Ripple Effect
Every day, business scholars answer pressing questions in their research — but what do their insights mean for you? In this podcast, Wharton faculty dive into what inspired their studies and how their findings resonate with the world today. Learn how research insights translate into knowledge you can use, with host Dan Loney.
Episodes
The AI Boom Is Testing America's Power Grid
Can the United States build enough power infrastructure to sustain the AI boom?Serguei Netessine, Wharton's Senior Vice Dean for Innovation and Global Initiatives, examines the unprecedented electricity demand created by AI data centers and hyperscalers. He explains how rapid growth in computing power is testing an aging grid, reshaping infrastructure investment, and raising urgent questions about
The Psychology Behind Back-to-School Shopping
Back-to-school shopping is more than a checklist; it is a ritual shaped by identity, nostalgia, family decisions, and economic pressure.Patti Williams, an associate professor of marketing at the Wharton School, explains why the back-to-school season matters so much to parents, students, retailers, and manufacturers. She discusses how families make purchasing decisions, why this shopping period fee
Why Consumers Are Still Spending Despite Inflation
Consumers are still spending, but their priorities are changing.Barbara Kahn, Patty and Jay H. Baker Professor of Marketing at the Wharton School of the University of Pennsylvania, explains why retail sales remain resilient despite inflation and economic uncertainty.She explores the growing demand for value, wellness, and memorable experiences, the challenges facing aspirational luxury brands, and
How Retailers Adapt When Growth Slows
What do successful retailers do when the strategies that once fueled their growth stop working?Wharton Professor Marshall Fisher discusses how successful retailers adapt when traditional growth opportunities begin to disappear. Drawing on research into the strategies of Costco, Walmart, and Dillard’s, he explains why retailers move through different phases of growth, from opening new stores to exp
The Business of National Reputation
David Reibstein, Wharton Marketing Professor and lead researcher behind the Best Countries Report, discusses how a nation’s reputation influences investment, tourism, trade, and global influence. Drawing on data from more than 15,000 respondents worldwide, Reibstein explains why Switzerland continues to rank among the world’s most respected countries, why the United States fell out of the top 10 f
The Hidden Psychology of Vacation Envy
Why does someone else’s vacation sometimes make our own feel less satisfying? Maurice Schweitzer, Professor of Operations, Information and Decisions at the Wharton School, explains the psychology behind vacation envy and why we instinctively compare our experiences to those of others. From social media-fueled comparisons to unrealistic travel plans and dynamic pricing, Maurice explores the hidden
Rethinking Political Division and Media Segmentation
Jerry Wind, Lauder Professor Emeritus and Professor of Marketing at the Wharton School, joins Dan Loney to discuss how political polarization in the United States has evolved beyond traditional party lines into a deeper ideological divide. Drawing from a marketing and segmentation perspective, Jerry explores why the country is increasingly defined by pro Trump and anti-Trump alignment rather than
Why Leadership Changes Often Backfire
Katherine J. Klein, Edward H. Bowman Professor of Management at The Wharton School, discusses new research on leadership succession and how employees respond when a new leader takes over an organization. Drawing from a large-scale study of public schools, she explains why successors often have a unique window of influence, how coaching impacts organizational performance, and why leaders must under
The Gaps in Financial Literacy and Why They Matter
Olivia S. Mitchell, Professor of Business Economics and Public Policy at the Wharton School, joins The Ripple Effect to discuss the current state of financial literacy in theUnited States. While more states are introducing financial education requirements, progress remains uneven across schools and communities. Mitchell explains why starting earlier is critical, how parents and educators can bette
How to Break into the Workforce in an AI-Driven Job Market
Matthew Bidwell, Professor of Management at the Wharton School, explores how the job search process is evolving for today’s graduates and what it takes to break into theworkforce. As hiring has slowed across traditional pipelines like consulting and tech, the path to a first role has become more competitive and fragmented. In this episode, Bidwell explains how AI is transforming applications, maki
Rethinking Tax Refunds and Financial Decision Making
Wendy De La Rosa, Assistant Professor of Marketing at the Wharton School, explores how people think about tax refunds and why those decisions often don’t align with their financial goals. She explains why many treat refunds as “extra money,” leading to overspending and missed opportunities to save or pay down debt. The conversation also highlights inefficiencies in the tax system, where 20 to 30 p
The Ethics of ESG | Eric Orts
Wharton’s Eric Orts talks about his new book, The Ethics of ESG: Critically Assessing the Environmental, Social and Governance Movement. Hosted on Acast. See acast.com/privacy for more information.
