The Consulting Offer Blueprint: Strategy, Cases & MBB-Level Thinking
Custom Case Coach, founded by former BCG consultant Ian Glennon, helps candidates prepare for consulting interviews at top firms like McKinsey, BCG, and Bain. This podcast shares Ian's frameworks, case strategies, and insights covering case interviews, market sizing, structuring, industry knowledge, and fit interviews. Episodes are generated from Ian's proprietary training materials to make his thinking accessible to a wider audience.
Episodes
Fundamentals of Frameworking - Exclusive Leland Workshop
You're almost certainly frameworking wrong. How do I know? I've worked with 1,000+ candidates over 5 years. You need to stop memorizing frameworks. That's how I aced all 8 of my interviews while at NYU Stern and it's one reason my candidates have such a high success rate.We dive into the beginning of the mindset shift in this workshop.Want the full mindset shift? You can access my
Full Case Interview Debrief: Performance and Case Discussion
Listen to the debrief between me (ex-BCG case coach Ian Glennon) and Jeremy S. (ex-Bain coach).Watch the full case here: https://youtu.be/d3QAXzDd_jE
I Get Cased Live By an Ex-Bain Consultant: Climate Change Operations
Watch me get cased live! See what a top performance actually looks like.
Nail the Interview - Leland Workshop (Part 2)
Recording from a live workshop with Leland. Here I run through the most important things to remember for the interviews themselves.This is just an overview. You can get the full course (and all my insights!) here: https://www.customcasecoach.com/courses/360-degree-consulting-recruiting-course
Land The Interview - From A to Z - Live Leland Workshop (Part 1)
Recording from a live workshop with Leland. Here I run through the most important things to remember when recruiting, covering everything up to getting an interview.This is just an overview. You can get the full course (and all my insights!) here: https://www.customcasecoach.com/courses/360-degree-consulting-recruiting-course
The World of Frameworks: Profitability, Growth, Market Entry & More
See how every case type connects and interacts with each other. Instead of viewing cases in a vacuum, you need to look at how they can lead into each other and come from each other.This is one video in Custom Case Coach's Interview Mastery Course: https://www.customcasecoach.com/courses/full-interview-mastery-course
Consulting Knowledge: Why "Banks Make Money on Interest" Is the Wrong Answer in a Case Interview
Welcome to Consulting Knowledge: Our weekly series where we Deep dive into industries, business models, and core concepts you need to understand to ace your interviews and thrive as a consultant.============================================== Financial services cases intimidate candidates because the industry feels opaque.It shouldn’t.In this episode, we simplify the logic behind banking and finan
Consulting Mindset Shifts: The Behavioral Interview — Brilliant Candidates Freeze on Simple Questions (Here's Why)
Welcome to Consulting Mindset Shifts:Every Monday we bring big ideas and mental models to reshape how you think about your consulting recruiting journey and your interviews.==============================================Candidates who can size markets and crack profitability cases go completely blank when asked "why do you want to work here?" This episode covers the psychology behind that
Consulting Knowledge: Amazon Bought Whole Foods for the Wrong Reason — Here's What It Was Really About
Welcome to Consulting Knowledge: Our weekly series where we Deep dive into industries, business models, and core concepts you need to understand to ace your interviews and thrive as a consultant.============================================== Amazon’s acquisition of Whole Foods wasn’t about groceries.It was about logistics, last-mile distribution, and physical infrastructure.In this episode, we un
Consulting Mindset Shifts: The Behavioral Interview — Why Most Candidates Prepare in the Wrong Order
Welcome to Consulting Mindset Shifts:Every Monday we bring big ideas and mental models to reshape how you think about your consulting recruiting journey and your interviews.==============================================Most candidates over-invest in behavioral prep too early and end up sounding scripted by interview day. In this episode, we break down the real preparation sequence: -why you should
Consulting Knowledge: Pharma Industry Deep-Dive - How Pharma Companies Actually Make Money
Welcome to Consulting Knowledge: Our weekly series where we Deep dive into industries, business models, and core concepts you need to understand to ace your interviews and thrive as a consultant.============================================== Pharmaceutical companies look wildly profitable — until the patent expires.In this episode, we break down the true economics of pharma and why the “patent cl
Consulting Mindset Shifts: BCG Platinion & McKinsey Digital Interviews: Deep Dive into Tech Cases
Welcome to Consulting Mindset Shifts: Every Sunday we bring big ideas and mental models to reshape how you think about your consulting recruiting journey and your interviews.==============================================This episode is not a beginner overview.It is a high-level breakdown of how elite candidates approach technology-focused consulting interviews inside BCG Platinion, McKinsey Digita
Consulting Knowledge: Build, Buy, or Partner? Strategy Choices in the EV Transition
Welcome to Consulting Knowledge: Our weekly series where we Deep dive into industries, business models, and core concepts you need to understand to ace your interviews and thrive as a consultant.============================================== When entering a new market — especially something capital-intensive like EVs — companies face a critical strategic decision:Build internally.Acquire.Or partn
Decoding The Interview - Case Interview Example (MBB): Who Led This Case — You or the Interviewer?
