
My Amazon Guy
My Amazon Guy is a podcast about Amazon selling strategies, hosted by Steven Pope. It covers topics like PPC, SEO, and catalog merchandising, drawing from the experience of a full-service Amazon agency that manages over 1.2 billion in sales. The show aims to share trade secrets through tutorials and insights.
Episodes
How To Calculate Customer Acquisition Costs(CAC) on Amazon
Send us Fan Mail See how Amazon sellers calculate customer acquisition cost using reports, ads, and repeat orders.Amazon does not show customer acquisition cost as clearly as Shopify or WooCommerce. This video walks through the Business Reports, Brand Analytics, repeat purchase data, ad spend, ad orders, TACoS, CPC, conversion rate, and new-to-brand reporting needed to estimate CAC on Amazon.Get h
5 Steps to Grow Your Amazon Sales and Market Share
Send us Fan MailAmazon main image optimization helps sellers improve CTR, Amazon SEO ranking, and product traffic. This video explains how better images, backend keywords, A+ content, PPC, and outside traffic can help a product gain market share. Learn how Amazon listing optimization, sponsored ads, influencer traffic, and search ranking work together when sales are stuck.Stop guessing which listi
HUGE NEWS! This Amazon June Update Will Kill Your Rankings (Here's Why)
Send us Fan Mail Amazon’s June 2026 update brings a new 75-character title limit, item highlights, Premium A+ Content access, AI image labels, and expanded price history. This video explains what changed, why it may affect rankings, and what sellers need to check before the July 27 deadline.Get help from My Amazon Guy to grow your Amazon sales. https://bit.ly/4jMZtxu#AmazonSEO #AmazonSellers #Amaz
Why 15,000+ TikTok Sales Prove UGC Beats Traditional Advertising
Send us Fan MailUGC content is beating traditional ads because people trust real product videos more than polished commercials.This video breaks down why people hate being sold to, why micro influencers feel more believable, and why one simple TikTok product video hit over 15,000 sales while a salesy video only reached 245. The difference is not the product. It is how the product is shown.Get help
Amazon Price History Goes Back 1 Full Year and Can Set Buy Alerts For Customers
Send us Fan MailAmazon price history now shows 365 days of pricing through Alexa for Shopping and price alerts. Amazon sellers need to track discounts, dynamic pricing, lowest prices, and shopper price alerts. This update changes how shoppers compare deals, wait for discounts, and decide when to buy.Stop letting random discounts train shoppers to wait, get a pricing plan built for Amazon sales: ht
50+ Brand Deals Show What Really Affects Ecommerce Valuation
Send us Fan MailSell ecommerce business smarter by learning valuation, SDE multiples, buyer red flags, and exit prep. This episode covers Amazon FBA valuation, Shopify brand sales, clean financials, documentation, multi-channel risk, and gross margin. Learn how eCommerce sellers can prepare books, reduce buyer concerns, and protect business value before a sale.Ready to sell or value your eCommerce
Amazon SEO & DTC: How to Scale Outside the Marketplace
Send us Fan MailDirect to consumer strategy for Amazon sellers helps protect customer data, margins, and brand control before account risk hits. This video covers Amazon to Shopify strategy, ecommerce paid media, UGC ads, email SMS retention, website conversion rate, and fulfillment. Learn how Amazon sellers can use customer data, Meta ads, TikTok ads, Google Shopping, MCF, and ecommerce funnels f
How to Fix Amazon Product Identifier & Image Errors
Send us Fan MailAmazon main image suppressed? Fix UPC issues, product identifier errors, low CTR, flat file updates, and AI listing comparisons. Learn when to use GS1 UPCs, ASIN or UPC in flat files, main image A/B testing, price checks, self-targeting ads, and keyword relevance. See how Amazon sellers can write stronger bullet points for AI shopping tools, product comparisons, CTR, and organic co
Why Big Brands Pay LESS for Amazon PPC (The Relevancy Secret)
Send us Fan MailLearn how Amazon PPC relevancy impacts ad placement, CPC, and keyword performance. In this video, we break down why big brands like KitchenAid can often pay less for Amazon ads while newer sellers may need higher bids to compete on broad keywords like “kitchen scissors.” This overview explains how Amazon uses sales velocity, click-through rate, conversion history, reviews, and orga
The AI Shopping Revolution: Is Your Amazon Brand Ready?
