The Massimo Show
The Massimo Show is hosted by Rod Santomassimo and focuses on helping professional entrepreneurs and solopreneurs build more margin in their business and personal lives. It features insights from top producers, authors, and thought leaders on achieving more money and less time. Listeners hear practical ideas for growing their practice and improving personal and professional success. The show is produced by the Massimo Group.
Episodes
Episode 116 - Pipeline Cheat Code
Overview Most CRE brokers manage their pipeline as a simple list — deals are either in or out. Rod Santomassimo introduces the Massimo Opportunity Matrix: a four-quadrant system that categorizes every deal by its stage AND your honest gut-level assessment of its likelihood to close. The result is a pipeline that tells you exactly what action to take on every deal, every week — and stops you from w
Episode 115 - Massimo Matrix
Commodity brokers walk into a pitch and talk about themselves. Elite brokers walk in already understanding the full landscape of who makes the decision, who influences it, what issues are in play, and what the stakes are for every person at the table. The Massimo Matrix is the proprietary discovery framework that makes that possible — and it's the reason Massimo-trained brokers win exclusives that
Episode 114 - Inactive Clients
The #1 source of income for CRE brokers is the phone call. The #2 source — and the one most brokers almost entirely ignore — is inactive clients. In this live workshop session, Rod Santomassimo breaks down why "past clients" don't exist, how commission leakage silently bleeds your income every year, and the simple three-question system that re-activates dormant relationships. During the recording
Episode 113 - CRE Broker Business Plan
Most CRE brokers set an income goal and then just work harder. The Massimo Business Plan framework does the opposite — it reverse-engineers from your financial goal down to the exact number of dials you need to make every single day. Once you understand this math, you stop guessing and start executing with precision. Everything comes down to a few key numbers, your ratios, and the discipline to pr
Episode 112 - The Four Ways
Every CRE broker has faced it — an owner who wants to sell or lease at a price completely disconnected from the market. Walk away and lose the opportunity. Take the listing and waste months going nowhere. Or use one of four specific strategies to bring them back to reality, win the exclusive, and ultimately create a commission opportunity while serving the owner's best interests. Your role is not
Episode 111 - 7 Days to Your Best CRE Year Yet
This is a live workshop session built around the Massimo Group's "7 Days" workbook — a structured year-end planning system every CRE broker should complete before January 1st. Over seven focused sessions, brokers review transactions, activities, clients, and mindset; identify what held them back; set financial and business goals; and lock in a refined plan going into the new year. The system work
Episode 110 - Pain In The Ass
Most CRE brokers are afraid of being too persistent. Rod Santomassimo flips that fear on its head: if no one has ever called you a pain in the ass, you haven't come close to your potential. This episode breaks down the presence pyramid, the difference between marketing and prospecting, and why building a relentless personal brand in your market is the most reliable path to inbound business. Key T
Episode 109 - Eight Asks
Most CRE brokers prospect in silos — they make calls, or they send emails, or they post on LinkedIn. Rod Santomassimo argues that single-channel prospecting is why most brokers plateau. The Eight Asks framework is a multi-touchpoint campaign system where every channel reinforces the others. The magic isn't in any one ask — it's in the campaign. Key Takeaways No single channel is a prospecting st
Episode 108 - Easy Ways to Find Business
Finding business isn't hard — but finding the right business consistently requires two things most brokers never nail down: a crystal-clear picture of who they serve, and a specific, defensible answer to how they serve them. Rod Santomassimo walks through the three-part framework for finding business and shows how specificity in your positioning is the difference between struggling to get meetings
Episode 107 - CRE Results Guarantee
Most CRE brokers ask for an exclusive and hope for the best. The Massimo Results Guarantee flips that dynamic — it's a specific, articulable guarantee you offer clients upfront that addresses their deepest concerns about hiring a broker: Will this work? What if it doesn't? In 17 years of coaching thousands of brokers, Rod has seen this one strategy increase conversion rates by 24–25%. The guarante
Episode 106 - Brokerage Benchmarks
