WBOO (102.9 FM) is an adult contemporary radio station licensed to Reedsburg, Wisconsin, branded as B102.9 & 98.5. Owned by Magnum Communications, it simulcasts on WDLS (900 AM) and its 98.5 FM translator, airing Westwood One adult contemporary music, Fox News Radio updates and local high-school sports. The call letters were changed from WBDL to WBOO in 2021.
