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The CPG Guys

The CPG Guys

Peter V.S. Bond & Sri Rajagopalan 640 Episodes Aug 22, 2026

CPG industry icon Sri Rajagopalan and consumer loyalty guru Peter V.S. Bond explore today's consumer, brand management, retail media, and the in-store model. They discuss how the environment is transforming fast with technologies like artificial intelligence and a social media engaged consumer. Guests include CMOs, CCOs, CEOs, founders, Martech, retail merchants, and retail media networks.

Episodes

Instacart’s Adam Silverblatt & Media Ads & Commerce’s Andrew Lipsman - Live from Cannes Lions 2026
Instacart’s Adam Silverblatt & Media Ads & Commerce’s Andrew Lipsman - Live from Cannes Lions 2026 Aug 22, 2026 2539 The CPG Guys are joined in this episode by Adam Silverblatt, Head of Off-Platform Ad Sales & Strategy at Instacart and Andrew Lipsman, Independent Anlayst at Media, Ads & Commerce.This episode was recorded in Cannes France at the 2026 Cannes Lions International Festival of Creativity.Follow Adam on LinkedIn at: https://www.linkedin.com/in/adam-silverblatt-3741362Follow Instacart Ads online
The Insights Association’s Anita Watkins on the Benefits and Risks of AI in Insights Development
The Insights Association’s Anita Watkins on the Benefits and Risks of AI in Insights Development Aug 20, 2026 2781 The CPG Guys are joined in this episode by Anita Watkins, CEO of the Insights Association which empowers more than 30,000 data and insights professionals. Its collective voice fuels growth, strengthens advocacy, and advances careers. Guided by ethics and truth, we bring understanding to an uncertain world.Follow Anita on LinkedIn at: https://www.linkedin.com/in/anita-watkins-8b33224Follow the Insi
Flywheel's Phil Camarota - Running a Jury at Cannes Lions
Flywheel's Phil Camarota - Running a Jury at Cannes Lions Aug 15, 2026 2741 The CPG Guys are joined in this episode by Phil Camarota, Chief Creative Officer at Flywheel, the commerce acceleration division of Omnicom.Follow Phil on LinkedIn at: https://www.linkedin.com/in/phil-camarotaFollow Flywheel online at: http://www.flywheeldigital.comPhil answers these questions:1. Walk us through what it actually means to be Jury President — how much of it is scoring work versus ma
Commerce Riff with Sri & PVSB - August 11, 2026
Commerce Riff with Sri & PVSB - August 11, 2026 Aug 11, 2026 811 Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week’s topics:Tariff Refunds for e.l.f. BeautyHas Amazon cracked the grocery code?Kraft Heinz investing in marketingSafeway joins the AI raceCPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comSheCOMMERCE Website: https://shecommercepodcast.com/Rhea Raj’s Website: http://rhearaj
Newell Brands' CMO Nick Hammitt - Live from Cannes Lions 2026
Newell Brands' CMO Nick Hammitt - Live from Cannes Lions 2026 Aug 8, 2026 2187 The CPG Guys are joined in this episode by Nick Hannity, CMO at Newell Brands, a major American global consumer and commercial products conglomerate. Headquartered in Atlanta, Georgia, the company manufactures, markets, and distributes over 50 well-known brands across three core segments: Home & Commercial Solutions, Learning & Development, and Outdoor & Recreation.This episode was rec
Sensor Tower’s Ian Simpson, EMarketer’s Sarah Marzano, Retail Breakfast Club’s Kiri Masters, Media, Ads + Commerce’s Andrew Lipsman & Sonata Insights’ Debra Aho Williamson: Retail Media Executive Brief
