Let's Talk Pricing Podcast
The Professional Pricing Society's podcast explores pricing strategies and best practices for businesses. Each episode aims to educate pricing professionals on how to effectively set and manage prices. The show also promotes the society's resources, membership, and global community for people working in pricing. Listeners can expect insights from industry experts and discussions about the latest trends in pricing.
Episodes
Bonus: Atlanta Is Calling. Kevin Mitchell Has a Message for Pricers
PPS President Kevin Mitchell has a quick message for the pricing community about what’s waiting for you at profitABLE26 Atlanta, October 27–30.Hear why Kevin believes now is the time to invest in pricing, your team, and your own development, and why he hopes you’ll join us in Atlanta.⏰ Early bird pricing ends September 25th at 11:59 PM EDT. Register now to lock in your savings: pricingsociety.com/
Why "We've Moved to Value-Based Pricing" Usually Isn't True — And What Actually Closes the Gap
Most organizations say they've adopted value-based pricing. But when it's time to price the next deal, many sales teams still default to cost-plus.In this episode of Let's Talk Pricing, Kevin Mitchell sits down with Gaurav Dawar, Senior Manager, Pricing & Revenue Management at WillScot, to explore why that gap exists and what it takes to make value-based pricing the default in ever
Everything but the Price: How Human Behavior Shapes Pricing Decisions
Pricing isn’t just about numbers.While models, margins, and optimization often take center stage, the most powerful forces shaping pricing decisions are human—how customers perceive value, how decisions are made, and what ultimately drives willingness to pay.In this episode of Let’s Talk Pricing, we’re joined by Jenny Millar, Founder and CEO of Untapped Pricing and co-author of The Pricing Sprint.
From Winning the Deal to Winning the Customer: AI, Decision Intelligence, and the Future of B2B Pricing
Guest: Josh Bardell, Principal of Global Industries, CongaMany pricing organizations have historically optimized around one objective: winning the deal. But as technology, buying behavior, and data capabilities evolve, leading companies are beginning to rethink what pricing success actually looks like.In this episode of Let’s Talk Pricing, Josh Bardell joins Kevin Mitchell to explore how AI-powere
From Pricing Analyst to Strategic Advisor: Why Technical Excellence Isn’t Enough
Many pricing professionals don’t struggle because their analysis is wrong — they struggle because their insights don’t travel.In the first new episode of 2026, Kevin Mitchell sits down with Claire Wang, pricing strategist and influence expert, to explore the shift from technical excellence to strategic influence.Pricing teams are often analytically strong. They build rigorous models, validate assu
From Then to Next: How Pricing Is Evolving—and Why It Matters
In this special episode of Let’s Talk Pricing, PPS President Kevin Mitchell reflects on a year of profound change across the pricing profession. From shifting market dynamics and rising complexity to the growing influence of AI, data, and cross-functional leadership, Kevin explores how pricing roles, expectations, and capabilities are evolving in real time.Looking ahead, he shares his perspective
AI & Analytics in Retail Pricing
In this episode of Let’s Talk Pricing, PPS President Kevin Mitchell sits down with Kiran Gange, Founder and CEO of RapidPricer, to explore how AI and analytics are transforming retail pricing across Europe and beyond.With nearly two decades of experience in retail, Kiran shares his perspective on how automation, data, and ethical AI are reshaping the way pricing teams forecast demand, manage promo
Forget What You Knew About Pricing
What happens when the pricing playbook you’ve relied on no longer works? In this episode of Let’s Talk Pricing, PPS President Kevin Mitchell sits down with Christina Wirth, CPP, Managing Director and Head of Pricing & Commercial Enablement at KPMG US, to explore what it really means to “forget what you knew about pricing.”With over 20 years of experience driving pricing transformation across g
Building Growth and Profitability Through Pricing Centers of Excellence
In this episode of Let’s Talk Pricing, host Kevin Mitchell (President of PPS) sits down with Patience Mutiso, MBA, CPP, Partner in Strategy, Pricing, and Revenue Growth Management at Elladon Consulting Services and a member of the PPS Board of Advisors. With over 30 years of experience helping businesses “get value right,” Patience shares her insights on building sustainable pricing capabilities t
