Ecommerce Podcast w/ Will de Bruin
The Ecommerce Podcast with Will de Bruin is a show focused on helping ecommerce brand founders overcome the bottleneck of finding and reaching the right customers. Will shares strategies from his experience scaling multiple businesses to six and seven figures, covering topics like traffic generation, mindset, and customer delivery. He has helped over 200 ecommerce founders achieve record revenue months and aims to teach listeners how to do the same. The podcast emphasizes making more sales, more money, and having fun in the process.
Episodes
219. This Is What $10M/Yr In One Room Taught Me
This Is What $10M/Yr In One Room Taught MePut a group of successful ecommerce founders in one room and you start noticing something interesting.The businesses might be completely different. The products, customers and strategies might vary.But the attributes of the people behind them are remarkably similar.After spending time with a group of ecommerce founde
218. How To Make A Months Worth Of Sales In One Day (BFCM)
Don't Let CTR Deceive Your Meta Ads A high click-through rate looks great inside Meta Ads Manager.But more clicks don't automatically mean more sales.You can have an ad with an incredible CTR that's attracting the wrong people, generating low-quality traffic, and ultimately producing very little revenue.In this podcast, I break down w
216. Your Customers Already Wrote Your Ecommerce Strategy
Your Customers Already Wrote Your Ecommerce Strategy Not sure what your next ad should say? What offer to create? Or why customers aren't buying?Stop guessing and start talking to your customers.Your customers can tell you why they bought, what almost stopped them, what they value most, and what they actually want from your brand.In this podcast, I break down w
215. One Winning Ad Is Not An Ecommerce Growth Strategy
One Winning Ad Is Not An Ecommerce Growth StrategyYou've finally found a Meta ad that's working.Great. But what happens when it stops?One of the biggest mistakes ecommerce brands make is finding one winning ad and relying on it for far too long.Creative fatigues. Audiences change. Competitors adapt. And eventually, even your best-performing ad can lose mom
217. Don't Let CTR Decieve Your Meta Ads
Don't Let CTR Deceive Your Meta Ads A high click-through rate looks great inside Meta Ads Manager.But more clicks don't automatically mean more sales.You can have an ad with an incredible CTR that's attracting the wrong people, generating low-quality traffic, and ultimately producing very little revenue.In this podcast, I break down why you need to look beyo
214. More Ads Won’t Fix Bad Ecommerce Economics
More Ads Won’t Fix Bad Ecommerce EconomicsIf your ecommerce brand isn't profitable online, spending more money on ads probably isn't going to fix it.Before you scale, the economics of the business need to work.Your product margins, COGS, shipping, AOV and customer acquisition costs all determine how much you can afford to spend to acquire a customer - and whether paid advertising c
213. Focus Makes Million Dollar Ecommerce Brands
Focus Makes Million Dollar Ecommerce BrandsOne of the biggest mistakes ecommerce founders make is trying to do too much, too soon.More products. More channels. More offers. More ideas.But some of the most successful ecommerce brands are built by doing the opposite: one great product, one clear customer, and one relentless focus.In this podcast, I break down why focus can be on
212. THIS Will Scale Your Meta Ads For Your Ecommerce Brand (Ignore At Your Own Peril)
THIS Will Scale Your Meta Ads For Your Ecommerce Brand (Ignore At Your Own Peril) Managing Meta Ads shouldn't mean staring at Ads Manager for hours trying to work out what to turn off, what to scale, and what to do next.AI has completely changed the game.In this podcast, I show you how to use GPT as an extra set of eyes on your Meta Ads account - helping you analyse performance, i
211. BREAKDOWN Ecommerce Strategy To $50,000 Mth
[BREAKDOWN] Ecommerce Strategy To $50,000/ Mth.What would I actually focus on if I was helping an ecommerce brand grow to $50,000 per month?In this podcast, I take you behind the scenes of a real Roadmap Call, using our Miro board to break down exactly where the opportunities are and what needs to happen next.You'll see how we turn dozens of ideas, problems and op
210. Stop Touching Your Ads Every Time They Have A Bad Day
