Grow Your Law Firm
Grow Your Law Firm is a business podcast hosted by Ken Hardison that focuses on legal marketing and law firm management. Each episode shares tactics for attracting more cases, scaling a practice, and running a firm more efficiently. Topics include client acquisition, advertising and referral strategies, staffing, and the business lessons law schools tend not to teach. The show is aimed at attorneys and firm owners who want growth without adding stress or losing their free time. Episodes mix expert interviews with practical advice drawn from Hardison's own experience in the legal industry.
Episodes
How Referrals and Leadership Built a Statewide Law Firm With Nick Mendez
Welcome to episode 352 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Nick Mendez, Founding and Managing Partner of Horton & Mendez. Nick shares how he and his partner started their North Carolina personal injury firm in 2021 with no cases, an office share, and a plan to build something bigger. The conversation focuses on the decisions that helped Horton & Mend
How to Track Which Marketing Actually Signs Cases With Andrew Orlander
Welcome to episode 351 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Andrew Orlander Chief Business Officer of Razor Rank. Andrew explains how law firms can use better attribution, first-party data, and case value reporting to understand which marketing channels are actually producing signed cases. The conversation focuses on why traditional attribution has be
How to Build a Better Offshore Legal Team With Raquel Gomes
Welcome to episode 350 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken welcomes back Raquel Gomes from Stafi. Raquel explains how law firms can use offshore staffing successfully by hiring the right people, defining roles clearly, and treating offshore team members as a true part of the firm. The conversation focuses on the common myths and mistakes law firms make when hiring
How to Get More Cases From Past Clients With Tom St. Louis
Welcome to episode 349 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Tom St. Louis of SmartLawyer Marketing. Tom shares why referrals from past clients can become one of the most profitable and sustainable sources of new cases for personal injury firms. The conversation focuses on how law firms can create better client experiences that lead to more referrals w
How to Use Lead Generation Without Wasting Money With Anthony Bux
Welcome to episode 348 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Anthony Bux, VP, Legal Solutions at Sanguine Strategic Advisors. Anthony explains how Sanguine helps personal injury law firms evaluate lead generation vendors, avoid costly marketing mistakes, and make smarter decisions about client acquisition. The conversation focuses on when lead generati
How Better Medical Data Helps Firms Validate Cases Faster With James Bateman
Welcome to episode 347 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with James Bateman, Founder and CEO of SettLiT. James explains how SettLiT helps law firms access digital health data so they can evaluate cases earlier, reduce blind spots, and make better decisions throughout the life of a file. The conversation focuses on the shift from document-based medical r
How Real Delegation Helps Law Firms Scale With Matt Dubin
Welcome to episode 346 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Matthew Dubin, Founder and CEO of Dubin Law Group. Matthew shares how he grew his Seattle-based personal injury firm from a solo practice into a 90-person operation with a fully developed leadership structure. The conversation focuses on the mindset, systems, delegation, marketing, and operat
How People-First Leadership Drives Firm Growth With Bert Parnall
Welcome to episode 345 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Bert Parnall, Founder of Parnall Law. Bert shares how he helped grow Parnall Law from a small personal injury practice into a firm with 19 attorneys and more than 110 team members. The conversation focuses on the practices behind sustained growth, including building a strong culture, hiring s
How to Stop Losing Cases in Intake With Julien Emery
Welcome to episode 344 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Julien Emery, Co-Founder & CEO of Superpanel. Julien explains how Superpanel uses AI to help plaintiff law firms improve intake, follow up with leads, and move prospective clients from first contact through signed retainers and initial evidence collection. The conversation focuses on the hidd
From Basement Startup to Firm Growth With April Collins
Welcome to episode 343 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with April Collins, founding attorney of Collins Law. April shares how she grew her personal injury practice from a basement-based operation into a 15-person firm with a permanent office space. The conversation focuses on the mindset, hiring decisions, systems, marketing strategy, and client serv
How AI Helps Law Firms Handle More Cases With Timothy Hiller
Welcome to episode 342 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Timothy Hiller, Partner at Hiller Comerford Injury & Disability Law. Tim shares how his firm is using AI to support a high-volume Social Security disability and VA practice while continuing to grow its personal injury department. The conversation explores how AI can help law firms build custo