How to Build a Bionic Pricing Team
In this episode of Let’s Talk Pricing, host Kevin Mitchell (President of PPS) is joined by Jeet Mukherjee, who will be speaking at this year’s Fall Conference. Jeet shares his vision for the “bionic pricing team”—where human judgment and AI-driven insights combine to unlock stronger performance, protect margins, and transform the way pricing teams partner across the business.🎙️ Key topics include:
Becoming an Agent of Change in the Age of AI
In this episode of Let’s Talk Pricing, host Kevin Mitchell (President of PPS) sits down with Dr. Michael Wu, Chief AI Strategist at PROS and one of the most respected voices in AI and pricing.Together, they explore how artificial intelligence is reshaping pricing strategy, from the rise of intelligent agents to the human skills that will matter most in an AI-driven world. Dr. Wu explains what’s ch
The AI in Pricing Paradox – An Opportunity for First Movers
Artificial Intelligence is no longer just hype—it’s here, reshaping how companies think about pricing. In this episode of Let’s Talk Pricing, George Boretos, CEO of FutureUP and recognized Top 50 Thought Leader in AI, joins us to explore how predictive AI is already transforming pricing decisions and why now is the time for first movers to act.We cover:The “AI in Pricing Paradox” and why timing ma
Bonus: Bridging the Gap in Pricing & Sales Leadership with Ebrahim Elebiary
As a preview of his upcoming live workshop Pricing & Sales Leadership: Bridging the Gap, Ebrahim Elebiary, CPP, joins PPS Director of Marketing & Key Accounts Angie Jackson for a candid conversation on what it takes to lead beyond the numbers. Hear how pricing professionals can align with sales, communicate value, and build the influence needed to drive measurable impact.
A Revelation for the Transformation Economy
In this episode of Let’s Talk Pricing, PPS President Kevin Mitchell sits down with Ron Baker and Ed Kless, co-founders of THRESHOLD and two of the most influential voices on value, transformation, and enterprise.Together, they explore the big ideas behind their latest collaborative work, A Revelation for the Transformation Economy—including why they believe we’re entering a new economic era, how p
From Tariffs to Transformation: Strategic Pricing in Action
Guest: Mark Gilham, Vice President, Global Advisory at EnableIn this episode of Let’s Talk Pricing, Kevin Mitchell sits down with Mark Gilham to unpack how pricing leaders can elevate their role from tactical execution to true profit strategy.Mark shares why tariff-driven pressures are reshaping pricing conversations, how pricers can build and keep influence in the boardroom, and where Generative
Women in Leadership – A Broader Look Through the Lens of Pricing and Influence
In this episode of Let’s Talk Pricing, PPS President Kevin Mitchell sits down with Ebrahim ElEbiary, CPP, and PPS Director of MarCom & Key Accounts Angie Jackson for a candid conversation about women in leadership—both in pricing and beyond.Inspired by a discussion at our Dallas event, the conversation explores leadership styles, the importance of “owning your narrative,” and how women leaders
A Look Back at PPS profitABLE: Dallas
In this special solo episode of Let’s Talk Pricing, PPS President and show host Kevin Mitchell recaps our Spring 2025 Conference in Dallas. Kevin reflects on standout sessions, key themes, and the energy that filled the room from start to finish. Whether you joined us in Dallas or followed along from afar, this episode brings you behind the scenes of what made this event so powerful.Tune in to hea
Protecting Your Pricing Power in a Tariff Era
In this episode of Let’s Talk Pricing, PPS President Kevin Mitchell is joined by Jeet Mukherjee, Chief Strategy Officer at Holden Advisors and co-author of Pricing with Confidence. With over 25 years of experience, Jeet shares how leading firms protect margins, stay aligned across teams, and respond to tariff-related volatility with pricing strategies rooted in value—not fear.You’ll learn:✅ How to
Bonus Episode: 3 Steps to Stop Perfectionism
Perfectionism can be a hidden roadblock for pricing professionals—slowing down decisions, increasing stress, and holding back innovation. In this episode of Let's Talk Pricing, we’re joined by Janelle Villiers—author, coach, and founder of Janelle Villiers Partnerships—to explore how to break free from toxic thinking, shame, and imposter syndrome.Tune in to learn:• How perfectionism shows up in pr
Develop Your Revenue Growth Management Framework in 1 Day!
