The UGC Playbook For Creators
The UGC Playbook for Creators is a practical show about becoming a user-generated content creator, landing paid brand deals, and building repeat income even without a large following. Hosted by Sisi (@Missdivalicious), it draws on her 8+ years of experience working with global brands. Episodes cover UGC pricing, portfolios, pitching brands, usage rights, paid ads, creator platforms, repeat clients, content strategy, and making money with UGC. New episodes are released every Tuesday, with free resources at theugcplaybook.com.
Episodes
How to Manage UGC Brand Deals Without Losing Your Mind — Briefs, Revisions, Deadlines & Getting Paid
Managing UGC brand deals can quickly become overwhelming when you’re juggling briefs, deliverables, revisions, deadlines, approvals and payments at the same time.In this episode of The UGC Playbook, Sisi breaks down how to manage User-Generated Content (UGC) brand deals professionally from the moment a brand says yes through to final delivery and getting paid.You’ll learn:• How to organise UGC bri
How to Get Repeat UGC Clients — Turn One Brand Deal Into Ongoing Income
Want to stop constantly searching for your next UGC brand deal and start getting brands to hire you again?In this episode of The UGC Playbook, Sisi breaks down how UGC creators can turn one-off brand deals into repeat UGC clients, ongoing content work and more predictable creator income.You’ll learn:• What makes a brand want to rebook a UGC creator• Why the way you communicate and deliver matters
How to Create UGC Ads That Convert — Hooks, Scripts & B-Roll Brands Actually Want
Want to create UGC ads that convert — not just content that looks good?In this episode of The UGC Playbook, Sisi breaks down how to create User-Generated Content (UGC) ads with stronger hooks, simple scripts and purposeful B-roll that helps brands communicate clearly, hold attention and create content they can actually use.You’ll learn:• What makes UGC different from a traditional ad• Why the firs
UGC Usage Rights Explained — Paid Ads, Spark Ads, Whitelisting & Perpetual Usage
What are UGC usage rights — and when should a brand pay you more to use your content?In this episode of The UGC Playbook, Sisi breaks down UGC usage rights in simple terms so creators can understand what they’re agreeing to before signing a contract or accepting a brand deal.You’ll learn:• The difference between organic usage and paid usage• What UGC usage rights actually mean• How paid ad usage w
UGC Rates in 2026 — How Much Should You Actually Charge?
Want to know how much to charge for UGC in 2026 — without underpricing yourself or guessing what brands will pay?In this episode of The UGC Playbook, Sisi breaks down UGC rates, pricing and packages so you can make more confident decisions when brands ask, “What are your rates?”You’ll learn:• How to think about your base UGC rate• What should influence how much you charge• Beginner UGC pricing vs
How to Get UGC Brand Deals in 2026 — 5 Ways to Find Paid Work Without Relying on Cold Pitching
Want to get more UGC brand deals without spending all day cold pitching?In this episode of The UGC Playbook, Sisi breaks down 5 practical ways UGC creators can find paid brand work in 2026 — including direct outreach, creator platforms, agencies, freelance marketplaces, inbound opportunities and referrals.You’ll learn:• Where UGC creators are actually finding paid work in 2026• How to approach bra
How to Build a UGC Portfolio That Gets Brand Deals — Even With No Experience
Want to build a UGC portfolio that actually helps you land paid brand deals — even if you’ve never worked with a brand before?In this episode of The UGC Playbook, Sisi breaks down how to create a strong UGC portfolio from scratch, what brands are actually looking for, and how to stop waiting for paid experience before showing what you can do.You’ll learn:• What a UGC portfolio actually needs in 20
How to Make Your First £1,000 With UGC in 2026 — Even With Zero Followers
Want to become a UGC creator and get paid to create content for brands — without needing thousands of followers?In this episode of The UGC Playbook, Sisi breaks down how to start making money with User-Generated Content (UGC) in 2026 and work towards your first £1,000 in paid UGC brand deals, even if you're starting with zero followers and no previous brand experience.You'll learn:What UGC
Welcome to The UGC Playbook — Get Paid for Creating Content (Even with Zero Followers!)
Ready to get paid for creating content — even if you have zero followers?Welcome to The UGC Playbook for Creators — your go-to podcast for turning creativity into consistent income through User-Generated Content (UGC). 🎥I’m your host, Sisi (aka @missdivalicious), and after 8+ years of creating content for global brands, I’m here to help you do the same. Whether you’re posting for fun or dreaming
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