Send us Fan MailAI agents like Amazon Rufus are changing how customers buy. Are you ready for Agentic Commerce? Learn how to transition from human-driven tasks to "Human-in-the-loop" AI strategies to scale your Amazon FBA brand in 2026Get help from My Amazon Guy to grow your Amazon sales. https://bit.ly/3SH8m0l#AmazonAI #AmazonSellers #EcommerceAI #AmazonMarketing #RetailMediaWant free r
Founder Update: My Mission To Build A 1,000 Year Company
Send us Fan MailFounder journey, entrepreneurship, leadership, and personal growth shape this honest update on building a company, culture, jobs, and long-term impact. Steven Pope covers founder life, business purpose, remote team culture, Amazon brand work, content creation, personal change, dating, fatherhood, and life goals. He also shares thoughts on AI, SaaS, sales, persuasion, company values
How To Increase Your Amazon Ads Spending Limit and Charging Frequency Higher Than $500
Send us Fan MailAmazon Ads billing cycle limits can cause frequent $500 charges, cash flow stress, and payment issues for sellers. This video explains how Amazon Ads credit limits work, how to request a higher payment frequency limit, and when sellers should ask for $1,000 or $1,500. Learn how Amazon PPC billing threshold changes can help reduce charge frequency, support ad spend, and give sellers
How to Scale Amazon PPC with 50+ SKUs (Single ASIN vs Grouped)
Send us Fan MailManaging more than 50 SKUs on Amazon gets tricky when deciding whether to group products together or separate them by ASIN.In this video, Kevin breaks down how to structure Sponsored Products campaigns based on parent-child variations, separate listings, and shared keywords. You’ll learn when it makes sense to let Amazon’s algorithm favor the best-performing child variation, how th
The Scaling Secret Most Founders Discover Too Late
Send us Fan MailAre you struggling to scale your CPG brand? In this interview, the founder of Startup CPG shares the critical lessons every brand owner needs to hear to navigate the journey from startup to established player. Whether you're selling on Amazon or expanding into retail, these insights on brand building, community, and strategy are essential for your growth.Ready to take your Ama
Amazon Opens Premium A+ Content To All Sellers and Requires AI Image Disclosures
Send us Fan MailAmazon Premium A+ Content is now open to Seller Central brand owners, changing product detail pages and A+ access. This Amazon seller update covers Premium A+ Content, Seller Central, A+ Content Manager, AI-generated images, and brand owner rules. Learn what changed, why AI image disclosure matters, and how sellers should handle A+ Content before listing issues appear.Stop guessing
Amazon SEO For AI Agents Full Walkthrough Guide
Send us Fan MailAmazon search is changing fast. It’s no longer just about keywords. AI shopping tools like Rufus and Alexa are now answering customer questions and shaping buying decisions before shoppers even open a listing.In this Amazon SEO for AI Agents walkthrough, we cover how Answer Engine Optimization, or AEO, works on Amazon, where to place clear answers in your bullet points and crawlabl
BREAKING NEWS: Amazon Releases New Two Part Title Requirements
Send us Fan MailAmazon product title requirements now limit titles to 75 characters, with item highlights changing how listings appear in search. This video explains Amazon SEO update 2026, title character limits, AI title rewrites, mobile shopping, and listing compliance. Sellers learn why shorter product titles matter, when to edit listings, and how to protect keyword ranking before the deadline
Amazon Ranking Dropped? Do THIS to Regain Sales Velocity
Send us Fan MailAmazon ASIN ranking recovery starts with restock timing, sales rank, coupons, PPC bids, and top of search ads. This video explains how sellers can revive Amazon out of stock lost ranking, restart ads after restock, and rebuild sales velocity. It also covers FBA inventory age, aged inventory surcharge, low inventory fees, FC transfer status, and inventory planning.If stockouts, rank
Stop Deep Discounting on Prime Day: The High-Margin Playbook for 2026
Send us Fan MailPrime Day isn't just about massive discounts, it's about margin protection and long-term audience building. In this video, we break down why a "Low-Discount" strategy often yields higher net profit and how to use technical tools like Amazon Marketing Cloud (AMC) and Brand Tailored Promotions to capture sales after the event ends.Get help from My Amazon Guy to gr
Amazon SEO has CHANGED: Stop Keyword Stuffing (New 2026 AI Ranking Rules)
