Gym Launch Unfiltered: Business Growth for Gym Owners
Gym Launch Unfiltered is a business podcast for gym owners focusing on revenue growth, sales, team leadership, and building a profitable fitness business. Hosted by Gym Launch President Mike Ferreira, Director of Coaching Ryan Carson, and coaches Rod Busby, R.E. Lewis, Matt Morse, and Blake Hill, the show features former gym owners and operators. Episodes cover marketing, lead generation, pricing, retention, staffing, operations, and multi-location growth, including candid discussions of mistakes and difficult decisions. The goal is to provide practical, honest strategies from people with real fitness business experience, avoiding vague motivation and untested theory.
Episodes
Bad Reviews, Dead Leads & Hard Truths About Running a Gym | Gym Owners Asked Reddit. We Answered.
Gym owners asked Reddit. We answered honestly.What do you do when leads stop responding? How should you handle a one-star review? And are the strategies that built successful gyms five years ago still working today?In this episode of Gym Launch Unfiltered, Mike Ferreira brings experienced gym operators and coaches to the table to tackle real questions circulating in gym owner communities. The conv
The Gym Metrics That Actually Matter: Profit, CAC, LTV & Churn
Most gym owners know they should be tracking their numbers. The harder question is: which numbers actually matter and what should you do with them once you have them?Hosted by Gym Launch President Mike Ferreira, this episode brings together coaches Ryan Carson, Rod Busby, R.E. Lewis and Blake Hill for a practical conversation about the metrics that actually drive a gym business.The group digs into
Should Your Gym Sell Supplements? The Revenue Most Owners Are Leaving Behind
Should every gym be selling supplements?In this episode of Gym Launch Unfiltered, Gym Launch President Mike Ferreira sits down with coaches Ryan Carson, Rod Busby, R.E. Lewis, Matt Morse, and Blake Hill to break down where supplements fit into a gym business, both as a tool for member results and as an additional revenue stream.The panel explores why gym owners may be uniquely positioned to recomm
What Is Profit Really For? How Successful Gyms Can Create Bigger Impact
What is profit really for when you own a gym?For many gym owners, the goal is straightforward: increase gym revenue, improve profit margins, attract more members and build a more profitable fitness business. But in this episode of Gym Launch Unfiltered, President Mike Ferreira and the Gym Launch coaches take the conversation beyond the numbers to ask a bigger question: what does building a success
Why Most Gym Owners Are Undercharging and How to Fix Your Pricing Strategy
More members do not automatically mean a more profitable gym.In this episode of Gym Launch Unfiltered, Gym Launch President Mike Ferreira and the coaching team break down one of the biggest challenges facing gym owners: knowing what to charge and whether their pricing actually supports a profitable business.The conversation explores why looking at competitors to set your prices can create a race t
“My Gym Was Going to Close”: The Business Lessons Gym Owners Learn the Hard Way
What happens when your gym looks successful from the outside, but the numbers tell a very different story?In this episode of Gym Launch Unfiltered, five coaches share their biggest “oh shit” moments as gym owners, from being weeks away from closing, to losing thousands of dollars a month, to realizing that strong revenue means very little if the business isn’t actually profitable.They get candid a
How to Sell More Gym Memberships Without Sounding Like a Salesperson
How do you close more gym memberships without relying on a rigid sales script?In this episode of Gym Launch Unfiltered: The Playbook, Gym Launch President Mike Ferreira introduces a tactical sales training with Gym Launch Coach Blake Hill focused on the CLOSER framework, a sales methodology designed to help gym owners and their teams improve the way they sell memberships, personal training, semi-p
Should Gym Owners Be the Face of Their Brand? How Organic Social Drives Growth
You know you should be posting more about your gym. But what are you actually supposed to post? And do you really need to become the face of your business to make organic social media work?In this episode of Gym Launch Unfiltered, Gym Launch President Mike Ferreira joins Director of Coaching Ryan Carson and coaches Rod Busby, R.E. Lewis, Matt Morse and Blake Hill for a practical conversation about
Gym Confessionals: Wild Stories Every Gym Owner Will Understand
What really happens when you own a gym?In this episode of Gym Launch Unfiltered, host Mike Ferreira sits down with Gym Launch coaches Ryan Carson, Rod Busby, R.E. Lewis, Matt Morse and Blake Hill to trade some of the wildest, funniest and most unforgettable stories from their years owning and operating gyms.From emergency situations and bizarre encounters to the kind of moments you simply could no
Introducing Gym Launch Unfiltered: The Business Podcast for Gym Owners
What does it really take to build a profitable gym?Gym Launch Unfiltered brings you candid conversations with Gym Launch President Mike Ferreira, Director of Coaching Ryan Carson, and coaches Rod Busby, R.E. Lewis, Matt Morse and Blake Hill.These are former gym owners, operators and business leaders who have built, scaled, led and sold real fitness businesses. Now, they are pulling back the curtai
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