Home Podcasts The My Wife Quit Her Job Podcast With Steve Chou
The My Wife Quit Her Job Podcast With Steve Chou

The My Wife Quit Her Job Podcast With Steve Chou

Steve Chou 400 Episodes Jul 3, 2026

A podcast about entrepreneurs who quit their jobs to start successful online businesses. Through a series of personal interviews, Steve extracts the little details and the exact strategies that contributed to their success. All of the entrepreneurs featured on the show bootstrapped their businesses from the ground up and hustled their way to the top without risking their life savings, without sacrificing their relationships by working 100 hour weeks and without needing extensive technical knowledge. There is no fluff and every episode is packed with actionable takeaways.

Episodes

645: What 300 7-Figure Sellers Told Us About The State Of Ecom With Andrew Youderian Jul 3, 2026 45:11 In this episode, my buddy Andrew Youderian is back to walk us through his annual survey of 300 7,8 and 9 figure store owners from his community, and honestly, some of what came back caught us both off guard. We get into the stuff every store owner is quietly wondering about, where the smart money’s moving, what’s working, what’s quietly falling apart, and a few things that genuin
644: The TikTok Shop Strategy That Turns $5K Into An Army Of Affiliates With Sohun Sanka Jun 24, 2026 47:05 In this episode, I sit down with Sohun Sanka, head of growth marketing at Reacher, who has helped brands drive over half a billion dollars in revenue through TikTok Shop creator communities. We dig into the real math behind making TikTok Shop work, from margins and affiliate commissions to why the top 0.4% of creators drive nearly all the sales and what to do about it. Enjoy the episode! What You&
643: We’re Ditching WordPress After 12 Years. Here’s Why Jun 18, 2026 41:40 In this episode, we’re diving into a debate that’s coming up more and more with e-commerce store owners right now, whether to keep blogging on WordPress or move everything over to Shopify. We break down why, after years of recommending WordPress as the gold standard, we’ve changed our minds for most situations. You’ll also hear us get into the real state of blogging in 2026
642: Why Everything You Know About Ecommerce Is About To Break Jun 8, 2026 42:13 In this episode, Toni and I discuss agentic shopping and how I’m going to through a midlife ecommerce crisis right now. We get into Amazon scraping your website and selling your products without permission, why your Meta and Google ads might not matter much longer, and what you should actually be doing to make sure AI recommends your store over your competitors. It’s a weird time in e-
641: The Reddit Strategy That Gets AI to Recommend Your Brand Jun 4, 2026 53:45 In this episode, I sit down with Danny Kirk, founder of ReddiReach, to talk about how e-commerce brands are using Reddit to get recommended by ChatGPT, Claude, and Perplexity. We get into the exact strategy for building up a Reddit presence from scratch, including how long it actually takes and what will get you banned. If you’ve ever wondered whether Reddit is worth your time as a brand, th
640: I Just Spoke at Shopify HQ. Here’s What’s Actually Working in Ecommerce Right Now May 28, 2026 40:41 In this episode, I’m recording live from Shopify HQ in New York City after attending the Merchant Mastery event with my co-host Toni. We cover a wide range of topics including why unpolished UGC content is outperforming produced ads, how to build a brand story that ties all your marketing together, and why generic products are slowly dying. Enjoy! What You’ll Learn What’s driving
639: She Built A 6-Figure Cat Toy Business Because Someone Annoyed Her On IG With Dawn LaFontaine May 22, 2026 46:05 In this episode, I sit down with Dawn LaFontaine, a student in my create a profitable online store course, a former stay-at-home mom who couldn’t get hired anywhere after 27 years out of the workforce and decided to build her own business selling cat toys instead. Dawn walks us through the painful years she spent trying to make her original cardboard cat house product work, the accidental In
638: The Ecom Strategies Worth Stealing from Sellers Summit 2026 May 15, 2026 46:54 In this episode, we’re going over key takeaways from Sellers Summit 2026 in Fort Lauderdale, walking through every session from AI-powered ad creative and TikTok Shop launches to sourcing strategies, Reddit SEO, and what buyers actually care about in the current M&A market By the end of this episode you’ll have a full picture of where ecommerce is headed and a list of things you c
637: The AI Automation Stack Behind The Fastest Growing Ecommerce Brands With Leo Sgovio May 7, 2026 50:26 In this episode, Leo Sgovio breaks down the AI-powered workflows he built to automate influencer outreach, generate video ads, and launch products without relying on giveaways or PPC. He walks through the exact system he used to sell out 5,000 units before Christmas and how he clones winning competitor ads using a chain of AI tools. Enjoy the episode! What You’ll Learn Leo’s Influencer
636: Why Smaller Creators Are Winning Bigger Than Ever In 2026 Apr 30, 2026 42:59 In this episode, Toni and I have a really honest conversation about where content creation is headed in 2026 and what it genuinely takes to stand out when everyone and their mother is making videos. We talk about why the fundamentals of great content have never mattered more than they do right now, even with all the AI tools flooding the space with noise. So whether you are just starting out or ha
635: How To Get Paid $40K a Month to Post On Facebook With Jeff Rose Apr 24, 2026 53:37 In this episode, my good friend Jeff Rose talk about how he built a $40K a month business doing something most people do every single day without ever getting paid for it. We walk through exactly how posting on Facebook became a full time income and how you can get started even if you have no experience and no following. If you’ve ever wondered whether you could actually get paid to be on so
634: Your Products Are Invisible to AI. The New Search Rules For 2026 Apr 16, 2026 38:55 In this episode, Toni and I dig into Amazon’s decision to block AI tools from indexing their product listings and why it’s a risky bet. We talk through how AI agents are quietly changing the way people research and buy products, and what that means for sellers who are still writing copy like it’s 2015. If you sell anything online, this conversation will change how you think about your

Recommended