In this episode, we're joined by Juan Echeverri, Head of RGM & Commercial Planning at Holcim LATAM, and Laurent Dosogne, Co-Founder and Senior Consultant at NEXO Consulting to discuss their upcoming workshop at PPS profitABLE: Dallas — "Develop Your Revenue Growth Management Framework in 1 Day!"They break down the critical pillars of Revenue Growth Management (RGM) and share why
Price Management Is Not “Set It and Forget It”
In this episode of Let’s Talk Pricing, host Kevin Mitchell sits down with DeAnn Hammer, Global Pricing Operations Director at 3M and keynote speaker at PPS profitABLE: Dallas. With nearly three decades of experience in marketing, product development, and pricing, DeAnn shares insights from her upcoming keynote: “Price Management: The Art of NOT Setting It and Forgetting It.”Learn why ongoing price
Building High-Performing Pricing Teams
In this episode of Let’s Talk Pricing, Kevin Mitchell is joined by Andres Gonzalez, a seasoned pricing leader with over 11 years of experience in e-commerce and banking. Andres currently heads Pricing & Analytics and Pricing Intelligence teams, leading more than 15 high-performing professionals.Together, they dive into the essential elements of building strong pricing teams—from critical skill
Pricing Analytics and Strategies Along the Customer Journey
How can businesses leverage pricing analytics to optimize profitability at every stage of the customer journey? In this episode, Kevin Mitchell sits down with Fred Puech, founder of Keenalytix, to explore the key pricing touchpoints—everyday pricing, promotions, and loyalty programs—and how companies can use data-driven strategies to enhance revenue.Fred shares insights from his 15+ years of exper
The Role of Human Pricers in the Ever-Changing World of AI
In this episode of Let’s Talk Pricing, PPS President Kevin Mitchell sits down with Matthew Knaggs, Senior Business Value Lead at Zilliant, to explore the evolving relationship between AI and human expertise in pricing.As AI continues to reshape pricing strategies, where do human pricers fit in? Matt shares insights on how strategic thinking and interpersonal skills can enhance AI-driven decisions,
Equipping Sales Teams to Build Pricing Power
Pricing power isn’t just about the numbers—it’s about execution. And when it comes to defending value and preventing unnecessary discounts, your pricing strategy is only as strong as your sales team’s ability to uphold it.In this episode of Let’s Talk Pricing, PPS President Kevin Mitchell is joined by Lori Rybaski and Travis Umpleby of Holden Advisors to explore how companies can equip their sales
Stop The Quoting Madness
Lydia M Di Liello, CEO and founder (with more than 25 years of business leadership, supply chain and global pricing expertise) delivers exceptional results through Strategy, Process, and Technology. Leveraging a career at General Motors and b to b manufacturing in Supply Chain and Pricing management, client profitability typically increases from 15%-300% in as little as six months. Client engageme
GenAI Pricing: Hype or High-Stakes Game Changer?
Machine learning has long enhanced pricing, but
distinguishing Generative AI's practical applications from hype is challenging. To identify true GenAI opportunities, practitioners should consider: (1) untapped unstructured data sources for price decisions; (2) areas for content automation to enhance pricing; (3) uses for engaging chatbots to improve pricing processes.
Stephanie Yee is a Partner at
Segmentation: Mastering the Hidden Challenges
Segmenting customers then differentially treating and/or pricing them is a critical aspect of driving both growth and profits. Yet, it’s easier said then done. This workshop provides practical approaches and best practices for avoiding the hidden pitfalls and challenges.
Joanne Smith, President of Price to Profits Consulting, is the author of The Pricing and Profit Playbook, The Price Negotiation
The Top 3 Levers for Building Pricing Power
When growth is stagnant, companies often adjust prices for more revenue. Without a strong understanding of pricing power relative to market alternatives, this can result in the opposite effect: customer churn. In this session, we’ll walk through drivers of pricing power, how to assess them, and strategies to employ before your next price increase.