How to Win More Cases in the Age of AI Search With Kristi Hagen
Welcome to episode 341 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken welcomes back Kristi Hagen, Founder & CEO of Kristi Jane LLC. Kristi helps personal injury firms use search, content, conversion optimization, and analytics to generate qualified cases and measure the results of their digital marketing. The conversation focuses on how AI is changing search and what law firm
How to Build a Firm That Runs Without You With Brooke Lively
Welcome to episode 340 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Brooke Lively, Founder of Scaling Law, and author of Scaling Law. Brooke works exclusively with law firms to help them gain clarity, accountability, alignment, and traction as they grow. The conversation focuses on why many law firms struggle to scale, even when they have access to the right
How AI Helps Law Firms Win More Cases Without Losing Client Trust With Tanner Jones
Welcome to episode 339 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Tanner Jones, Vice President of Business Development at Consultwebs. Tanner works with law firms across the country on case-driving online marketing strategies and helps firms evaluate how technology, automation, and AI can support their digital marketing goals. The conversation focuses on how
How to Scale Pre-Suit Operations with AI and Human Oversight With Blair Warner
Welcome to episode 338 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Blair Warner, Interim Chief Strategy Officer at Finch. Blair helps drive internal strategy and operations at Finch while advising partner firms on how to scale in a fast-changing personal injury landscape. The conversation focuses on how personal injury firms can handle pre-suit operations mor
How to Know When It's Time to Leave With Dana Brooks
Welcome to episode 337 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Dana Brooks of Fasig | Brooks, a successful plaintiff's law firm with offices in Tallahassee and Pensacola, Florida. Dana shares how personal changes, professional growth, and a desire to return closer to family led her to rethink where she needed to focus her time, energy, and leadership. Th
Who's in Charge? How Leadership and Unified Marketing Drives Law Firm Growth With Eric Morgan
Welcome to episode 336 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken welcomes back Eric Morgan, President and CEO of Roux Advertising, to answer a critical question for growing firms: Who's really in charge of your marketing? As law firms add SEO, PPC, LSAs, billboards, TV, social media, and community outreach into the mix, the marketing machine gets louder, but not necessa
How Fair Plaintiff Funding Supports Better Case Outcomes With Rachel McCarthy
Welcome to episode 335 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Rachel McCarthy, Executive Director of The Milestone Foundation, a nonprofit organization that provides low-cost pre-settlement and post-settlement funding to plaintiffs across the country. Rachel shares how the Foundation was created to offer an alternative to high-interest funding models and
How to Use Your Numbers to Increase Profit and Reduce Taxes With Jayden Doye
Welcome to episode 334 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Jayden Doyé, founder of Prestige Accounting & Consulting. Jayden works with law firms across the country to improve profitability, stay compliant, and implement tax strategies that reduce what they owe while supporting growth. The conversation focuses on the financial fundamentals law firm ow
How to Automate Your Firm for Greater Efficiency - With Aziz Aghayev
Welcome to episode 333 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Aziz Aghayev, founder of Flowlyst, a company focused on automation and AI training. Aziz works with organizations to help leaders and staff use AI tools to streamline processes, reduce manual work, and improve operational efficiency. The conversation focuses on how law firms can use AI to aut
How Legal Funding Supports Better Case Outcomes With Laura Moore
Welcome to episode 332 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Laura Moore, founder and CEO of Moore Injury Funding. Laura leads a nationwide legal funding company focused on helping injured plaintiffs maintain financial stability during litigation, allowing attorneys to protect case value and pursue stronger outcomes. The conversation explores the role
How to Turn Social Media Into More Cases With Monty Cain & Payton Rigler
Welcome to episode 331 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Monty Cain of Cain Law and Payton Rigler, who leads the firm's social media efforts. Together, they discuss how their firm is using social media to reach new audiences, build brand awareness, and generate case growth in a competitive market. The conversation focuses on how law firms can use s
How to Take Control of Your Firm's Finances - With Leah Miller
