Greg Lav
Greg Lav is a podcast hosted by Greg Lav, CEO and co-founder of Bloom, a wellness brand focused on supplements, energy drinks, and functional beverages. He shares lessons from building Bloom from a bootstrapped digital fitness business into a global nutrition brand sold online and in major retailers such as Target, Walmart, and Costco. The show covers entrepreneurship, product and brand building, community, and the personal journey from New York to Austin. It is aimed at listeners interested in scaling consumer brands and reimagining wellness.
Episodes
If you’re Undisciplined and Want to be Successful, Watch This
What does it actually take to become disciplined?In this video, I break down some of the most important lessons I've learned in my 20s about discipline, self-control, success, entrepreneurship, confidence, freedom, and building a meaningful life.Uploaded 22-05-26My name is Greg LaVecchia, CEO and Co-Founder of Bloom nutrition. These are lessons I've learned while building businesses, navigating su
Turn into the man who can handle your dreams
If you're in your 20s, the biggest thing you're building isn't your bank account... it's yourself.Uploaded 18-07-26Money can disappear.Businesses can fail.Opportunities come and go.But the person you become while pursuing something meaningful can never be taken away.In this video, I share the lessons I wish someone had taught me much earlier: how your self-talk shapes your future, why your biggest
You’re 6 Months Away From the Life You Want
If you’re unhappy with where you are today, six months is enough time to become completely unrecognizable.Uploaded 11-07-26A different body. A different career. A different environment. A different circle. A completely different mindset.Over the last decade, my wife Mari and I have repeatedly transformed our lives in six-month windows. We packed everything we owned into a blue Toyota, put our dog
If You’re a Nobody But You Have Ambition, Watch This
What if the biggest risk in your life isn’t failure — it’s regret?Uploaded 16-09-26Seven years ago, Greg Levesque was a nobody with a 2.4 GPA, no money, and no idea how dramatically his life could change. Today, after building Bloom alongside his wife into one of the fastest-growing beverage brands in America, he’s sharing the lessons that shaped the journey.Follow along: https://www.instagra
$1B CEO: This was my Biggest Unlock
Most people are not failing because they lack talent.Uploaded 26-07-26They are failing because they were taught to think too small.Somewhere along the way, ambition became something people felt like they needed to apologize for. We were told to be realistic, be content, and stop wanting more. I think that is completely backwards.I would not have built Bloom, helped grow it into a business doing ov
You’re Not Too Late. You’re Probably Too Early.
What does it actually take to build a brand that lasts?Uploaded 03-07-26In this video, I sit down with Leo, President of Bloom, while we’re in Greece to answer real questions about business, marketing, money, growth, and what we’ve learned building Bloom over the last eight years.My name is Greg Lav, CEO and Co-Founder of Bloom Nutrition. This Q and A is a behind-the-scenes conversation from our t
Million Dollar Convos with Serial Entrepreneur
A behind-the-scenes look at real conversations shaping modern marketing with Eric HinmanIn this episode, we break down what’s actually working in marketing today. From brand positioning to the evolving role of influencers. Then we head into my office for a high-level discussion covering retail strategy, Sam’s Club opportunities, and how influencer partnerships are driving serious growth.Uploaded 1
Inside Bloom CEO’s Private Home Gym
Welcome to my $1 million dollar private home gym. This space isn’t just about lifting it about staying sharp, healthy, and locked in while building business and life. I’m walking you through my favorite equipment, how I actually use it day to day, and why taking care of your body pays off way beyond fitness.Uploaded 26-02-26You’ll see everything from strength gear to recovery tools like my hyperba
$1B CEO - The Secret City Where Deals Get Made
This is 24 hours of high-level conversations with entrepreneurs who are actually building, moments that reminded me why the work matters, and a look at a milestone I've been working toward for a long time.If you're chasing something big a business, a life, a version of yourself you haven't met yet this one's for you.Uploaded 11-03-26If you’re interested in business, brand building, or the interse
$1B Brand: How we became #1 on TikTok Shop
If you’re building a brand in 2026, TikTok Shop is one of the biggest opportunities right now. In this video I break down how Bloom became one of the top brands on TikTok Shop 10 different times, how affiliates are making real money, and the exact strategy we’d use if we were starting from zero today.Uploaded 15-05-26We also go behind the scenes at the TikTok Shop Summit, meet with CEO of TikTok s
$1B CEO: 8 rules I wish I knew in my 20s
Most people don’t have an ambition problem. They have a focus problem.Uploaded 05-09-26They’re busy, constantly starting new things, chasing cheap dopamine, saying yes to everything, and wondering why nothing is compounding.A real generational run is built differently.It’s built by learning how to say no. Studying people who are already winning. Doing what you said you were going to do. Staying co
How I Built a $1B Brand in My 20s
I break down the biggest lessons I learned building a billion-dollar brand in my 20s and what actually mattered, what didn’t, and what I’d do differently if I were starting again today. I share the mindset shifts, risks, and decisions that helped me grow faster as an entrepreneur so you can avoid common mistakes and move forward with clarity earlier in your journey.Uploaded 10-04-26My #1 passion i
What Sacrificing my 20s got me…
You do not need your entire life to change your entire life.Uploaded 29-07-26You need one decade.One 10-year generational run where you stop negotiating with your potential, lock in, and become the person capable of building the life you actually want.For me, that decade was my 20s.It was not a straight line. For years, we looked like we had no idea what we were doing—because we didn’t. We were ma
Before You Chase Success, Watch This
If you're trying to build something meaningful whether that's a business, a career, or simply becoming a better version of yourself I hope this video gives you a head start.Uploaded 26-06-26Over the last decade, my wife Mari and I have built Bloom from a bootstrapped startup into one of the fastest-growing wellness brands in America. Along the way, I've learned that entrepreneurship isn't just abo
Inside the Business of a $500 million watch dealer
This is Miami Part 1I pulled up to @TimePieceTrading to spend time with my longtime friend Sean and go behind the scenes of one of the most interesting luxury watch operations in the country. Uploaded 24-04-26We talked about how he went from turning down a finance career to becoming a self-made millionaire in the watch business, what it actually takes to build something from scratch, and how Time
$1B Brand: 6 Decisions I made in my 20’s
There are six decisions that quietly decide the ceiling for your life as an entrepreneur I wish I had made them earlier.Uploaded 01-05-26I break down the exact mindset shifts that helped me build Bloom Nutrition from small digital products into a nationally distributed supplement and energy drink brand in 50,000+ retail stores. If you’re in your 20s (or thinking like a builder), this video is abou
Bloom’s CEO Did It - Why Not You?