Rod Santomassimo walks through the critical performance benchmarks every commercial real estate broker needs to know — and measure. Most brokers track closings and commissions but ignore the upstream activity metrics that actually predict results. In this episode, Rod lays out the full pipeline conversion framework, from first calls to closed deals, with specific targets at each stage. Key Takeawa
Episode 105 - The Aikido Approach
Rod Santomassimo breaks down a counterintuitive framework for handling the toughest objections in commercial real estate — one borrowed from the martial art of Aikido. Instead of pushing back against resistance, the Aikido approach teaches brokers to redirect the energy: acknowledge the objection, validate the prospect's position, and pivot to curiosity. The result is a conversation that never tu
Episode 104 - "I Already Have a Broker"
Rod Santomassimo tackles one of the most common — and most mishandled — objections in CRE prospecting: "I already have a broker." Most brokers hear it and hang up. Rod reframes it entirely: this isn't a dead end, it's the beginning of a relationship. He lays out a clear three-step process for turning this objection into a long-term pipeline opportunity. Key Takeaways "I already have a broker" is
Episode 103 – Terri Sjodin "Presentation Ready"
Terri walks through how a background in competitive speech and debate evolved into a 30+ year career helping top performers—CEOs, brokers, sales teams, and even members of Congress—win more often by mastering persuasive communication. Her foundation is simple but powerful: communication is not about what you say—it's about what the listener hears, processes, and acts on. She shares how her early c
Episode 102: Leveling Up - How Lev Mavashev Built a Dominant CRE Brokerage in the Most Competitive City in the World
Host: Rod Santomassimo Guest: Lev Mavashev (Principal, Alpha Realty, Ney York, NY) Lev Mavashev (Principal, Alpha Realty) walks through how a technical, numbers-driven background (CPA + Deloitte) turned into a long-term career in NYC multifamily brokerage—and why specialization is the reason he's been able to scale, survive disruption, and keep taking market share. Lev shares how he entered broke
Episode 101 – From Broker to Dominator: How Reid Bennett Transformed His Career with the Massimo Methods
Host: Rod Santomassimo Guest: Reid Bennett, National Council Chair – SVN Multifamily | Massimo Group Coach | 7-Figure CRE Producer 🎙️ In this milestone episode of The Massimo Show, Rod reconnects with longtime client-turned-coach Reid Bennett to reveal how he went from being a solid multifamily broker to a nationally recognized leader, team-builder, and seven-figure producer. If you're an establ
Episode 97: Nick Huber – Get Rich Doing Boring Things
On this episode of the Massimo Show What if we told you the road to wealth isn't lined with apps, funding rounds, or viral ideas… but instead with dust, sweat, and a whole lot of cardboard boxes? In this eye-opening Episode 97 of The Massimo Show, Rod welcomes one of the most talked-about entrepreneurs on the internet today - Nick Huber, the man behind The Sweaty Startup movement. You've seen his
E 96: Matt McGregor - Cold Calling is Dead… Or Is It?
On this episode of the Massimo Show In Episode 96 of The Massimo Show, Rod sits down once again with one of the most downloaded guests in show history — Matt McGregor of Colliers International and a Massimo Master Broker. Matt and Rod go deep into what they call the evolution of cold calling. Spoiler: they don't believe in "ice cold" calls anymore — and they've got the stats to back it up. They r
E 95: Skylar Romines- Breaking Down Barriers: Mastering Commercial Real Estate Insurance
On this episode of the Massimo Show Rod sits down with Skylar Romines, founder and owner of ATW Advisors in Orange County, California. Skylar is an expert in commercial real estate insurance with 15 years experience in the insurance industry. She passionately advocates on behalf of business owners, helping them secure better insurance terms and control over their programs. Skylar described hersel
E 94: Ken Ashley - The CRE Prescription
On this episode of the Massimo Show Rod sits down with Ken Ashley, CCIM, MCR, SIOR, Executive Director of Cushman & Wakefield and Founder of CREI, Commercial Real Estate Influencer. Ken is a successful Atlanta broker with nearly 30 years experience with tenant representation and sales in the commercial real estate industry. They discuss the importance of building a personal brand and using social
E 93: Ron Koenigsberg - Power Broker: How to Succeed In Life And Business