Welcome to episode 330 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Leah Miller, founder and CEO of Firmly Profits. Leah brings over a decade of experience as a firm administrator and CFO in a personal injury law firm, and now helps law firm owners across the country gain clarity and control over their finances through fractional CFO services. The conversatio
How to Build a Scalable Law Firm Marketing System - with Cassidy Lewis
Welcome to episode 329 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Cassidy Lewis, Chief Marketing Officer at Cooper Hurley Injury Lawyers and founder of the CMO Academy. Cassidy brings years of hands-on experience building and scaling law firm marketing systems, helping firms grow from early stages into high-performing operations. The conversation focuses on
How to Build a Law Firm Marketing Strategy That Works - With Eric Morgan
Welcome to episode 328 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken welcomes back Eric Morgan, President and CEO of Roux Advertising. Eric brings over 30 years of experience in legal marketing, media buying, and strategy, helping law firms across the country grow call and case volume through data-driven, strategy-first campaigns. The conversation focuses on how law firms sh
Building Your Law Firm's Wealth Beyond the Stock Market with Bob Fraser
Welcome to episode 327 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Bob Fraser, CFO and Chief Macro Strategist at Aspen Funds. Bob is also the co-host of Invest Like a Billionaire, a podcast dedicated to educating investors on the power of private alternatives. Bob has a background in tech startups, a history of overcoming financial setbacks, and a passion for
From SEO to GEO: The Next Shift in Legal Marketing with Stuart Foster
Welcome to episode 326 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken welcomes back Stuart Foster, fractional CMO and marketing transformation expert. Stuart works with law firms through his company, Law Firm Fractional CMOs, helping firms turn outdated marketing systems into scalable growth engines by combining executive-level marketing leadership with modern digital strategy
Why AI Visibility Is the Next Marketing Battleground for Law Firms with Nick Kringas
Welcome to episode 325 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Nick Kringas, founder of LawShift, a company focused on AI business development for personal injury law firms. Nick previously co-founded ApricotLaw, where he helped generate more than $400 million in revenue for PI firms before pivoting his company to focus on what he calls the "AI visibility
Why Law Firm Partnerships Fail and How to Structure Them Right With Michael Roch
Welcome to episode 324 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Michael Roch, a partnership consultant who specializes in partner compensation and governance for professional services firms. With more than 25 years of experience advising organizations across the globe, Michael works with law firms and other professional partnerships on issues related to pr
How Smart Law Firms Blend AI and Personal Connection With Phil Kesler
Welcome to episode 323 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken is joined by Phil Kesler, owner of MacCloskey Kesler and Associates. Phil shares how his firm evolved from relying heavily on television advertising to building a predictable, stable pipeline driven by grassroots marketing, referrals, and long-term brand relationships. He explains how analyzing his biggest
How to Stop Valuation Leak and Maximize Every Case With Michael Ponce
Welcome to episode 322 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken is joined by Michael Ponce, founder of Ponce Law in Nashville and a highly accomplished personal injury trial lawyer. The conversation centers on how law firm owners can dramatically increase revenue without increasing marketing spend. Michael breaks down the concepts of "lead leak" and "valuation leak," ex
Legal Risks of Non-Compliance with Privacy Regulations with Alex Proctor
Welcome to episode 321 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken is joined by Alex Proctor, Chief Trust & Privacy Officer at Captain Compliance and a seasoned cybersecurity and privacy leader with more than 14 years of experience working in highly regulated industries including healthcare, finance, and critical infrastructure. Alex brings a practical, no-nonsense perspect
Where Law Firms Actually Win: Local Search, Reviews, and ROI With Seth Price
Welcome to episode 320 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken welcomes back Seth Price, founder of BluShark Digital and managing partner of Price Benowitz, LLP, a rapidly growing multi-office law firm. Seth brings a rare perspective as both a legal marketer and a practicing attorney who has scaled his firm to more than 50 lawyers by consistently executing on fundamenta
Structuring Financial Settlements for Long-Term Stability With David Carrier
Welcome to episode 319 of Grow Your Law Firm, hosted by Ken Hardison. On today's episode, Ken is joined by David Carrier, a Michigan-based estate planning and elder law attorney and Founder of the Law Offices of David L. Carrier, P.C., with more than three decades of experience helping families protect and preserve life-changing assets. The conversation explores a critical but often overlooked is