Why Women's Networks Are Stronger During Crisis | Tiantian Yang
When organizations face disruption, men and women respond differently to protect their professional networks. New research from Wharton reveals that women intensify their focus on existing relationships with other women during mergers and acquisitions, creating denser, more supportive networks. Hosted on Acast. See acast.com/privacy for more information.
How AI Is Reshaping Human Intuition and Reasoning | Gideon Nave and Steven Shaw
AI is becoming a significant part of our daily lives, shaping how we work, think, and make decisions. But as we increasingly rely on AI tools, we must ask: How does this impact our decision-making processes? Wharton professor Gideon Nave and postdoctoral researcher Steven D. Shaw discuss the concept of cognitive surrender and its implications for the future. Hosted on Acast. See acast.com/privacy
Olympic Games Advertising | Annie Wilson
Wharton’s Annie Wilson explains how the Olympics and the Super Bowl, which happened at the same time this year, are a boon for brands that know how to capitalize on the moment. Hosted on Acast. See acast.com/privacy for more information.
Future of Finance | Joao Gomes and Itay Goldstein
Joao Gomes, senior vice dean at Wharton, joins Itay Goldstein, chairperson of the Finance Department, to discuss key takeaways from the 2026 Future of Finance Forum, an event that convened academics, policymakers, and industry leaders to discuss digital assets, central banking, the U.S. federal debt, artificial intelligence, geopolitics, and private markets. Hosted on Acast. See acast.com/privacy
Psychology of Love and Relationships in the Digital Age | Pinar Yildirim
Wharton marketing professor Pinar Yildirim explores what research reveals about modern romance, dating apps, and long-term relationship success in an era of digital connection. Hosted on Acast. See acast.com/privacy for more information.
How Should Brands Use AI? | Americus Reed
As AI-generated content becomes increasingly sophisticated and more indistinguishable from authentic work, how should brands deploy these tools ethically and differentiate themselves in a market where everyone has access to the same technology? Wharton marketing professor Americus Reed breaks down the current landscape, from early AI adoption to emerging best practices. Hosted on Acast. See acast.
Real Estate and Housing Market Outlook | Benjamin Keys
Wharton real estate and finance professor Benjamin Keys explains why the problems plaguing the residential and commercial real estate markets are likely to persist in 2026. Hosted on Acast. See acast.com/privacy for more information.
The State of Leadership in Uncertain Times | Mike Useem
Wharton management professor Mike Useem explains how leadership has evolved in recent years and how leaders can better handle economic uncertainty, social change, and innovation. Hosted on Acast. See acast.com/privacy for more information.
The Psychology of New Year's Resolutions | Katy Milkman
Wharton professor Katy Milkman explores the psychology behind goal-setting, why we fail, and the research-backed strategies that can help sustain new habits. She also discusses how businesses can leverage resolution mindsets. Hosted on Acast. See acast.com/privacy for more information.
2025 Ripple Rewind
In this special episode, listen to curated excerpts from this year’s Ripple Effect podcast, where Wharton professors discuss a range of trending business topics. Hosted on Acast. See acast.com/privacy for more information.
How AI's Persuasion Style Mirrors Humans | Ethan Mollick
Wharton’s Ethan Mollick is part of a research team determining the outer limits of what AI will do when prompted, including whether it will hurl insults or help with illegal activity. This episode is part of the “Research Roundup” series. Hosted on Acast. See acast.com/privacy for more information.
Fighting False Information Online | Eric Clemons
The best way to stop disinformation from spreading on social media is to prevent sites from sharing aggregate data, says Wharton’s Eric Clemons. This episode is part of the “Research Roundup” series. Hosted on Acast. See acast.com/privacy for more information.
The Business Side of FOMO | Barbara Kahn
FOMO is real, and so is the research behind it. Wharton’s Barbara Kahn explores the business implications of the “fear of missing out.” This episode is part of the “Research Roundup” series. Hosted on Acast. See acast.com/privacy for more information.