Stop Touching Your Ads Every Time They Have A Bad DayYour Meta Ads had a great day yesterday.Today? Terrible.So you panic, change the budget, turn off an ad, launch something new… and potentially make the problem worse.Daily fluctuations are normal with Meta Ads. The key is knowing when poor performance is simply variance and when there's actually a problem that
209. Matt Makes $8,000 Per Month Online (Scaled From $2,000)
Matt Makes $8,000 Per Month Online (Scaled From $2,000). Matt created his business from a need of his, that ended up serving a wider market. He is the creator.But the trouble he was facing was marketing his products. The ads, the emails, the content, all of it. As soon as Matt joined the Ecom Blueprint we put a customised strategy together that was easy to follow and execute. And the resul
208. Don't Let A Bad Decision Burn You Twice
Don't Let A Bad Decision Burn You TwiceEvery ecommerce founder makes bad decisions.You hire the wrong person. Choose the wrong agency. Waste money on ads. Launch a product that doesn't work.The first mistake costs you money.But the second mistake is letting that experience stop you from making the right decision next time.In this Podcast, I break down why pa
207. From Hundreds To Thousands Per Month Selling Dog Treats
From Hundreds To Thousands Per Month Selling Dog Treats. Belinda was successfully selling in person at markets but struggled to understand what needed to be done to drive sales online. Having previously joined an ecommerce program with little success, Belinda saw an opportunity to get a specific, customised plan laid out for her that she could easily take action on. In addition, what a
206. Influencer Marketing Won't Work Until You Treat It Like A System
Influencer Marketing Won't Work Until You Treat It Like A System Most ecommerce brands approach influencer marketing completely wrong.They send a few products, message a handful of creators, cross their fingers… and then decide “influencer marketing doesn't work.”The problem isn't influencers.It's the lack of a repeatable process.In t
205. Dani Hit Her First $10,000 Month Online Selling Brownies
Dani Hit Her First $10,000 Month Online Selling Brownies. This is not the first business Dani and her husband had started. They are teachers by profession and raising a young family, and they knew they wanted more freedom through starting a business. The motivation was strong! Starting in apparel and shifting to food, Dani hit her first $10,000 month online within a matter of months, a
204. The Problem Isn't The Agency, THIS Is
The Problem Isn't The Agency, THIS IsIt's easy to blame your agency when your ecommerce results aren't where you want them to be.But sometimes… the agency isn't actually the problem.The real issue is hiring help before you understand what your brand needs, what success looks like, and how you're going to measure whether they're actually delivering.
203. Jacki Makes $64,000 Per Month Selling Jewelry
Jacki Makes $64,000 Per Month Selling Jewelry. Jacki joined my Uplevel Mastermind when she was making about $20,000 per month. She’d been at it for quite some time, struggling to make a decent profit from ads and other marketing strategies. She’d also been through lots of agencies and training programs, but none could help her grow to the next level. Once she gained clarity
202. Avoid Ecommerce Slumps After Record Months
Avoid Ecommerce Slumps After Record Months Just had a record-breaking month… only for sales to fall off a cliff straight afterwards?It happens to ecommerce brands all the time. A massive promotion, launch, or sales period can pull demand forward — leaving you with a post-sale hangover the following month.But it doesn't have to happen.In this podcast, I
201. 5X Sales Growth In Less Than 90 Days
5X Sales Growth In Less Than 90 Days.Stevie is an amazing entrepreneur with a passion for clean skincare. After a year of trying things on her own, she had reached the boundaries of her knowledge and wanted to learn from someone that has made all the mistakes, in order to shortcut her success. And success she has had - 5X sales growth in less than 90 days. For a solo operator, the most imp
200. If You're Struggling To Get New Customers Watch THIS
