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Hotelier Helpcast

Hotelier Helpcast

Gerry MacPherson 140 Episodes Sep 15, 2026

Hotelier Helpcast is a practical hotel management podcast aimed at independent hotel owners who want more bookings, stronger profits and smoother operations. Hosted by hospitality professional Gerry MacPherson, each episode tackles a real question owners face when running and growing their properties. Topics include revenue management, pricing, direct bookings, marketing, guest experience, housekeeping, staff training, maintenance, reviews, technology and AI. The advice is deliberately jargon-free and focused on ideas independent operators can adapt and put to work. New episodes are released weekly.

Episodes

How to Prevent Hotel Guest Complaints Before They Happen
How to Prevent Hotel Guest Complaints Before They Happen Sep 15, 2026 1353 Practical hotel management strategies for independent hotel owners who want stronger operations, happier guests, better revenue, and less day-to-day chaos. ABOUT THIS EPISODE Hotel guest complaints rarely begin at reception. They usually start with small operational problems, a room that is not quite ready, a maintenance issue nobody noticed, confusing information, or the same problem app
How to Handle Guest Complaints in a Hotel
How to Handle Guest Complaints in a Hotel Sep 8, 2026 1319 Practical hotel management strategies for independent hotel owners who want stronger operations, happier guests, better revenue, and less day-to-day chaos. ABOUT THIS EPISODE Knowing how to handle guest complaints in a hotel can make the difference between losing a guest and building a stronger relationship with them. Every independent hotel experiences problems. Rooms are delayed, equipm
How to Respond to Hotel Reviews Like a Pro (And Build Guest Trust)
How to Respond to Hotel Reviews Like a Pro (And Build Guest Trust) Sep 1, 2026 1326 Hotel Review Response Examples: How to Reply Like a Pro What if your most important review isn't the one a guest writes, but the reply you leave underneath it? One guest may write the review, but dozens of potential guests can read your response before deciding whether they trust your hotel enough to book. This week on Hotelier Helpcast, Gerry MacPherson looks at hotel review response exa
How to Get More Hotel Reviews: 5 Simple Ways to Earn 5 Five-Star Reviews
How to Get More Hotel Reviews: 5 Simple Ways to Earn 5 Five-Star Reviews Aug 25, 2026 1621 How to Get More Hotel Reviews: 5 Ways to Earn Five-Star Reviews Why do some independent hotels consistently earn five-star reviews while others with equally good rooms struggle to get noticed? The answer isn't necessarily a bigger renovation budget, lower prices, or more luxury. Often, it's the small moments guests remember. In this week's Hotelier Helpcast, Gerry MacPherson explores how
Hotel Guest Communication Mistakes: 7 Errors That Cost You Five-Star Reviews
Hotel Guest Communication Mistakes: 7 Errors That Cost You Five-Star Reviews Aug 18, 2026 1135 Hotel Guest Communication: 7 Mistakes That Cost You Five-Star Reviews What if the difference between a four-star and five-star review isn't your room, breakfast or facilities, but one small communication mistake? In this episode of Hotelier Helpcast, Gerry MacPherson looks at hotel guest communication, the everyday mistakes that quietly damage the guest experience, and what independent ho
Hotel Guest Communication: What Guests Remember Most About Your Stay
Hotel Guest Communication: What Guests Remember Most About Your Stay Aug 11, 2026 1564 Your Independent Hotel Blueprint https://hotelierhelpcast.com/hotelier-helpcast-pdf-download Use the Blueprint to identify practical opportunities to improve your guest experience, hotel operations, direct bookings, and day-to-day systems. You'll also find this week's Guest Communication Templates and more practical resources for independent hotel owners at: https://hotelierhelpcast.com/f
5 Ways to Make Hotel Guests Feel Special (Without Spending More)
5 Ways to Make Hotel Guests Feel Special (Without Spending More) Aug 4, 2026 1413 New This Week Guest Experience Audit Checklist Walk through your hotel from your guest’s point of view and discover the small friction points that could be affecting reviews and repeat bookings. https://hotelierhelpcast.com/free-resources  📥 Download Your Independent Hotel Blueprint https://hotelierhelpcast.com/hotelier-helpcast-pdf-download  5 Ways to Make Hotel Guests Feel Special (With
How to Create a Memorable Guest Experience at Your Hotel
How to Create a Memorable Guest Experience at Your Hotel Jul 28, 2026 1722 New This Week Guest Experience Audit Checklist Walk through your hotel from your guest’s point of view and discover the small friction points that could be affecting reviews and repeat bookings. https://hotelierhelpcast.com/free-resources  📥 Download Your Independent Hotel Blueprint https://hotelierhelpcast.com/hotelier-helpcast-pdf-download  What do guests actually remember about staying
How to Build a Repeatable Revenue System for Your Independent Hotel
How to Build a Repeatable Revenue System for Your Independent Hotel Jul 21, 2026 797 How to Build a Repeatable Revenue System for Your Independent Hotel What if your hotel revenue became predictable instead of stressful? In this episode of Hotelier Helpcast, Gerry MacPherson explains how independent hotel owners can build a repeatable revenue system that creates more consistent bookings, stronger profitability, and less owner overwhelm. You'll learn practical hotel revenu
What Is the Simplest Hotel Revenue Strategy You Can Implement This Week?
What Is the Simplest Hotel Revenue Strategy You Can Implement This Week? Jul 14, 2026 936 Why Your Hotel Might Be Busy But Still Not Making Enough Money Most independent hotel owners believe more bookings automatically lead to more profit. The reality is often very different. In this week's Hotelier Helpcast episode, Gerry MacPherson shares a simple hotel revenue strategy that can be implemented in less than 20 minutes a week. You'll learn why occupancy isn't the only number t
How Hotel Pricing Actually Works (Without the Jargon)
How Hotel Pricing Actually Works (Without the Jargon) Jul 7, 2026 570 "Ever feel like your hotel is full... but your profits still feel empty?" In this episode of Hotelier Helpcast, we break down one of the most misunderstood topics in hospitality: hotel pricing. You'll learn how hotel pricing actually works, what ADR and RevPAR really mean, why occupancy can be misleading, and how independent hotel owners can make better pricing decisions without getting l
How to Stop Hotel Pricing Mistakes That Drain Profit Every Week
How to Stop Hotel Pricing Mistakes That Drain Profit Every Week Jun 30, 2026 689 Ever feel like your hotel is busy… but profit still feels tight? This week on Hotelier Helpcast, Gerry MacPherson explores the hidden hotel pricing mistakes that quietly cost independent hotel owners money every single week. From panic discounting to competitor pricing traps, this episode explains why occupancy alone does not guarantee profit and how small pricing decisions slowly create

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