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Think Like an Owner

Think Like an Owner

Alex Bridgeman 292 Episodes Oct 13, 2026

Think Like an Owner is a business podcast hosted by Alex Bridgeman, co-owner of Durable Trades Collective. Each episode explores how ambitious CEOs build and grow successful companies, often focusing on the garage door and home services industries. The show offers practical insights and strategies for business owners and leaders looking to scale their operations.

Episodes

Carrie Kelsch on Transformative Cultures at A Plus Garage Doors - EP.296
Carrie Kelsch on Transformative Cultures at A Plus Garage Doors - EP.296 Oct 13, 2026 42:27 Alex Bridgeman and Carrie Kelsch explore the journey of building A Plus Garage Doors from a side venture during the 2008 mortgage crisis into a $55 million multi-location operation. Kelsch shares how she initially opened the business to provide future jobs for her children, then found herself pulled deeper into operations as the housing market collapsed. The conversation traces key inflection poin
Josh Melton on Growing into Service at Easy Lift Door Company - EP.295
Josh Melton on Growing into Service at Easy Lift Door Company - EP.295 Oct 1, 2026 45:02 Josh Melton joined his uncle's garage door business in 2008 during the recession with zero interest in garage doors. Eighteen years later, he's president of Easy Lift Door, overseeing three locations across California and Nevada. Alex Bridgeman and Josh Melton explore how the company has evolved from paper scheduling boards thumbtacked to cork walls to modern field service software, and how EasyLi
Jason Reid on Compounding Advantages by Focusing Local - EP.294
Jason Reid on Compounding Advantages by Focusing Local - EP.294 Sep 29, 2026 44:10 Jason Reid discusses his journey from general manager of a remodeling company to building a multi-company construction portfolio across Oregon. In his mid-forties, Reid stepped back to reassess his career, ultimately deciding to pursue rapid growth through acquisitions rather than organic expansion. Think Like an Owner host Alex Bridgeman and Reid explore how he scaled from purchasing a small comm
Patrick Lange on Selling Your Service Business - EP.293
Patrick Lange on Selling Your Service Business - EP.293 Sep 24, 2026 42:19 Alex Bridgeman and Rob Southern speak with Patrick Lange, a business broker specializing in HVAC, plumbing, and electrical companies. Patrick shares how he transitioned from selling Main Street businesses to focusing exclusively on the trades after buying and running his own heating and air company. He explains why most small trade businesses struggle to sell and what drives value in these service
David Williams on Long-Term Ownership in HVAC - EP.292
David Williams on Long-Term Ownership in HVAC - EP.292 Sep 22, 2026 41:47 Alex Bridgeman and David Williams explore the journey of building Advantage Services Group from a single HVAC business in Central Oregon into a multi-state operation targeting $1 billion in revenue. Williams shares how he transitioned from consulting in New York to acquiring his first business at 27 with no prior HVAC experience, and why he moved across the country to pursue an entrepreneurial pat
Ty Greneaux on Acadiana Garage Door's Family Legacy - EP.291
Ty Greneaux on Acadiana Garage Door's Family Legacy - EP.291 Sep 17, 2026 42:46 Alex Bridgeman and Ty Greneaux explore the human side of building and scaling a family business on Think Like an Owner. Ty shares how his late father-in-law Frank transformed not only Acadiana Garage Doors but also Ty's entire approach to leadership and life. What began with an awkward garage door opener installation evolved into a mentorship that shaped Ty's core philosophy: serve others, treat p
Hans Wright on Transforming Windsor Door - EP.290
Hans Wright on Transforming Windsor Door - EP.290 Sep 15, 2026 39:50 Alex Bridgeman and Hans Wright explore the transformation of Windsor Door from a struggling regional garage door company into an integrated platform spanning manufacturing, installation, and service. Hans shares how his family acquired the business when it had declined from $250 million to just $7 million in revenue, then rebuilt it by focusing on transparency, vertical integration, and compound v
Brian Johnson on Refocusing Pioneer Overhead Door - EP.289
Brian Johnson on Refocusing Pioneer Overhead Door - EP.289 Sep 10, 2026 01:04:22 Alex Bridgeman and Brian Johnson explore the operations and customer experience challenges of running a garage door company. Johnson, who transitioned from 20 years in commercial lending to acquiring Pioneer Overhead Door in 2023, discusses the realities of buying a business with minimal office infrastructure and no prior industry experience. They discuss: - Building a training facility to ensure
Matt Weber on Developing Authentic Values at Alpha Overhead - EP.288
Matt Weber on Developing Authentic Values at Alpha Overhead - EP.288 Sep 8, 2026 39:11 Matt Weber, a second-generation garage door business owner, joins Alex Bridgeman on Think Like an Owner to share his journey from working in his family's construction supply company at age ten to eventually acquiring and expanding Alpha Garage Doors across Montana. After nearly a decade away exploring different paths, including pursuing a history education degree, Matt returned to the family busin
Alex Johantgen on Setting an Ambitious Vision at Rise and Shine - Ep.287
Alex Johantgen on Setting an Ambitious Vision at Rise and Shine - Ep.287 Sep 1, 2026 40:52 Alex Bridgeman and Alex Johantgen explore the journey of building Rise and Shine Garage Doors from two personal trucks to a fleet of over 20 vehicles projected to do $10–11 million in revenue. Johantgen shares how he and his business partner started the company in 2015 after selling a home and cashing out a 401(k), built early traction through door-to-door networking and Google reviews, and later
Building the AI-Native Enterprise: Leadership, Software, and Compounding with Mahesh Rajasekharan - EP.286
Building the AI-Native Enterprise: Leadership, Software, and Compounding with Mahesh Rajasekharan - EP.286 Aug 25, 2026 42:55 Mahesh Rajasekharan has spent over twenty-five years in supply chain and leads Cleo, a category leader in AI-driven supply chain orchestration serving more than five thousand customers globally. In this episode of Think Like an Owner, Alex Bridgeman, Rob Southern, and Mahesh explore how AI is fundamentally reshaping enterprise software and what it means to build an AI-native company. Mahesh shares
Crafting an Enduring Team with Dustin Winter - Ep.285
Crafting an Enduring Team with Dustin Winter - Ep.285 Aug 18, 2026 01:17:27 Alex Bridgeman and Dustin Winter explore the realities of building and scaling a garage door business in Minneapolis. Dustin shares how he transitioned from fifteen years in commercial banking to buying Metro Garage Door in 2020, drawn by the industry's stability, low cyclicality, and strong pricing control. The conversation covers how Metro has grown from 18 to 30 employees while more than doubli

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