Entrepreneur Freedom Formula
Trevor Mauch, CEO of Carrot.com, shares his personal journey from a distracted solo entrepreneur to a focused leader. He offers unfiltered leadership lessons and mindset shifts aimed at helping founders build businesses and lives of freedom and impact. The podcast is geared toward entrepreneurs who are the bottleneck in their own companies. Mauch also promotes his other show, Evergreen Marketing, and his Instagram and YouTube content.
Episodes
The AI Search Framework That Generated $100K in 60 Days
AI search is changing who gets found—and who gets ignored. You're not too late- Master this topic with our FREE 3-Day carrot.com/challenge ⸻ In this video, I break down the exact framework we’re using at Carrot to help businesses show up and get recommended in AI search results. One of our clients generated over $100,000 in deal profits within 60 days after implementing these strategies and gettin
4 Signs Your Business Owns You (And How to Take Back Control)
Entrepreneur burnout isn’t about working too much—it’s about losing what gives you energy. Watch Next- The Momentum Meter: https://youtu.be/1JUFaJKXe-E ⸻ A few years ago, I found myself in a place that many entrepreneurs eventually hit: the business I built for freedom started feeling like a trap. I was losing energy, losing excitement for the vision, and showing up worse in the areas of life that
Entrepreneurship Is Lonely (Until You Do These 6 Things) The Fellowship Rhythm Episode
Entrepreneurship is lonely- but these friendship habits can change everything. Watch Next: Control Your Calendar and Your Life: The Integrated Week Method: https://youtu.be/lIo33hAZtdU In this episode, I share something that almost never gets talked about in the entrepreneurial world: friendship. As entrepreneurs, it’s easy to pour everything into business, family responsibilities, and achievement
The CEO Playbook to Turn Your EA Into a Strategic Partner- No More Reactionary Task-Taker EA's
Turn your executive assistant into a true strategic partner- not just task support. In this video, I break down the 4-step framework I’ve used to move an executive assistant from reactive task taker to proactive strategic partner. I share the mistakes I made early on as a CEO, how that limited both me and my EA, and what changed once I started giving real ownership over inbox, calendar, and priori
The Real Fix for Entrepreneur Burnout: Add Life Back to Your Calendar
Burned out in business? Add joy back to your calendar and get your energy back. -- I Score my Life Every Quarter- Here's Why You Should Too: https://youtu.be/PoPuHQR8V7Q -- In this video, I break down why so many entrepreneurs burn out by cutting the very things that give them energy, joy, and momentum. I’ve lived this myself while growing Carrot, and I can tell you from experience that grinding h
I Scored My Life Every Quarter- Here’s Why Every Founder Should Too (The 6F's Episode)
Feel off lately? This simple life audit helps entrepreneurs reset fast. In this video, I walk you through the exact system I use every quarter to audit my life across six key areas: faith, family, fitness, friends, finances, and fun. This isn’t theory—I’ve used this to eliminate guilt, increase intention, and create real progress in the areas that actually matter. Most entrepreneurs over-index on
Marketing Stopped Working? Use These 4 Steps to Restart Business Growth
Marketing stopped working? Here’s the system I use to restart business momentum fast. In this video, I walk through the exact 4-step process I used to restart momentum in our marketing after things started sliding. Within weeks our demo volume doubled, our sales team was scrambling to keep up, and the entire team's energy shifted. If your business growth has stalled, it’s rarely because you need m
The ONE Bottleneck That’s Killing Your Business Growth (and the Business Growth Strategy to Fix it)
Your growth isn’t stuck because of effort—it’s the bottleneck you’re not even seeing. If you’re feeling stuck, you’re not alone. I’ve been there—busy, burned out, and still flatlining revenue. In this video, I’ll show you how to eliminate the noise and pinpoint the one true constraint that's silently limiting your growth. ------------------------------ Watch Next: Mastering Delegation | Learn to L