If You're Struggling To Get New Customers, Watch THIS If your ecommerce brand isn't attracting enough new customers, the problem might not be your ads... or your products.It could be that you're asking people to make too big of a commitment too soon.In this podcast, I explain the power of a gateway offer — a low-friction way to get first-time customers
199. Jess Just Hit Her First $10,000 Month Online
Jess Just Hit Her First $10,000 Month Online. Jess started her horse care business as a hobby, not expecting things to take off the way they did. She created a product that solved a problem in her niche - horses. But when she wanted to take things to the next level, she knew she needed some guidance from someone that’s grown ecommerce businesses time and time again. As soon as sh
198. What To Do If Your Meta Ads Aren't Spending Properly
What To Do If Your Meta Ads Aren't Spending ProperlyHave you ever increased your Meta Ads budget... only to find one ad gets all the spend while the others barely get a chance?It's a common frustration for ecommerce brands, but it doesn't always mean something is wrong. The key is understanding how Meta decides where your budget goes and when you should step in.In this podcast
197. If Your Shopify Products Aren't Selling, Do THIS
If Your Shopify Products Aren't Selling, Do THISIf you're getting traffic but not making sales, the problem usually isn't your product.It's your website, your trust signals, or the way you're communicating value.Before you spend another dollar on ads, you need to understand what's stopping customers from buying.In this podcast, I break down the exact f
196. THIS Will Make You An Ecommerce Millionaire
THIS Will Make You An Ecommerce Millionaire Most ecommerce founders think the answer to more sales is adding more products.The truth? The fastest-growing brands often do the opposite. They focus relentlessly on one winning product, one clear message, and one audience before expanding.In this podcast, I break down why simplicity beats complexity every time.You'll learn:✅ Why one hero
195. Make Sales Even In Slower Months With Ecommerce
The Ecommerce Opportunity Most Brands WasteEvery day, ecommerce brands are sitting on one of the most powerful marketing assets they have… and doing almost nothing with it.👉 Customer reviews and testimonials.Most founders collect them, display them on a product page, and move on. But the best brands use them throughout their entire marketing strategy to build trust, overcome obje
194. The Ecommerce Opportunity Most Brands Waste
The Ecommerce Opportunity Most Brands WasteEvery day, ecommerce brands are sitting on one of the most powerful marketing assets they have… and doing almost nothing with it.👉 Customer reviews and testimonials.Most founders collect them, display them on a product page, and move on. But the best brands use them throughout their entire marketing strategy to build trust, overcom
193. If Your Ecommerce Website In NOT Converting Watch This
If Your Ecommerce Website Is NOT Converting, Watch This Getting traffic to your website is only half the battle.If visitors aren't adding products to cart, moving through your funnel, and completing their purchase, you're leaving thousands of dollars on the table.In this podcast, I break down the key conversion metrics that reveal exactly where your website is leaking sales — and h
192. The Quiet Ecommerce Asset That Makes It Easier To Scale
The Quiet Ecommerce Asset That Makes It Easier To ScaleMost ecommerce brands focus on getting more subscribers.Very few focus on the quality of the database they already have.The truth is, a clean, engaged database can dramatically improve your email performance, increase deliverability, and generate more revenue — without spending another dollar on advertising.In this video, I bre
191. The ONLY 2 Things To Scale Your Ecommerce Brand
The ONLY 2 Things To Scale Your Ecommerce Brand Most ecommerce founders overcomplicate growth.They chase new tactics, platforms and "secret hacks"… when in reality, scaling comes down to just two things.👉 Building a bigger audience.👉 Presenting your offer better.That's it.In this podcast, I break down:✅ How to consistently grow an audi
190. What REALLY Matters To Succeed With Ecommerce
What REALLY Matters To Succeed With EcommerceMost people think success in ecommerce comes down to having the perfect product, the perfect ad, or the perfect strategy.They're wrong.What really determines your success is your ability to create positive pressure — the kind of pressure that keeps you accountable, focused, and consistently moving forward.In this po