On this episode of the Massimo Show Rod sits down with Ron Koenigsberg, Founder & President at American Investment Properties, a successful Long Island Broker with 30 years experience in the commercial real estate brokerage industry. As Ron recalled the pathway to his start in commercial real estate he stated that he "[wished] everything was a straight path… but there are lessons to be learned t
E 92: Jerry Anderson - Surviving Inflection Points in CRE Brokerage
On this episode of the Massimo Show Rod sits down with one of his mentors, Jerry Anderson, a veteran in the commercial real estate brokerage industry with over 50 years of experience. Jerry, currently a Corporate Advisor for eXp Commercial, has successfully run two international brokerage companies and is a pioneer in single point of contact and master franchise brokerage models. Jerry has succee
E 91: Bobbie Mastracci - Secrets to Success In CRE
On this episode of the Massimo Show Rod sits down with Bobbie Mastracci, CCIM, SIOR and Principal of Phoenix West Commercial, LLC, also known as the "Go To Broker" for the West Valley of Phoenix Metro. Bobbie is a successful real estate broker and Massimo coach with 20 years of CRE experience. She works with corporate and small business clients, both locally and nationally, and prides herself on h
E 90: Rich Vaaler - Tertiary Treasure
On this episode of the Massimo Show Rod sits down with Rich Vaaler of Vaaler Commercial Real Estate, a commercial real estate broker with 43 years of experience. Rich has owned, managed, and developed property throughout his career, a facet that the typical broker may not have to share with their clients. It gives him a perspective to help his clients, especially older people, streamline their por
E 89: Dominators Of Commercial Real Estate Brokerage
On this Special Episode of the Massimo Show Host Rod Santomassimo is joined by 3 guests who are all highly successful and influential figures in the commercial real estate industry: Ken Ashley, Executive Director and Chairman for Cushman & Wakefield's Tenant Advisory Group; Brad Ahrens, President of Concord Development Partners; and Bob Knakal, Head of New York Private Capital Group- JLL. They del
E 88: Rod Santomassimo- What Hard Feels Like
On this episode of the Massimo Show Rod talks about what hard feels like, especially when it comes to commercial real estate brokerage and how to handle it in the current markets. Rod thought it'd be important to address something that's going on right now, the market is shifting and we're seeing less velocity, more challenges than we have before, inflation, increasing interest rates and even bank
E 87: Mike Gallegos - Moneyball
On this episode of the Massimo Show Rod sits down with The Massimo Group's own Chief Strategy Officer, Mike Gallegos CCIM, MCR, to discuss AI and how it's taking the world by storm. You can either chose to adopt AI or get left behind. At the Massimo Group we've been helping businesses like yours integrate AI into their everyday business practices. If you'd like to learn more visit https://massimo
E 86: Ronsley Vaz - 5 Million Podcast Downloads And Counting
On this episode of the Massimo Show Rod sits down with entrepreneur, author and international speaker, the one and only, Ronsley Vaz. First and foremost, he's the executive producer and host of multiple top rated podcasts, including The Psychology of Entrepreneurship, Should I Start a Podcast, and Bond Appetit. His podcasts have been downloaded more than 5 million times across 133 countries. In ad
E 85: Tal Frydman- 2022 Massimo Top Producer of The Year
On this episode of the Massimo Show
E 84: James Nelson- The Insiders Edge to Real Estate Investing
On this episode of the Massimo Show Rod sits down with one of the CRE top producers in North America, James Nelson. Now an author as well as being a speaker, investor, amazing broker and long time Massimo member, James is principal and head of Tri-State Investments at Averson Young. With the launch of James' new book, The Insiders Edge to Real Estate Investing, Rod opens by asking why brokers don'
E 83: 2022 MassimoCon Speaker Mason Fiascone - "The Power of Presence"
In this Special Episode of the Massimo Show, featuring Speaking Guests for MassimoCon, Rod interviews Mason Fiascone of Paragon Group in Washington State. Mason will be one of the featured speakers at the "BUILD A CUSTOMIZED BLUEPRINT TO DOMINATE CRE IN 2023," Event November 2 and 3, 2022 in Dallas, TX. Mason is a multifamily advisor serving the middle market in the Inland Northwest. He has built
E 82: 2022 MassimoCon Speaker Robbie Baty - "For the Love of the Game"
On this Special Episode of the Massimo Show with Rod Santomassimo featuring Guest Speakers for MassimoCon: Rod interviews Robbie Baty, Executive Managing Director at Cushman Wakefield's Dallas-Fort Worth office. He's the Office Tenant Representation Leader. Robbie has helped companies with their headquarters locations for the last 15 years. He specializes in representing office tenants, ranging in