Build Your Dream Life in 12 Months: 3 Steps That Actually Work
Clarity is just 3 steps away—create a life vision that actually excites you, and a life you might think is a dream. In this episode, I’ll walk you through the exact 3-step process I use to reimagine and redesign my life vision every few years—and how it's helped me create more clarity, momentum, and freedom each time. This isn’t theory. I’ve done this exact exercise multiple times, and each time i
Inbound Marketers: Use These 3 AI Tools to Stop Losing Leads
Stop leads from slipping through the cracks—these AI tools help you scale smarter in 2025. As an inbound marketer, you work hard to generate qualified leads—but what happens after they come in? If you're not leveraging the right AI tools, those leads (and deals) are likely slipping through the cracks. In this video, I walk through the exact 3 AI agents we’re using inside Carrot—and how they’re hel
Why Working Less Won’t Fix Burnout (Do THIS Instead)
Stop burnout at the source with this powerful energy-reset strategy. In this video, I’ll walk you through the unconventional truth about burnout that most entrepreneurs miss. Burnout doesn’t come from working too much—it comes from cutting out the things that fuel you outside of work. I’ll break down my Momentum Meter model and show you how eliminating distractions, dialing in physical energy, and
Feeling Stuck in Business? Do This to Regain Momentum Fast
Stuck? It’s not your strategy or hustle—here’s what really drives momentum in business. ---------------------------- In this video, I walk you through a proven process I use—and coach others through—when they’re feeling stuck, burned out, or like they’ve lost their edge. If your instinct is to grind harder or keep tweaking strategy, you’re actually heading further away from clarity. Instead, I’ll
The AI Hack That Turned My Employees into True Partners
Discover how one simple AI-powered doc can dissolve confusion, boost alignment, and transform your team chemistry. ------------------- 3 More ChatGPT Models EVERY CEO Should Use: https://youtu.be/_rfKn7goIIA ------------------- In this video, I’m walking you through the exact doc that’s changed the way I lead my team—and how a simple custom GPT we built now helps my coaching clients do the same. I
The 4 Paths Every Entrepreneur Faces (And How to Break Out of Being Stuck)
This simple framework is what I use to escape burnout & rebuild energy, clarity, and momentum. --------------------------------------------------------------- Crafting Your Personal Life Vision Story: https://youtu.be/aWwoomDrVHE --------------------------------------------------------------- If you’re an entrepreneur feeling stuck, drained, or just off your game, I’ve been there too. In this vide
How I Earn $42,000/Hour Lending Like a Bank (Private Money Strategy Revealed)
This little-known lending strategy earns me $42,000/hour with almost no time involved. How I Bought $1.3 Million in Commercial Real Estate w/ no money: - https://youtu.be/7AwwSIC8Tz4 ---------------------------------------------------------------------------- In this video, I break down the exact strategy I use to earn $42,000 per hour by leveraging capital in high-yield opportunities. This isn't
How to Hire a Marketing Agency Without Wasting a Dime
Hiring an agency? Most people waste thousands—here’s how to avoid the biggest mistakes. ------------------------------------------------------------------------- Hiring a marketing agency should grow your business—not drain your budget. But too often, entrepreneurs hand over control and hope for the best… only to get burned by misalignment and poor results. In this episode, I’m breaking down the A
How I Bought $1.3M in Real Estate Without Banks, Credit, or Cash
I built a $1.3M real estate portfolio without banks, loans, or credit—and here’s exactly how I did it. In this video, I break down the three properties I bought using creative financing—no banks, no credit checks, and in some cases, no money down. I walk through the exact deals, cash flow numbers, seller financing terms, and the mindset shifts that helped me do this starting at 21 years old. If yo
Take Back Control: 4 Steps to Make Your Business Work for You | What did you hire your business for?