188. Ecommerce Scale DON'T Focus On More Traffic
Most ecommerce founders think the answer to growth is simple:Get more traffic.But what if the real problem isn't traffic at all?Too many brands try to scale before they've built a profitable foundation. They pour money into ads, chase more visitors, and wonder why revenue goes up while profits stay flat.In this podcast, I break down the concept of profit-first scaling and why mast
189. THIS Is Killing Your Ecommerce Store Growth
THIS Is Killing Your Ecommerce Store Growth Most ecommerce founders are looking at the wrong numbers.They're obsessed with the macro metrics — revenue, ROAS, sales, profit — while completely ignoring the micro metrics that actually determine whether those numbers go up or down.The result?They know what is happening, but they have no idea why it's happening.In this
187. THIS Is Why You Can't Sell Online But Can Sell Offline
THIS Is Why You Can't Sell Online (But Can Sell Offline)Ever noticed how you can easily sell your product face-to-face... but struggle to get the same result online?You're not alone.The reality is that selling online is completely different to selling in person. When you're face-to-face, you can answer questions, build trust, read body language, and overcome objections instantly. On
186. The 4 Step Strategy To Double Ecommerce Sales
Most ecommerce brands run random promotions and hope for the best.The problem? Random actions create random results.If you want to consistently increase sales, you need a structured campaign strategy that builds momentum, creates demand, and converts customers at every stage of the buying journey.In this podcast, I break down the exact 4-phase campaign framework we use to help ecommerce brand
185. Charlotte & Scott Make $46,000 Per Month With Their Side Hustle.
Before joining the Ecom Blueprint program, Charlotte & Scott were overwhelmed with where to start with Meta and Google ads, as well as other levers to grow the business. Although they had a keen interest in the wholesale side of their business, they knew that the margins were in Direct To Customer online. And with this knowledge, they knew they needed to make it work. And more specif
184. Why Your Ads Look ‘Busy’ But Your Ecommerce Store Still Isn’t Making Money.
Your ads are getting clicks.Traffic is coming to your website.People are visiting your store every day.So why aren't you making more sales?The truth is, most ecommerce brands assume they have a traffic problem when they actually have a conversion problem or vice versa. And if you don't know which one it is, you'll keep wasting time and money fixing the wrong thing.In
183. Julka Makes $13,000 Per Month Selling Dog Collars
Julka has been in business for over 5 years, and whilst she made some initial progress in the ‘Covid’ years, she couldn’t find a way to make the progress she was after. It came to the stage of either shutting down the business, or getting the support of someone that has done what she wanted to do in ecommerce. And that’s when we met. The biggest thing Julka speaks about is having Clari
182. How To Use A.I For 90% Of Your Ecommerce Business
A.I. is no longer just a tool, it's becoming a team member.The smartest ecommerce brands are now using A.I. Agents to handle tasks that used to require multiple employees, agencies, and hours of manual work.In this podcast, I break down how you can use A.I. across almost every area of your ecommerce business to save time, reduce costs, and scale faster.You'll learn:✅ What A.I
181. Alison Hit Her First $10,000 Month Online
Alison had been building her online business for years, and was coming to a crossroads. Shut down the business? Or do whatever necessary to make it a success? Fortunately for her, she was not ready to give up, and decided to join the Ecom Blueprint. As soon as she joined we put together a simple, crystal clear strategy that was easy to follow and take action on. And within wee
180. Get This WRONG And Everything Else Fails | Ecommerce Lessons
You can have great products, solid ads, and a beautiful website…But if your brand messaging is wrong, none of it works the way it should.In this podcast, I break down why messaging is one of the most important parts of growing an ecommerce brand and why it needs constant testing, refinement, and iteration.You’ll learn:✅ Why unclear messaging kills conversions and sales