Sensor Tower’s Ian Simpson, EMarketer’s Sarah Marzano, Retail Breakfast Club’s Kiri Masters, Media, Ads + Commerce’s Andrew Lipsman & Sonata Insights’ Debra Aho Williamson: Retail Media Executive Brief Aug 5, 2026 1794 This episode was recorded in France at the 2026 Cannes Lions International Festival of Creativity and features a panel called “Retail Media Executive Brief” which was produced by EMarketer and sponsored by Sensor Tower, featuring Sensor Tower’s Ian Simpson, Following Ian Simpson on LinkedIn at: https://www.linkedin.com/in/iansimpsonFollow Sarah Marzano on LinkedIn at: https://www.linkedin.com/in/s
Commerce Riff with Sri & PVSB - August 4, 2026
Commerce Riff with Sri & PVSB - August 4, 2026 Aug 4, 2026 829 Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week’s topics:P&G Q4 resultsAmazon Q2 resultsJameson teams with NFLOpen AI crosses 1 million usersCPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comSheCOMMERCE Website: https://shecommercepodcast.com/Rhea Raj’s Website: http://rhearaj.comLara Raj in Katseye: https://www.ka
Roundel's Shawn McGahee and EMarketer's Sarah Marzano - How Consumer Behaviors are Reshaping Commerce
Roundel's Shawn McGahee and EMarketer's Sarah Marzano - How Consumer Behaviors are Reshaping Commerce Aug 1, 2026 1237 This episode was recorded in France at the 2026 Cannes Lions International Festival of Creativity and features a panel called “The New Rules of Discovery: How Consumer Behaviors are Reshaping Commerce” which was produced by EMarketer featuring EMarketer's Sarah Marzano interviewing Roundel's Shawn McGahee.Follow Sarah Marzano on LinkedIn at: https://www.linkedin.com/in/sarahzmarzanoFollo
SVP of Walmart Connect Int'l & Sam's Club Connect's Rich Lehrfeld: Driving Brand Growth Through Full Funnel Unified Advertising
SVP of Walmart Connect Int'l & Sam's Club Connect's Rich Lehrfeld: Driving Brand Growth Through Full Funnel Unified Advertising Jul 29, 2026 2557 The CPG Guys are joined in this episode by Rich Lehrfeld, SVP and General Manager of Walmart Connect International and Sam's Club Connect, the retail media business units of Walmart.This episode was recorded in France at the 2026 Cannes Lions International Festival of Creativity.Follow Rich on LinkedIn at: https://www.linkedin.com/in/rich-lehrfeld-776b7786/Follow Walmart Connect online at: ht
Commerce Riff with Sri & PVSB - July 28, 2026
Commerce Riff with Sri & PVSB - July 28, 2026 Jul 28, 2026 647 Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week’s topics:Utz Brands going privateKraft Heinz partners with DisneyNestle selling half of water portfolioCinven acquiring SalsifyCPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comSheCOMMERCE Website: https://shecommercepodcast.com/Rhea Raj’s Website: http://rhearaj.comLara
Costco's Mark Williamson - Live from Cannes Lions 2026
Costco's Mark Williamson - Live from Cannes Lions 2026 Jul 25, 2026 2273 In this episode, the CPG Guys are joined by Mark Williamson, AVP of Retail Media at Costco, the world’s largest club format omnichannel retailer. Follow Mark on LinkedIn at: https://www.linkedin.com/in/mkwilliamson/Follow Costco Retail Media on LinkedIn at: https://www.linkedin.com/showcase/costco-retail-media/Follow Costco online at: https://www.costco.com/f/-/company-informationMark answers thes
Instacart's Ali Miller and Tim Castelli - Live from Cannes Lions 2026
Instacart's Ali Miller and Tim Castelli - Live from Cannes Lions 2026 Jul 22, 2026 2533 The CPG Guys are joined in this episode by Ali Miller, GM of Advertising and Tim Castelli, VP Global Ad Sales at Instacart.This episode was recorded in France at the 2026 Cannes Lions International Festival of Creativity.Follow Ali on LinkedIn at: https://www.linkedin.com/in/about-ali-miller/Follow Tim on LinkedIn at: https://www.linkedin.com/in/timcastelli/Follow Instacart Ads online at: https://

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