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Behind Her Empire

Behind Her Empire

Yasmin Nouri 391 Episodes Aug 17, 2026

Behind Her Empire is a podcast that spotlights self-made women leaders and entrepreneurs, exploring how they navigate career, money, family, and life. Each episode covers their unique journey and the lessons they learned while building their empires. The series aims to empower listeners to see what's possible and inspire them to create financial freedom in their own lives.

Episodes

#390: Nobody Believed in Her Idea. Now It's a Billion-Dollar Company Every Influencer Uses - Amber Venz Box, Co-founder of LTK
#390: Nobody Believed in Her Idea. Now It's a Billion-Dollar Company Every Influencer Uses - Amber Venz Box, Co-founder of LTK Aug 17, 2026 54:38 Amber Venz Box is the co-founder and president of LTK, the multi-billion-dollar business that turned influence into a global economy. She built the creator economy before anyone had a name for it, and today LTK drives $6 billion in annual retail sales and reaches more than 44 million monthly users.But here's what you might not know. When Amber started in 2010, the word "blogger" wasn't even in the
#389: "I Was 60 Days From Bankruptcy": How Manifestation, Inner Child Work & One Viral Video Saved Her Company & Rebuilt Her Life with Mayssa Chehata, Founder of BEHAVE
#389: "I Was 60 Days From Bankruptcy": How Manifestation, Inner Child Work & One Viral Video Saved Her Company & Rebuilt Her Life with Mayssa Chehata, Founder of BEHAVE Aug 3, 2026 1:15:51 Mayssa Chehata is the founder of BEHAVE Candy, a low-sugar, clean-label candy brand that just landed in nearly 2,000 Target stores nationwide and sold out within the first week.But here's what you might not know. Two years ago, Mayssa was calling her lawyer to ask what bankruptcy would look like. She had left a dream career at the NFL, Uber, Daily Harvest, and SoulCycle to build a candy her diabet
#388: It's Never Too Late: How a 65-Year-Old Retiree Built a Multi-Million Dollar Brand with Helen Lo, Founder of Lo & Sons
#388: It's Never Too Late: How a 65-Year-Old Retiree Built a Multi-Million Dollar Brand with Helen Lo, Founder of Lo & Sons Jul 20, 2026 51:55 Helen Lo is the founder of Lo & Sons, the cult-favorite travel bag brand that basically invented the stylish carry-on for working women.Helen started the company at 65 years old, after she had already retired. She was born into a privileged family in China that lost it all when her father died. She grew up in poverty, went to boarding school at seven, and promised herself she would never be po
#387: Rethinking Fertility: Why You're Not Too Old & Men Are Half the Equation with Ronit Menashe & Vida Delrahim, co-founders of WeNatal
#387: Rethinking Fertility: Why You're Not Too Old & Men Are Half the Equation with Ronit Menashe & Vida Delrahim, co-founders of WeNatal Jul 6, 2026 54:33 This week I'm joined by my co-founder of Beeya Wellness, Kaya Purohit, and we're sitting down with two women who completely changed how I thought about my own fertility journey: Ronit Menashe and Vida Delrahim, the founders of WeNatal. These two are best friends who go all the way back to their Nike days, and years later, they each had a miscarriage one week apart. When the doctors said "it's just
#386: Her Launch Flopped With Zero Sales. Now It's a Celebrity-Favorite, 8-Figure Brand. Jenny Lei, founder of Freja
#386: Her Launch Flopped With Zero Sales. Now It's a Celebrity-Favorite, 8-Figure Brand. Jenny Lei, founder of Freja Jun 22, 2026 48:51 Jenny Lei is the founder of Freja, the cult-favorite vegan handbag brand that you've probably seen on Hailey Bieber, Sarah Jessica Parker, and all over your feed.But here's what you might not know. Jenny started Freja with no fashion background, no design experience, and no investors. She funded it herself with money she made from a dropshipping business she built after Googling "how to make money
#385: She Had No Sales & Almost Quit — Then One Pivot Changed Everything. Today It Does $300M+ in Revenue. Mariam Naficy, Serial Entrepreneur
#385: She Had No Sales & Almost Quit — Then One Pivot Changed Everything. Today It Does $300M+ in Revenue. Mariam Naficy, Serial Entrepreneur Jun 8, 2026 51:30 Mariam Naficy is the founder and chairman of Minted — the online marketplace where independent artists around the world sell everything from cards to wall art to home decor. She's also the founder and CEO of Arcade, an AI platform reimagining how physical products get designed and made.But before any of that, Mariam was the child of immigrants who fled Iran after the revolution and rebuilt their l