179. Use AI Better Than 95% Of Ecommerce Brands
Most ecommerce brands are using AI the wrong way.They’re getting generic outputs, weak marketing, and average results because they don’t understand how to use it strategically.In this podcast, I break down my simple 3-Tier AI Framework + Sandwich Method that helps ecommerce brands get dramatically better results from AI across marketing, content, ads, emails, and strategy.You’ll learn:
178. The BEST Marketing Strategy For Ecommerce In 2026
Still trying to figure out what marketing strategy actually works in ecommerce right now?Ads? Influencers? Organic content? Email?The truth is, the best ecommerce brands in 2026 aren’t relying on just one channel, they’re building omnipresence.In this podcast, I break down the modern marketing strategy that combines:✅ Meta & Google ads for scalable traffic✅ Influencers and cre
177. DON’T Run Meta Ads Before Watching THIS
Most ecommerce brands lose money on Meta ads before they even have a chance to work.Why? Because they start running ads without the right setup, strategy, or expectations.In this podcast, I break down exactly what you need to have in place before spending a dollar on Facebook or Instagram ads.You’ll learn:✅ The right expectations to have when starting Meta ads✅ The setup mistakes that qui
176. Building A Team To Scale Your Ecommerce Brand
You can only scale an ecommerce brand so far on your own.At some point, if you want real growth, you need the right people around you.In this podcast, I break down when to start hiring, what kind of help to bring in first, and what building a scalable ecommerce team actually looks like.You’ll learn:✅ The signs it’s time to stop doing everything yourself✅ Who to hire first (and who to avoi
175. If Your Ecommerce Brand Is STRUGGLING Watch THIS
If your ecommerce store isn’t growing, there are usually only two real problems:👉 You don’t have enough traffic👉 Or your conversion rate is poorThe mistake most brands make?They focus on the wrong one — and waste months (and thousands of dollars) trying to fix the wrong problem.In this podcast, I break down how to identify whether your biggest issue is traffic or conversions, and
174. THIS Is Where The Money Is In Ecommerce
Most ecommerce brands are chasing new customers every day…But the real money isn’t in constant acquisition, it’s in your database.In this podcast, I break down why your email & SMS list is the most valuable asset in your business, and how it can generate consistent, high-margin revenue.You’ll learn: ✅ Why your database is your highest ROI channel ✅ How to turn existing cu
173. What SUCCESSFUL Ecommerce Brand Owners Do
Success in ecommerce isn’t about luck or guessing…It’s about following a simple loop over and over again:👉 Take action → Get feedback → Iterate → RepeatIn this podcast, I break down the exact process successful ecommerce founders use to grow consistently, without getting stuck or overwhelmed.You’ll learn:✅ Why action beats overthinking every single time✅ How to use real feedb
172. How To Pre Sell (Get Cash Upfront) | Shopify Store
What if you could generate sales before you even have stock on hand?Pre-selling is one of the smartest ways to improve cash flow, validate demand, and reduce risk in your ecommerce business, when done properly.In this podcast, I break down how to set up a pre-sale strategy on your Shopify store that actually works.You’ll learn:✅ How to sell products before they’re in stock (witho
171. THIS Is Why Your Shopify Products Don’t Sell
If your products aren’t selling, it’s probably not the product…It’s your product page and messaging.In this podcast, I break down the real reasons Shopify stores struggle to convert, and how simple changes can turn your page into a sales machine.You’ll learn:✅ The messaging mistakes that confuse and turn customers away✅ What high-converting product pages actually include✅ How
170. Meta Ads ‘HEIRACHY’ Of Content For Ecommerce
Not all ad content is created equal.If you’re running Meta ads without understanding the hierarchy of content, you’re leaving performance (and profit) on the table.In this podcast, I break down how to structure your content the right way so each piece plays its role in driving traffic, building trust, and converting sales.You’ll learn:✅ The different levels of content and what eac
