is your economic imagination? Can you envision a world that rejects the notion of individual ownership? One that uses different currencies altogether? How about bespoke financial institutions designed to strategically support certain communities? frog Senior Strategist Megan Nesbeth stops by to talk about how expanding your economic imagination can lead to better products, stro

Increase Your Intention Span
When it comes to making things for real people in the real world, intentions matter. Whether it's taking the proper time to deeply understand the challenge you're trying to solve, scoping a diverse team that better reflects your customer and community, or asking the hard questions about a design's potential impact, the meaning we infuse into what we make is as important as the final produ

Phone a frog: What’s the Point of Having a Brand?
Businesses tend to talk a lot about their brands. But why? What’s the point of having a brand at all? For the launch of our new ‘Phone a frog’ segment, we thought who better to talk to about what makes a brand valuable than two frogs who think an awful lot about this matter: Andreas Markdalen, frog’s new Global Chief Creative Officer and Todd Taylor, Marketing Director. Listen in to hear

Innovation Work Takes Courage
Designing healthcare products and services is not for the faint of heart. Innovating here means going up against long R&D timelines inside a complex, interconnected system where the stakes are often extremely high. Thomas Sutton, Chief Design Officer at frog, is leaving the pond after 16 years. But before he takes on a new role leading Design for Digital Health R&D at AstraZeneca,

Introducing 'Future Sight' by Capgemini Invent
Today, we’re featuring an episode of Future Sight, a podcast from our colleagues at Capgemini Invent. Future Sight is a show that brings industry-leading experts together to unpack a new way of thinking around the challenges we’re facing today that will affect tomorrow. Every two weeks, they dig into issues affecting business and technology, exploring strategies and insights to help you g

Building Trust into Digital Futures
The financial services landscape is constantly changing. From cryptocurrencies to digital payments to disruptive new investment and insurance paradigms, design has a critical role to play in ensuring the financial sector drives innovation in a way that's as good for people as it is for business. On this episode, we're joined by Toshi Mogi, AVP of Strategy, Financial Services, based in fro

Sustainability X Ventures: Your Questions Answered
A focus on sustainability is becoming mission-critical for ventures of all kinds. Recently, we put out a call on social media to listeners and friends worldwide asking for your questions on all things at the intersection of sustainability and ventures. On this episode, Ethan Imboden, frog VP, Global Head of Ventures and executive sponsor of frog's sustainability practice will answer your

Design Needs Women Leaders
Women are increasingly entering the design industry, but few are being hired to leadership positions. Former frog CEO Doreen Lorenzo, now Assistant Dean of the School of Design and Creative Technologies at the University of Texas at Austin, wants to change that. From actively diversifying design at an academic level to writing a column for Fast Company called 'Designing Women', Doreen is

Three Pitfalls of Innovation
Innovation is a state of mind. And part of getting into the right innovation mindset is preparing yourself for what can go wrong. John Leonard, Technology Director in frog's New York studio, shares the three pitfalls that teams have the tendency to fall into in the rush to innovate—and how to avoid them.Brought to you by frog, a design and strategy consultancy. frog is part of Capgemini I

Human-Centered HR to Improve Employee Experience
How can HR shape employee experience? Asja Simunovic, Senior HR Business Partner for frog Europe, joins the Design Mind frogcast to share how she’s helping people navigate their career journey into the New Normal. Listen in to hear more about human-centered HR, the origins of the frog Career Workbook and the calming power of air traffic control apps.Brought to you by frog, a design and st

Designing Data for Humans in Times of Crisis
In times of crisis, having access to the right data can be a matter of life and death. Sarah Telford, Head of the UN OCHA Centre for Humanitarian Data, joins the Design Mind frogcast to talk about the power of data-driven storytelling in the humanitarian sector, ways design is improving disaster relief, and how the COVID-19 pandemic has brought data front-of-mind on a global scale.Brought

Building Design Economies with Justin Maguire, CDO, Salesforce
Today, Justin Maguire is Chief Design Officer at the CRM and Cloud-computing giant Salesforce, but for years he led creative teams at frog, first helping to launch the Seattle studio, and later bringing his lifelong passion for design to frog’s Munich location. Recently, Justin sat down with frog President Andy Zimmerman to talk building design economies in 2021 and beyond, as well as the

Trends 2021: Predicting the Future by Design
Patrick Kalaher, VP of Sales, Marketing and Strategy at frog, knows that the future is being written everyday. Here he explains why designers are so invested in predicting the future, and what it tells us about the present. Plus, he talks frog's annual Trends report, available now. (https://fro.gd/3ien63B)Brought to you by frog, a design and strategy consultancy. frog is part of Capgemini

Behind the Design: Designing the Brand Strategy for frog’s ‘Make Your Mark’
frog design and business leads talk frog’s brand relaunch, lessons learned in building a brand for the modern age, getting to the soul of an organization, telling truer stories—and what it means to ‘Make Your Mark.’Brought to you by frog, a design and strategy consultancy. frog is part of Capgemini Invent. (https://www.frogdesign.com)See frog's 'Make Your Mark' (https://www.frogdesign.com

Uncertain Times Call for Regenerative Design
Sesh, Senior Strategist, frog London shares why the climate crisis and COVID-19 pandemic have encouraged her to explore regenerative design methods. And why everyone should grit their teeth and read the depressing climate change articles.Brought to you by frog, a design and strategy consultancy. frog is part of Capgemini Invent. (https://www.frog.co)Find episode transcripts and a reading

Peter Schreyer: Visionary Car Designer, Recovering Petrol Head
Legendary car designer Peter Schreyer, Head of Design Management at Hyundai Motor Group, knows what it takes to design cars that people love. Now he’s committed to supporting a more sustainable transportation industry. Find out how he got his start in design, where he finds his creative inspiration and why the most exciting thing about the future of designing cars might not be in designin

Welcome to the Design Mind frogcast
Meet the humans designing the future. The Design Mind frogcast is a new podcast brought to you by frog, a global design and strategy consultancy. Each episode, you’ll hear from legendary designers, creative thinkers, innovative business leads and the real people making their mark in the world of products, services and experiences—both here at frog and far, far outside the pond. Subscribe
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