The Insane Data Podcast is hosted by Giuliano Giannetti, founder of Revolt BI. It explores how companies collect and hold onto large amounts of useless data and continue using outdated data practices. Through real conversations, it examines surprising truths about data and how organizations make decisions. The show aims to change how listeners understand data and the chaos that often surrounds it.
Episodes

Maxime Beauchemin – The Man Who Built the Modern Data Stack
Maxime Beauchemin is the creator of Apache Airflow and Apache Superset — two of the most widely used open source tools in data engineering today. Former data engineer at Yahoo, Facebook, Airbnb, and Lyft, and founder of Preset, Maxime has spent two decades at the very foundation of the modern data stack.In this conversation with Giuliano Giannetti, Maxime talks about what happens when the tools yo

Dr. Everett C. Dolman – Who Controls Orbit, Controls Earth
This episode of Insane Data is a bit different — but absolutely worth your time. Giuliano Giannetti sits down with Dr. Everett C. Dolman — former NSA intelligence analyst, CIA award winner, Professor of Strategy at the US Air Force Air War College, and the author of Astropolitik — the foundational text on space geopolitics.They go deep into why whoever controls low Earth orbit controls everything,

Bill Inmon, Father of the Data Warehouse
In this episode, Giuliano Giannetti sits down with Bill Inmon — the father of the data warehouse — to talk about how modern data thinking actually began, and why its original ideas still matter today.Bill reflects on a time when data was used only for transaction processing, why his ideas were once considered heresy, and how business — not IT — pushed the data warehouse into existence. Along the w

Serge Gershkovich - The Future of Data Modeling
This episode features Serge Gershkovich author of Data Modeling with Snowflake and product success leader at SQLDBM. Serge shares the story behind his book, shaped by years of hearing recurring pain points from data architects and engineers. He talks about his transition from the SAP ecosystem to Snowflake, the dramatic shift modern cloud platforms bring, and why strong fundamentals—not tools alon

Lukas Schulte on Rust, Fusion, and the Future of dbt
In this episode of Insane Data, Giuliano sits down with Lukas Schulte — former Microsoft developer, co-founder of the recently acquired SDF Labs, and now Director of Engineering at dbt Labs.They dive into the story behind dbt Fusion, what it means to bring Rust into data engineering, and how adding type systems to SQL can transform development. Lukas explains why reusability and better developer t

Andrew Foad - Hook: A Fresh Take on Data Warehousing
In this episode of Insane Data, Giuliano Giannetti talks with Andrew Foad, creator of the Hook methodology. Frustrated with the pitfalls of Data Vault, Andrew designed Hook as a lightweight, flexible way to extend the shelf life of data warehouses by separating ingestion from modeling and simplifying business keys. He explains how it works in practice, why “less modeling is often better,” and wher

Kaiser Bauch – The Most Predictable Catastrophe in Human History (with video)
🎙 This episode of Insane Data is a bit different – but absolutely worth your time. Giuliano Giannetti takes over the studio, and together with Jakub Stopel – the mind behind the YouTube channel Kaiser Bauch – they explore a topic that’s quietly shaping the future of our world: the global population crisis.For the first time ever, Jakub speaks publicly and walks us through the dramatic shifts in gl

Wil van der Aalst: From Theory to Millions in Savings—The Story of Process Mining
🎧 In this episode of Insane Data, Giuliano sits down with a true legend in the field of process mining – Prof. Wil van der Aalst, the founder of the discipline.Together, they unpack how data and event logs from IT systems can be used to understand and improve business processes. Wil explains the difference between classical and object-centric process mining and shares why workflow systems failed i

Alexey Grigorev - The Guy Behind DataTalks.Club
Alexey Grigorev is a data scientist, author, and founder of DataTalks.Club. As a Insane Data Podcast host, he brought clear thinking and practical insight to every conversation. Alexey’s teaching style is hands-on—learn by building, not by reading. That approach runs through his books, courses, and the communities he’s helped grow. Whether he’s answering career questions on Slack or breaking down

Dan Linstedt – Creator of Data Vault
Dan Linstedt, creator of the Data Vault and CEO of the Data Vault Alliance, joins us to talk about why so many data warehouse projects fail—and what can be done differently. From his days at Lockheed Martin, where he and a tiny team integrated 125 source systems in six months, to the core ideas behind Data Vault like raw data storage, version control, and divide-and-conquer thinking, Dan shares ha

Douglas Laney, Author of Infonomics & Data Juice
Data isn’t the new oil — it’s better. In this episode, Giuliano Giannetti sits down with Douglas Laney, author of Infonomics and Data Juice, to break down the economics of data — and why most companies are sitting on gold without a clue how to cash in. They dive into why data isn’t treated like property (but should be), how to actually value it, and what’s stopping organizations from turning infor

Chris Wagner, True Data God
Data mesh, data governance, and yet… we’re still stuck in Excel. What are we even doing?In this episode, Giuliano sits down with Chris Wagner – veteran of the data trenches, Director of Data Solutions at Baker Tilly, and the data god behind Kratos BI. They dig into data mesh, governance, and why we keep reinventing the same wheel when it comes to organizing data.No fluff, no hype—just sharp insigh

#2 - Insane Insights with Giuliano: Data Mesh or Data Mess?
In this short solo drop, Giuliano tees up the next Insane Data episode—and it’s all about teamwork. He digs into the harsh reality of data work: analysts rarely make impact alone, IT is drowning in technical debt, and business keeps asking for “just one more thing.” Sound familiar?He sets the stage for a deeper dive coming soon with Chris Wagner, where they’ll explore how Data Mesh and product thi

Francesco Puppini, Unified Star Schema best-selling author and the guy who killed the join
In second epizode of the Insane Data Podcast, we're thrilled to host Francesco Puppini, a revolutionary thinker in the data analytics field. From a persistent data analyst to a best-selling author, Francesco has transformed our understanding of data structuring with his groundbreaking Unified Star Schema.Dive into a captivating discussion where Francesco challenges traditional data modeling no

#1 - Insane Insights with Giuliano: WTF is Data Modeling?
Data modeling—what’s the big deal? In this Insane Data Podcast epizode, Giuliano unpacks why it often feels like an overcomplicated mess. He challenges traditional practices, calls out the inefficiencies of data teams, and introduces Francesco Puppini’s Unified Star Schema—a revolutionary approach that simplifies everything and hands control back to business users.Is data modeling just consultant

Welcome to the Insane Data Podcast!
Welcome to very first episode of The Insane Data Podcast! This is the place where we rip the polite mask off the world of data and dive headfirst into the chaos, brilliance, and outright absurdities of decision-making in the modern age.I’m your host, Giuliano Giannetti— founder of Revolt BI, and a guy who’s seen enough Data Insanity to last a lifetime. From companies hoarding terabytes of data the

Isn´t that insane?
Get ready for something new from Revolt BI! Curious about the wild side of data? We've got a new podcast coming soon that dives into all the crazy data stories you haven't heard yet. 🎙️ Hit subscribe and join us on this insane journey into data!
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