Watch Case Leadership in Action (Ian Glennon Solving Korean OEM)Welcome to Decoding the Interview:A weekly behind-the-scenes breakdown of what interviewers are actually testing in case and fit interviews, and how to ace your interview.==============================================We take a real-style case (“Korean OEM”) and break down how leadership actually shows up in practice.Where control is g
Consulting Mindset Shifts - Case Interview Leadership: If You’re Not Driving the Case, You’re Failing
Welcome to Consulting Mindset Shifts:Every Sunday we bring big ideas and mental models to reshape how you think about your consulting recruiting journey and your interviews.==============================================Strong candidates don’t just answer questions — they lead the case.This episode shows how to think in pathways, navigate branches, and continuously re-structure the problem as new i
The Recruiting Playbook: Mass Produce Your Cover Letters (Without Sounding Generic)
Welcome to The Recruiting Playbook: Our weekly series where we discuss tactical strategies to get interview invites, referrals, and ultimately, offers.==============================================Writing 40–50 unique cover letters manually is a waste of time.But copying and pasting the same generic letter will get you rejected.In this episode, we break down how to mass produce high-quality consul
Consulting Knowledge: Auto Industry Deep-Dive - The Brutal Economics of the Auto Industry
Welcome to Consulting Knowledge: Our weekly series where we Deep dive into industries, business models, and core concepts you need to understand to ace your interviews and thrive as a consultant.============================================== The auto industry looks massive — but structurally it’s brutal.High fixed costs. Cyclical demand. Price pressure. Capital intensity.In this episode, we unpac
Decoding The Interview - Case Interview Math: Why “Good at Math” Candidates Still Fail
Welcome to Decoding the Interview:A weekly behind-the-scenes breakdown of what interviewers are actually testing in case and fit interviews, and how to ace your interview.==============================================Math in case interviews isn’t about calculation — it’s about structure, clarity, and communication.This episode breaks down how to set up, execute, and present math cleanly under pres
Consulting Mindset Shifts - Case Interview Notes: Most Candidates Use Their Paper Wrong
Welcome to Consulting Mindset Shifts:Every Sunday we bring big ideas and mental models to reshape how you think about your consulting recruiting journey and your interviews.==============================================Your structure isn’t just mental — it’s physical.This episode breaks down how to organize your page, track information, and avoid losing the thread mid-case.Messy notes = messy thin
The Recruiting Playbook: Writing Consulting Resume Bullet Points That Actually Get Interviews
Welcome to The Recruiting Playbook: Our weekly series where we discuss tactical strategies to get interview invites, referrals, and ultimately, offers.==============================================Most resume bullet points are empty calories.They sound busy.They sound impressive.But they don’t prove impact.In this episode, we break down how to write calorie-dense bullet points that signal consulta
LIVE Case Interview: Ex-BCG Consultant Gets Cased | Hunger Warriors
In this episode, Ian Glennon — ex-BCG consultant and founder of Custom Case Coach — takes live cases from the Hunger Warriors community. No prep. No script. Just real cases, real pressure, and real-time problem solving.If you want to see what strong case performance actually looks like from the inside, this is it.The case can be found in the 360° Consulting Recruiting Course at Custom Case Coach
Consulting Knowledge: Don’t Burn Cash Fighting Corporate Barbarians - Smarter Competitive Strategy
Welcome to Consulting Knowledge: Our weekly series where we Deep dive into industries, business models, and core concepts you need to understand to ace your interviews and thrive as a consultant.============================================== When competitors attack, most companies respond emotionally — and destroy value.In this episode, we unpack smarter competitive strategy:• When to fight vs wh
Decoding The Interview - Case Interview Charts: Most Candidates Misread Exhibits Under Pressure
Welcome to Decoding the Interview:A weekly behind-the-scenes breakdown of what interviewers are actually testing in case and fit interviews, and how to ace your interview.==============================================Charts aren’t the problem — your approach to them is.This episode breaks down how to read exhibits, extract insight quickly, and integrate them into your case flow without losing stru