E 81: 2022 MassimoCon Speaker Bob Knakal - "The Knak of It"
On this Special Episode of the Massimo Show with Rod Santomassimo featuring Guest Speakers for MassimoCon: Rod interviews Bob Knakal, Chairman of New York City Investment Sales for JLL. Bob is one of the most successful investment brokers in the world. His record of success includes closing on over $20.4 billion in sales, selling his former brokerage company for a reported $100 million, and being
E 80: 2022 MassimoCon Speaker Matt McGregor - "The Art of Leveraging & Collaborating"
In this Special Episode of the Massimo Show: Rod interviews Matt McGregor, Executive Director and Corporate Real Estate Strategist for Colliers. Matt will be one of the featured speakers at the "BUILD A CUSTOMIZED BLUEPRINT TO DOMINATE CRE IN 2023," Event November 2 and 3, 2022 in Dallas, TX. Matt McGregor is Executive Director and Corporate Real Estate Strategist for Colliers and is one of the mo
E 79: 2022 MassimoCon Speaker Kim Ford - "Thinking Outside the Box"
In this Special Episode of the Massimo Show, featuring Speaking Guests for MassimoCon, Rod interviews Kim Ford, CEO of Rise Pittsburgh. Kim will be one of the featured speakers at the "BUILD A CUSTOMIZED BLUEPRINT TO DOMINATE CRE IN 2023," Event November 2 and 3, 2022 in Dallas, TX. Kim is a 25-year CRE veteran exclusively representing businesses/tenants, never landlords, in Pittsburgh, and ove
E 78: 2022 MassimoCon Speaker David Dirkschneider - "A Client for Life"
In this Special Episode of the Massimo Show, featuring Speaking Guests for MassimoCon, Rod interviews Managing Director for Capstone in Oklahoma City, OK. David will be one of the featured speakers at the "BUILD A CUSTOMIZED BLUEPRINT TO DOMINATE CRE IN 2023," Event November 2 and 3, 2022 in Dallas, TX. David has over 15 years in the real estate industry, specializing exclusively in the brokerage
E 77: 2022 MassimoCon Speaker Carrie Wilkerson - "Someday"
On this Special Episode of the Massimo Show, featuring Speaking Guests for MassimoCon, Rod interviews best selling author and motivational speaker, Carrie Wilkerson. Carrie will be one of the featured speakers at the "BUILD A CUSTOMIZED BLUEPRINT TO DOMINATE CRE IN 2023," Event November 2 and 3, 2022 in Dallas, TX. Carrie has been featured on CNN and Fox Business News, in Success and Entrepreneur
E 76: 2022 MassimoCon Speaker Allen Buchanan - "Levers To Success"
On this Special Episode of the Massimo Show, featuring Speaking Guests for MassimoCon, Rod interviews Allen Buchanan, SIOR of Lee & Associates Orange out of Southern California. Allen will be one of the featured speakers at the "BUILD A CUSTOMIZED BLUEPRINT TO DOMINATE CRE IN 2023," Event November 2 and 3, 2022 in Dallas, TX. Allen has spent his real estate career in the industrial arena in North
E 75: 2022 MassimoCon Speaker Beth Azor - "Just Do It"
On this Special Episode of the Massimo Show, featuring Speaking Guests for MassimoCon, Rod interviews The Canvassing Queen® Beth Azor. Beth will be one of the featured speakers at the "BUILD A CUSTOMIZED BLUEPRINT TO DOMINATE CRE IN 2023," Event November 2 and 3, 2022 in Dallas, TX. Affectionately known as 'The Canvassing Queen™' Beth Azor is the founder and owner of Azor Advisory Services (AAS),
E 74: Nikita Zhitov- Ground Zero Is The Perfect Place To Start
On this episode of The Massimo Show, Rod continues to feature elite commercial real estate brokers, this time sitting down with Nikita Zhitov. Nikita is a different broker with a different approach that has led him to exponential results. Born and raised in Russia, Nikita immigrated to the United States when he was fourteen. He went from beginning the 9th grade knowing no English to buying his fir
E 73: Massimo 2021 CRE Elite of the Year - Mark D. Bratton
On this episode of The Massimo Show, Rod sits down with 2021 Massimo CRE Elite Member of the year - Mark D. Bratton. Hear how Mark Bratton, SVP of Colliers International, Hawaii, and Massimo CRE Elite member of the year transformed his business from slumlord to yacht owner by applying specific principles to his brokerage practice. Mark grew up in Westlake Village in Southern California. His neigh
E 72: Massimo 2021 CRE Elite of the Year - Whitney Tharaldson
On this episode of The Massimo Show, Rod sits down with one of two 2021 Massimo CRE Elite Members of the year - Whitney Tharaldson. Whitney is the proud owner of The Tharaldson Group, Inc. which is the premier brokerage company in California catering exclusively to dentists. They specialize in practice sales, medical building sales, leasing, and practice appraisal. Originally from West Covina in
Massimo 2021 CRE New to Business Member of the Year - Steve Rowe