169. Avoid THIS At All Costs. Ecommerce Lessons.
One of the biggest mistakes ecommerce founders make isn’t in their ads or products…It’s in how and when they pay themselves.In this podcast, I break down the hard truth about taking money out of your business too early, and how it can quietly stall your growth or even put your brand at risk.You’ll learn:✅ When it actually makes sense to start paying yourself✅ Why reinves
168. Meta Ads STRATEGY For Ecommerce Brands
If your Meta ads aren’t performing the way they should, it’s usually not the platform, it’s the strategy.In this podcast, I break down the exact approach we use to scale ecommerce brands using the S.O.S Ads Formula (Set Up, Optimise, Scale), plus a key insight on audience targeting that most brands get completely wrong.You’ll learn:✅ How to structure your campaigns using the S.O.S fram
167. The Realities Of Being An Ecommerce Brand Owner
Running an ecommerce brand isn’t all wins and highlight reels.Behind the scenes, it’s strategy, tough decisions, constant problem-solving and the people you surround yourself with.In this podcast, I share real insights from a recent mastermind event, where serious ecommerce founders came together to map out their next moves and push each other to higher levels.You’ll learn:
166. DOUBLE Your Ecommerce Sales With This
If you want to grow your ecommerce brand, you can’t just sit back and hope sales come in.You need to be actively involved in creating opportunities and building your brand.In this podcast, I break down how taking control of your sales process can dramatically increase your revenue, without relying on luck or waiting for things to “work”.You’ll learn:✅ Why the most successful found
165. Make An Extra $3,000 Per WEEK With This In Ecommerce
What if you could add an extra $3,000 per week to your ecommerce brand… without increasing your ad spend?In this podcast, I break down how Anna used a simple but powerful email strategy to unlock consistent weekly revenue, using the audience she already had.You’ll learn:✅ The exact email approach Anna used to generate extra sales every week✅ Why most brands underutilise their email l
164. Email Marketing For Million Dollar Ecommerce Brands
Email isn’t just a “nice to have”, it’s one of the highest ROI channels for million-dollar ecommerce brands.The difference? Top brands don’t just send emails… they run systems that drive consistent, predictable revenue.In this podcast, I break down the email strategies used by high-performing ecommerce brands to maximise sales and customer lifetime value.You’ll learn:✅ The key emai
163. If Your Ecommerce Brand Is STRUGGLING For Sales, Watch This
If your ecommerce brand isn’t getting enough sales, it’s not random.There’s always a reason, and more importantly, there’s a fix.In this podcast, I break down the exact actions you need to take if your sales are low or inconsistent.You’ll learn:✅ Why tracking is the first thing you must fix (no data = no direction)✅ How to use the Magic 3 (Traffic, Conversions, Lifetime Value) to
162. Jenny Makes $6,000 Per Month With Her Side Hustle
Jenny works full time, has a family and decided to start a side hustle business selling toilet training underwear for kids. In a world of confusion and overwhelm, Jenny needed clarity and a plan to stick to.Within days of joining the Ecom Blueprint she made simple changes that transformed her business from sporadic, random sales to predictable daily sales, which has been life changing.