Great Conversation with the guys at @SweatEquityPodcast Go check out the teams latest episode!Uploaded 12-02-26CEO and Co-Founder of Bloom — one of the fastest-growing wellness brands redefining supplements, energy drinks, and functional beverages.My #1 passion is building brands that reimagine wellness.Target Call Here : https://www.instagram.com/reel/DSi3zlrDfiA/?utm_source=ig_web_copy_link&i
How to Launch a Product Without a Following (What Actually Works)
Out in New York working with our team on 2027 strategy, retail expansion, flavor launches, and distribution inside Walmart, Target, and bodegas across the city.Once you're in 50,000+ stores, growth isn’t about getting distribution anymore, it’s about winning placement inside every store.Uploaded 17-04-26In this episode we break down:- how brands actually scale inside Walmart and Target- what most
What a $1B CEO Actually Does in a Day
Most people think business growth needs to feel exciting every day.It doesn’t.Uploaded 22-08-26A real generational run is usually built in the boring reps: 0.7% better this week, one more product launch, one more smart distribution decision, one more year of locking in when nobody else can see it yet.In this video, I’m taking you inside a day running Bloom from early workouts and major partner mee
$1B CEO: "We signed $100m deals at this show in LA"
https://www.instagram.com/greglavslife/?hl=enUploaded 27-03-26I spent 72 hours at Expo West 2026 in Anaheim, California, and it reminded me how big the wellness and CPG world really is.This is the biggest event of the year for natural products, supplements, and consumer brands. Founders, retailers like Amazon, Walmart, and Target, and thousands of entrepreneurs all come together in one place. We w
Two generations of TikTok Millionaires
I sat down with Alankar, CEO/Co-founder of BASED, and this conversation was packed with real insight on what it actually takes to build a brand that matters.Uploaded 17-03-26We got into how BASED started as a side project, the early mistakes of building a product as complete rookies, why community beats shortcuts, and how branding, positioning, and focus can make or break a company. Alankar also b
I promised myself i’d own this
I promised myself I’d own this one day… and today it finally happened.In this episode, I take delivery of one of the most iconic cars ever made — the Mercedes-Benz SLS AMG Black Series. This moment is more than just picking up a car. It’s about keeping promises to yourself, staying disciplined, and putting in the work even when nobody is watching.Uploaded 06-03-26From the first time I saw this car
The Raw Founder Conversations You Never See
I take you behind the scenes while we’re in LA building Bloom in real time. Visiting other founders like @George.Heaton the founder of REPRESENT and founders of @based breaking down what’s actually driving growth right now. Uploaded 02-04-26I talk through how we scaled from a niche women’s fitness pre-workout into a national energy drink and soda platform, why speed to market beats perfect pac
Unlocking a Huge Opportunity
What does it actually take to launch a consumer brand in a new country?Uploaded 20-06-26In this video, I take you behind the scenes of Bloom's UK launch and share what it looks like to expand a brand internationally in today's digital world.My name is Greg Lav, CEO and Co-Founder of Bloom Nutrition. This vlog follows a full day in London as we meet with journalists, visit retail partners, sit down
You’re Not Ready for the Life You Want
How do you become successful in your 20s and more importantly, how do you become the person capable of staying there?Uploaded 18-08-26Most people are taught to look at success like a finish line. Make the money. Build the business. Get in shape. Buy the house. Hit the goal.I think that’s completely backwards.A goal is not a level you achieve. It’s a level you learn to live at. In this video, I br
How Millionaires Think Different
What started as a public speaking challenge turned into one of the most inspiring trips I’ve had in a long time. Flew to Miami to speak at a private mastermind for entrepreneurs and founders doing $1M–$20M+ in business.Uploaded 08-05-26We met with founders building billion-dollar brands, talked about scaling companies, influencer marketing, startup culture, fear, discipline, mentorship, and what i
Your parents can’t teach you this
Entrepreneurship has changed. The old playbook doesn’t work like it used to, and the next generation has an opportunity that didn’t exist even five years ago.Uploaded 08-08-26I spent a few days in New York meeting founders, talking business, and getting around entrepreneurs building some of the fastest-growing brands in the country. We talked about what’s actually working in 2026: personal brands,
Become Unbreakable
Entrepreneurship doesn’t make you unbreakable. Uploaded 02-08-26The pressure does.In this video, I share the lessons that built Bloom and the hard mistakes that nearly broke us: why comfort kills urgency, how to build a business that can survive a hit, why your work today may not pay off for 6–12 months, and when you need to stop asking for answers and become your own mentor.You don’t become unbre
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