On this Episode of The Massimo Show, Rod sits down with Massimo's 2021 New to Business Member of the Year - Steve Rowe. Originally from Connecticut, Steve moved to Mobile Alabama when he was nine years old. His grandfather was the vice president of a grocery store and his father owned a construction company. His intention was to work for his father after school. "So in high school, I never really
Massimo 2021 CRE Accelerator of the Year - Mason Fiascone
On this episode of The Massimo Show, Rod sits down with 2021 Massimo CRE Accelerator of the Year - Mason Fiascone. Mason is currently a Local Inland Northwest Multifamily Expert in Eastern Washington State for The Paragon Group. Mason grew up in the Chicago suburbs north of Chicago and Gurnee, Illinois, and loved all kinds of things: leadership, business, entrepreneurship, "everything I could get
E 69: Crisis vs Issue with Melissa Agnes
On this episode of The Massimo Show, Rod sits down with Melissa Agnes - Founder and CEO of the Crisis Ready Institute, Melissa Agnes is a recognized leading authority on crisis preparedness, reputation management, and brand protection. Agnes is the creator of the Crisis Ready® Model and author of Crisis Ready: Building an Invincible Brand in an Uncertain World. She is a coveted speaker, commentat
E 68: 7 Days to Your Best CRE Year Yet, Part 2
No one ever drifted to the success they wanted - they created a plan and set goals to get there. The trouble is, though, that achieving big goals isn't easy because most of us haven't been taught HOW to properly set goals -- or even WHAT goals to set so that we end up with the results we really want. There is no reason 2022 can't be your best CRE year yet – Rod Santomassimo walks through his 7 D
E 67: 7 Days to Your Best CRE Year Yet, Part I
No one ever drifted to the success they wanted - they created a plan and set goals to get there. The trouble is, though, that achieving big goals isn't easy because most of us haven't been taught HOW to properly set goals -- or even WHAT goals to set so that we end up with the results we really want. There is no reason 2022 can't be your best CRE year yet – Rod Santomassimo walks through his 7 D
E 66 Meridith Elliott Powell - Be the Architect of Change
On this episode of The Massimo Show, Rod sits down with a Top15 Business Growth Expert, a Top 41 motivational sales speaker, and a Top 10 sales and leadership trainer, Meridith Elliott Powell. Sales strategist, leadership expert, Certified Speaking Professional, and award-winning author, Meridith Elliott Powell wants today's businesses to stop viewing uncertainty as something that prevents them f
E 65: Jon Gordon - Being the Best Version of Yourself
On this episode of The Massimo Show, Rod sits down with Jon Gordon. Jon is a husband, father, and author. His best-selling books and talks have inspired readers and audiences around the world. He's the author of The Energy Bus, The Carpenter, Training Camp, The Power of Positive Leadership, The Power of a Positive Team, and his latest The Coffee Bean. Jon believes in keeping his bio short because
E 64 Jordan Harbinger - Just be cool, man
On this episode of The Massimo Show, Rod sits down with Wall Street lawyer turned podcast interviewer with an approachable style and knack for securing high-profile guests. His show, The Jordan Harbinger Show was selected as part of Apple's "Best of 2018." Jordan had a lot of thoughts in high school: "at what point are they going to teach us where we can find jobs and what we should be doing wi
E 63 Mike Robbins - Getting Your Head in the Game
On this episode of the Massimo Show Rod sits down with author, thought leader, and sought-after speaker who teaches people, leaders, and teams to infuse their lives and businesses with authenticity and appreciation: Mike Robbins. As a leadership expert, Mike partners with some of the top organizations in the world helping enhance culture, performance, trust, and belonging. Early Retirement x2
E 62 Andy Andrews - Part 2: Creating Measurable Results
On this episode of The Masimo Show, we continue our conversation with the award-winning author - Andy Andrews. In part two of the conversation, you will hear about his work with presidents, how he worked with major sports figures, and his emphasis on creating measurable results. Good Question vs Bad Question Andy used to tell people which presidents he'd been to the white house to meet but in t
E 61 Andy Andrews - Part 1: Discovering the Seven Principles
On this episode of the Massimo Show, we'll explore the first in a two-part series with author Andy Andrews. Hailed by a New York Times reporter as "someone who has quietly become one of the most influential people in America," Andy Andrews is the author of multiple New York Times bestsellers including The Traveler's Gift and The Noticer. He is also an in-demand speaker, coach, and consultant for