Send us Fan MailMaster the 5 Phases of Amazon SEO to outrank competitors in the new AI-driven era.Amazon's ranking algorithm has shifted from simple keyword stuffing to "Buyer Intent" and AI-driven questions. In this masterclass, We break down our proven 4-phase SEO framework and introduce the unofficial Phase 5: Intent & AI Prompting. Learn how to optimize your listing for Rufu
Why AI Shopping Agents Are Changing Your Amazon Strategy
Send us Fan MailAgentic commerce and AI shopping agents are changing how buyers search, compare, and buy products online. This ecommerce podcast covers Amazon AI shopping, retail media, consumer insights, buyer intent, and product recommendations. Learn how brands can prepare for the future of retail as AI agents reshape search, shopping, loyalty, and online sales.Follow Trevor Sumner on LinkedIn:
Amazon PPC Budgets Are a Guess Until Data Proves Otherwise
Send us Fan MailStop guessing your Amazon PPC budget. In this session, Noah Wickham from My Amazon Guy explains why there is no perfect starting bid or budget, why Amazon suggested bids are often misleading, and how sellers should use real campaign data to make smarter PPC decisions.Noah breaks down why PPC does not create sales by itself. It only gets your product in front of shoppers. Your click
Amazon PPC Strategy: When to Adjust Your Bids
Send us Fan MailAmazon PPC bid optimization should be based on data, not random changes, especially for fast-growing brands. Learn when to change Amazon PPC bids, how to review 30-day and 60-day data, and how to spot wasted ad spend. This video explains Amazon PPC bid changes, bleeding keywords, Campaign Manager reports, ACoS, and spend with no sales.Stop guessing with Amazon ad spend. Get a PPC p
See the Difference in Amazon Payout Cashflow With DD+7 Before Payday Hurts
Send us Fan MailAmazon DD+7 cash flow problems can delay payouts, strain PPC budgets, and leave sellers short before credit card bills hit. This video explains the Amazon DD+7 payout policy, delivery date reserve, deferred transactions, and payday lag cycle. See how Amazon seller cash flow, PPC costs, credit card payments, and working capital gaps can stack up under DD+7.Stop guessing where your A
Amazon’s Massive May Update: Everything Sellers Need to Know!
Send us Fan MailAmazon seller updates May 2026 cover Alexa for Shopping, auto-buy, seller fees, and Subscribe & Save dashboard changes. This recap explains how Amazon AI shopping, Rufus replacement, pricing rules, and Seller Central data may affect Amazon sellers. Learn what changed across Amazon product pages, subscriptions, AI search, and seller costs before these updates impact sales.Amazon
The Future of Work: Why Your Job Might Disappear in 18 Months
Send us Fan MailCannes Lions 2026 brings executive community, AI career growth, marketing leaders, and insights professionals into one timely conversation. This podcast episode covers how business growth executives can stay useful, build better connections, and respond as AI changes roles. Learn why leadership, emotional intelligence, and cross-team business knowledge matter more as companies reth
The Agency SOP System That Stops Client Churn
Send us Fan MailAgencies lose clients when teams miss details, skip updates, and make people chase answers.This video breaks down how @MyAmazonGuy builds systems to prevent that, from hiring people without agency experience to onboarding new hires, using SOPs, auditing accounts, training brand managers, and keeping clients updated before they have to ask. It also explains why checklists, team s
Confused About DD+7? Amazon Sellers Need To Know This
Send us Fan MailAmazon DD+7 payout policy delays seller payments after delivery and affects cash flow, reserves, and deferred transactions. This video explains how delivery date plus 7 works, why a January 1 order may not pay out until January 23, and how Amazon’s two-week payout cycle changes the timing. Amazon sellers will learn why account-level reserves, payment reports, biweekly statements, a
Amazon External Traffic Strategy for More Sales and Ranking
Send us Fan MailAmazon sellers often look for more ways to grow outside Amazon, but the best traffic is the kind that sends buyers back to their listings. In this video, Noah Wickham explains how influencers, affiliate marketing, social media, Meta ads, TikTok ads, UGC, and direct-to-consumer brand building can help create more awareness, more branded searches, and stronger Amazon sales. The video
How to Recover Cash from FBA Unfulfillable Inventory
