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Brewbound Podcast

Brewbound Podcast

Brewbound 406 episodes Nov 5, 2026

The Brewbound Podcast is the audio extension of Brewbound's B2B beer industry reporting. Each episode features interviews with beer industry executives and entrepreneurs, alongside highlights and commentary on the week's news. New episodes are released every Thursday. Listeners can send comments and suggestions to the show's email address.

Episodes

How Outlaw is Weaponizing Price, with CEO Ari Opsahl
How Outlaw is Weaponizing Price, with CEO Ari Opsahl Nov 5, 2026 01:05:01 You can't compete on price with big beer.   That warning has echoed through the beer industry for several years. It's one that Outlaw Light Beer has ignored, going guns blazing with "shock-and-awe" prices of its light lager 12-packs.   On the latest edition of the Brewbound Podcast, Outlaw CEO Ari Opsahl explains how the company makes the math work "screaming hot deals," such as a $2.30 12-pa
Girl Beer's Ray Biebuyck on Bridging the Gaps and Winning in Hard Seltzer Sets
Girl Beer's Ray Biebuyck on Bridging the Gaps and Winning in Hard Seltzer Sets Oct 28, 2026 01:01:37 On the precipice of a massive rollout, Girl Beer founder Ray Biebuyck joined the Brewbound Podcast to discuss wholesaler selection, product placement, social-first marketing and the brand's first major sports partnership with the WNBA's Dallas Wings.   The fruit-forward flavored lager has found that it's more at home among hard seltzers than the beer aisle, Biebuyck explained. Girl Beer targets
A Very Energized Cross-Over Product
A Very Energized Cross-Over Product Oct 21, 2026 42:32 In this era of cross-beverage convergence, anything is possible, even a beer-flavored energy drink. Nutrabolt SVP of marketing Emily Hoyle joined the Brewbound Podcast to discuss, All Hopped Up, the limited-edition offering from energy brand C4.   Hoyle, a Pabst Brewing alumna, explained C4's strategy behind the citrusy, beer-flavored, non-alc beverage, which the company designed to be "really
Why Stadium Partnerships can be the 'Ultimate Sampling Weapon' with Two Robbers' Vivek and Vikram Nayar
Why Stadium Partnerships can be the 'Ultimate Sampling Weapon' with Two Robbers' Vivek and Vikram Nayar Oct 14, 2026 49:11 Two Robbers Spirits Co.'s partnership with the Philadelphia Eagles is helping the 7-year-old company fly.   On the latest edition of the Brewbound Podcast, Two Robbers founders Vivek and Vikram Nayar share how partnerships with Philadelphia pro sports teams have helped raise their local profile and increase rate of sale in off-premise retailers.   "It's sort of like the ultimate sampling weap
How a Tech Firm is Trying to Make ABP Season Not Feel like Groundhog Day
How a Tech Firm is Trying to Make ABP Season Not Feel like Groundhog Day Oct 7, 2026 47:49 As far as we know, Bill Murray has never worked for a brewer or a distributor, but employees of both have probably identified with Phil Connors, the character he played in Groundhog Day who was forced to relive the same day over and over.   Tech firm Groundhog thinks it has eliminated the recurring sameness of the annual business plan (ABP) process with collaborative software that ensures brewe
Stateside's Matt Quigley on Super Lyte Summer as Hard Sports Drinks Explode
Stateside's Matt Quigley on Super Lyte Summer as Hard Sports Drinks Explode Sep 30, 2026 43:12 How do you balance two brands that are runaway successes?   Stateside Brands president Matthew Quigley explained on the latest edition of the Brewbound Podcast how the maker of vodka iced tea brand Surfside is juggling the addition of Super Lyte, a non-carbonated hard sports drink (vodka + ade).   From a marketing perspective, Stateside has created dedicated teams for each brand, he explained
Inside the Intoxicating Hemp Beverage Business as Federal Ban Nears
Inside the Intoxicating Hemp Beverage Business as Federal Ban Nears Sep 23, 2026 55:02 Intoxicating hemp beverages as they appear now may vanish from the market in mid-December. A looming federal ban was delayed a month, but the industry hasn't slowed down amid the existential threat.   BevNET and Nosh senior reporter Lukas Southard joins the Brewbound Podcast to give a pulse check on the market, alternatives that may be in play if a ban goes into effect and why some states may i
A Black Rose, a Big Money Resolution and Bleak Scans
A Black Rose, a Big Money Resolution and Bleak Scans Sep 16, 2026 26:16 On the latest edition of the Brewbound Podcast, the team analyzes the tectonic shifts in the bev-alc market in the last week, including: Constellation Brands giving Coors Distributing Company the proverbial black rose, with plans to terminate their relationship in the next 30 days, and the odds of its portfolio heading to the Reyes Beverage Group, which entered Colorado earlier this year; S
Von Ebert's Dashawn Agbonze on Failing in Safe Spaces and the Importance of Brewing Education
Von Ebert's Dashawn Agbonze on Failing in Safe Spaces and the Importance of Brewing Education Sep 9, 2026 46:05 Von Ebert Brewing brewer Dashawn Agbonze sees himself as the "fun police" – a badge he wears proudly, much like the German brewers that he admires.   "I'm always like, 'Why are we doing this?'" Agbonze said on the latest edition of the Brewbound Podcast. "Ultimately, like the Germans, I don't believe in magic. I need an explanation. Let's talk it out. Part of that is, let's train people so that
Hard Sports Drinks, Industry Layoffs and Pabst's Stolen Beer
Hard Sports Drinks, Industry Layoffs and Pabst's Stolen Beer Sep 2, 2026 28:48 The summer selling season wraps up this weekend with Labor Day Monday, and one of the hottest segments of the summer has been hard sports drinks.   Brewbound editor Justin Kendall and senior reporter Zoe Licata dive into the fast-growing segment and how their views have shifted on it over the last year. They look at who is leading the segment now and new entrants looking to fast-follow, includi
Dave Infante on Diageo's Cuts, Garage Beer's Data Center Cooling Plan and BuzzBallz and Pop-Tarts' Boozy Collab
Dave Infante on Diageo's Cuts, Garage Beer's Data Center Cooling Plan and BuzzBallz and Pop-Tarts' Boozy Collab Aug 26, 2026 01:06:11 Fingers boozeletter author Dave Infante joins the Brewbound Podcast to deep dive Diageo's ongoing restructuring and workforce slashing under CEO Sir Dave Lewis (aka "Drastic Dave" for his reputation for making big cuts at previous stops).    Infante shares insights from his reporting and conversations with Diageo employees, many of whom wondered why the Guinness and Johnnie Walker maker was so
Do We Need Another NA Version of a Legacy Beer Brand?
Do We Need Another NA Version of a Legacy Beer Brand? Aug 19, 2026 29:11 Does every beer need a non-alcoholic (NA) analog? The Brewbound team discusses on the latest episode of the Brewbound Podcast.    As Molson Coors prepares to launch an NA version of Leinenkugel's Summer Shandy, Brewbound editor Justin Kendall questions whether the product is trend chasing or if consumers are clamoring for it. Managing editor Jessica Infante gets White Claw Zero flashbacks, whil

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