
Yield Tactics - Revenue management and Pricing podcast
The Yield Tactics Podcast explores yield and revenue management, pricing strategy, and related industry insights. It covers the travel, leisure, and transportation sectors, with discussions that reach beyond those fields. Episodes examine how pricing and revenue decisions shape businesses and markets. The show is hosted by Yield Tactics & Airline Tactics.
Episodes

Unlocking Revenue: Yield Tactics Podcast Premiere
Welcome to the Yield Tactics Podcast, where we delve into the dynamic world of revenue management, pricing strategies, and industry insights. Join us as we explore how businesses in travel, leisure, transportation, and beyond can optimize their revenue potential. Yield Tactics is a specialized consulting firm dedicated to helping businesses thrive in today's competitive markets. Stay tuned for pra

Artificial Intelligence in Revenue Management
Today's discussion is about Artificial Intelligence in Revenue Management (including Gen AI!).

Airports embrace pricing
In the heart of an ever-evolving airport
industry, the subtle art of pricing
emerges as a powerful weapon, ena-
bling airports worldwide to adapt to the
complex challenges and ever-changing
market opportunities.
Airports, once considered merely as
transit points, are now transforming
into true economic hubs, offering a
diverse range of services to travelers
while seeking to attract an increasing
n

From Branded Fares to Matrix Pricing
In the ultra-dynamic context of airlines,
tariff innovation proves crucial to main-
tain a leading position in the competi-
tion. Two firmly established concepts,
Branded Fares and Matrix Pricing, have
profoundly transformed the way air-
lines market their offerings and maxim-
ize their revenues.
This podcast explores the evolution of
this revolution, which began in the late
1970s, leading to the

Strategies for pricing spare parts
In the complex world of spare parts
industry, a crucial element dictates the
repairability of products: pricing.
Imagine for a moment a universe
where automobiles, electronics, or ap-
pliances exist without their essential
parts. An inconceivable idea, isn't it?
These components, though often tiny,
are the cornerstone of our modern dai-
ly life.
But here's the dilemma: how to set the
right price f

Developing your revenue management and pricing team
As the industry has evolved significantly, many companies are facing the
challenging realization that their revenue management and pricing team is
no longer equipped to seize all commercial opportunities. What approach
should be adopted for a successful business transformation?

Pricing your loyalty program
In the domains of marketing, customer relationship management, and pricing, the terms "loyalty program" and "loyalty
scheme" are often used interchangeably, but they refer to distinct approaches.
A "loyalty program" typically refers to transactional reward systems, where customers accumulate points or discounts by making purchases, while a "loyalty scheme" transcends these immediate rewards. It e

Pricing the 21st century
The development of tourism and travel has seen incredible growth in the first two decades of the 21st century.
As we are just emerging from a global pandemic, as a geopolitical crisis in Eastern Europe poses risks to the global economy, and as climate issues become increasingly oppressive, we could be skeptical about the growth potential of the travel industry.
Admittedly, the rapid changes in th

Introducing new Revenue Management and Pricing system
In today's episode, we're taking a closer look at the strategic considerations behind introducing a new system into a yield solutions portfolio.
As experts in revenue management and pricing, Yield Tactics has been at the forefront of supporting numerous projects and engaging with potential customers.

Construction materials: Prices facing inflation challenges
The construction materials sector is experiencing rapid expansion, driven by increasing demand from residential, commercial, and industrial construction activities.
This growth is fueled by economic development, growing urbanization, and infrastructure policies. However, this expansion comes with major challenges, including rising raw material costs, fierce competition, and complexities related t

Pricing stories accross 29 industries
Our pricing expertise comes primarily from the airline sector, which has evolved over decades to be the most sophisticated and best-in-class pricing model in the world.
Nowadays, Yield Tactics proposes services for a wide range of clients across the travel industry and beyond, such as banking, insurance, consumer packaged goods, e-commerce, education, energy, oil and gas, industrial goods, IT com

4 powerfull framework to audit Sales and Revenue Management organization
Today, we have a special episode lined up for you as we explore the audit frameworks to be used to ensure your business remains at the forefront of industry practices.
Joining us is Alexandre Poisson, Partner Consultant at Yield Tactics, to shed light on this crucial topic.

Digital transformation and revenue management
Customer experience starts with the psychological process leading to the purchase of your service. If you do not know where to start your digital transformation, follow your customer's journey from acquisition. This approach has the advantage of structuring your approach, and of starting your digital revolution with a project with a high return on investment, since it is directly correlated to the

Pricing decisions driven by market share in the hospitality industry
This episode presents the methods of calculating market share for a hotel establishment, reviews the possible options for building a monthly market share indicator, and explains concretely how to obtain reliable data allowing for easy implementation of a market share indicator for your hotel based on confirmed-stays data from online travel agencies.

From the archive: restart the travel industry (1/4)
Today, we're embarking on a special journey with 4 very special episodes —a retrospective look at how we perceived the pandemic. As we revisit those turbulent times, we'll examine the predictions, insights, and oversights made by our senior consultants at Yield Tactics.
In 2020 and 2021, amidst the chaos, our consultants diligently penned down their thoughts and strategies, which were then publish

From the archive: organization lesson #1 (2/4)
Today, we're embarking on a special journey with 4 very special episodes —a retrospective look at how we perceived the pandemic. As we revisit those turbulent times, we'll examine the predictions, insights, and oversights made by our senior consultants at Yield Tactics.
In 2020 and 2021, amidst the chaos, our consultants diligently penned down their thoughts and strategies, which were then publish

From the archive: restart in 3 steps (3/4)
Today, we're embarking on a special journey with 4 very special episodes —a retrospective look at how we perceived the pandemic. As we revisit those turbulent times, we'll examine the predictions, insights, and oversights made by our senior consultants at Yield Tactics.
In 2020 and 2021, amidst the chaos, our consultants diligently penned down their thoughts and strategies, which were then publish

From the archive: restart in 3 steps (4/4)
Today, we're embarking on a special journey with 4 very special episodes —a retrospective look at how we perceived the pandemic. As we revisit those turbulent times, we'll examine the predictions, insights, and oversights made by our senior consultants at Yield Tactics.
In 2020 and 2021, amidst the chaos, our consultants diligently penned down their thoughts and strategies, which were then publish

Revenue Management maturity across industries
Join us as we explore revenue management maturity across industries.
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From Traditional to Full Revenue management
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Total Revenue Management
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Integrated Revenue Management
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Profit Oriented Revenue Management
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Full Revenue Management
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Personalized pricing vs. Contextual
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EU Digital Market Act for Revenue Management Pricing
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Ancilaries pricing and margin
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Design for Spend
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Fresh Wallet
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Focus from price to attention
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How to Reset Spend Mid-Journey
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The Attention Window
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Revenue is everywhere
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The Corporate Wallet
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Revenue Management for Public Services
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Price elasticity
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Customer Wellfare
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Revenue Management for Public Transportation
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The Historical Background of Revenue Management – From Antiquity to Modern AI
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