Attendees will learn:
- How to assess your pricin
Using Analytics and A.I. for Pricing
Pricing is not only about money charged but also about how customers perceive the value a product, which changes over time. In today's connected and competitive world, effective pricing requires flexibility, strategy, and a scientific approach. By using technology to gather insights about customers and develop data-driven pricing strategies, businesses can enhance the customer experience, impr
How to E. V. A. L. U. A. T. E. Your Marketing: 9 Tools for Pricers
Let's be real. It's much easier to defend and raise your prices when strong marketing has your back. But often times, marketing and revenue growth teams work in silos. How can you as pricers deliver informed marketing feedback or suggestions for forward momentum to support your pricing initiatives, collaboratively? E.V.A.L.U.A.T.E.
Angie Jackson joined PPS as the Director of Marketing, Com
Turning Pricing Complexity Into Opportunity With Intelligent Pricing
In this conversation, John Moss, Chief Executive Officer of Flintfox International, discusses the challenges of the current business landscape and how intelligent pricing solutions can help businesses to shore up their bottom line amid volatility.
John is the CEO of Flintfox International, the intelligent pricing software provider with world-class IP in pricing and revenue management. An Engineeri
Telling Persuasive Pricing Stories to Executives
The topic of pricing can be complex, abstract, quantitative, and dry. That makes it difficult to write about, especially when you are trying to persuade someone to adopt a new strategy or take specific actions. This podcast will look at several ways that pricing practitioners can improve their writing and tell persuasive pricing stories.
Frank Luby has over 25 years of experience in pricing and ov
Stop the Quoting Madness: Use AI To Make Life Easier
We are inundated with news of Artificial Intelligence, but how can it really be applied in our daily Pricing lives to help us?
This highly interactive workshop addresses how to make AI work for you by providing a practical, step-by-step approach to respond to request for proposals or quotes (RFP, RFQ).
Many data components can be quickly executed by AI and can be rerun nearly instantaneously to ad
Revitalize Your Pricing Strategy
Markets, competitors, and customers are always changing – and last year’s pricing may be stale based on today’s circumstances. Pricers must have the skills to keep up with the dynamic nature of value drivers in order to help drive pricing power for their organization. In this podcast, we’ll do a deep dive on how to monitor dynamic value drivers and their impact on keeping your pricing strategy fre
B2B Pricing in the Era of AI & Data Science
Join us in this engaging podcast episode as we explore the dynamic world of B2B pricing with Vivek Anand, a seasoned expert of AI and Data Science.
Delve into real-world applications, from crafting robust segmentation solutions to addressing complex pricing challenges. Learn how Vivek has measured the tangible value of their solutions for Fortune 500 companies and successfully driven adoption wit
Hot Pricing Topics for 2024
President of the Professional Pricing Society, Kevin Mitchell, steps into the PPS Podcast to share with us what he believes to be the hottest topics of the year for the pricing profession and what "pricers" in the new year.
Attendees Will Learn:
What’s New and What’s Next for Pricing Professionals in 2024
How to Use “Arts and Sciences” to Gain Traction Inside and Outside of your Organi
Pricing Sustainability-as-a-Service for Autonomous Urban Mobility
We will explore how this visionary concept can transform cities, making them more sustainable and vibrant, and discuss the integration of frameworks like SBTi and TCFD. We also can touch upon historical parallels in pricing strategies.
Athba Samarai is a visionary leader with over 18 years of progressive experience in financial management and strategic commercial solutions who is recognized for
What Does it Take to Be Successful with AI
Join Heather Richey and Kaavya Muralidhar to talk about what it takes to be successful with AI in your pricing practice. In this discussion, we will walk through what you need to know about AI, how to tell if your organization is ready to use AI, and how to measure success.
Pricing As A Team Sport
This conversation will focus on the importance of transforming your pricing processes to meet evolving B2B buyer needs. When you decide to embark on transformation, that’s only the first step! Listen in to learn about who to include and why to ensure successful adoption and return on investment.
Pricing Strategy as a Game Changer for Businesses
Jean-Manuel Izaret (JMI) is the global leader of BCG’s Marketing, Sales, and Pricing practice. Before joining BCG in 1997, he received a PhD from Ecole Centrale in Paris.
As a Bruce Henderson Institute Fellow, he has studied pricing model innovations in technology, biopharma, industrial goods, financial services, and consumer services. He also explored how pricing and economic models could help so
Driving Pricing Power Through Innovation
Finding new ways to create value is critical. Monetizing that value effectively year over year? Even more so. However we’re all facing headwinds as investment budgets are becoming more scrutinized and expectations around price justification are returning to pre-pandemic levels.
