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Youpreneur: The Profitable Personal Brand Expert Business!

Youpreneur: The Profitable Personal Brand Expert Business!

Chris Ducker 300 episodes Latest May 20, 2026

Serial entrepreneur, business coach and bestselling author Chris Ducker shares his insights on building a profitable personal brand in the 21st century. The podcast covers topics such as creating a powerful personal brand, developing online products and services, marketing yourself as a go-to leader, and monetizing your expertise. It is a resource for entrepreneurs looking to grow their personal brand and business.

Episodes

The One Piece Most Business Authors Are Missing and Why It's Costing Them May 20, 2026 14:47 There is a gap that almost every business author lives in at some point. Not a gap in knowledge or talent or ambition, but the gap between knowing exactly what to do and actually doing it consistently over months and years.It is, as Chris puts it, the most expensive place a business author can live. And most of them stay there far longer than they should, not because they are lazy or do not care,
How to Turn Your Book Into a Profitable Business May 20, 2026 17:33 Most business authors earn less than $1,000 directly from their book. And yet, some of those exact same authors go on to build multi-six and seven-figure businesses with that book sitting right at the center of everything.The difference? They stopped thinking of the book as the thing they did and started treating it as the foundation of everything they were building.In episode five of the Business
From Reader to Client: The Pipeline Your Book Is Missing May 20, 2026 19:39 In episode four of the Business Author Amplifier Series, Chris breaks down why so many business authors end up with a great book and zero new clients to show for it and exactly what to do differently.Using the story of a past client whose well-reviewed book moved the needle not one bit, Chris reveals the missing piece: the book was a dead end with no mechanism to take the reader anywhere next.Chri
Turning Your Book Into an Evergreen Marketing Engine May 20, 2026 22:10 In episode three of the Business Author Amplifier Series, Chris focuses on what happens after the launch, the long-term marketing strategy that keeps a business book visible and consistently generating opportunities long after release week is over.While most authors stop promoting their book after launch, Chris explains why the real opportunity belongs to those willing to play the long game.Chris
The 90-Day Book Launch Strategy Every Business Author Needs May 20, 2026 18:39 In episode two of the Business Author Amplifier Series, Chris explains why most business book launches fail long before launch day even arrives.With more than a million books published every year, simply hitting "publish" is no longer enough. Successful launches are built through preparation, strategy, and momentum, long before the book becomes available.Chris shares the framework behind a success
How to Write the Right Business Book May 20, 2026 18:41 Most business books quietly fail. Not because they're badly written but because they were written for the wrong reason.In this opening episode of the Business Author Amplifier Series, Chris makes the case that treating your book as an achievement is exactly what stops it from doing anything for your business. If you've ever finished a book and wondered why nothing moved: no new clients, no new opp
Transforming a Side Hustle into a Six-Figure Business with Steph Turton Aug 12, 2024 41:23 Steph Turton is a content creator and prolific YouTuber with over 100,000 subscribers. She first started her business, Handbagholic, as a side hustle which has now turned into a full-time 6-figure business. In this episode, Chris and Steph discuss the challenges, strategies, and pivotal moments in her entrepreneurial journey, as well as the importance of diversifying revenue streams and creat
Building a Personal Brand Using Words with Delia Monk Aug 12, 2024 27:44 Delia Monk is a sales copywriter and positioning expert for coaches, creatives and consultants. In this episode, Chris and Delia discuss how Delia’s previous travel business was impacted by the pandemic, and how she decided to use her writing skills and develop a career as a professional copywriter. She shares the strategies she used to build her personal brand, how she focuses on building an
The Journey to Becoming a Confident & Positive Disruptor with Advita Patel Aug 12, 2024 35:56 Advita Patel is the Founder of CommsRebel, where she helps  organizations cultivate inclusive cultures through effective communications so all colleagues can belong and thrive in their work. She is also an author, podcaster, confidence coach and president of the Chartered Institute of Public Relations (CIPR).In this episode, Chris and Advita discuss her inspiring journey from leaving the comm
How to Find Joy When Doing More Isn’t It Anymore with Kasey Compton Aug 12, 2024 38:57 Kasey Compton is an author, speaker, and self-love advocate. She went from bankruptcy to building a multi-million dollar company in less than 3-years, without ditching her life to do it. She is now on a mission to help other business owners find their confidence and achieve entrepreneurial freedom through business systems.In this episode, Chris and Kasey discuss her new book, In Search of You: How
Scaling a Profitable Podcasting Business with Matt Alder Aug 12, 2024 37:18 Matt Alder is a podcaster, talent acquisition expert, author and international speaker. He has spent the last 20-years researching and demonstrating the shifts that happen within the talent acquisition space to help others gain a competitive edge. He’s the host of The Recruiting Future Podcast, which is one of the world’s leading podcasts on talent acquisition and has had over 2 million downloads!
Becoming a Leader People will Follow with Jenni Field Aug 12, 2024 42:11 Jenni Field is the Founder of Redefining Communications, author, podcaster, international speaker,  and business communications strategist. She has worked in communications for almost 20 years, specializing in helping teams and leaders use communication to take people and the organization from chaos to calm.In this episode, Chris and Jenni delve into Jenni’s seven-year journey of building a b

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