Send us Fan MailAmazon unfulfillable inventory can drain profit when FBA returns, disposal, liquidation, and value recovery settings are wrong. This video explains Amazon automated value recovery, return to seller settings, grade and resell, refurbishment, and FBA liquidation. Amazon sellers can compare removal options, cost impact, resale value, and when damaged inventory should be returned inste
The Amazon Shift Sellers Should Not Ignore In 2026
Send us Fan MailAmazon seller fees 2026, Amazon Ads payment changes, FBA fuel surcharge, and cash flow pressure are changing how sellers plan profit. This podcast covers ad spend payments, seller boycott concerns, rising costs, AI agents, ecommerce SOPs, and business growth systems. Learn how Amazon sellers can think about margins, pricing, AI tools, leadership, and process changes during a toughe
How to Build a Winning Amazon Strategy in 2026
Send us Fan MailTo develop effective strategies, sellers need to perform a full end-to-end amazon ppc audit of their Amazon account. This video explains why understanding your account in depth is crucial for amazon optimization and overall amazon business growth. Learn how to analyze search terms and their performance to enhance your amazon advertising and implement better ecommerce strategies. Sc
ACOS vs TACOS: The Amazon Seller Mistake That Can Hurt Growth
Send us Fan MailStaring at ACOS alone can make Amazon sellers miss the bigger PPC picture fast.Kevin Sanderson explains why Amazon sellers should not focus on only ACOS, TACOS, profit, or market share when making PPC decisions. He shows how each metric tells part of the story and why watching the full picture can help sellers avoid bad ad choices.Get help from My Amazon Guy to grow your Amazon sal
I Started with $0 Selling Cards, Now I Manage Amazon Brands
Send us Fan MailThis video shares a real Amazon career path that did not start with a fancy title or years of experience. It starts with selling Yu-Gi-Oh cards on eBay, testing dropshipping, learning Shopify, and slowly moving into Amazon PPC and brand management through hands-on work. The main point is simple: the best way to learn ecommerce is by doing the work, getting reps, and working with re
Automated Keyword Funnel For Amazon Ads
Send us Fan MailFinding effective targets for Amazon advertising can be challenging for even seasoned sellers. This video demonstrates how to effectively find advertising targets on Amazon, moving beyond basic keyword suggestions and competitor analysis to leverage Amazon's own system for better targeting insights. Learn how to optimize your amazon ppc strategy and improve your amazon sponsor
Why Getting Laid Off Was the Best Thing That Happened to Me
Send us Fan MailAmazon agency growth starts with content, SOPs, remote hiring, and client results from Steven Pope at My Amazon Guy.Steven Pope shares how My Amazon Guy started as a consulting plan, then grew through Amazon content, SOPs, remote work, virtual assistants, and a strong learning culture. He explains how the first client went from $4,000 a month to $1 million a month, why YouTube cont
Your Amazon CTR is Dropping Because of This
Send us Fan MailAmazon shoppers decide fast, and one weak product image can cost sellers the click before their listing gets a chance. In this video, we break down Amazon main image optimization, why shoppers look at product photos before reading the title, and how small image changes can improve click-through rate in Amazon search results and Sponsored Ads. You’ll see real Amazon listing examples
Breaking: Amazon's New AI Shopping Just Changed Everything, Agentic Shopping Is Live On Amazon
Send us Fan MailAmazon is changing its shopping platform with new AI features, including the end of the 'Rufus' AI. The company is bringing in 'Alexa for Shopping', an ai assistant that will improve the experience on its app and website. This move is set to really change consumer online shopping habits by 2026 and 2027, as amazon alexa and other artificial intelligence systems
Amazon PPC Impressions Problem: The Real Reason No One's Clicking
Send us Fan MailAmazon PPC impressions no clicks often means the main image, CTR, keyword targeting, or ad placement needs a closer review. This video explains Amazon main image A/B testing, Manage Your Experiments, PPC relevance, bid placement, CPC, ACoS, and TACOS goals for new product launches. Amazon sellers can use these steps to check low traffic, weak clicks, launch pricing, category search
Miami Possible Event | AI, Creators, and UGC: The Brand Trust Shift Happening Now
