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Salon Goals

Salon Goals

Lauren Lappin 201 Episodes Sep 29, 2026

Salon Goals explores the realities of running a profitable and sustainable beauty business. Host Lauren Lappin, a seven-figure salon owner and business coach, shares practical advice on leadership, money, systems, team management, pricing, and growth. Episodes include solo discussions and conversations with industry experts, aimed at helping salon owners build businesses that support their lives. New episodes are released every Tuesday.

Episodes

Ep. 208: Listener Q&A - How do I build a clientele for my new team member?
Ep. 208: Listener Q&A - How do I build a clientele for my new team member? Sep 29, 2026 24:28 "How do I build a clientele for a new team member when they're also doing reception?"This is a listener Q&A episode, with three of your questions on the table: new staff, rebooking and team meetings.In this episode I'm sharing how to structure a role that mixes reception and client work so nobody ends up resentful, how to market a new team member so their column actually fills, the exact wordi
Ep. 207: How I beat procrastination with AI (spicy brain approved)
Ep. 207: How I beat procrastination with AI (spicy brain approved) Sep 22, 2026 30:40 Grab my free procrastination AI prompt pack here: https://www.laurenlappin.com.au/adhd-prompt-pack or DM me ADHDPROMPT on Instagram: @laurenlappin_Salon Goals Academy - doors are OPEN! https://www.laurenlappin.com.au/salon-goals-academy"It just feels too big. I can't even get my head around what I need to do first. Where the hell am I meant to start?"One of my Salon Goals Academy members said thos
Ep. 206: Is LED the future of lash extensions? Here's my take
Ep. 206: Is LED the future of lash extensions? Here's my take Sep 15, 2026 30:07 Try LED lashes with 10% off the Lash Plus LED Tweezer with my code LAUREN: https://lash-plus.com/discount/LAUREN?redirect=%2Fproducts%2Fled-tweezer%3Fref%3DLaurenThe Salon Goals Academy: https://www.laurenlappin.com.au/salon-goals-academySarah's LED tweezers at Lummuse: https://www.instagram.com/lummuse_/"What equipment do you use? Do you charge more? What lamp should I buy?"The LED questions have
Ep. 205: Should you close your salon to become a mentor/trainer?
Ep. 205: Should you close your salon to become a mentor/trainer? Sep 8, 2026 26:44 The Salon Goals Academy - doors are OPEN! https://www.laurenlappin.com.au/salon-goals-academy"I see a lot of people closing their big salons and choosing to downsize, or going back to working solely on their own on a specific thing like training or coaching. I'd love to hear more about this."This listener question was too big for a short form post, so I'm giving it a whole episode.I've been watchi
Ep. 204: Can I Switch My Salon's Niche Without Losing Money?
Ep. 204: Can I Switch My Salon's Niche Without Losing Money? Sep 1, 2026 24:08 Salon Goals Academy - doors are OPEN! https://www.laurenlappin.com.au/salon-goals-academy"I want to niche down to mainly SPMU treatments. I'm currently mainly nails. How can I grow this?"That's the first of three listener questions I'm answering in this Q&A episode, and it's one I haven't been asked before.I'm walking you through exactly how I'd pivot a booked-out nail business into SPMU witho
Ep. 203: "How do I afford a receptionist?" The maths, the timing and the risk
Ep. 203: "How do I afford a receptionist?" The maths, the timing and the risk Aug 25, 2026 22:30 Salon Goals Academy - doors are OPEN! https://www.laurenlappin.com.au/salon-goals-academy"How do I know when to hire a front desk person or a manager, and how do I afford to do it?"This question came through more than once when I asked for your listener questions, so I'm giving it a whole episode.I'm taking you back to 2017, when I was fully booked, drowning in missed calls and DMs, getting compla
Ep. 202: Who are you posting content for? The social media mistake keeping beauty business owners stuck
Ep. 202: Who are you posting content for? The social media mistake keeping beauty business owners stuck Aug 18, 2026 30:44 Salon Goals Academy - doors are OPEN! https://www.laurenlappin.com.au/salon-goals-academyA post from a salon that hadn't posted in two months landed in my feed, and the comment section was full of beauty business owners saying "same." Then another post stopped me in my tracks: "has our industry confused being good at social media with being good at our craft?"In this episode I'm unpacking who you
Ep. 201: Denise Duffield-Thomas on Money Blocks, Salon Pricing, Community, and Navigating Business with ADHD
Ep. 201: Denise Duffield-Thomas on Money Blocks, Salon Pricing, Community, and Navigating Business with ADHD Aug 11, 2026 55:35 Salon Goals Academy - doors are OPEN! https://www.laurenlappin.com.au/salon-goals-academyIn this week's episode Lauren is joined by Mentor, Author and Founder of the Money Bootcamp, Denise Duffield-Thomas. In this wide ranging conversation Lauren and Denise dive deep into money, Salon pricing, confidence, community in business, ADHD and more.How's your Money Mindset in your Business? Turning money
Ep. 200: Behind the scenes of the Salon Goals podcast: 200 episodes
Ep. 200: Behind the scenes of the Salon Goals podcast: 200 episodes Aug 4, 2026 32:27 Salon Goals Academy - doors are OPEN! https://www.laurenlappin.com.au/salon-goals-academy200 episodes. Nearly 150k downloads. And a whole lot of stories I've never told you!In this episode I'm taking you behind the scenes of the podcast, from guesting on a local show in 2021 to building the Salon Goals podcast you're listening to today.The scripted, breathless early episodes. The burnout that made
Ep 199: How to Reduce Your Salon Client Hours Without Losing Revenue
Ep 199: How to Reduce Your Salon Client Hours Without Losing Revenue Jul 28, 2026 34:10 Salon Goals Academy - doors are OPEN! https://www.laurenlappin.com.au/salon-goals-academyReducing your client hours. The goal so many beauty business owners are chasing, and the one that feels impossible when everything in the business relies on you.I went from 45+ hours of clients a week down to six hours a fortnight. In this episode I'm walking you through exactly how I did it, the two light bul
Ep. 198: My exact salon service price rise checklist (steal it)
Ep. 198: My exact salon service price rise checklist (steal it) Jul 22, 2026 25:26 Salon Goals Academy - doors are OPEN! https://www.laurenlappin.com.au/salon-goals-academyPutting your prices up. The task beauty business owners procrastinate on more than any other, and the one that costs you the most while you wait for the "right time".I've been raising my prices twice a year, every year, for a long time. And this year I was almost two weeks late doing it. In this episode I'm sh
Ep. 197: How My Salon Made $20k More This June Than Last, With The Same Size Team
Ep. 197: How My Salon Made $20k More This June Than Last, With The Same Size Team Jul 14, 2026 16:25 Salon Goals Academy - get on the waitlist: https://www.laurenlappin.com.au/sg-academy-waitlistIn this week's episode Lauren shares how her salon made $20,000 more in June 2026 than it did in June 2025 with a team the exact same size, after a year that started with two newbies, and a brand new manager. She unpacks the hiring, onboarding and training decisions that made the difference, and why a qui

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