What We Know About AI Fighting Corruption | Philip Nichols
Wharton’s Philip Nichols explains why AI isn’t useful for combatting corruption, at least not yet. This episode is part of the “Research Roundup” series. Hosted on Acast. See acast.com/privacy for more information.
Creativity in the Age of AI | Jerry Wind
In his new book Creativity in the Age of AI, Wharton’s Jerry Wind explores ways to use AI to unlock creativity for personal and professional success. This episode is part of the “Meet the Authors” series. Hosted on Acast. See acast.com/privacy for more information.
Lucky by Design | Judd Kessler
Wharton’s Judd Kessler shares insights from his new book Lucky by Design, which helps readers strategize how to get more of what they want out of life. This episode is part of the “Meet the Authors” series. Hosted on Acast. See acast.com/privacy for more information.
In Praise of the Office | Peter Cappelli
Wharton’s Peter Cappelli talks about his new book, In Praise of the Office: The Limits of Hybrid and Remote Work, that examines the problems with hybrid work. This episode is part of the “Meet the Authors” series. Hosted on Acast. See acast.com/privacy for more information.
Having It All | Corinne Low
Wharton’s Corinne Low talks about her new book, Having It All: What Data Tells Us About Women’s Lives and Getting the Most Out of Yours. This episode is part of the “Meet the Authors” series. Hosted on Acast. See acast.com/privacy for more information.
The Future of Labor in Retail | Marshall Fisher and Santiago Gallino
Grocery is one of the toughest segments of retail to turn a profit. Wharton’s Marshall Fisher and Santiago Gallino talk about the headwinds faced by both small and large grocers. This episode is part of the “Future of Retail” series. Hosted on Acast. See acast.com/privacy for more information.
Bad Things, Good Business | Patti Williams
Some products, movies, and songs are so bad, yet consumers can’t seem to get enough of them. Wharton’s Patti Williams explains why. This episode is part of the “Future of Retail” series. Hosted on Acast. See acast.com/privacy for more information.
The Luxury of Counterfeits | John Zhang
Wharton marketing professor Z. John Zhang explains how luxury brands may actually benefit from the existence of counterfeits. This episode is part of the “Future of Retail” series. Hosted on Acast. See acast.com/privacy for more information.
Loyalty Programs | Peter Fader
Are loyalty programs worth it for retailers? Yes, says Wharton’s Peter Fader, but only if they are designed for customer lifetime value. This episode is part of the “Future of Retail” series. Hosted on Acast. See acast.com/privacy for more information.
Rethinking Retail | Barbara Kahn
Wharton's Barbara Kahn, author of The Shopping Revolution: How Retailers Succeed in an Era of Endless Disruption, explains the latest trends in retail, how AI fits into the customer experience, and what's to come for brick-and-mortar. This episode is part of the “Future of Retail” series. Hosted on Acast. See acast.com/privacy for more information.
Tokenomics and the Social Forces Driving Crypto Markets | Shimon Kogan
What determines whether a cryptocurrency succeeds or fades into obscurity? In this episode, Wharton professor Itay Goldstein speaks with Shimon Kogan, adjunct associate professor of finance at Wharton and longtime instructor of Wharton’s fintech course, to explore the economic and behavioral forces behind token success. From network effects and user adoption to coordination challenges and the phen
Could Stablecoins and CBDCs Be the Future of Money? | Heath Tarbert
Stablecoins and central bank digital currencies (CBDCs) are at the center of a global shift in how money moves. In this episode, professor Itay Goldstein speaks with Heath Tarbert, president of Circle and former CFTC chair, about the role of stablecoins in modern finance, how they compare to CBDCs, and the regulatory frameworks needed to support their growth.This discussion is part of a special se
Regulating Digital Assets | Jessica Wachter and Timothy Massad
As cryptocurrency moves further into the mainstream, regulators are stepping up efforts to define its legal and financial framework. But how far will regulation go, and what will it mean for investors, businesses, and the future of digital assets? In this episode, professor Itay Goldstein is joined by Wharton professor Jessica Wachter, recently the chief economist at the SEC, and former CFTC chair
The Rise of Crypto | Campbell Harvey and Neha Narula
Cryptocurrency has evolved from a niche experiment to a global financial force. But how did we get here? In this episode, professor Itay Goldstein is joined by Duke professor Campbell Harvey and Neha Narula, director of the MIT Media Lab’s Digital Currency Initiative, to explore the milestones that led to crypto’s rise, the forces that shaped its growth, and what the crypto landscape will evolve i
Perception Gaps: When Teams Misconnect | Henning Piezunka
A promising collaboration between two competing firms can turn into disaster if expectations aren’t crystal clear from the start, says Wharton’s Henning Piezunka. This episode is part of the “Research Spotlight” series. Hosted on Acast. See acast.com/privacy for more information.