Send us Fan MailPossible Miami shows why AI, creators, UGC, and YouTube trust matter for brand growth.Noah Wickham shares what marketers are focused on now and why brands need real people, not just logos, to earn trust. It also gives a clear look at why creator content is becoming harder for businesses to ignore.Want a stronger Amazon brand without guessing what to fix first? Start here: https://b
Grow Your Sales w/ This Subscribe and Save Dashboard Change
Send us Fan MailAmazon Subscribe and Save dashboard data shows reorder rate, customer lifetime value, and seller funding trends. Sellers can use subscription reports, inventory planning, planned units, and planned sales to avoid missed orders. This walkthrough explains how repeat purchases, cancel rates, and subscription data can help CPG brands plan better.Stop guessing why repeat buyers are not
How Top Amazon Sellers Scale Their Products (Full Episode)
Send us Fan MailAmazon scaling strategy starts with PPC data, AMC audiences, Rufus questions, listing content, conversion rate, and market share. This video explains how sellers can use Amazon Marketing Cloud, PPC metrics, search query reports, pricing, and product variations to grow sales. Learn how Amazon sellers can find broken ad funnels, improve listings, test prices, review product ceilings,
How to Build an AI-Ready Workforce Without Losing Talent
Send us Fan MailThis discussion centers on fostering a workplace culture where employees are empowered to use ai automation to replace aspects of their roles, ultimately boosting employee productivity. The goal is to prepare for the future of work by equipping staff with advanced ai skills, leading to significant business growth. Leadership plays a crucial role in implementing these strategies eff
Will AI Take Amazon PPC Jobs Next?
Send us Fan Mail Kevin Sanderson discusses the future of work and the impact of artificial intelligence on employment. He addresses concerns about ai job replacement, emphasizing the need for strategic thinking to remain relevant in the evolving landscape. This video offers career advice for navigating the changes brought by ai news and trends.Get help from My Amazon Guy to grow your Amazon sales.
Amazon PPC Launch Strategy | Auto Campaigns, Broad Campaigns & Rankings
Send us Fan MailThis video breaks down the recommended approach for a successful Amazon product launch, focusing on initial ad campaigns. Learn how to set up your amazon ppc with auto and broad campaigns to understand search terms and drive incremental sales. The goal is to optimize your amazon advertising campaign strategy right from the start for effective amazon ppc optimization.If launch ads a
How One Niche Brand Exploded on Amazon Despite Market Pressure
Send us Fan MailAmazon business growth, niche brand growth, customer proof, Amazon sales strategy, and brand positioning shape this growth podcast case study. The video covers customer segments, sales channels, market pressure, buyer trust, Amazon listings, clear visuals, and how brands explain complex offers. Business owners can learn how proof, story, audience fit, and better positioning help a
Amazon Seller News April Recap Every Seller Should Watch
Send us Fan MailAmazon seller fees, FBA surcharge, Amazon Ads payment changes, and A+ content alt text updates are adding new pressure on margins. This April update covers fulfillment fee increases, credit card payment changes, retail proceeds billing, and seller account impact. It also explains why alt text indexing changes matter for Amazon SEO, A+ content, brand story modules, FAQs, and product
Grow Your Amazon Brand Faster with the Right Team Behind You
Send us Fan MailAmazon brand management services explained for sellers looking to grow sales and improve PPC performance. This covers how Amazon agencies manage Seller Central, relaunch products, and handle ads for growth. Learn how switching providers and using full account management can improve Amazon sales results.Still managing everything alone and seeing slow growth? Get a full account break
Amazon's Latest Update: What Sellers Need to Do Now
Send us Fan MailThis video details a significant new Amazon change on the Product Detail Page (PDP), introducing an "Auto Buy" button. This new feature gives customers enhanced purchasing power, simplifying the process to buy now pay later. For any amazon seller, understanding this e commerce update is crucial for optimizing how to sell on amazon during the amazon prime experience.Get he
Possible Expo Miami Day 2 - Creator Economy Meets AI