If your business is running your life, it's time to flip the script. Here are 4 powerful shifts to help you regain control, energy, and freedom as an entrepreneur. Get your Free Energy Audit: carrot.com/energy ------------------------------------------------------- Your business should serve you—not the other way around. In this episode of the Entrepreneur Freedom Formula, Trevor Mauch shares 4 tr
The 800 Year Old Japanese Mindset that Changed My Life | Discovering Ikagi
Unlock the ancient Japanese secret to a more fulfilling life—Ikigai. This concept completely shifted how I view my work, my passions, and my purpose. In this episode, I walk you through the 800-year-old Japanese philosophy that helped me go from feeling stuck and drained in my business to creating alignment between what I love, what the world needs, and what I’m great at. I’ll share how Ikigai bec
17 Entrepreneurial Mindset Shifts: How I Went From $16K in Debt to Over 8 Figures
I share the exact mindset shifts that changed my life and business, starting with how I overcame $16K in credit card debt. These principles helped me grow through every stage—from struggling to make my first dollar to earning millions. Whether you're an aspiring entrepreneur or already in business, these insights will inspire and guide you to take action. I’ll cover concepts like committing to a "
Stop Giving Advice! Use These 6 Powerful Coaching Questions Instead
Tired of your team relying on you for every answer? In this video, I break down six powerful coaching questions that shift you from giving constant advice to creating accountability and ownership within your team. These questions come from years of leadership experience and insights from The Coaching Habit by Michael Bungay Stanier. By following this approach, you’ll empower your team to think cri
Jeff Bezos' Decision-Making Strategy: One-Way vs Two-Way Decisions
Jeff Bezos' concept of one-way and two-way decisions can transform how you lead and make choices in your business. In this episode of the Entrepreneur Freedom Formula, I dive into this decision-making framework, showing how it empowers your team, accelerates decision-making, and helps you prioritize what truly matters. Learn when to take your time for big, high-stakes choices and when to move quic
3 ChatGPT Models Every CEO Should Use for Explosive Growth
If you’re looking to scale and improve how you lead, drive strategy, and market effectively, this episode is for you. I’m breaking down the top three ChatGPT models I use as an 8-figure CEO to help me stay ahead: a business growth consultant, a leadership coach, and a marketing expert. I’ll walk you through how these models aren’t just tools but powerful partners in decision-making, team guidance,
Why Firing My Brother Was the Best Thing I did for His Success
Firing my brother from Carrot wasn’t just a business decision—it was the catalyst for his entrepreneurial success. In this video, I break down the three essential lessons that helped him turn his side hustle into one of the fastest-growing sports brands out there. We’ll explore why removing Plan B, generating quick early revenue, and testing creative ideas were critical to his growth. If you’re an
The Non-Negotiables of a Millionaire (And Why Every Entrepreneur Needs Their Own)
Ever wonder what principles multi-millionaires live by? In this episode, I’m sharing my personal 5 non-negotiables that helped me build Carrot into a multi-million-dollar business. But here’s the key: these are my non-negotiables, and the real power comes from creating your own. I’ll walk you through the process of defining your personal guiding principles, so you can build a business and life tha
Simple, Not Easy: How to Achieve Success by Simplifying Life’s Complexities
The key to reaching your goals isn't about finding an easy path—it's about simplifying the complex and sticking with it, even when it's hard. In this video, I dive into the idea that while the path to success might be simple, it’s rarely easy. Whether you're looking to improve your health, grow your revenue, or hit personal goals, the key is simplifying your approach to remove resistance. I'll sha
Master Your Calendar | The Integrated Week for Entrepreneurs
Owning your calendar is key to boosting your productivity and avoiding burnout as an entrepreneur. In this episode, I’m diving deep into the Integrated Week concept—showing you how to blend personal and professional priorities to create a balanced, energy-giving schedule. You’ll learn how to block time effectively, build momentum in your business, and protect your time for what matters most. If yo
How I Faced My Greatest Fear and Learned to Swim: Overcoming Limiting Beliefs
In this episode, I share the real story of how learning to swim helped me overcome one of my biggest fears and how that lesson applies to smashing limiting beliefs in business and life. Four years ago, I couldn’t swim, and that fear had been holding me back for decades. In this episode, I take you through my journey from watching YouTube videos at the YMCA to conquering the water, and how tackling