Easy as 1, 2, 3: The Motivating Power of Streaks | Marissa Sharif
Wharton’s Marissa Sharif explains why streak rewards, like the kinds used by Duolingo and other apps, can be used to incentivize workers to meet goals. This episode is part of the “Research Spotlight” series. Hosted on Acast. See acast.com/privacy for more information.
Mind & Machine: Gen AI Workplace Revolution | Stefano Puntoni
Generative AI promises productivity and cost-cutting gains, but it also has the potential to increase employee well-being. That’s why Wharton’s Stefano Puntoni wants companies to put their workers at the center of the AI conversation. This episode is part of the “Research Spotlight” series. Hosted on Acast. See acast.com/privacy for more information.
An Introduction to Early-stage Impact Investing | Katherine Klein and Tyler Wry
Wharton’s Katherine Klein and Tyler Wry talk about their new book, An Introduction to Early-stage Impact Investing. This episode is part of the “Meet the Authors” series. Hosted on Acast. See acast.com/privacy for more information.
Visual Marketing | Barbara Kahn and Zab Johnson
Wharton’s Barbara Kahn and Elizabeth (Zab) Johnson talk about their book, Visual Marketing: A Practical Guide to the Science of Branding and Retailing. This episode is part of the “Meet the Authors” series. Hosted on Acast. See acast.com/privacy for more information.
Private Finance, Public Power | Peter Conti-Brown
Wharton’s Peter Conti-Brown talks about his new book that traces the history of bank supervision in the U.S. This episode is part of the “Meet the Authors” series. Hosted on Acast. See acast.com/privacy for more information.
Unstoppable Entrepreneurs | Lori Rosenkopf
In her new book, Wharton’s Lori Rosenkopf profiles different entrepreneurs to show there’s more than one path to founding a business. This episode is part of the “Meet the Authors” series. Hosted on Acast. See acast.com/privacy for more information.
The Growth Dilemma | Annie Wilson
In her new book, Wharton senior lecturer Annie Wilson looks at how big brands struggle with customer segmentation and what they can do about it. This episode is part of the “Meet the Authors” series. Hosted on Acast. See acast.com/privacy for more information.
Resolute Japan | Harbir Singh and Mike Useem
Wharton management professors Harbir Singh and Mike Useem discuss their book Resolute Japan: The Leaders Forging a Corporate Resurgence, which explores how a new model of leadership has transformed Japan's top companies. This episode is part of the “Meet the Authors” series. Hosted on Acast. See acast.com/privacy for more information.
Work-life Balance: Path to Success | Stew Friedman
When Wharton’s Stew Friedman started researching work-life balance in the late 1980s, he was told it was a “women’s issue that nobody cares about.” Four decades later, the topic is top of mind for employers and employees alike. This episode is part of a series on “Wellness at Work.” Hosted on Acast. See acast.com/privacy for more information.
Mindfulness in the Workplace | Lindsey Cameron
Practicing mindfulness at work can bring benefits to employees and the larger organization, according to research. Wharton’s Lindsey Cameron explains. This episode is part of a series on “Wellness at Work.” Hosted on Acast. See acast.com/privacy for more information.
Unpacking Employee Wellness Programs | Iwan Barankay
Wharton’s Iwan Barankay sifts through conflicting research about whether workplace wellness programs improve health outcomes for employees. This episode is part of a series on “Wellness at Work.” Hosted on Acast. See acast.com/privacy for more information.
Workplace Boundaries and Social Media | Nancy Rothbard
Wharton Deputy Dean Nancy Rothbard talks about how social media has changed office culture by giving colleagues a way to connect with each other outside of work. This episode is part of a series on “Wellness at Work.” Hosted on Acast. See acast.com/privacy for more information.
