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Steve Jobs & Apple: The Complete History

YesOui 13 Episodes Jun 9, 2026

A complete documentary history of Apple Inc and Steve Jobs, from the garage in Los Altos to the most valuable company in the world. Covering the founding, the exile, the near-collapse, the return, and the products that changed everything. 11 episodes covering: the Apple II era, Apple's first CEO, Jobs being ejected, the NeXT years, the Mac OS crisis, the return of Jobs, Apple's iconic commercials, the iPod revolution, the birth of the iPhone, Tim Cook doctrine, and the Apple/Microsoft rivalry. A daily series with new episodes every day.

Episodes

The Garage in Los Altos: How Two Steves Built a Revolution Jun 9, 2026 678 (00:00:00) The Garage in Los Altos: How Two Steves Built a Revolution (00:00:50) Steve Wozniak and the Machine That Came First (00:01:56) The Other Steve (00:03:03) Apple Is Born (00:04:03) The Apple II Changes the Equation (00:05:45) What Made the Partnership Work (00:07:07) The Context They Were Operating In (00:08:20) The Seeds of Tension (00:09:36) What the Garage Actually Represents (00:10:40

Apple II to IPO: How a Garage Startup Became a Billion-Dollar Company Jun 10, 2026 845 (00:00:00) Apple II to IPO: How a Garage Startup Became a Billion-Dollar Company (00:01:00) The Apple II and the West Coast Computer Faire (00:03:10) Going Public (00:04:54) The Arrival of John Sculley (00:06:05) Lisa and the Weight of Ambition (00:07:43) The Macintosh and the Moment Everything Changed (00:09:39) The Board Takes Sides (00:11:13) What Apple Gained and What It Lost (00:12:34) The Si

Pirate Flag & the $10,000 Dream: How Lisa and Mac Divided Apple Jun 11, 2026 813 (00:00:00) Pirate Flag & the $10,000 Dream: How Lisa and Mac Divided Apple (00:00:46) What Xerox Showed the World (00:01:59) The Lisa Problem (00:03:40) The Mac Team and the Pirate Flag (00:05:18) January Twenty-Fourth, Nineteen Eighty-Four (00:07:03) When the Excitement Wore Off (00:08:15) Sculley and Jobs: The Relationship That Broke Apple (00:10:01) The Ouster (00:11:48) Walking Out the Door an

Sculley, the Mac Crisis & the Exile: When Apple Pushed Jobs Out Jun 12, 2026 781 (00:00:00) Sculley, the Mac Crisis & the Exile: When Apple Pushed Jobs Out (00:00:56) Why Apple Needed a Grown-Up (00:02:34) The Lisa and the Mac: Two Bets, One Founder (00:04:24) The Relationship Fractures (00:06:08) The Departure (00:07:23) Sculley's Apple (00:08:46) The Drift (00:10:13) What the Gamble Cost (00:11:22) The Line That Echoed In 1983, Steve Jobs uttered one of the most famous line

The NeXT Years: Exile, the Cube, and the Accidental Rescue Jun 13, 2026 782 (00:00:00) The NeXT Years: Exile, the Cube, and the Accidental Rescue (00:01:09) The Departure (00:02:44) The Machine and the Money (00:04:41) The Logo and What It Cost (00:06:21) The Commercial Reality (00:08:10) What the Failure Actually Produced (00:09:25) The Man in the Wilderness (00:10:58) The Return That Changes Everything In 1985, Steve Jobs walked out of Apple with five employees, a woun

Steve Jobs' NeXT: The Failure That Saved Apple Jun 14, 2026 726 (00:00:00) Steve Jobs' NeXT: The Failure That Saved Apple (00:00:52) The Fall (00:02:04) The Vision and the Investor (00:03:24) The Logo and the Philosophy (00:04:32) The Machine That Almost Was (00:06:10) What Actually Survived (00:07:29) The Price Apple Paid to Get It Back (00:09:03) What the Detour Cost, and What It Bought (00:10:30) The Return Sets Everything in Motion What if Apple's greates

