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The Profitable Play Podcast

The Profitable Play Podcast

Michele Caruana 379 Episodes Oct 5, 2026

The Profitable Play Podcast is a business show for owners and managers of indoor play centers, play cafes, indoor playgrounds, family entertainment centers, mobile soft play rental businesses, and other local businesses serving children and families. Host Michele Caruana shares short weekday tips aimed at helping operators run their businesses with more ease and joy. Episodes focus on mindset, practical business decisions, and the small actions that add up to a big impact on profit and day-to-day operations. The goal is to help listeners keep their passion for play-based businesses while growing sustainable profit.

Episodes

371: 5 Things the Most Successful Play Space Owners Do Differently
371: 5 Things the Most Successful Play Space Owners Do Differently Oct 5, 2026 01:19:28 Why do some indoor playgrounds and play cafés become profitable, sustainable businesses while others stay stuck, even when they have similar concepts, markets and opportunities?Why do some indoor playgrounds and play cafés become profitable, sustainable businesses while others stay stuck?After working with hundreds of play space owners, I’ve noticed that the most successful ones tend to operate di
370: The Indoor Playground Red Flags I Notice Immediately
370: The Indoor Playground Red Flags I Notice Immediately Sep 24, 2026 01:11:34 After more than a decade in the indoor playground industry, I've developed a little bit of a sixth sense for decisions that look great on opening day but can become expensive, inefficient or incredibly frustrating later.BLOG for this episodeIn this episode, I'm sharing 12 things that make me think yikes when I see a new indoor playground or play café — and, more importantly, the business reason be
369: Making Imagination Part Of Your Business Model With Lilliput Play Homes
369: Making Imagination Part Of Your Business Model With Lilliput Play Homes Sep 14, 2026 00:50:04 In this episode of The Profitable Play Podcast, I’m sitting down with Steve and Dave from Lilliput Playhomes to talk about what really goes into designing and building play equipment for commercial spaces.I’ve worked with Lilliput for more than a decade — first when I chose their play homes for my own indoor playground and now as a parent with a Lilliput Playhome in my own home — so I was especial
368: What To Look For When Choosing Soft Play (And Mistakes Many Owners Make)
368: What To Look For When Choosing Soft Play (And Mistakes Many Owners Make) Aug 19, 2026 00:48:01 In this episode of The Profitable Play Podcast, I’m sitting down with Charlotte from Children’s Factory to talk all about designing indoor play spaces that are intentional, engaging, durable, and built for the way children actually play.CONTACT INFORMATION:Website: www.childrensfactory.comEmail: charlotte.thomas@childrensfactory.comDiscount Code: Use code PM30 for 30% off and Free Shipping!BLOG fo
367: Why Great Indoor Playgrounds Are "Yes Spaces" (And the Play Area Mistakes That Drive Families Away)
367: Why Great Indoor Playgrounds Are "Yes Spaces" (And the Play Area Mistakes That Drive Families Away) Jul 28, 2026 00:55:26 In this episode of the Profitable Play Podcast, I sit down with Karri Bowen-Poole, founder of Smart Playrooms, a design firm specializing in creating intentional play spaces for both homes and commercial facilities. We explore what makes a truly great play environment and how thoughtful design can encourage independence, spark imagination, support child development, and create a better experience
366: How This Husband-and-Wife Team Built a Thriving Play Space and Discovery School
366: How This Husband-and-Wife Team Built a Thriving Play Space and Discovery School Jun 22, 2026 00:51:43 In this episode, I sit down with CarlyAnn and Justin, the husband-and-wife team behind EverPlay Village. We go beyond the opening story and dive into the systems, revenue streams, and mindset that have helped them build a thriving family business.BLOG for this episode: https://www.michelecaruana.com/blog/everplay-village-ep366In this episode, we discuss:How they identified a gap in their market an
365: The Unexpected Revenue Streams Working at Press Play Cafe in ON, Canada
365: The Unexpected Revenue Streams Working at Press Play Cafe in ON, Canada Jun 2, 2026 01:02:54 In today’s episode, I’m joined by Amber, owner of Press Play Café in Ontario, Canada. Even though her business has been open for less than a year, she’s already learned so many valuable lessons about operations, staffing, café sales, birthday parties, memberships, accessibility, and community-building.We talk about:Construction delays and what pushed back their openingPitching landlords and invest
364: The Automated Campaigns Every Play Cafe Should Have Running (And How To Set Them Up)
364: The Automated Campaigns Every Play Cafe Should Have Running (And How To Set Them Up) May 4, 2026 00:56:08 In this episode of The Profitable Play Podcast, I’m joined by Nick Veneris, Email Marketing Expert at Aluvii, for a conversation all about email marketing, automation, and how indoor playground and play café owners can turn the customer data they already have into more bookings and repeat visits.One thing I really want to emphasize upfront: this conversation is NOT platform specific. Even though N
363: Google’s NEW Review Rules — What to Stop Doing + What to Do Instead
363: Google’s NEW Review Rules — What to Stop Doing + What to Do Instead Apr 29, 2026 00:27:27 Google updated its review policies in April 2026—and many of the strategies play café and indoor playground owners have relied on for years are now considered violations.BLOG for this episode: https://www.michelecaruana.com/blog/new-google-review-rulesIn this episode, I break down what actually changed, what’s now banned (including incentivized reviews, in-person asks, and review gating), and how
362: How Sunshine Indoor Play Uses a Nonprofit Arm to Serve More Families
362: How Sunshine Indoor Play Uses a Nonprofit Arm to Serve More Families Apr 13, 2026 00:52:55 In this episode of the Profitable Play Podcast, I sit down with Kate, the owner of Sunshine Indoor Play in Lake Havasu City, Arizona—an indoor playground and play café that has evolved into a true community hub for moms and families.BLOG for this episode: https://www.michelecaruana.com/blog/non-profit-play-cafeWatch on YouTube: https://youtu.be/HwetKpdryvQKate shares how she built a multi-revenue
361: 6 Operational Shifts Play Café Owners Are Making in 2026
361: 6 Operational Shifts Play Café Owners Are Making in 2026 Apr 6, 2026 00:36:47 In this episode of the Profitable Play Podcast, we’re breaking down 6 "micro-trends" or shifts some play cafes are quietly making behind-the-scenes as we go through 2026.BLOG for this episode: https://www.michelecaruana.com/blog/simplify-your-play-cafeThese aren’t big flashy trends—but they’re the small operational shifts that can have a huge impact on your day-to-day, your team, and ultimately yo
360: How Hangtime Play Café Hit 250+ Members in Just 2 Months
360: How Hangtime Play Café Hit 250+ Members in Just 2 Months Mar 30, 2026 01:10:13 In this episode of the Profitable Play Podcast, I sit down with Erin and Justin, the owners of Hangtime Play Café in Arlington, Washington—an indoor playground and play café that scaled to over 250 members just two months after opening.We break down how they pre-sold over 100 memberships before they even opened, the exact strategies they used to build demand early, and how they created strong recu

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