Optimizing Law Firm Advertising on Streaming TV With David Klein
Welcome to episode 318 of Grow Your Law Firm. In this episode, Ken is joined by David Klein, Director of Business Development at ConsulTV. David brings over 20 years of experience in marketing and digital advertising to the table, and now focuses on helping law firms transition from traditional TV advertising to the rapidly growing world of streaming TV and OTT (over-the-top) content. At ConsulT
Building Trust and Referrals Through Legal Podcasting With Dennis Meador
Welcome to episode 317 of Grow Your Law Firm. On today's episode, Ken sits down with Dennis Meador, CEO and founder of the Legal Podcast Network, to unpack why podcasting has become one of the highest-ROI marketing tools available to law firms today. The conversation explores how authority-based podcasting builds trust before a potential client ever picks up the phone, why evergreen audio and vid
How Systems Replace Hustle in a Scalable Practice With Allison Williams
Welcome to episode 316 of Grow Your Law Firm. In this episode, Ken is joined by Allison Williams, a longtime practicing attorney turned law firm growth coach and founder of Law Firm Mentor. Allison shares her personal journey from burnout and near disaster to building multiple seven-figure businesses by systematizing every part of her firm and eliminating what she calls "crushing chaos." The conv
Optimizing Legal Intake and Client Engagement Through AI With Colleen Joyce
Welcome to episode 315 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken is joined by Colleen Joyce, CEO of Lawyer.com. Colleen shares her journey from building Lawyer.com into an 8-figure legal powerhouse to how the company is leveraging AI to revolutionize legal intake and marketing. The conversation dives into the dual-sided marketplace Lawyer.com offers, where consumers can
Rescuing Missed Cases: How AI Is Fixing Law Firm Intake With David and Hayden Haskins
Welcome to episode 314 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken is joined by brothers Hayden and David Haskins, co-founders of SPEED.AI, a platform built to solve one of the most expensive and overlooked problems in law firms: lost leads during intake. The conversation dives deep into how AI can finally give law firm owners real visibility into what actually happens on
Scaling a Law Firm Without Losing Culture or Control With Eric Sanchez & Stacie Monahan
Welcome to episode 313 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Eric Sanchez and Stacie Monahan of Maestro Strategic Partners for a practical conversation about what it really takes to scale a law firm without breaking the business. They dig into the role of a true second-in-command and executive team, why "yes people" and echo chambers quietly stall growt
Maximizing Efficiency: Tailoring AI for Legal Workflow Optimization With Eric Sanchez
Welcome to episode 312 of Grow Your Law Firm, hosted by Ken Hardison. On today's episode, Ken sits down with Eric Sanchez, Managing Partner of Maestro Strategic Partners and former CEO of one of North Carolina's largest PI firms. With a background that bridges law and technology, including designing legal software that led to nearly 30 patents, Eric helps firms rethink efficiency, culture, and inn
Navigating Disruption in the Modern Legal Industry With Tim McKey
Welcome to episode 311 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Tim McKey, CEO and co-founder of Vista Consulting, a longtime CPA and law-firm operations expert who has spent more than 15 years helping plaintiff firms improve efficiency, profitability, and long-term stability. Through Vista, Tim has worked with nearly 300 firms to build stronger systems, e
Data-Driven Marketing Powered by AI With Jake Soffer
Welcome to episode 310 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken is joined by Jake Soffer, Founder and CEO of FirmPilot, an AI-driven marketing platform built to help law firms acquire more clients through intelligent automation and deep market data. Jake brings over a decade of experience in natural language processing and artificial intelligence, rooted in his computer
How Private Equity Is Transforming Personal Injury Practices With Seth Deutsch
Welcome to episode 309 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Seth Deutsch, founder of Samson Partners Group, a seasoned operator, board member, and growth leader with deep experience in private equity, alternative business structures, and multi-market professional services. Seth has architected nine buy-and-build platforms, executed more than 70 acquisi
Crafting Unique Brand Identities for Law Firms With Eric Morgan
Welcome to episode 308 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken welcomes back Eric Morgan, President and CEO of Roux Advertising, to discuss the importance of planning effective marketing strategies for small and midsize law firms. They focus on the Brand Realization Program, which helps firms identify their unique selling points and core values to create impactful marke
Growing Referrals Through Meaningful Client Gifts With Ed Levy