Leaders need a simple approach for how to price innovative solutions in a logical, simple and repeatable way to prioriti
Rethinking Cost-Plus: The Journey to Market-Based Pricing
Effectively pricing spare parts remains a substantial challenge for machine manufacturers, as an estimated 73% of commodity parts are sold below their optimal price points. Traditional pricing models, such as cost-plus and value-based pricing, exhibit significant limitations in this evolving market. To navigate these challenges, Original Equipment Manufacturers (OEMs) must adopt market-based prici
Understanding Pricing Power with Kevin Mitchell and Jeet Mukherjee
Jeet Mukherjee of Holden Advisors and Kevin Mitchell of Professional Pricing Society discuss the significance of pricing power ahead of Jeet's keynote speaking session at our Fall Workshop and Pricing Conference in October!
A Complete Pricing Journey
In this podcast Fred Zornig will briefly comment on the pillars of strategic and effective price management. Going through strategies, segmentation, perceived value, commercial policies, elasticity, optimization and governance.
The objective is give an idea of the topics that we will delve into during the workshop that will be held in Atlanta.
Inflation & Beyond: Pricing Strategies for B2B Volatility
As input prices rose astronomically, margin leakage followed for many companies. This is because the legacy tools and processes being used to pass through cost changes were completely inadequate to deal with inflationary pressures. Our current wave of volatility - embodied by slowed growth, high interest rates, and potential recession – is applying pressure in the opposite direction. Companies equ
The Expert Guide to Retail Pricing
This conversation sheds light on a new book by the CEO and Founder of Rapid Pricer, Kiran Gange, and is centered around analytics based pricing approaches for maximizing margins for retailers.
The Curiosity of Pricing - A Workshop Post-Conference Discussion
A discussion covers what was received and experienced at our a workshop, spear-headed by Hillary Gretton, that took place during our 2023 Spring pricing and workshop conference.
Curiosity allows us to look beyond our current situation and ask "What else could or should we be doing?" Too often we get stuck in routines or become so myopically focused on tomorrow's deliverables that we
How to Lead a Pricing Project to Success
Scott Sinning has a passion for pricing and learned about leading pricing projects during his years of experience as VP of Pricing Strategy for Graybar Electric, a $10B wholesale distributor. Like many of you listening, he’s sat in the pricing leader hot seat. He now runs his own consulting firm focused on helping companies and their pricing leaders achieve success faster. Scott has also been a
Pricing with Evolving Value in a Professional Services Industry
Michael Compton is Director of Firm Strategy and Leader of the new Pricing function at Edward Jones. He has 16 years’ experience in the Full Service Financial Advisory industry in various product profitability, pricing and analytics roles. He specializes in translating business strategies into pricing recommendations and helping define pricing capabilities. He recently started his journey towards
How to Optimize Pricing Through Sales Activation
Let’s face it—the moment of truth in pricing and sales is how well your sales force can negotiate and defend the prices you’ve set. Many organizations fall short of profit potential due to misalignment between price setting teams and price getting teams. In this session, we’ll dive deep to understand and navigate the intersection of pricing and sales to empower your commercial team to defend both
The Curiosity of Pricing
Curiosity allows us to look beyond our current situation and ask "What else could or should we be doing?" Too often we get stuck in routines or become so myopically focused on tomorrow's deliverables that we don't take the time to question our strategies or if they're still accomplishing what we set out to do as a company or department. So how do we break out of our assumptions and get curious abo
How Best to Utilize AI in B2B Pricing
Artificial intelligence is making an impact on many industries and pricing is one among them. While a completely automated pricing solution for B2B is still far away there are many innovations that have already been built specifically for B2B pricing professionals. These innovations can be leveraged today and our workshop will cover on how to do this.
Kiran is the CEO and founder at Rapid Pricer,
Fearlessly Raising Prices
With inflation, costs are going up, margins are being squeezed, companies need to raise prices, but many are scared. They may have already had a price increase and are afraid of another. What should they do?
Mark Stiving is an educator at heart and a pricing enthusiast by education and experience. He has led, coached, and taught businesses about value-based pricing for 30 years.