Sculley, Clones & the Long Slide: Apple's Lost Decade Without Jobs Jun 15, 2026 854 (00:00:00) Sculley, Clones & the Long Slide: Apple's Lost Decade Without Jobs (00:01:03) Sculley Takes the Wheel (00:02:59) The Drift (00:04:49) Sculley Out, the Revolving Door Begins (00:06:05) The Software Crisis (00:08:05) What the Clone Strategy Really Cost (00:09:29) The Acquisition That Changed Everything (00:11:02) The Microsoft Deal and the Think Different Moment (00:12:31) The Lessons Emb

Think Different: The Ad That Rewrote Apple's Identity Jun 16, 2026 838 (00:00:00) Think Different: The Ad That Rewrote Apple's Identity (00:01:06) The Exile That Built Something (00:02:19) The Logo, the Money, and the Machine (00:04:12) The Beautiful Failure (00:06:01) What NeXTSTEP Actually Was (00:07:51) The Acquisition (00:08:59) The Return (00:10:53) The Technology That Made It Work (00:12:03) The Bigger Reckoning By 1997, Apple was weeks from bankruptcy. Steve

Think Different: The Gamble That Rebuilt Apple's Soul Jun 17, 2026 814 (00:00:00) Think Different: The Gamble That Rebuilt Apple's Soul (00:00:58) The Crisis That Made the Campaign Necessary (00:02:13) The Brief That Changed Everything (00:03:24) The Grammar of a Campaign (00:04:41) The Risk Nobody Talks About (00:06:19) What the Campaign Actually Did (00:07:46) Lessons in Brand Architecture (00:09:08) The People Behind the Frame (00:10:27) The Long Shadow (00:12:08)

The iMac Revolution: Design, the 'i' Era, and Apple's Second Act Jun 18, 2026 691 (00:00:00) The iMac Revolution: Design, the 'i' Era, and Apple's Second Act (00:00:37) The State Apple Was In (00:01:46) Jonathan Ive and the Design Brief (00:03:01) Bondi Blue (00:04:17) What the iMac Was Actually Selling (00:05:32) The "i" Prefix and What It Signaled (00:06:26) The Think Different Foundation (00:07:48) The Subsequent iMac Colors and the Design Lesson (00:09:07) What the iMac Set

One Dollar a Song: How the iTunes Store Saved the Music Industry Jun 19, 2026 809 (00:00:00) One Dollar a Song: How the iTunes Store Saved the Music Industry (00:01:07) The State of Digital Music in 2001 (00:02:34) Building the iPod (00:04:18) The October 2001 Launch (00:05:33) iTunes Store and the Music Industry Deal (00:07:09) The Windows Expansion and Market Dominance (00:08:35) What the iPod Did to Apple (00:10:08) The iPod Mini, Nano, and the Product Line (00:11:46) The Li

Swipe to Unlock: The Secret Years Behind the First iPhone Jun 20, 2026 966 (00:00:00) Swipe to Unlock: The Secret Years Behind the First iPhone (00:01:00) The Stage at Macworld (00:02:23) Five Years of Secret Work (00:03:55) The Multi-Touch Breakthrough (00:05:37) Carriers, Control, and a New Kind of Deal (00:07:09) The Software Argument (00:08:49) The Competition's Response (00:10:47) What the iPhone Actually Disrupted (00:12:27) Jobs in His Element (00:14:18) The Legac

The Cook Doctrine: How Apple Grew Beyond One Person's Vision Jun 21, 2026 823 (00:00:00) The Cook Doctrine: How Apple Grew Beyond One Person's Vision (00:00:40) The Man Who Ran the Machine (00:02:03) The Skeptics Were Loud (00:03:09) The iPhone Keeps Growing (00:04:23) Services: The Pivot Nobody Fully Appreciated (00:06:02) The Products Under Cook (00:08:07) The Valuation Story (00:09:21) What Cook Changed About Apple's Culture (00:10:51) The Shadow of the Comparison (00:12

Steve Jobs & Apple: The Complete History

Episodes

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