Home Podcasts She Sells Differently - Sales Confidence & Wholesale Strategy for Product-Based Business Owners.
She Sells Differently - Sales Confidence & Wholesale Strategy for Product-Based Business Owners.

She Sells Differently - Sales Confidence & Wholesale Strategy for Product-Based Business Owners.

Andee Hart 122 Episodes Jul 1, 2026

She Sells Differently is a podcast for faith-based product business owners who feel awkward about sales. Host Andee Hart shares nearly two decades of corporate sales leadership experience to help makers, handmade sellers, and female entrepreneurs sell confidently and grow wholesale partnerships. Each episode offers practical sales and marketing strategies, insights into buyer behavior, Faire wholesale tips, and mindset shifts to stop overthinking and start growing a product brand.

Episodes

Ep 225: How to Break Through to Your First $100K in Wholesale Revenue Jul 1, 2026 945 Send us Fan MailIf you've been hustling to grow your wholesale revenue and still feel stuck, this episode is going to stop you in your tracks — in the best possible way. Andee Hart breaks down exactly why most product-based sellers stall out before hitting $100K in wholesale, and what separates the sellers who break through from the ones who stay stuck. This isn't a motivational pep talk
Ep 224: Stop Losing Money Faire Market: 2 Pricing Hacks That Protect Your Margins Jun 24, 2026 874 Send us Fan MailIf you've been opting into Faire market events and wondering why the orders aren't moving the needle, the answer probably isn't your products. It's your pricing. In this episode, Andee breaks down the two math hacks that allow product-based business owners to offer the Faire market discount confidently, attract new retail buyers, and still walk away with real pr
Ep 223: How to Price Your Products So Buyers Say Yes with Jan Touchberry (Pt 2) Jun 17, 2026 1979 Send us Fan MailIf you have ever looked at your own pricing and felt a knot of guilt, this episode is going to feel like a conversation you needed to overhear. In Part 2 of Andee's talk with Jan Touchberry, they get specific about the thing most product based business owners quietly wrestle with: charging what their work is actually worth. They dig into why women in particular tend to underch
Ep 222: Why You Keep Playing Small in Your Business (with Jan Touchberry) Jun 10, 2026 2161 Send us Fan MailIf you have ever said yes to a wrong-fit client because you needed the money, or kept over-delivering and undercharging because it felt generous, this conversation is going to feel like we read your mind. Andee sits down with Jan Touchberry of the Marketing Without Socials podcast for an honest talk about scarcity: the mindset that quietly shapes how women entrepreneurs price, give
The Faire Shop Audit You Haven't Done Yet: 5 Conversion Fixes Jun 3, 2026 1268 Send us Fan MailReady to grow your Faire Shop to $10k+ months?You opened your Faire analytics and the views are there. Hundreds, maybe thousands of shop visits this month. Retailers are finding you. But they are not clicking to purchase. They scroll your products and leave. No order. No favorites. Nothing. Here is the thing: that is not a traffic problem or a product problem. That is a conversion
Your Hidden Revenue Source: Why Existing Retail Buyers Are Your Biggest Growth Opportunity May 27, 2026 635 Send us Fan MailReady to grow your Faire Shop to $10k+ months?What if your next revenue breakthrough isn't coming from a new audience, a new platform, or a new launch? What if it's already sitting inside your business, inside the list of people who already bought from you and loved what they got? In this episode, Andee challenges one of the most expensive habits product sellers carry: th
Your Shopify Store Is Only Running at 30% — Here's How AI Changes That May 20, 2026 1617 Send us Fan MailYour Shopify store has more horsepower than you think — and most product brand owners are using less than half of it. In this episode, Andee sits down with Deonnah Carolus, founder of Ecommerce Savvy and a decade-deep Shopify strategist, to unpack the AI tools already baked into the Shopify platform that product sellers are either ignoring or barely touching. This is not a tech-hea
Fear Disguised as Wisdom: Why Your Gut Instincts are Keeping You Stuck (And How to Change It) May 13, 2026 927 Send us Fan MailIn this episode, Andee challenges one of the most widely accepted pieces of advice in entrepreneurship: trust your gut. But your gut instinct is only as wise as the experiences you've had. If you've spent years selling at weekend markets but never pitched to a boutique buyer, your gut has no frame of reference for what's actually possible. In this episode, you'l
The Buyer That's Been Hiding in Your Inbox (And How Faire Just Made It Official) May 6, 2026 907 Send us Fan MailIf you sell on Faire, this episode is a must-listen. In April, Faire officially launched a verified Business Use buyer category, opening the door to a whole category of customers that most product sellers have already been serving informally through email threads and one-off invoices: hotels, corporate gift buyers, wellness studios, event companies, and more. In this episode, Andee
Why You Can't Stop Procrastinating (And It Has Nothing to Do With Motivation) Apr 29, 2026 1926 Send us Fan MailYou know what you need to do. You might even know how. So what's actually getting in the way? In this episode of She Sells Differently, Andee sits down with Robin Emdon, known as the Procrastination Slayer and the Momentum Architect,  to pull back the curtain on why product-based business owners stall on the work that matters most. This is not a pep talk. This is a research-ba
The 5-Day Plan That Gets Your Products on Boutique Shelves Apr 22, 2026 814 Send us Fan MailIf you have been working hard at your product business and wondering why the sales still feel so inconsistent, this episode is going to name what you have been feeling and give you a better path forward. Andee breaks down why the hustle-heavy model of markets, Etsy, and social media posting is designed to keep you busy, not to build freedom, and how wholesale changes that math enti
From Overlooked to Shelf-Ready: How Packaging Design Changes Everything Apr 15, 2026 2141 Send us Fan MailYour product doesn’t get a second chance on the shelf.Before a retailer decides to carry your product…Before a customer picks it up…Before anyone reads a single word…Your packaging design has already made the decision for them.In this episode, Andee sits down with packaging expert Kelley Kempel (20+ years designing for major retailers like Dick’s Sporting Goods and Kohl’s) to break

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