Send us Fan MailNoah Wickham is currently at the Possible Marketing Conference and Expo in Miami, where it's day two of an incredible event. This expo is packed with opportunities for business networking, featuring tons of brands, various providers, and numerous business solution options. If you're looking for how to network with people or seeking networking tips for career growth, this
Meta and AWS Just Did Something Huge for Agentic AI
Send us Fan MailCatch up on the latest ai news as Amazon makes significant investments in ai technology. Meta's agreement with amazon web services to power agentic AI on Graviton chips highlights the ongoing ai infrastructure growth. This move reinforces the importance of aws cloud in supporting various tech advancements, much like its historical role with Amazon Seller Central.Margins gettin
The Best Way To Escalate Amazon Seller Support Cases
Send us Fan MailHaving issues with your amazon product listing, or buybox problems? This video will show you how emailing specific Amazon addresses can resolve account issues like listing suppressions, a trick we've used for years. Learn how to navigate amazon seller central and optimize your amazon seo to get your account back on track, helping you sell on amazon with fewer headaches.If Amaz
Your Amazon Brand Is at Risk and You Don't Even Know It
Send us Fan MailOne bad Amazon review can scare buyers, hurt trust, and slow sales faster than most sellers think.This video tackles the challenge of removing critical reviews, a process that can significantly impact your reputation management and ultimately, your customer satisfaction. We share insights on how to approach review removal, emphasizing that ignoring bad feedback can hinder your onli
Why & How You Should Use Bulk Sheets For Amazon PPC
Send us Fan MailAmazon PPC bulk operations tutorial showing how to optimize bids, lower ACoS, and manage campaigns using bulk sheets for better ad performance.If ad spend is slipping out of control, get a full PPC breakdown and fix what’s wasting money now: https://bit.ly/4jMZtxuLearn how to analyze bulk file data, adjust keyword bids, pause poor campaigns, and improve Amazon ads efficiency with s
How To Recover Suspended Amazon Account from KYC Issues and Save Your Business
Send us Fan MailAmazon KYC verification issues cause account suspension, disbursement delays, and identity errors. Get real answers on your KYC suspension before Amazon locks your account for good, talk to an expert now: This video explains KYC verification problems, account suspension appeals, backend errors, and seller account recovery steps. Learn how to handle Amazon KYC errors, fix account ve
Agencies Stall at 40 Clients Because of This
Send us Fan MailAgency owners often hit a client limit, with 40 clients being a common benchmark before experiencing client burnout. This video explores why exceeding this number frequently leads to entrepreneur burnout and a subsequent decline in client numbers, stabilizing around the 40-client mark. Understanding how to deal with burnout is crucial for sustained entrepreneurship and effective bu
How To Gain New To Brand Customers with Amazon PPC
Send us Fan MailAmazon Marketing Cloud audience strategy for new to brand buyers using competitor ASIN targeting.Every brand owner should prioritize new-to-brand buyers for sustained brand growth. This video guides you through creating effective amazon ads to target new customers. By optimizing your ppc strategy and focusing on specific audience segments, you can significantly boost customer acqui
Find Amazon FBA Overcharges Before They Eat Your Revenue
Send us Fan MailAmazon FBA fees, wrong dimensions, fulfillment costs, Cubiscan errors, and hidden Amazon overcharges hurting profit margins.Stop guessing where your money is going and get a full breakdown of your hidden Amazon fees today: https://bit.ly/4jMZtxuThis video discusses the 'Dimension Problem' in Amazon FBA logistics, where incorrect dimensions can silently erode profits for t
You Don't Need Expertise to Build a Brand (Here's Why)
Send us Fan MailAnswer customer questions with short videos to improve SEO and get real client calls.Steven Pope discusses how asking questions can lead to valuable content creation, using 'Diary of a CEO' as an example of successful personal brand development without needing to be an expert. He emphasizes that content marketing and consistent posting are crucial for youtube growth, and
Why This Amazon PPC Option Is Risky
Send us Fan MailAmazon PPC cost per click vs cost per acquisition explained, including Amazon ads bidding, impressions, conversion rate, and pay-per-sale risk.Schedule a coaching call with My Amazon Guy for expert advice: https://bit.ly/4jMZtxuThis video explains why cost per click is still the safer option for most Amazon sellers. It breaks down how Amazon ads use impressions, clicks, relevance,