Master the RACI Method: how to Delegate when Traditional Delegation Fails
Delegation breaking down? Discover how the RACI method can save you time and energy by providing clarity and structure for your team. In this episode, I walk through how the RACI method transformed my leadership approach at Carrot and helped me delegate responsibilities with confidence. If you’ve ever struggled with poor delegation, where results don’t meet expectations, this is for you. I’ll show
4 Must-Read Copywriting Books That Made Me a Millionaire | Entrepreneur Freedom Formula
Want to know the copywriting books that helped me make my first million? These must-read resources will change the way you write and market your business. In this video, I share the four copywriting books and resources that made a huge impact on my journey to making my first million. From Frank Kern’s Mass Control to Dan Kennedy’s No BS newsletters, these resources taught me how to connect with cu
Revitalize Your Business Growth | Understand the Elephant Curve & Ansoff Matrix | Freedom Formula
If your business growth has hit a plateau or even started to decline, this episode is for you. I dive into two powerful concepts—the Elephant Curve and the Ansoff Matrix—that can help you reignite your growth strategy and take your business to the next level. Whether you're a seasoned entrepreneur or just starting out, these tools will give you the clarity to make strategic decisions and avoid com
Fix Your Money Mindset: Overcoming Financial Blocks as an Entrepreneur
Are money mindset issues holding you back from reaching your full potential as an entrepreneur? In this episode, I dive deep into the financial mindset blocks that plague even the most successful entrepreneurs. From scarcity thinking to extreme saving habits, I share personal experiences and strategies to help you break free from these limiting beliefs. Whether you're just starting out or already
6 Books That Shaped My Mindset Over 20 Years: Essential Reads for Success
Over the past 20 years, these six books have shaped my mindset and been essential to my success. Each book played a pivotal role in how I approached business and personal growth, helping me achieve the breakthroughs I needed. Whether you’re an entrepreneur looking to transform your mindset or someone striving for personal development, these must-read books offer powerful lessons that can guide you
5 Leadership Books That Transformed My Business Growth
I couldn’t have grown my business from zero to over 50 employees without these five leadership books. In this video, I’ll share the books that guided me through various stages of growth—each one providing essential insights on self-leadership, delegation, team empowerment, and effective decision-making. These books are invaluable for any entrepreneur looking to scale their business and improve the
Top 5 Marketing Books That Made Me $40 Million in Revenue
Unlock the secrets to generating over $40 million in revenue with these top marketing books! I didn’t like reading at first, but these books transformed my approach to business and marketing. From creating irresistible offers to understanding human psychology, these reads cover everything you need to become a marketing pro. Dive in to learn about the books that shaped my success and how you can ap
How to Embrace Hard Things and Drive Change: The Lightswitch Trick
In this episode, learn the "lightswitch trick" I use to flip my mindset and embrace challenging tasks, helping me to drive meaningful change and achieve growth. Drawing from my experiences building companies and overcoming obstacles, I reveal how you can trick your brain into liking hard things. Learn about the concept of "type 2 fun" and how choosing difficult tasks now can lead to a better futur
Kickstart Your Momentum: Simple Mindset Hacks to Get Unstuck
Feeling stuck and need a boost? Discover my simple mindset hacks to kickstart your momentum and get moving again. In this episode, I share my personal journey from being $15,000 in debt to achieving a net worth of over $40 million. I've faced stagnation many times, and I'll walk you through the two key mindset shifts that helped me go from frustration to progress. Learn how to recognize when you'r
Transform Team Management & Stop Being Overwhelmed with the 1.3.1. Principle
Feeling overwhelmed by your team's challenges? Learn how the 1.3.1. Principle can transform your team management approach. As a leader, it's easy to feel like you're constantly solving every challenge your team faces. In this video, I share how the 1.3.1. Principle can change that dynamic, empowering your team to take ownership of their problems and solutions. By implementing this simple strategy,
Why Entrepreneurs Burn Out: Escape the 3-Year Turn-and-Burn Cycle!