Integrating Work-life Harmony in Retirement | Stew Friedman
Retirement doesn’t have to mean the loss of identity or productivity. Wharton emeritus professor Stewart Friedman shares what he’s learned about leaving full-time work. This episode is part of a series on “Navigating Retirement.” Hosted on Acast. See acast.com/privacy for more information.
Social Security's Impact | Sylvain Catherine
Wharton’s Sylvain Catherine examines how Social Security benefits affect wealth inequality and what will happen when the trust fund runs out. This episode is part of a series on “Navigating Retirement.” Hosted on Acast. See acast.com/privacy for more information.
Bridging the Retirement Gap | Kent Smetters
Economists with the Penn Wharton Budget Model have calculated a way to increase retirement savings for low-income earners in the U.S. Faculty director Kent Smetters explains the research. Hosted on Acast. See acast.com/privacy for more information.
Rethinking Retirement: Saving Insights | Katy Milkman
Americans aren’t saving enough for retirement. Wharton’s Katy Milkman explains how behavioral nudges can motivate people to put away more money for the future. This episode is part of a series on “Navigating Retirement.” Hosted on Acast. See acast.com/privacy for more information.
Retirement and the Changing Workforce | Peter Cappelli
Companies can benefit from the experience and flexibility of older workers, says Wharton’s Peter Cappelli. What will it take for employers to stop age discrimination and change their approach to retirement? This episode is part of a series on “Navigating Retirement.” Hosted on Acast. See acast.com/privacy for more information.
International Taxation and U.S. Businesses | Daniel Garrett
Wharton’s Daniel Garrett explains how the complicated structure of international business taxes impacts multinational American firms, both domestically and overseas. This episode is part of a series called “Tax Talk: Navigating the Numbers.” Hosted on Acast. See acast.com/privacy for more information.
Do Sin Taxes Actually Work? | Ben Lockwood
Wharton’s Benjamin Lockwood’s research into sin taxes finds that they work to raise revenue and curb consumption, but the long-term effects aren’t as clear. This episode is part of a series called “Tax Talk: Navigating the Numbers.” Hosted on Acast. See acast.com/privacy for more information.
The Psychology of Paying Taxes | Alex Rees-Jones
Wharton’s Alex Rees-Jones explains how the delicate balancing act of paying and collecting income taxes is really an exercise in behavioral economics. This episode is part of a series called “Tax Talk: Navigating the Numbers.” Hosted on Acast. See acast.com/privacy for more information.
Women Moving Forward: Collected Insights
In this special episode, listen to curated excerpts from the Ripple Effect podcast on women’s leadership, workplace equity, and career advancement. Hosted on Acast. See acast.com/privacy for more information.
Algorithmic Management: Navigating the Gig Economy's New Frontier | Lindsey Cameron
Wharton management professor Lindsey Cameron looks at how algorithmic management systems shaped the gig economy and how they may be shaping the future of work. This episode is part of a series on “Innovation” that was produced in cooperation with Mack Institute for Innovation Management. Hosted on Acast. See acast.com/privacy for more information.
Unlocking Green Tech at Home | Arthur van Benthem
Real-time electricity pricing, which fluctuates based on peak usage hours, can cut costs for both consumers and utilities, according to research from Wharton’s Arthur van Benthem. This episode is part of a series on “Innovation” that was produced in cooperation with Mack Institute for Innovation Management. Hosted on Acast. See acast.com/privacy for more information.
AI's Impact on Productivity and Innovation | Daniel Rock
Wharton’s Daniel Rock analyzes how AI could increase productivity in the workplace and what’s standing in the way of widespread implementation. This episode is part of a series on “Innovation” that was produced in cooperation with Mack Institute for Innovation Management. Hosted on Acast. See acast.com/privacy for more information.
Transformative Tech: Innovating for the Underserved | Valentina Assenova
Management professor Valentina Assenova discusses why digital platforms, like mobile money platforms, are improving financial access around the world. This episode is part of a series on “Innovation” that was produced in cooperation with Mack Institute for Innovation Management. Hosted on Acast. See acast.com/privacy for more information.