Breaking News: Amazon To Allow Credit Cards For Ad Payments.... For Now
Send us Fan MailAmazon ads payment method update explained, including credit card changes, seller reactions, billing concerns, and beta test risks for advertisers.Struggling with rising ad costs or confused about Amazon’s changes? Get a clear plan for your account: https://bit.ly/4jMZtxuThis video explains the recent Amazon ads billing update and what it means for sellers. It covers the impact of
The Simple Strategy That Turned Questions Into Millions
Send us Fan MailGet clients for your agency by answering customer questions and turning small videos into real revenue.If you need help, book a call with experts: https://bit.ly/4jMZtxuSteven Pope explains how answering customer questions helped bring in clients and millions in revenue. He talks about YouTube content strategy, organic lead generation, agency growth, hiring interns, and why small v
How To Buy An Amazon FBA Business in 2026
Send us Fan MailBuying an Amazon FBA business in 2026 requires understanding profit multiples, valuation, and real risks. This video breaks down where to find FBA businesses, how to review listings, and what numbers matter most. Learn how to analyze revenue, profit margins, inventory costs, and paid traffic before buying a business.View all of trusted partners here: https://myamazonguy.com/recomme
2026 Amazon PPC Profitability Masterclass That Actually Delivers Results
Send us Fan MailJoin Noah Wickham from My Amazon Guy as he discusses current amazon ppc strategy and answers audience questions on managing brands effectively. This session covers screen shares of Amazon Ads dashboards, focusing on audience targeting, performance metrics, and search impression share. Learn about optimizing your amazon advertising campaigns and discover the best approaches to amazo
Amazon Killed Alt Text Indexing For Good
Send us Fan MailAmazon has implemented a significant update regarding alt text functionality within A+ content, impacting how sellers previously handled indexing. This video explains that Amazon now uses artificial intelligence to automatically generate alt text for all images. This change affects amazon listing optimization and amazon seo practices, requiring sellers to adapt their strategies for
We Paid Millions to Learn This So Amazon Agencies Don’t Have To
Send us Fan MailAI tools now replace expensive software, reduce development time, and improve business systems. Learn how agencies use AI for automation, churn prediction, customer data tracking, and faster builds. This video covers AI for ecommerce, agency growth, automation tools, and real use cases in 2026.If outdated systems are slowing growth, fix it now before competitors replace you with AI
Amazon Sellers Making This Expansion Mistake
Send us Fan MailWondering how to determine if your brand is ready for market expansion beyond Amazon? This video helps assess if your online business has the necessary cash flow and inventory for growth. Learn key considerations for ecommerce scaling and whether you're prepared to sell on Amazon, Walmart, Shopify, or TikTok Shop. We dive into ecommerce operations to ensure a smooth transition
Your Ads Are About to Get Obsolete
Send us Fan MailThis video features a thought-provoking discussion about the future of advertising and the impact of AI purchasing agents. The conversation explores how artificial intelligence could shift marketing strategies from humans to robots, raising concerns about emotional appeals and human preferences. We discuss the role of knowledge and culture when considering this new era of automatio
How Strikethrough Pricing Works On Amazon in 2026
Send us Fan MailAmazon is implementing significant changes to how list price and strikethrough price are displayed, affecting every amazon seller. This video clarifies the new "Typical Price" and "List Price" terminology, detailing how these are calculated and validated to help you understand how to price your product. Learn how to update these prices within Seller Central to o
Steven Pope Built This After Watching Amazon Fail Sellers
Send us Fan MailPeople are often frustrated with Amazon's 'shoot first, ask questions later' culture and the perceived lack of care for sellers, often citing customer service as a major pain point. This video features a discussion about these frustrations and the motivations behind starting MyAmazonGuy, highlighting the importance of strong client relationships for any entrepreneur.