#384: The Real Reasons Women in Their 30s & 40s Are Developing Autoimmune and How to Protect Your Body Now with Dr. Tanda Cook and Dr. Katie Collier 
#384: The Real Reasons Women in Their 30s & 40s Are Developing Autoimmune and How to Protect Your Body Now with Dr. Tanda Cook and Dr. Katie Collier  May 25, 2026 56:06 This week I'm joined by my co-founder of Beeya Wellness, Kaya Purohit, and together we're sitting down with Dr. Tanda Cook and Dr. Katie Collier. If you've been around the show, you already know them. This is their fourth time on the podcast, and there's a reason we keep bringing them back. They're naturopathic doctors who work with women every single day on the stuff most doctors miss. The fatigu
#383: “You're Not Behind, You're Just Building": How This Founder Built America's #1 Maternity Brand With $28K, No Connections & Zero Permission to Start - Ingrid Carney, Founder of Ingrid & Isabel
#383: “You're Not Behind, You're Just Building": How This Founder Built America's #1 Maternity Brand With $28K, No Connections & Zero Permission to Start - Ingrid Carney, Founder of Ingrid & Isabel May 11, 2026 53:13 Ingrid Carney is the founder of Ingrid & Isabel, the largest maternity brand in the United States. Before any of that, she co-founded a Silicon Valley startup that ended with the dot com bust. Then she got pregnant, couldn't button her pants on the way to a VC pitch, used a tube top to hold them in place, and that quick fix became the Bellaband, the product that built Ingrid & Isabel.
#382: The Power of Manifestation and Vision Boarding: From Labor & Delivery Nurse to Building a Billion Dollar Brand with Monique Rodriguez, Founder of Mielle Organics
#382: The Power of Manifestation and Vision Boarding: From Labor & Delivery Nurse to Building a Billion Dollar Brand with Monique Rodriguez, Founder of Mielle Organics Apr 27, 2026 1:06:23 In this week’s episode, we’re re-airing one of our top episodes with Monique Rodriguez, the founder and CEO of Mielle Organics, an all natural hair care and beauty brand. Monique created Mielle Organics’ first product in her kitchen. Now, the brand has products in over 85 countries – and still pursues the same vision it did from when it operated out of Monique’s kitchen, with the same values.
#381: "I Don't Take No For an Answer. I Just Don't." What It Really Costs to Build Something From Nothing with Sahara Lotti, Founder of Lashify
#381: "I Don't Take No For an Answer. I Just Don't." What It Really Costs to Build Something From Nothing with Sahara Lotti, Founder of Lashify Apr 13, 2026 53:57 Sahara Lotti is the founder and CEO of Lashify, the beauty brand that created the world's first at-home lash extension system and completely redefined what DIY beauty could look like.But her path here had nothing to do with beauty. It had everything to do with refusing to quit.Sahara was an Iranian immigrant who grew up in Silicon Valley and never quite felt like she fit in. Before Lashify, she sp
#380: How This Founder Overcame Doubts & Made History With a $320 Million Dollar Exit With Joanna Griffiths, Founder of Knix
#380: How This Founder Overcame Doubts & Made History With a $320 Million Dollar Exit With Joanna Griffiths, Founder of Knix Mar 30, 2026 51:51 In this week’s episode, we’re re-airing one of our top episodes with Joanna Griffiths, the Founder and President of Knix, the innovative direct-to-consumer intimates and apparel brand.The idea for Knix started after she had a conversation with her mom about what women’s bodies undergo as they age especially when it came to post-pregnancy leaks. After doing research on her end and speaking to more
#379: How Two Best Friends Quit Their Jobs at 23, Went Viral, Landed a Khloé Kardashian Collab & Got into Whole Foods and Erewhon with Zero Experience with Leah Marcus and Yasaman Bakhtiar, Co-Founders of Good Girl Snacks 
#379: How Two Best Friends Quit Their Jobs at 23, Went Viral, Landed a Khloé Kardashian Collab & Got into Whole Foods and Erewhon with Zero Experience with Leah Marcus and Yasaman Bakhtiar, Co-Founders of Good Girl Snacks  Mar 16, 2026 46:29 Leah Marcus and Yasaman Bakhtiar are the co-founders of Good Girl Snacks, the brand that turned a TikTok obsession into a full-blown business.These two best friends didn't come from food. They came from corporate. Leah was in marketing at a tech startup, Yas was at an auction house debating whether to go back for her master's. What changed everything was a lot of TikTok scrolling and asking one qu

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