Welcome to episode 307 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken welcomes Ed Levy, creator of I Love My PI Lawyer—a curated client-gifting and referral system for personal injury firms. After two decades in promotional marketing for brands like Porsche, Gallo Wines, and major agencies, Ed spotted a gap: PI firms were under-leveraging their happiest audience. His program t
Leveraging Local Advantage in Legal Marketing With Jon Robinson & Marc Rioux
Welcome to episode 306 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Jon Robinson and Marc Rioux, no-BS marketing technologists with over a decade of proven success in the legal industry. Jon and Marc have built tech-first teams that handle every aspect of law firm marketing. Their work is tracked through dashboards that measure what matters, connecting marketi
Scaling Smarter: How Delegation and Training Transform Law Firm Growth With Raquel Gomes
Welcome to episode 305 of Grow Your Law Firm, hosted by Ken Hardison. On today's episode, Ken welcomes Raquel Gomes, Founder and CEO of Stafi, a virtual staffing company revolutionizing how law firms operate. With a background in psychology, corporate America, and technology, Raquel brings a unique perspective to leadership and sustainable growth. Her company was born from her own journey—balancin
Strategic Planning for Law Firms in a Digital Era With Tanner Jones
Welcome to episode 304 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken welcomes in Tanner Jones, Vice President of Business Development at Consultwebs and one of the leading voices in digital marketing for law firms. With over a decade of experience helping firms generate hundreds of millions in verdicts and settlements from web-originated cases, Tanner brings deep insight into
Mastering Law Firm Partnerships and Growth Strategies With Jonathan Hawkins
Welcome to episode 303 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Jonathan Hawkins, Founder of Law Firm GC, host of the Founding Partner Podcast, and author of The Law Firm Life Cycle. Jonathan serves as outside general counsel for law firms nationwide, advising on partnerships, succession planning, ethics, operational issues, and other day-to-day legal matt
Human-Centric Approach: Embracing AI Technologies in Legal Practice With Derek Weber
Welcome to episode 302 of Grow Your Law Firm, hosted by Ken Hardison. On this episode, Ken is joined by Derek Weber of Lead With AI, the founder and AI integration expert helping businesses implement human-centric AI strategies. Derek has spent over two years transforming his 22-year-old marketing company through focused experimentation with AI, developing a proven progression from mindset to tec
Revolutionizing Legal Funding with Jeremy Alters With Jeremy Alters
Welcome to episode 301 of Grow Your Law Firm, hosted by Ken Hardison. On this episode, Ken is joined by Jeremy Alters of ClaimAngel, the co-founder and CEO of the pioneering legal funding marketplace. Jeremy has built ClaimAngel into a platform that standardizes, democratizes, and centralizes legal funding while connecting law firms with multiple funders. Before launching the company, he was reco
Strategic Intake for Maximizing High-Value Cases With Micki love
Welcome to episode 300 of Grow Your Law Firm, hosted by Ken Hardison. On this episode, Ken welcomes back Micki Love, a personal injury law firm operations and marketing expert with decades of experience helping attorneys grow and scale their practices. Micki started her career as a runner at Hughes & Coleman, a small personal injury firm in Kentucky, and over 23 years rose to Chief Operating Offi
Balancing AI Efficiency with Human Oversight in Content Creation With David Arato
Welcome to episode 299 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken is joined by David Arato of Lexicon Legal Content. David is the founder and CEO of Lexicon Legal Content, established in 2012 to address a critical need: law firms and marketing agencies often struggle to source high-quality, compliant content at scale. A 2009 graduate of St. Louis University School of Law,
Optimizing Law Firm Visibility Through Local Search With Seth Price
Welcome to episode 298 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken is joined by Seth Price, founder of BluShark Digital and managing partner at Price Benowitz LLP. An accomplished attorney and transformational thought leader, Seth is a founding partner and the business backbone of Price Benowitz LLP, as well as the founder and CEO of BluShark Digital. Seth scaled a two-per
Take Control: Owning Your Digital Marketing Assets With Sean Garner
Welcome to episode 297 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken is joined by Sean Garner, Founder and CEO of Sean Garner Consulting, to explore the critical role of digital marketing for local service businesses, especially in law firms. Sean Garner is an entrepreneur, marketing strategist, and fractional CMO with over a decade of experience. As the founder of Sean Gar
Attracting Your Ideal Audience Through Authentic Brand Messaging With Eric Morgan
Welcome to episode 296 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Eric Morgan, President and CEO of Roux Advertising, to discuss how law firms can develop authentic brand positioning that attracts ideal clients, even when competing against the biggest advertisers in the market. Eric Morgan leads Roux Advertising, a New Orleans-based agency that helps law fi