Mark h
How to Grow Your Top Line in a Down Market
As the economic outlook continues to be murky, plenty of companies are making cuts. But you can’t cut your way to prosperity. There are often-overlooked opportunities to grow the top line — a lot and fast, even in the face of a down market.
Jason McDannold and Yale Kwon lead the private equity commercial transformation practice at AlixPartners and would like to discuss several key tactical opportu
Beating Inflation and Agile, Concrete and Effective Corporate Guide
Beating Inflation explores how inflation affects all aspects of a business. This is not a pricing book, but it dives into all areas of the operations of a business and how they need to respond differently to inflation.
Adam Echter is a Partner and Head of the Silicon Valley office at Simon-Kucher. For 17 years, Adam’s career has focused on value-based sales. He gained 12 months of focused sales tr
Pricing As a Growth Lever for SaaS Companies
SaaS companies have historically overlooked pricing as a lever for growth, focusing instead on customer acquisition. But with many customers tightening their belts and investment capital harder to access, the fundamentals are more important than before. New pricing strategies such as Usage Based Pricing are coming into the spotlight.
Experimenting with and implementing metering and hybrid pricing
A Holistic Approach to Pricing Power
Per is a thought-leader in all things pricing with a specialization in teaching companies how they can use pricing to drive higher growth, sales volume, and profits. He is a sought-after speaker for major conferences, appears regularly on podcasts and business radio shows, and is regularly quoted in the financial and business press. His new book, “The Price Whisperer - A Holistic Approach to Prici
Designing an Analytics-Based Pricing Framework
This episode will be geared towards introducing the audience to the best practices in pricing processes from around the world which can be implemented immediately. We will conclude this episode with a look ahead on how some of the latest technologies can be implemented into the pricing frameworks of the future.
We will answer questions like:
-Can I use any best practices for quic
B2B Pricing Best Practices: Real Case Studies & Pricing Experts
Business-to-Business companies are facing an unprecedented number of challenges now including pressure from customers’ purchasing departments, uncertain supply chains, raw materials cost changes, turbulent times, and more.
This podcast will discuss best practices that you and your company can use to capitalize on your opportunities. Instead of academic theories, we will review real-life examples w
Democratizing Access To Better Pricing
Speakers Matt Johnston, Founder and CEO of EPIC Conjoint, and Robert Ribciuc, Managing Partner of EBITDA Catalyst, provide answers to pressing pricing questions centered around democratizing access to better pricing methods. They address concerns such as:
1. Why expanding access to better pricing tools and insights to more actors in the economy matters.
2. How Epic Conjoint is creating faste
Trends & Pricing Strategies for This Holiday Shopping Season
Simon-Kucher consumer and retail expert and Partner, Shikha Jain, discusses the expectations and best practices for this holiday shopping season, including trends in consumer behavior and spending, the impacts of inflation on shopping carts and budgets, where and when you will see shoppers, and the effects of rising inventory glut.
Jain answers questions such as:
- Discuss the Holiday Shopping stu
Barrett Thompson: The Omnichannel Dilemma
Customers expect their vendors to offer them a seamless omnichannel buying experience across all sales channels. Omnichannel selling creates a dilemma for B2B pricing teams due to inherent product and price complexity and the widespread practice of negotiated pricing. How do you offer the right price, accurately and immediately, whether a customer interacts with a visiting sales rep, a service rep
Robert Ribciuc
Robert Ribciuc by Professional Pricing Society
"Selling Value" w. Mark Stiving of Impact Prcing & #PPSCHI22 Breakout Speaker
Salespeople always seem to ask for discounts. Do we really need to approve them? They are told to sell value, but if they don’t even know what value means, how can they? Let’s talk with Mark about how we can help salespeople win more deals, at HIGHER prices.
Behavioral Pricing: Shifting The Paradigm
The value-based pricing model as well as the respective tools like conjoint analysis are still building on the assumption that customers behave like the famous ‘Homo economicus’ – perfectly informed selfish and rational decision makers with stable preferences. In other words, value-based pricing is leaving significant margins on the table, as it is not really capturing the psycho-logics and predic
B2B Pricing In Inflationary Periods
We are living in a period characterized by inflation and volatility. Over the past year, the increase of commodities and business expenses have put a strain on the bottom line. This problem is exacerbated by the fact that customers are struggling with the same input cost shifts and seismic changes in demand making it difficult to simply pass on cost increases.