161. The BIGGEST Sales Lever For Your Ecommerce Brand
Most ecommerce brands focus on traffic and ads…But the biggest lever for increasing sales is much simpler — trust.In this podcast, I break down how social proof and trust factors can dramatically increase your conversions and unlock more revenue from the traffic you already have.You’ll learn:✅ Why trust is the #1 driver of purchasing decisions✅ The types of social proof that actu
160. How To Create Viral Content For Your Ecommerce Brand
Everyone wants their content to go viral…But very few ecommerce brands understand what actually makes content spread.In this podcast, I break down the exact content types and strategies that give your brand the best chance of going viral — and turning views into real sales.You’ll learn:✅ The key elements that make content shareable and engaging✅ The different types of content tha
159. Matt Made His First $10,000 Month Online, Starting With Brick & Mortar
When I met Matt, he had been running a successful brick & mortar store with some business partners in the cycling industry. They’d been in business for several years, and had a fantastic customer base in the local area. However, they knew the opportunity they were missing was online. Starting at nearly 0 (only a website and database existed), I gave Matt and his team a clear plan t
158. Your Ecommerce Business Won’t Be Around For Long If You’re Doing THIS
If your ecommerce brand relies on one single channel to drive all your sales, especially Meta ads, you’re taking a massive risk.Platforms change. Costs rise. Performance drops.And when that happens, businesses built on one channel can disappear overnight.In this podcast, I break down:✅ Why relying on a single traffic source is dangerous✅ The concept of channel risk (and how it si
157. The Number ONE Thing Holding You Back From Succeeding With Ecommerce
It’s not your product.It’s not your ads.It’s not your strategy.More often than not, the biggest thing holding ecommerce founders back is imposter syndrome.In this podcast, I break down how self-doubt quietly impacts your decisions, slows your progress, and stops you from taking the actions that actually drive growth.You’ll learn:✅ What imposter syndrome really is (and
156. Jen Makes $20,000+ Per Month Selling Handmade Jewellery
Jen is a mum and has created an amazing business that started as a hobby. She entered the Ecom Blueprint program lost and overwhelmed, and unsure of how to take her business to the next level. She was seeking guidance from someone that had done it before. We set her up with a custom plan, and helped her manage things along the way, based on implementation, data and market feedbac
155. Ecommerce Ads Attribution Is F*#ed. Understand This To Thrive.
If you’re running ads for your ecommerce brand and the numbers don’t seem to add up… you’re not imagining things.The reality is ads attribution is broken.Meta, Google, and other platforms all claim credit for the same sales, leaving founders confused about what’s actually working.In this podcast, I break down:✅ Why ecommerce ad attribution is so unreliable✅ The common metric mist
154. If Your Ecommerce Brand Is STRUGGLING Watch This
If your ecommerce brand isn’t getting the results you expected, the answer might be simpler than you think.Most founders try to guess what customers want… instead of asking them directly.In this podcast, I explain why reaching out to your customers for reviews, feedback, and real insights can unlock the information you need to improve your products, marketing, and sales.You’ll learn:
153. Shawn Made $76,000 In A Month Selling Undies
Shawn joined the Ecom Blueprint in 2024 and started from ground 0. Fast forward 2 years and he’s achieved some incredible things. From starting the business as a side hustle while he worked at a bank, to blowing thousands on Meta ads testing, to burning the boats and going all in, it’s been a hell of a ride. With his commitment, drive and vision, he achieved a $76,000 month selling hi
152. The Number ONE Reason Your Ecommerce Brand Will FAIL
Most ecommerce brands don’t fail because of bad products or bad ads.They fail because they’re not tracking their numbers properly.Running a business without clear metrics is like playing a game with no scoreboard, you have no idea what’s working, what’s failing, or what to fix.In this podcast, I break down:✅ The biggest tracking mistake ecommerce founders make✅ The key numbers every brand
151. Scale Your Ecommerce Brand Fast With THIS
Most ecommerce founders think scaling is all about more traffic and bigger ad budgets.But if your stock management, cash flow, and time aren’t under control, growth will only create bigger problems.In this podcast, I break down the simple operational strategy that allows ecommerce brands to scale faster, without running out of stock, running out of cash, or running out of time.You’ll
150. Joanna Makes $10,000 Per Month Selling Kids Products