Understanding Cryptocurrency: Confidence, Challenges, and Consumer Perceptions | Cait Lamberton
Cryptocurrency is a marketing enigma, says Wharton’s Cait Lamberton. She studies why digital assets spur such a wide range of consumer behavior, from confidence to distrust. This episode is part of a series on “Cryptocurrency.” Hosted on Acast. See acast.com/privacy for more information.
Cryptocurrency and Blockchains | Kevin Werbach
Wharton’s Kevin Werbach breaks down how blockchain works and cuts through the political hype around cryptocurrency, which is gaining attention as Trump begins his second term. This episode is part of a series on “Cryptocurrency.” Hosted on Acast. See acast.com/privacy for more information.
Confidence in Cryptocurrency | David Reibstein and John Zhang (Part 2)
In this two-part episode, Wharton marketing professors assess the future of cryptocurrency ownership and whether scandals have damaged consumer trust. This episode is part of a series on “Cryptocurrency.” Hosted on Acast. See acast.com/privacy for more information.
Confidence in Cryptocurrency | David Reibstein and John Zhang (Part 1)
In this two-part episode, Wharton marketing professors assess the growth of cryptocurrency so far and how consumer confidence can influence pricing. This episode is part of a series on “Cryptocurrency.” Hosted on Acast. See acast.com/privacy for more information.
2024 Ripple Rewind (Part 2)
In this special two-part episode, listen to curated excerpts from this year’s Ripple Effect podcast, where Wharton professors discuss a range of trending business topics. Hosted on Acast. See acast.com/privacy for more information.
2024 Ripple Rewind (Part 1)
In this special episode, listen to curated excerpts from this year’s Ripple Effect podcast, where Wharton professors discuss a range of trending business topics. Hosted on Acast. See acast.com/privacy for more information.
The Best Time to Ask for Donations | Katy Milkman
When do hospitals contact potential donors? Research from Wharton professor Katy Milkman finds that asking at the right time is key. This episode is part of a series on “Charitable Giving.” Hosted on Acast. See acast.com/privacy for more information.
Boosting Donations Through Self-Expressive Choices | Jonah Berger
Charitable giving goes up when donors are asked to express themselves through their choices, according to research from Wharton’s Jonah Berger. This episode is part of a series on “Charitable Giving.” Hosted on Acast. See acast.com/privacy for more information.
Charitable and Political Giving | Pinar Yildirim
Wharton’s Pinar Yildirim untangles the relationship between charitable and political giving, which are both on the rise. This episode is part of a series on “Charitable Giving.” Hosted on Acast. See acast.com/privacy for more information.
Leadership and Elections | Mike Useem
Wharton’s Mike Useem discusses the critical qualities needed from leaders, whether they are running the country or running a business. This episode is part of a series on the “Business of Elections.” Hosted on Acast. See acast.com/privacy for more information.
Are Brands Playing It Safe During Elections? (Part 2) | Americus Reed
Wharton’s Americus Reed navigates the turbulent waters of marketing and branding in a highly charged election cycle. This is the second half of a two-part episode in the “Business of Elections” series. Hosted on Acast. See acast.com/privacy for more information.
Are Brands Playing It Safe During Elections? (Part 1) | Americus Reed
Wharton marketing professor Americus Reed talks about the risks and rewards for companies that take a political stand during this polarizing election cycle. This is the first half of a two-part episode in the “Business of Elections” series. Hosted on Acast. See acast.com/privacy for more information.
How Election Tax Plans Affect Your Paycheck | Kent Smetters
The economic policies of both presidential candidates will raise the federal deficit, according to the Penn Wharton Budget Model. Wharton’s Kent Smetters explains why. This episode is part of a series on the “Business of Elections.” Hosted on Acast. See acast.com/privacy for more information.
Role of Firms in Immigration and Economic Prosperity | Britta Glennon
Wharton’s Britta Glennon shares her research that dispels long-held myths about immigrants and how they influence the U.S. economy. This episode is part of a series on the “Business of Elections.” Hosted on Acast. See acast.com/privacy for more information.
Elections and National Debt | Joao Gomes
In this year’s presidential election, both political parties are unwilling to tackle the burgeoning national debt. Wharton’s Joao Gomes warns that inaction is putting the country on a perilous economic path. This episode is part of a series on the “Business of Elections.” Hosted on Acast. See acast.com/privacy for more information.
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