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AI Explored

AI Explored

Michael Stelzner, Social Media Examiner—AI marketing 116 Episodes Aug 18, 2026

This podcast is for marketers, creators, and business owners who want to learn how to use AI. Host Michael Stelzner, founder of Social Media Examiner, provides practical and actionable ways to implement AI in business. The show notes are available at Socialmediaexaminer.com/aipod.

Episodes

Building an AI Creative Director: From Ideas to Finished Content With Claude
Building an AI Creative Director: From Ideas to Finished Content With Claude Aug 18, 2026 00:47:10 Want to build an AI-powered system in Claude that drafts threads, newsletters, video scripts, and carousels from a single source? I interview Nicky Saunders to discover how to build an AI creative director using Claude that transforms voice journaling into multiple forms of content that match your voice and style.Establishing Your Creative Vision and Style Before Building an AI Content Sy
Why Your AI Images Look Like Everyone Else's (and How to Fix It)
Why Your AI Images Look Like Everyone Else's (and How to Fix It) Aug 11, 2026 00:47:44 Wondering how to create AI visuals that don’t look like everyone else’s? I interview Lauren deVane to discover a seven-pillar prompt framework for creating original AI images in Magnific with ChatGPT.What’s changed with AI-Generated Image ToolsB2C and B2B Use Cases for AI-Generated ImagesHow to Create Professional AI-Generated Images: The 7-Pillar Prompt FrameworkHow to Use Magnific to Cr
How to Build AI Automations With Claude Cowork
How to Build AI Automations With Claude Cowork Aug 4, 2026 00:51:30 Wondering how to start building real automations for your business? I interview Isar Meitis to learn how to use Claude Cowork to plan, build, and deploy AI automations.Claude Chat vs. Claude Code vs. Claude CoworkWhen Should You Switch to Claude Cowork?3 Things You Need to Shift from Human Orchestration of AI to Agentic AI AutomationHow to Write Product Requirements Documents with ClaudeB
How Open-Weight AI Models Could Save Your Business Thousands
How Open-Weight AI Models Could Save Your Business Thousands Jul 28, 2026 00:42:07 Curious whether there's a way to run capable AI models without paying premium subscription fees every month? I interview Chris Penn to learn about open-weight AI models that cut your AI costs while maintaining privacy and capability.What Open-Weight Models Are and Why They MatterFour Core Benefits of Using Open-Weight ModelsPractical Use Cases for Open-Weight Models in BusinessThe Hardwar
How to Turn What You Know Into AI Tools People Will Pay For
How to Turn What You Know Into AI Tools People Will Pay For Jul 21, 2026 00:45:04 Curious whether AI could turn your frameworks and processes into a product that generates recurring revenue? I interview Kelly Sinclair to learn how to productize your expertise with AI.Identify What Customer-Facing AI Tools to Build: 4 QuestionsStructure Your AI Tools for Customer Use3 Real-Life Customer-Facing AI Tool ExamplesThree Ways to Build and Sell AI Tools to ClientsGuest: Kelly
How to Train AI to Think Like You
How to Train AI to Think Like You Jul 14, 2026 00:42:39 Wondering what you need to make AI sound and reason like you instead of a generic robot? I interview Max Bernstein to discover a step-by-step framework to turn your everyday meeting transcripts into a personalized AI profile that replicates how you think, write, and operate.Why Use the Cognitive Fingerprint Interview to Train AIThe Four Layers of Knowledge Inside Every TranscriptCollectin
Building Agentic Workflows with Manus
Building Agentic Workflows with Manus Jul 7, 2026 00:46:12 Looking for an agentic AI tool that will pass off multi-step processes to other tools without constant input from you? I interview Kate vanderVoort to discover how to get started using Manus to build agentic workflows that delegate complex tasks to other tools with minimal human intervention.Choosing Your Manus Subscription Plan4 Ways to Access ManusIdentify Processes Worth Automating Wit
Building Powerful AI Image and Video Workflows for Marketers
Building Powerful AI Image and Video Workflows for Marketers Jun 30, 2026 00:42:36 Want to know how marketers are turning today's AI image and video tools into reliable content systems? I interview Jerrod Lew to discover how to build AI image and video workflows that produce consistent, professional-quality results for marketing content.Choosing From Top AI Image and Video ToolsEstablishing Your Brand FoundationCreating Product Reference AssetsCreating Character Sheets
The Future of AI and Selling: How One Workflow Closed a $12K Deal
The Future of AI and Selling: How One Workflow Closed a $12K Deal Jun 23, 2026 00:38:50 Wondering how AI can help you close a client in the first meeting? I interview Etan Polinger to discover an AI workflow to research a prospect, match their brand, and build a working prototype before the first meeting—proving your value upfront.The Paradigm ShiftDetermine What the Prospect WantsUse Deep Research to Profile the Person, the Company, and the MarketCreate a Working Style Guid
Building AI Agents: The System That Automates 60% of One Entrepreneur's Workload
Building AI Agents: The System That Automates 60% of One Entrepreneur's Workload Jun 16, 2026 00:46:37 Have you experimented with building one-size-fits-all AI agents and been disappointed with the results? I interview Keith Moehring to discover how to build a custom system of AI agents that work with your business and processes.The Truth About Building AI AgentsHow to Set Up the Tech Foundation for Your AI AgentHow to Build a Playbook to Guide the AI Agent’s ActionsTips to Get the Whole S
Applying AI to Marketing and Business: Lessons From the Trenches
Applying AI to Marketing and Business: Lessons From the Trenches Jun 12, 2026 00:42:29 What happens when a media company goes all-in on AI for 2.5 years? In this special episode, Michael Stelzner and Ali Kelly, Director of Memberships at Social Media Examiner, pull back the curtain on how their team actually uses AI every day — the wins, the mistakes, and the lessons they've learned along the way. You'll discover how they use AI to curate daily news for marketers, how AI he
Getting Started with Codex by OpenAI: The Future of Business
Getting Started with Codex by OpenAI: The Future of Business Jun 9, 2026 00:51:57 Wondering how to set Open AI’s Codex up and connect it to your tech stack? I interview Karl Yeh to discover how to use Codex to automate business workflows, no coding background required.What OpenAI’s Codex Is and Isn’tHow to Download and Deploy OpenAI CodexWhat You Need to Know About Security and OpenAI CodexHow to Use Skills and Plugins to Let Codex Execute Recurring Business ProcessesH

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