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Notebook of a COO

Notebook of a COO

Notebook Of A COO 46 Episodes Sep 25, 2026

Podcast for business operators, sharing systems, frameworks, and decision-making insights from over 15 years of COO, CMO, and CFO experience. Weekly episodes cover marketing, operations, finance, AI, and the psychology behind business growth. Avoids hype and hustle culture, focusing on practical operator thinking. Also mentions free assessment and courses at notebookofacoo.com.

Episodes

Why Your HVAC Job Post Gets Four Applicants and No Hire
Why Your HVAC Job Post Gets Four Applicants and No Hire Sep 25, 2026 00:09:34 A service truck that has not moved since May is not a parked truck. It is about thirty three thousand six hundred dollars a month of billed work, and the raise the owner calls unaffordable is 2.6 percent of it.This is The Install: one tool, one vertical, one appointment on your calendar by the end. Today the tool is The Candidate Offer Stack and we are putting it in a residential HVAC company.A wo
The Install: The Candidate Offer Stack in a Child Care Center
The Install: The Candidate Offer Stack in a Child Care Center Sep 23, 2026 00:09:52 A toddler room that has been closed since June is not an empty room. It is twelve thousand nine hundred dollars a month of enrollment nobody can sell, and there is a waitlist for it.This is The Install: one tool, one vertical, one appointment on your calendar by the end. Today the tool is The Candidate Offer Stack and we are putting it in a licensed child care center.A worked example, not a client
Nobody Applied. Again.
Nobody Applied. Again. Sep 22, 2026 00:23:55 A dental practice with two doctors and $1.9M a year lost a hygienist in March and the operatory sat dark for five months. Every Thursday the owner opened the applicant inbox, found nothing, and rewrote the job posting again. The posting was never what was broken. One hygiene day in that chair produces about $1,400, which is $22,000 a month, so five dark months cost about $110,000 of production tha
The Install: The Creep Sheet in a Gym
The Install: The Creep Sheet in a Gym Sep 20, 2026 00:09:42 Every class this week was full. Members are up on last year. And the month still comes in smaller. Not because anyone did anything wrong, but because of something nobody on the floor can see while it is happening.This is The Install: one tool, one vertical, one appointment on your calendar by the end. Today the tool is The Creep Sheet and we are putting it in a gym.A worked example, not a client.
The Install: The Creep Sheet in a Salon
The Install: The Creep Sheet in a Salon Sep 19, 2026 00:09:37 Your color line went up twice. You started giving away a bond treatment. Your team got a raise. Your menu did not move. That gap is where a salon quietly loses money, and a full book is exactly what hides it.This is The Install: one tool, one vertical, one appointment on your calendar by the end. Today the tool is The Creep Sheet and we are putting it in a salon.A worked example, not a client. A f
The Install: The Creep Sheet in a Cleaning Company
The Install: The Creep Sheet in a Cleaning Company Sep 18, 2026 00:08:38 Your crew got a raise. Your contracts did not. That gap is where a cleaning company quietly loses money, and nothing on the invoice tells you it is happening.This is The Install: one tool, one vertical, one appointment on your calendar by the end. Today the tool is The Creep Sheet and we are putting it in a cleaning company.A worked example, not a client. You clean an office three nights a week fo
The Install: The Creep Sheet in a Restaurant
The Install: The Creep Sheet in a Restaurant Sep 18, 2026 00:08:05 Your costs arrive weekly. Your price changes once a year. That gap is where a kitchen quietly loses money, and nothing on the page tells you it is happening.This is The Install: one tool, one vertical, one appointment on your calendar by the end. Today the tool is The Creep Sheet and we are putting it in a restaurant.A worked example, not a client. A chicken dish sells at fourteen dollars. Twelve
You're Paying the Tariff. Your Customer Isn't.
You're Paying the Tariff. Your Customer Isn't. Sep 17, 2026 00:22:45 An auto shop owner with five bays and $1.6M a year kept closing months that looked good on the profit and loss and felt wrong in the bank account. There was no single bad line. There were four hundred small ones. A 25 percent Section 232 tariff had pushed his real parts basket up 14 percent while his pricing file sat untouched since 2024, and his own tiered matrix was quietly demoting his markup e
The Install: The Missed Call Money Map in a Small Law Firm
The Install: The Missed Call Money Map in a Small Law Firm Sep 16, 2026 00:09:43 Monday's teardown priced TrueFlow Plumbing's missed calls at one hundred twenty six thousand dollars a year. This Install walks the Missed Call Money Map into a two partner law firm, where the ticket is not six hundred twelve dollars, it is a three to ten thousand dollar retained matter, and the caller in trouble never leaves a voicemail. I quiz you on the chant, then run all five steps with law f
The Install: The Missed Call Money Map in a Dental Practice
The Install: The Missed Call Money Map in a Dental Practice Sep 15, 2026 00:09:05 Monday I showed you one hundred twenty six thousand dollars going to voicemail at a plumbing company. Today the Missed Call Money Map walks into a dental practice, where the front desk is checking in one patient, on hold with an insurance company, and listening to the phone ring. I walk the five steps with dental numbers: why misses pile up at lunch and Monday at eight, what a new patient is actua
$126,000 Went to Voicemail
$126,000 Went to Voicemail Sep 14, 2026 00:32:27 A plumber with six trucks and $2.1M a year had never once opened his phone system's call log. When he finally did, he found 44 calls a week ringing out to voicemail, and six or seven callers who never came back. At a $612 average ticket, that pencils out to $126,000 a year walking to the next plumber on Google. In this teardown, JT walks the fix in three parts: measure the leak, price the coverage
The Install: The Owner Tax Ledger in Home Services
The Install: The Owner Tax Ledger in Home Services Sep 10, 2026 00:08:14 The Owner Tax Ledger rides shotgun into a home services company, where the owner is the estimator, the dispatcher, and collections, all from the truck seat. The handoff is the Standard Ten, one page that prices your ten most common jobs so quotes go out in minutes and stop waiting on your evening.This Install builds on Monday's anchor episode, Everyone Got Labor Day Off Except You. Start there if

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