Consulting Mindset Shifts - Case Interview Flow (MBB): Most Candidates Break Down Mid-Case
Welcome to Consulting Mindset Shifts:Every Sunday we bring big ideas and mental models to reshape how you think about your consulting recruiting journey and your interviews.==============================================Most candidates prepare frameworks. Then collapse when the case actually starts moving.This episode breaks down the full case flow — from structuring to exhibits to synthesis — and
The Recruiting Playbook: How to Write a Consulting Resume That Gets Interviews (MBB-Level Strategy)
Welcome to The Recruiting Playbook: Our weekly series where we discuss tactical strategies to get interview invites, referrals, and ultimately, offers.==============================================Most consulting resumes fail in the first six seconds.Not because the candidate isn’t smart — but because the resume is structured like a student document, not a consulting deliverable.In this episode, w
Consulting Knowledge: Iran War & Airlines: Oil Crisis, Strait of Hormuz, Flight Disruptions Explained
Welcome to Consulting Knowledge: Our weekly series where we Deep dive into industries, business models, and core concepts you need to understand to ace your interviews and thrive as a consultant.============================================== The Iran war isn’t just geopolitical — it’s breaking the global aviation system.In this episode, we break down how the conflict is affecting the Airline indu
Decoding the Interview: Frameworking - Cracking Dental & Food Delivery Cases
Welcome to Decoding the Interview:A weekly behind-the-scenes breakdown of what interviewers are actually testing in case and fit interviews, and how to ace your interview.==============================================Two industries. Completely different economics.In this episode, we break down dental services and food delivery cases to show how structuring profitability cases must adapt to busines
Consulting Mindset Shifts: The Revenue vs Cost Trap in Profitability Cases
Welcome to Consulting Mindset Shifts:Every Sunday we bring big ideas and mental models to reshape how you think about your consulting recruiting journey and your interviews.==============================================Most profitability cases go wrong in the first five minutes.Candidates jump into cost-cutting before diagnosing revenue.In this episode, we break down:• The structural difference be
The Recruiting Playbook: Inside a Consultant’s LinkedIn Inbox (What Gets You Ignored vs. Replied To)
Welcome to The Recruiting Playbook: Our weekly series where we discuss tactical strategies to get interview invites, referrals, and ultimately, offers.==============================================Most networking messages get deleted.Not because candidates aren’t smart — but because they don’t understand how consultants think.In this episode, we dissect real LinkedIn messages sent to an ex-BCG con
Consulting Knowledge: Treat Private Equity Cases Like House Flipping - A Simple Framework That Actually Works
Welcome to Consulting Knowledge: Our weekly series where we Deep dive into industries, business models, and core concepts you need to understand to ace your interviews and thrive as a consultant.============================================== Private equity cases aren’t complicated — candidates make them complicated.In this episode, we simplify PE due diligence using a powerful analogy: house flip
Decoding the Interview: Frameworking - Cracking EV & Pharma Growth Cases
Welcome to Decoding the Interview:A weekly behind-the-scenes breakdown of what interviewers are actually testing in case and fit interviews, and how to ace your interview.==============================================Growth cases look similar on the surface. They aren’t.In this episode, we compare electric vehicle and pharmaceutical growth cases to show:• Industry-specific growth constraints• Capi
Consulting Mindset Shifts: The Physics of Growth & Market Entry (Beyond Frameworks)
Welcome to Consulting Mindset Shifts:Every Sunday we bring big ideas and mental models to reshape how you think about your consulting recruiting journey and your interviews.==============================================Growth isn’t a buzzword. It’s math.In this episode, we break down the “physics” behind growth cases — market size, penetration, pricing, product expansion — and how consultants thin
The Recruiting Playbook: Quadruple Your Consulting Interview Odds (The 10 Touchpoint Networking Strategy)