Credit Cards No Longer Work for Amazon Ads | Here's Why
Send us Fan MailCritical news regarding Amazon advertising: effective April 16, 2026, credit cards will no longer be an accepted payment method for Amazon ads. This significant change for every amazon seller account means payments will be pulled directly from your Amazon account, impacting how you make money decisions for your small business. Prepare now to adjust your amazon ppc strategies.If thi
Amazon Adds New Logistics Fees Starting April 17th
Send us Fan MailAmazon sellers face new fulfillment fee increases with a 3.5% surcharge tied to fuel and logistics costs. This change impacts FBA fees, profit margins, pricing strategy, and overall Amazon seller costs across US and Canada. Learn how rising Amazon fees affect margins, product pricing, and long term profitability for sellers.Margins getting squeezed? Get a full breakdown of your num
The Checklist That Fixes Your Agency's Biggest Problem
Send us Fan MailSimple checklists help agencies fix workflow issues, reduce errors, and improve team output over time. Content strategy built from customer questions drives consistent lead generation, better rankings, and stronger authority online. Daily content creation using real client problems improves SEO, increases visibility, and supports long-term agency growth.Fix your lead flow and close
Your Amazon Launch Strategy Is Too Complicated, Here's Why
Send us Fan MailKevin Sanderson shares expert advice on navigating Amazon PPC during a new product launch, especially in a crowded market. He emphasizes a smart amazon product launch ppc strategy that involves targeting longer-tail keywords to gain initial traction, rather than immediately competing for high-volume terms. This approach helps in how to beat competition by building competitiveness g
Good Product, Zero Sales? Here's What's Missing
Send us Fan MailAre you struggling with customer acquisition and growing your online business? This video addresses the challenges of selling on Amazon and the need for effective strategies to drive sales. We explore how to improve your e-commerce growth by leveraging platforms like Impact Affiliate Program to acquire new customers and increase your revenue. Learn how to make money online by optim
New Amazon MCF Beta Program
Send us Fan MailWe're discussing a new Amazon MCF beta program, "Confidential Product," which allows merchants to offer direct-to-consumer sales on their own websites. This initiative aims to enhance the customer experience for DTC sales, potentially including benefits like zero additional fees and seamless Amazon Prime shipping. This program is a significant step for ecommerce and
Why This Mystery Box Disaster Revealed a Bigger Problem
Send us Fan MailThis subscription box made one mistake that cost them customers. In this episode, they break down what went wrong, how it affected churn and retention, and the exact changes they made to fix it. Learn how product testing, systems, and customer feedback shape a successful ecommerce subscription business like BattleBox.Get better sales and grow your brand. Book a call with us: https:
Amazon News: Stranded Inventory with live listings
Send us Fan MailWondering when Amazon Prime Day 2026 will be? This video shares insights into the anticipated date, with a major hint coming from Amazon's announcement for submitting deals. Discover key information about this highly-anticipated amazon sale, helping you plan your amazon shopping experience. Stay ahead to find the best amazon deals today and grab those amazon must haves!Stop gu
Amazon Sellers Keep Asking This After Brand Registry
Send us Fan MailAmazon sellers often ask if Amazon Transparency or Project Zero can stop hijackers after getting Amazon Brand Registry.This video details the process for an existing FBA listing to enroll in Amazon's Transparency program after a brand is registered. We guide you through the enrollment for product tracking on the Transparency website, which is essential for every amazon seller.
Amazon Sellers Missing This AI Shift Will Fail in 2026
Send us Fan MailAI search is changing how Amazon agency services rank, get found, and win new clients online.This video explains AI SEO ranking, keyword strategy, website audits, and client acquisition changes. Learn how AI tools impact Amazon marketing, lead generation, client communication, and growth strategy.If AI search is not bringing you clients yet, fix it now before your competitors take
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