Data-Driven Strategy Boosts Case Settlement Value With Dirk Derrick
Welcome to episode 295 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Dirk Derrick, founder of The Derrick Law Firm, to discuss how data-driven strategies and focus group insights are transforming case valuation, negotiation leverage, and trial outcomes. Dirk shares the evolution of his practice, how he escaped the "insurance matrix," and how his firm now helps
The Rise of Fractional CMOs in Legal Marketing With Stuart Foster
Welcome to episode 294 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken is joined by Stuart Foster, co-founder of Law Firm Fractional CMOs, to explore how law firms can modernize their marketing and stand out in today's hyper-competitive legal landscape. Stuart brings decades of experience leading global marketing for brands like L'Oréal, Moët Hennessy, Hilton, and Topgolf. As
Differentiation Tactics in Competitive Legal Markets With Ron Latz
Welcome to episode 293 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Ron Latz, the Founder of LegalFenix, a legal marketing consultancy offering fractional CMO services to growth-minded law firms. With over 15 years of experience in legal marketing, Ron has helped hundreds of firms strengthen their strategy, hold vendors accountable, and create consistent growt
Avoiding SOP Chaos: Implementing Efficient Process Foundation With Michael Mills
Welcome to Episode 292 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Michael Mills, founder of Business Design Corporation and creator of the TouchStone Business System, to explore how law firms can escape SOP chaos and achieve operational independence. With over 25 years of experience as an entrepreneur, software innovator, and Master Certified E-
Effective Delegation: Empowering Teams for Business Growth With Eric Sanchez & Stacie Monahan
Welcome to episode 291 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Eric Sanchez and Stacie Monahan, the powerhouse duo behind Maestro Strategic Partners, to discuss the leadership and delegation strategies that help law firms scale sustainably. Eric Sanchez, Managing Partner at Maestro Strategic Partners, brings decades of experience at the intersection of l
AI, Avatars & Brand Trust: The Future of Video Marketing for Law Firms With Cindy Speaker
Welcome to episode 290 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken is joined by Cindy Speaker President and Founder of the Law TV Network. Cindy, a seasoned marketing strategist with nearly 20 years of experience, brings deep insight into the fast-changing world of legal video marketing. She began her career as the marketing director for a large multi-state pe
How to Hire Smarter: Offshore Staffing Strategies for Law Firms With Jason Melton
Welcome to episode 289 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken is joined by Jason Melton, President of Regents Remote Services. Jason brings over two decades of experience in personal injury and wrongful death litigation as Co-Founder of Whittel & Melton, LLC, where his client-first approach has helped secure millions in recoveries. His passion for justice is matched b
The Impact of Private Equity on Legal Practice Today With Howard Ankin
Welcome to episode 288 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Howard Ankin, owner of Ankin Law. Howard is a third-generation attorney and founder of Ankin Law, a leading Chicago firm focused on personal injury, workers' compensation, trucking accidents, wrongful death, and Social Security disability. Raised around the legal profession, Howa
Empowering Clients in Personal Injury Cases with Quilia App With Kenny Eliason
Welcome to episode 287 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Kenny Eliason, Co-founder and CEO of Quilia, a legal tech startup revolutionizing the personal injury space. Kenny is a Las Vegas native with extensive experience in law and technology. Having spent a decade refining his skills in client relations and tech management at a law fir
Client Satisfaction Revolution: How Case Status Software is Winning Hearts and Cases with Paul Bamert
Welcome to episode 286 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Paul Bamert, Vice President of Marketing at Case Status. Paul is a proud member of the Case Status leadership team with a focus on Product Marketing. He specializes in bringing new and disruptive technology and SaaS solutions to market, refining solutions to provide more value to
Stop Hustling and Start Succeeding: The Secrets to Law Firm Growth Revealed With John Kormanik
Welcome to episode 285 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with John Kormanik, Esq., a Certified Professional Coach and former trial lawyer. John brings decades of experience from the courtroom to the coaching space, guiding attorneys to say "no" to burnout and "yes" to a legacy they're proud of by realizing their potential and optimizing the
Avoid Lawsuits and Save Money: The Employment Law Tips You Can't Afford to Miss! With Ilona Anderson
