WFLR (1570 AM, with translators on 95.9, 96.1, 96.9 and 101.9 FM) is a country music and local news station serving the southern Finger Lakes region from studios in Penn Yan, New York. Licensed to Dundee, the station is owned by Finger Lakes Radio Group (FLX Local Media) and carries local news, sports, high-school and NASCAR play-by-play, plus country programming.