Feeling overwhelmed by your team's challenges? Learn how the 1.3.1. Principle can transform your team management approach.As a leader, it's easy to feel like you're constantly solving every challenge your team faces. In this video, I share how the 1.3.1. Principle can change that dynamic, empowering your team to take ownership of their problems and solutions. By implementing this simple strategy,
Discovering True Freedom: What It Means and How to Achieve It
Hey friends! What does freedom truly mean to you? In this episode, we’re diving deep into the heart of freedom and exploring how to achieve it in both our personal lives and businesses. We’ll break down the two major types of freedom: "freedom from" (escaping what holds us back) and "freedom to" (pursuing what sets our souls on fire). Join me as we uncover how to unlock freedom in four key areas:
Mastering Delegation: Learn to Let Go and Trust Your Team to Scale Your Business
Are you struggling with delegating tasks in your business? It's a common challenge but essential for scaling! Discover the secrets of effective delegation in our latest episode, "Mastering Delegation: Learn to Let Go and Trust Your Team to Scale Your Business." We dive deep into the common pitfalls of delegation and how to overcome them. Learn from real-life examples and a proven four-step framewo
Finding Balance: How to Manage Work, Life, and Family Effectively
Are you an entrepreneur struggling to find balance in your life? Do you feel constantly pulled away from family, hobbies, and staying healthy by your business? My goal in this podcast is to redefine balance and give you actionable steps towards balance and dispel some of the myths around it. It is possible to build a business you love while maintaining a life that lights you up. Let me share with
Which Roles to Hire as you Grow
As you grow your business, it's CRITICAL to hire the right roles & the right people at the right time. That's why my aim is to walk you through which roles to hire as you grow and demystify the hiring process, so you can have more confidence when finding the next person to help you grow. Listen in!
*** Want to generate motivated leads consistently, online? Check out my other podcast, Evergreen Mar
When to Scale your Business Up vs Down
Are you struggling to decide whether to scale up or scale back your business? This podcast will help you understand the key decisions you need to make as an entrepreneur to ensure your business thrives. Growing a business can be challenging, and knowing when to expand or cut back is crucial. In this video, we cover essential strategies and considerations for making these critical choices. Whether
Crafting your Life Vision Story: Life by Design
If you feel like you or your business has gone stagnant and you're taking too long to make important decisions, there's likely 1 thing leading to your stagnation. It's a lack of vision. Let me walk you through a radically different way to think about vision that has helped propel me to where I am today more than any other method. Listen in.