Welcome to episode 284 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Ilona Anderson, founder of Carpe Diem Law Firm, a legal practice that helps businesses, employers, and employees navigate trademark protection, employment law compliance, and workplace disputes. Ilona is a trademark and employment law attorney. She helps entrepreneurs protect thei
Clicks, Clients, and Conversions: How to Dominate with AI in Legal Marketing! With Josh Konigsberg
Welcome to episode 283 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Josh Konigsberg, Co-Founder of Law Firm Marketing Pros, a digital marketing agency that partners with law firms. Josh is a digital marketing expert with over 30 years of experience. He co-founded the first financial search engine on the web in 1996 and now helps law firms generate
Legal Professionals Beware: The Alarming Rise of Cybersecurity Threats With Mark Bassingthwaighte
Welcome to episode 282 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Mark Bassingthwaighte, Esq., Risk Manager at ALPS, an attorney's professional liability insurance carrier. In his tenure with the company, Mark has conducted over 1200 law firm risk management assessment visits, presented over 650 continuing legal education seminars throughout th
The Future of Law Firms: Impact of AI Technology With Gabriel Stiritz
Welcome to episode 281 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Gabriel Stiritz, the founder and CEO of Lexamica, the platform powering Plaintiff Law 2.0 – a specialized model for injury law firms. As a legal operations innovator and industry visionary, Gabriel sees trends like marketing firms generating leads at scale, AI-driven case managem
From Small to Stellar: Transform Your Law Firm with These Proven Tactics with Micki Love
Welcome to episode 280 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down again with Micki Love, President & Chief Client Strategist at cj Advertising. Micki has a long history of using her marketing and management skills to help firms solve operational obstacles and maximize their potential. From implementing cutting-edge intake departments to launching cj
Boost Revenue and Retain Clients: Insider Tips from Law Firm Gurus With Brooke Birkey
Welcome to episode 279 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Brooke Birkey, owner of Level Up Law Firm Business Coaching, a consulting firm that helps law firms unlock hidden revenue, safeguard profits, and scale efficiently. With extensive experience in law firm operations, Brooke specializes in optimizing intake systems, streamlining work
Maximize Your Law Firm's Profits with TRUEclaims: The Must-Have Tool for Attorneys With Jeff Zigman
Welcome to episode 278 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Jeff Zigman, Co-Founder and CTO of TRUEclaims, a groundbreaking platform transforming the way personal injury law firms handle vehicle damage claims. With over 11 years of experience as a CTO and tech entrepreneur and 13 years as a business analyst, Jeff has led the design and de
Podcasts, Videos, and Referral Partnerships: The Ultimate Law Firm Growth Formula With Armando Leduc
Welcome to episode 277 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Armando Leduc, CEO of Leduc Entertainment, a social media management company to discuss leveraging social media for branding, creating valuable referral partnerships through podcasts, and utilizing a strategic content creation process to enhance online presence. Armando is a multi
Unleashing Law Practice AI: The Future of Legal Efficiency With Hamid Kohan
Welcome to episode 276 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Hamid Kohan, founder of Law Practice AI. Hamid is an experienced entrepreneur with a diverse background in technology and law. He earned his engineering degree at 17 from Chico State University and was quickly recruited to Silicon Valley, working for prominent companies. By 21, h
Boost Your Law Firm's Visibility with These SEO Strategies With Lindsey Busfield
Welcome to episode 275 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Lindsey Busfield, Vice President of Optimize My Firm, an SEO and content marketing agency responsible for some of the nation's most powerful law firm websites. Lindsey works with numerous personal injury attorneys who have been burned by other SEO agencies. She has created a busin
Unveiling the Secret Weapon: How Social Media Can Make or Break Your Case! With Roger Foisy
Welcome to episode 274 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Roger R. Foisy, co-founder of Private Footprint®, client social media discovery for plaintiff attorneys. Roger specializes in catastrophic injury and traumatic brain injury cases, advocating fiercely for seriously injured plaintiffs in complex litigation. In 2007, he founded his c
Stand Out in the Crowd: Transform Your Law Firm's Digital Presence! With Tanner Jones & Matt Smyers
Welcome to episode 273 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Tanner Jones, Vice President of Business Development at Consultweb and Matt Smyers, Senior Digital Advertising Advisor at Consultweb. Both Tanner and Matt are cohosts of the LAWsome Podcast. Tanner leads business development at Consultwebs, helping law firms achieve their digital
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