Through practical examples, partic
CPQ: Configure Price Quote - The Total Business Approach
Configure, Price, Quote “CPQ” is a business process supported by software technology and includes much more than just what the names suggest. It is an old methodology from the 1970’s that has become a hot topic today. It is not just the software, it is a total business process approach. If you want to learn how CPQ works, what it really means and why it is the most powerful tool for any corporatio
Close the Pricing-Rebate Management Loop
Most pricing professionals agree that they are not using rebates effectively, because it makes their pricing strategy overly complex and the permutations and combinations on rebates themselves become unmanageable. Simple questions such as, what rebate is a customer eligible for – or is likely to become eligible for – based on their performance, in a month, quarter, or year –are all too hard to ans
Negotiation Skills For Pricers And Sales
Businesses face unprecedented pricing pressure as a direct result of sophisticated procurement organizations. Pricing, sales and finance leadership across all industries are engaging in challenging negotiations with highly trained procurement professionals. This course provides specific actionable negotiation strategies, as well as examples and tactics to refute even the most difficult procurement
Human Capital in Pricing
Diversity, inclusion, and equity matter deeply to businesses, but even more to the pricing function. How can equity drive smarter pricing decisions and grow your bottom line?
In our latest Pricing Podcast, Hillary Gretton, MBA, CPP, Associate Director, Commercial Data Strategy with Greenwich Biosciences is sharing how she approaches Human Capital in Pricing.
Check it out here.
Would you like t
Competitive B2B Pricing For Complex Systems
Complex systems are a challenge to price due to many components, but mainly that no two solutions are the same.
So how do we avoid the pitfalls of margin percentages and measurements that have nothing to do with our customers perceptions of value or the competitors offer?
The solution is a methodical approach to consistently deriving an understanding of market pricing. This session covers a thor
The Successful Pricing Transformation Journey
Did you know that complex organizational structures can make or break your pricing journey? The navigation of these structures is a required skill. So how would you spend the first 6 months of a pricing transformation journey?
In our latest Pricing Podcast, Stephan Liozu of Thales is sharing how he approached their transformation under his leadership.
Do you want to learn more and ask Stephan yo
Dynamic Pricing's Real World Application
As pricing technology becomes more and more sophisticated, incorporating complex data analysis and using AI and Machine learning to optimize and deploy pricing, we’re seeing a wider acceptance of Dynamic Pricing.
Industries like airlines, hospitality, and ride-sharing have led advances in dynamic pricing, but other industries are now opening up to the possibilities. Both B2C and B2B companies ar
The Future Pricing Organization
Lisa and Praks discuss the layout of the future pricing organization and new technologies being launched and how that translate for the pricing function.
Negotiation Skills for Pricers and Sales
Lisa of from PPS discusses with Lydia and Chris practical pricing and negotiation approaches to counter the most challenging procurement strategies. We will also discuss how the procurement organization has evolved to its current sophisticated 21st century model and the implication of this evolution for suppliers.
Pricing Strategy Execution
Lisa and Navdeep discuss how pricing leaders can achieve pricing excellence and unlock the hidden price factory within their organization through continuous improvement methods adapted specifically for pricing.
Artificial Intelligence in Revenue Management Podcast
Artificial Intelligence in Revenue Management In the latest #PricingPodcast by the Professional Pricing Society, Lisa Fisher, Senior Director of Marketing and Communications talks with Alex Shartsis, CEO of Perfect Price, about his presentation at the PPS 29th Annual Spring Pricing Workshop and Conference in Chicago.
Alex will present a 45-minute discussion on Artificial Intelligence in Revenue
Intro To Pricing On Purpose: Creating & Capturing Value
This podcast will give you alternatives to pricing your products and /or services based on customer-perceived value, rather than cost-plus pricing methods. By
Pricing and Corporate Strategy
In Pricing and Corporate Strategy, Tim J. Smith, Ph.D. will share how leading firms are integrating different pricing and price management techniques throughout the corporation to maximize both growth and profitability. We will discuss the culture, structure, and process for getting pricing done right. Pricing and Corporate Strategy will clarify the areas where technology can accelerate progress a
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