Home Podcasts The B2B CMO Podcast with Jon Miller and Sydney Sloan
The B2B CMO Podcast with Jon Miller and Sydney Sloan

The B2B CMO Podcast with Jon Miller and Sydney Sloan

Jon Miller & Sydney Sloan 11 Episodes Aug 21, 2026

The B2B CMO Podcast is a show for marketing executives, hosted by Jon Miller and Sydney Sloan. Each week, they interview top Chief Marketing Officers about navigating the modern marketing landscape and positioning themselves as strategic leaders. The podcast aims to build a community, provide research, and equip CMOs with frameworks for sustainable growth.

Episodes

How to Justify Brand Spend in the Dark Funnel with Kimberly Storin
How to Justify Brand Spend in the Dark Funnel with Kimberly Storin Aug 21, 2026 2595 Kimberly Storin is the CMO at Zoom, the AI-first work platform for human connection. Kimberly leads Zoom’s brand, communications, product marketing, enterprise marketing, and regional marketing teams. Previously, she was Chief Marketing and Communications Officer at Zayo, and also spent time as a consultant with Deloitte.Kimberly joins Sydney Sloan to discuss how to build your brand in th
Breaking the Growth-to-Hire Curve in the AI Era with Latané Conant
Breaking the Growth-to-Hire Curve in the AI Era with Latané Conant Aug 11, 2026 2893 Latané Conant is the Chief Market Officer of Parloa, AI agents that turn customer conversations into lasting loyalty. Prior to Parloa, she led both global sales and marketing teams in both CMO and CRO roles at 6Sense, Appirio, and Ariba. She wrote the book No Forms. No Spam. No Cold Calls. Latané joins co-hosts Jon Miller and Sydney Sloan to discuss how being a sales leader can make you a
AI Won't Save Bad Marketing, Creativity Will, with Kyle Lacy
AI Won't Save Bad Marketing, Creativity Will, with Kyle Lacy Aug 5, 2026 2410 Kyle Lacy is the Chief Marketing Officer at Docebo, an AI-First LMS for Enterprise Learning & Skills. Kyle led global content marketing at ExactTarget before its acquisition by Salesforce, helped build Lessonly from the early days through its $300 million acquisition by Seismic, and went on to serve as CMO of Jellyfish. Kyle joins co-hosts Jon Miller and Sydney Sloan to discuss why AI
Pipeline Gives Permission to Invest Big on Brand with Jennifer Johnson
Pipeline Gives Permission to Invest Big on Brand with Jennifer Johnson Jul 27, 2026 2731 Jennifer “JJ” Johnson is the Chief Marketing Officer at CrowdStrike, the Agentic Security Platform; unified and built to secure the AI revolution. Jennifer has been a CMO for more than a decade, leading global marketing strategy and execution, and building high-performance teams for some of the fastest-growing and most trusted brands in cybersecurity. Before joining CrowdStrike, she led b
“Write for Humans, Optimize for Agents” with Chris Koehler
“Write for Humans, Optimize for Agents” with Chris Koehler Jul 23, 2026 2313 Chris Koehler is the Chief Marketing Officer of Twilio, the platform for conversations in the AI era. Chris has over 25 years of experience in leading marketing, sales, and product teams across companies like Adobe, Box, and E-Trade. Lately, he's been chasing a question Jon Miller happens to care a lot about: what happens to discovery, to personalization, and to the CMO's mandate itself i
Leading Marketing Change at a 140-Year-Old Enterprise with Chris Bontempo
Leading Marketing Change at a 140-Year-Old Enterprise with Chris Bontempo Jul 8, 2026 2546 Chris Bontempo is the Chief Marketing Officer of Johnson Controls, a global leader in thermal management, mission-critical building systems, energy efficiency, and decarbonization. Prior to joining Johnson Controls, Chris worked his way up at IBM from an Analyst to become the Chief Marketing Officer, IBM Americas. He’s especially passionate about how AI changes the marketing operating mod
Building Your AEO Strategy to Win the AI Citation with Amy Cook
Building Your AEO Strategy to Win the AI Citation with Amy Cook Jul 8, 2026 2164 Amy Cook is the Co-Founder & CMO of Fullcast, the Go-to-Market Cloud built for RevOps leaders by RevOps leaders. Over Amy’s career, she’s led multiple companies through successful acquisitions as a CMO at companies such as Simplus, PathologyWatch, and nClouds. Amy joins Jon Miller and Sydney Sloan to discuss why she ditched MQLs for pipeline-first metrics, turned radical transparency
How to Embed AI into Your Marketing Team with Wendy White
How to Embed AI into Your Marketing Team with Wendy White Jun 22, 2026 2004 Wendy White is the Chief Marketing and Partner Officer at Daxko, where she leads marketing and partnerships for the platform that's powering the member management and operations engine behind so much of the fitness industry. Wendy has been a CMO for a number of companies and held globe-spanning marketing leadership roles at giants like Microsoft and Intel. Wendy joins Jon Miller and Sydne
The 5 New Imperatives for B2B CMOs with Jon Miller & Sydney Sloan
The 5 New Imperatives for B2B CMOs with Jon Miller & Sydney Sloan Jun 19, 2026 2267 In this special episode, Sydney Sloan and Jon Miller break down the most important findings for marketing leaders from The B2B CMO Project’s new research report. The findings in this report draw on recorded interviews with more than 50 B2B CMOs at companies including Zoom, Salesforce, Nutanix, Snowflake, PagerDuty, and Sprout Social. Their goal: give CMOs the clearest possible picture of
Reframing Marketing ROI to Return on Objectives with Karl Van den Bergh
Reframing Marketing ROI to Return on Objectives with Karl Van den Bergh Jun 12, 2026 2333 Karl Van den Bergh is the Chief Market Officer at Illumio, known as the world’s first breach containment platform (built on AI and designed for Zero Trust). Over the course of more than 25 years, Karl has held leadership roles in Marketing, Product and as a GM in Cloud, Analytics and Cybersecurity businesses, including SAP, Gigamon, Datastax, and Tibco.Karl joins Jon Miller and Sydney Slo
Nerding Out on the Neuroscience Behind Buying Decisions with Bryan Law
Nerding Out on the Neuroscience Behind Buying Decisions with Bryan Law Apr 27, 2026 2417 Bryan Law is the Chief Marketing Officer of Nerdio, the all-in-one Microsoft Cloud management platform. Bryan previously led global marketing teams at Google, Salesforce, ZoomInfo, and SentinelOne, to name just a few. He’s passionate about building distinctive, memory-building brands that translate into efficient pipeline creation, backed by data-driven decisioning and pragmatic AI adopti
Showing Up for Your Board with Tracey Newell, Author of Hers for the Taking
Showing Up for Your Board with Tracey Newell, Author of Hers for the Taking Apr 27, 2026 2633 Tracey Newell is the Author of Hers for the Taking and has led global revenue teams, served as President of Informatica and now sits on the boards of some of the fastest-growing software companies in the world. Beyond leading major companies like Informatica, Proofpoint, Polycom, and Cisco, Tracey is now on a mission to help more women step into leadership with confidence and clarity. Tra

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