Joanna has an amazing brand inspired by her own journey as a mother.She had been running the business for over 3 years, and never felt like she really knew what she was doing. When she joined the Ecom Blueprint her highest revenue month was $3,000. Once she had a clear plan and the support of experts that have done what she wanted to do, things took off, and she hit her first $10,000
149. Nothing Will Grow Your Ecommerce Sales Faster (And With Less Effort)
Most ecommerce founders think growth means more ads, more traffic, more content.But there’s one move that can increase your revenue almost instantly, without doing any of that.In this podcast, I break down:✅ Why most brands are underpricing their products✅ How small price increases can dramatically boost revenue and profit✅ How to implement it properly without hurting conversions
148. The Counter-Intuitive Way To Make Your Ecommerce Brand Scale
Most founders think scaling means doing more in-house, keeping control, and managing everything themselves.But the truth is, that mindset is often what keeps your brand stuck.In this podcast, I explain the counter-intuitive strategy that allows ecommerce brands to scale faster, leveraging third-party logistics (3PL) and smart outsourcing.You’ll learn:✅ Why handling fulfilment yours
147. Tania Went From O To $7,000 Per Month Re-Selling Baby Products
Tania had been struggling for quite some time with her online business. She has a young family, is time poor and resources are tight. Having tried everything, Tania knew she needed support, but just didn’t know where to turn to grow the business. As soon as she jumped into the Ecom Blueprint she felt a sigh of relief, and had everything she needed to move forward confidently. This
146. Use This HACK To Scale Your Ecommerce Brand Quickly
If you want to scale fast, stop trying to build everything from scratch.The smartest ecommerce brands grow by tapping into other people’s audiences.In this podcast, I break down the simple “borrowed audience” hack that allows you to:✅ Get in front of thousands of ideal customers instantly✅ Scale faster without relying only on paid ads✅ Build credibility by association
145. The Ecommerce Strategy No One Talks About To 2X–10X Sales.
Most ecommerce brands obsess over ads, discounts, and hacks…But there’s one powerful strategy almost no one talks about, and it has the potential to 2X–10X your sales.In this podcast, I break down how using a lead magnet and authority positioning can completely transform your growth trajectory.You’ll learn:✅ Why building authority makes selling easier (and more prof
144. Nikki & Fiona Tripled Their Sales For Their Side Hustle Business
Best friends, Nikki & Fiona, created a business together to positively impact people planning for retirement. Their skillsets complimented each other brilliantly, but they were missing a proper, customised plan to get their business going and start making the sales they needed. Within 30 days they had tripled their sales. An incredible result. This is a fantastic discussion a
143. Focus On The Right Things For Scaling Your Ecommerce Store
Most ecommerce brands don’t struggle because they aren’t working hard enough, they struggle because they’re focusing on the wrong things.In this podcast, I break down the simple framework of More, Better, New, and how focusing your time and energy in the right areas leads to faster, more predictable growth.You’ll learn:✅ What to do more of to drive immediate results✅ What to make be
142. How To Actually Build A Million Dollar Ecommerce Brand
Building a million-dollar ecommerce brand isn’t about one big breakthrough.It’s about getting 1% better every single day, in your strategy, your marketing, and the way you operate your business.In this podcast, I break down the mindset and approach that separates brands that fade away from those that scale to seven figures and beyond.You’ll learn:✅ Why small, consistent improvement
141. Thias Makes $20,000 Per Month Selling Blankets Online (As A Side Hustle)
Thais works 9-5 and through a family connection started an ecommerce brand selling comforting blankets. By focussing on one product, going all in and committing to do whatever it takes to make it work, he hit a record $20,000 month in no time flat. When Thias entered the Ecom Blueprint program it was important to him to have a customised, clear-cut strategy that was easy to follow, especia
140. 4 Things To Get Your Ecommerce Brand To Multi 6 & 7 Figures
Scaling an ecommerce brand to multi 6 or 7 figures isn’t about luck, it’s about having the right strategy, momentum, and execution in place.In this podcast, I break down the four key things successful brands focus on to move from inconsistent sales to predictable, scalable growth.You’ll learn:✅ The strategic foundations that create long-term growth✅ How to build momentum instead of c
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