Magic 97.9 (call sign KQFC) is a commercial radio station in Boise, Idaho, airing a soft adult contemporary format of relaxing favorites from the past five decades. Owned by Cumulus Media, its studios are on West Bannock Street in downtown Boise, with the transmitter on North Bogus Basin Road. The station previously aired country music as "98 Country," "Nash FM 97.9" and "97.9 KQFC" before flipping to soft AC in 2019.
