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The Graham Cochrane Show

The Graham Cochrane Show

Graham Cochrane 387 Episodes Oct 13, 2026

Uncover your uniqueness to create more money, margin, and meaning in your life. Each week Graham Cochrane, a 7-figure entrepreneur, TEDx speaker, and bestselling author, reveals his best tips, strategies, and mindsets to create a life-giving business, find your purpose, and dream again.

Episodes

Please Don't Ignore This 2,000-Year-Old Success Principle
Please Don't Ignore This 2,000-Year-Old Success Principle Oct 13, 2026 2293 There's something quietly robbing you of your success right now. It's not your market. It's not the algorithm. It's not your audience or the economy. It's you. And honestly, that's the best news you'll hear today, because if it's you, you can fix it. And the fix isn't a new strategy, a new tool, or a new funnel. It's been hiding in plain sight for over 2,000 years, and most people read ri
I Paid Myron Golden $375,000, Here's What It Made Me...
I Paid Myron Golden $375,000, Here's What It Made Me... Oct 6, 2026 3238 I regularly sell coaching that costs $27,000 and $55,000. And here's what most people selling high-ticket won't tell you: I buy it too. Last year I wired Myron Golden over $375,000 to be one of his VIP clients for the year and I’ll tell you right up front that I’ve made over $2M in additional revenue running the plays he gave me. But the money isn't the most important thing I got. It was
Become Irresistible in Your Industry (Steal This Formula)
Become Irresistible in Your Industry (Steal This Formula) Sep 29, 2026 2226 "So what do you do?" It's the most important question you'll ever be asked in business, and most entrepreneurs blow it every single time. They start explaining. Their process, their method, their certifications. And you can literally watch the other person's eyes glaze over. But there's one simple sentence that flips it. Say it the right way, and people lean in, ask for your card, and som
Is It a Sin to Want More? (A Christian's Honest Answer)
Is It a Sin to Want More? (A Christian's Honest Answer) Sep 22, 2026 2392 I wasn't sure if I was even going to make this episode — this might get me in some trouble. But I think it's a conversation Christian entrepreneurs need to have: is it a sin to want more? For years I've heard the message from well-meaning Christians — 'just be content, don't be greedy, guard your heart.' But what if we've confused contentment (a state of peace) with ambition (a pursuit of
Become a Part-Time Millionaire (Three Things You Must Do)
Become a Part-Time Millionaire (Three Things You Must Do) Sep 15, 2026 2028 If you're doing six figures a year — maybe $100K, maybe $300K — and you feel like you've hit a wall... I need you to hear this: working harder is not going to get you to a million dollars. In fact, it's probably the exact thing keeping you stuck. I've coached hundreds of entrepreneurs through this exact ceiling, and every single time, it comes down to the same three things. Today I'm givi
$20 Million Of Sales Advice In 34 Minutes
$20 Million Of Sales Advice In 34 Minutes Sep 8, 2026 2040 I've sold over $20 million in coaching online. And the biggest thing I've learned? Stop trying to convince people to buy. It never works. Why? Because people buy for one reason and one reason only: because they feel like it. So the question is: how do you help them feel like buying your thing? Today, I'm giving you the exact 3 strategies I use to sell high-ticket offers — without pressure
The Simplest Million-Dollar Business (Just 3 Steps)
The Simplest Million-Dollar Business (Just 3 Steps) Sep 1, 2026 1662 Business isn't hard. You just made it hard. Right now, somewhere, someone is building a funnel. Adding another automation. Redesigning a logo nobody asked about. Adding one more upsell step to a checkout page that's already three pages too long. And they'll tell you they're "working on their business." They're not. They're hiding. Because as long as there's one more thing to build, you ne
Why Your Content Isn't Making You Money
Why Your Content Isn't Making You Money Aug 25, 2026 2153 If you're creating content — YouTube, Instagram, TikTok, a podcast, whatever — and it's not turning into money, I want to tell you something that might sting a little: it's not an algorithm problem. It's not a consistency problem. It's a words problem. You're posting. You're showing up. But most of what's coming out of your mouth or off your keyboard isn't the kind of content that actuall
Stop Teaching: Why Your Best Content Is Costing You Sales
Stop Teaching: Why Your Best Content Is Costing You Sales Aug 18, 2026 2189 If you're a coach, here's something that might sting a little: teaching great content isn't what gets people to buy from you. I know — you've heard the opposite your whole career. And look, you can be an incredible teacher, people can love every minute of your content, and still not buy. Because content doesn't sell. Belief does. Today I'm going to show you the difference — and why missin
Just Ignore Your Competition: Your Business Is Capped Until You Stop Comparing
Just Ignore Your Competition: Your Business Is Capped Until You Stop Comparing Aug 11, 2026 1454 I don't know what my competitors charge. I don't know what they're launching. I don't look at their offers — and I haven't in years. Here's why: looking at your competition isn't market research. It's a tax on your creativity. Every time you check what someone else is doing, you're not gathering intel — you're quietly trading your original vision for their ceiling. Today I'm going to show
You’re pitching before they’re ready (do this first)
You’re pitching before they’re ready (do this first) Aug 4, 2026 2270 I've spent the last two weeks going through sales copy for two different clients — and they both made the exact same mistake. Not a small one. A mistake that's probably costing them thousands of dollars every single month. And here's the crazy part — their copy actually looks good. Great hook. Clear offer. They just skip one thing... and it's the one thing that actually gets people to buy
Discounting Is Disrespectful (3 Rules for Charging Premium Prices)
Discounting Is Disrespectful (3 Rules for Charging Premium Prices) Jul 28, 2026 1600 If you're scared to charge full price... if you feel bad when someone says they can't afford your program... if you've ever quietly lowered your price because you didn't want to seem greedy — you are losing the exact clients you're trying to win. Most coaches think discounting is kindness. It's not. It's disrespectful. And today I'm going to give you the three rules I follow that let me c

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