Welcome to The Recruiting Playbook: Our weekly series where we discuss tactical strategies to get interview invites, referrals, and ultimately, offers.==============================================Submitting your resume and hoping for the best is a losing strategy.In this episode, we break down the data-backed networking strategy that can quadruple your odds of landing consulting interviews.Drawin
(Early Release) Consulting Knowledge: Hormuz on the Brink - Iran, Oil Shock & the 2026 Energy Crisis Every Consultant Must Understand
Welcome to Consulting Knowledge: Our weekly series where we Deep dive into industries, business models, and core concepts you need to understand to ace your interviews and thrive as a consultant.============================================== The Strait of Hormuz is only 21 miles wide.But right now, it’s holding 20% of the world’s oil supply hostage.Following the late February 2026 U.S. and Israeli
Consulting Knowledge: Airline Industry Deep-Dive - Why Full Planes Don’t Guarantee Profits
Welcome to Consulting Knowledge: Our weekly series where we Deep dive into industries, business models, and core concepts you need to understand to ace your interviews and thrive as a consultant.============================================== Airlines are one of the most misunderstood industries in consulting cases.High revenue. High utilization. Massive brand presence.And yet — razor-thin margins
Decoding the Interview: Frameworking - Doubling Rare Disease Revenue in Six Years
Welcome to Decoding the Interview:A weekly behind-the-scenes breakdown of what interviewers are actually testing in case and fit interviews, and how to ace your interview.==============================================How do you double revenue in a niche, regulated pharmaceutical market?In this Decoding the Interview episode, we walk through a rare disease growth case and break down:• Revenue decom
Consulting Mindset Shifts: The World of Frameworks — Why Most Candidates Get Lost
Welcome to Consulting Mindset Shifts:Every Sunday we bring big ideas and mental models to reshape how you think about your consulting recruiting journey and your interviews.==============================================Frameworks aren’t the problem.Misusing them is.In this episode, we map the ecosystem of consulting frameworks — profitability, growth, market entry, M&A — and explain why most c
The Recruiting Playbook: The New Rules for Breaking Into Consulting (Why the Old MBB Playbook Is Dead)
Welcome to the Recruiting Playbook. Our weekly series where we discuss tactical strategies to get interview invites, referrals, and ultimately, offers.==============================================The old consulting playbook is dead.If you're still following advice from five years ago — polished resume, a few MBB applications, memorized frameworks — you’re already behind.In this episode, we br
Consulting Knowledge: Winning in Fragmented vs Consolidated Markets: Strategy Changes Everything
Welcome to Consulting Knowledge: Our weekly series where we Deep dive into industries, business models, and core concepts you need to understand to ace your interviews and thrive as a consultant.============================================== Not all markets behave the same.A fragmented market requires a completely different strategy than a consolidated one — and consultants must recognize the diff
Decoding the Interview: Solving a Korean OEM Profitability Case
Welcome to Decoding the Interview:A weekly behind-the-scenes breakdown of what interviewers are actually testing in case and fit interviews, and how to ace your interview.==============================================Watch Ian Glennon solve the full case live here: https://youtu.be/tJ3a_iUY2H4=============================================Manufacturing profitability cases punish vague thinking.In th
Consulting Mindset Shifts: Stop Memorizing Frameworks - Think Like a Real Consultant
Welcome to Consulting Mindset Shifts:Every Sunday we bring big ideas and mental models to reshape how you think about your consulting recruiting journey and your interviews.==============================================Most candidates preparing for consulting interviews make the same mistake:They memorize frameworks.Profitability. 3Cs. Market entry. Risks at the end.And then under pressure, they s
Consulting Mindset Shifts: How to Answer Impossible Market Sizing Questions
Welcome to Consulting Mindset Shifts:Every Sunday we bring big ideas and mental models to reshape how you think about your consulting recruiting journey and your interviews.==============================================If you’re serious about landing McKinsey, BCG, or Bain, this is where you sharpen your edge.I’m Ian Glennon — ex-BCG consultant, founder of Custom Case Coach, and I’ve run 5,000+ co
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