*** Want to generate motivated leads consistently, online
The Momentum Meter: How to Avoid Burnout While Scaling
Are you an entrepreneur feeling stuck, burnt out, or overwhelmed by busy work? We've all been there, but there's a way out, and it's called the Momentum Meter. In this episode, we'll dive deep into strategies to overcome burnout in your business, reclaim your momentum, and fuel your growth.Discover how the Momentum Meter can help you balance rest and work to achieve optimal performance. Learn prac
Is Your Business Fueling Your Life Vision or Overtaking Your Life
"What did you hire your business to do for you?" If you've ever felt like your business is running you, instead of the other way around, this video is for you.I'll share some of my most powerful mindset shifts that took me from zero to multiple eight figures per year. I'll take you through my journey, the highs and lows, and how I learned to make my business fuel my life's vision.You'll hear the i
How to Fight Your Giant List of Priorities
Are you overwhelmed by a seemingly endless to-do list and not sure where to even begin? Let me tell you that you're not alone!In this video, I'll walk you through my 3/4/5 System – a game-changer for anyone who's looking to improve their productivity, stay motivated, and focus on the things that really matter.We all want to be more efficient with our time, but it can be tough to sift through the n
How to Optimize for Energy vs Money | An Entrepreneur's Secret Weapon
Do you ever feel like you're running on empty? Like you have money in the bank, but no gas in the tank? Well get ready for some serious insight on boosting your income AND feeling awesome while doing it. I've been there, done that, and I'm here to spill the beans on my journey to success. Back in 2012, I had an aha moment that totally flipped my perspective on productivity. Instead of chasing doll
Living to Work vs Working to Live
Does your business own you or do you own your business? If you feel like you’re endlessly chasing to-do lists without fulfillment, you’re not alone. So many of us entrepreneurs are like that. Let me walk you through the exact steps to build a business that you feel confident in owning and operating, is fulfilling, and sets you on a path to freedom & impact. Listen in.➨ Get my Business Growth Level
$10M - $30M Pain Line | The Biggest Mistake when Scaling Your Business Past $10M
Join us as we dive deep into the exciting realm of business growth; this week specifically targeting the challenging transition from $10 million to $30 million. In this episode, get invaluable insights gleaned by Trevor over seasons of entrepreneurship and from many businesses and business coaches over the years, on how to help you navigate this crucial phase with confidence. Discover the secrets
$3M-$10M Pain Line: The Steps I took to Achieve $10M/Yr in Revenue
When I hit the 3 million mark in revenue, I started to realize I had leadership gaps. I knew how to delegate tasks, but I didn't know how to delegate results. I moved with brute force instead of creating a growth path for my leaders. It was HARD. I'm sharing with you the steps I took to break through these struggles, including hiring my first leadership coach and a few more critical mindset shifts
$1M-$3M Pain Line: Managing Managers & Evergreen Income
You've done the seemingly impossible - you've reached 1M in revenue. You might have a handful of employees, but you don't have someone to help manage your team. You're overstretched as a leader & your margins as squeezed. Most of what breaks at this stage is systems & process. This episode focuses on how to go grow into someone who can manage a manager and get your business back on track, so you c
$300k-$1M Pain Line: How I Replaced Myself
You've reached 300k/yr in revenue, but you're still working overtime. And the actions you're taking are driving revenue, but delegating is a struggle & you need to start buying back your time. You're reaching to make $1M a year because you likely still feel drained, and you thought the clouds would've parted by now. Let me walk you through what I did when I was stuck at $450k/yr for years that not
$100k-$300k Pain Line: Get clear on Priorities & Build Systems
So you're maxed out on time, and struggling with fitting your ever-growing to-do list into the day. If you're making 100k-300k/year and you want to break through this "income ceiling," let me share with you how to get crystal clear on your priorities so you can begin to separate yourself most daily tasks in the business and buy back some of your time. Listen in.
*** Want to generate motivated lead
$0-$100k Pain Line: Flipping Your Risk Profile
Maybe you've tried more side hustles than you can count - or maybe you're trying to scale your business to $100k a year. You might be thinking in the back of your mind that you need to take a leap of faith, but you don't have the belief to do it yet. In this episode, we're focusing on the mindset & processes you need to scale to zero to $100k as an entrepreneur. Listen in. *** Want to generate mot
Identity: Why your business will never outgrow your identify
What if a new habit can't solve a problem? What happens when a new mindset shift or your business taking off doesn't bring the peace needed to balance your ambition? My hope is to get you to wrestle with your identity so you don't have to go through an identity crisis. Identity & who you believe you are is the common thread of everything you do & it influences far more in our businesses and lives
How The Entrepreneur Freedom Formula Works
Start here. This is the foundation of understanding how to find freedom & fulfillment as entrepreneur. I break down the framework that started this entire podcast so we know exactly how to tackle the roadblocks that lie ahead as leaders & entrepreneurs. Whether you're a new listener or you've been listening since my very first "Trevor Truck Talk", thanks for joining this wild ride. Enjoy the first