E 60 Mike and Rod: The 6 Post-Pandemic Trends that Redefine CRE Agent Success
On this episode of The Massimo Show special guest, Mike Gallegos sits down with Massimo Founder and President, Rod Santomassimo, to discuss the six key trends that are facing the commercial real estate industry today. Number 1: Prospect Sequencing, not cadence, but sequencing, think about structuring sequences. It's just not being on Twitter, folks, that doesn't give you … Number 2: OmniPresen
E 59 Anthony Iannarino: The Only Sales Guide You'll Ever Need
On this episode of The Massimo Show Rod sits down with speaker, author, business savant, and leader of B2B sales approach and consultancy, Anthony Iannarino. Anthony was raised by a single mom, who was raised by a single mom and what he liked to do most in high school was not be there. He spent a lot of energy trying to get out of school and when he got to high school, he had an experience that
E 58 Lisa Copeland: Learn From Lisa
On this episode of The Massimo Show Rod sits down with author, speaker, entrepreneur, corporate guru and so much more…Lisa Copeland Lisa was a cheerleader and on the drill team in Arlington, Texas - where football and cheering are a way of life. But Lisa admits she didn't have a lot of ambition in high school. "I wanted to chase boys and go to fashion college." Lisa tells Rod An accidental chang
E: 57 Alan Stein: Master your mindset and WIN
On today's episode of The Massimo Show Rod sits down with experienced keynote speaker and author, Alan Stein. At his core, Alan is a performance coach with a passion for helping others change behaviors. He spent 15+ years working with the highest performing basketball players on the planet (including NBA superstars Kevin Durant, Steph Curry, and Kobe Bryant). Through his customized programs, he t
E 56: Dave DesRochers - Talent, Potential, and the Path to Happiness
On this episode of The Massimo Show Rod sits down with Dave DesRochers. Dave is a former offensive lineman who was a 12th round pick in the 1987 draft and played in the Seattle Seahawks organization for a couple of years. After his football career, he got into acting and worked on various television shows, movies, and commercials. After moving on from acting he owned a financial investment firm
E 55: Latest Lessons I Learned After Having a Concussion
Listen in to hear Rod share his latest lessons as he navigates through his most recent challenge.
E 54: Bill Ellis- Brand Architect
On this episode of The Massimo show, Rod sat down with Brand Architect, Speaker, and Certified Go-Giver Coach Bill Ellis. Bill Ellis is a master at unlocking the fearless potential in others. A veteran of corporate brand management for more than 25 years at global beverage giant Anheuser-Busch, Bill has come to learn and deliver his true value in the past decade as a public speaker, certified c
E 53 David Horsager: How a Lack of Trust Is Costing You Money in Your Small Business
On this episode of The Massimo Show, Rod sits down with CEO David Horsager. David is a business strategist, keynote speaker, and author of the national bestseller, The Trust Edge: How Top Leaders Gain Faster Results, Deeper Relationships, and a Stronger Bottom Line and his new release, The Trusted Leader: 8 Pillars That Drive Results. Additionally, David is the CEO of Trust Edge Leadership Instit
E 52 Mark Sanborn: What To Do With the Gift of Time
On this episode of The Massimo Show, Rod sits down with one of the top 5 leadership experts in the world. Mark Sanborn is president of Sanborn & Associates, Inc., an idea lab for leadership development. A New York Times and Wall Street Journal bestselling author, he has presented over 2,600 speeches and seminars in every state and fourteen countries. His latest book is The Potential Principle. Mar
E 51 Tony Rubleski: Capture More Minds and Profits
On this episode of the Massimo Show, Rod sits down with author, keynote speaker, strategic business coach, and global event promoter Tony Rubleski. Tony is the president of the Mind Capture Group and has been highlighted on the Detroit press, Fox TV network, ABC and CNN radio. He is the creator of the mind capture book series, as well as the authors of Trailblazers: Leadership Lessons from 12 Pio
E 50: Wally Bock Writing for Business - Ghostwriting and the Value of Your Story
On this episode of the Massimo show Rod sits down with a ghost writer and (his own) writing coach Wally Bock. Wally is an authority on the issues of supervision, leadership, and management and has the various career endeavors to prove it. More recently he has spent his time helping others lean into and expound upon their own leadership qualities by helping them write about them. Wally was born i
E 49: Chris Widener - Leading with Impact
On this episode of The Massimo Show Rod sits down with one of his own coaches - NYT best-selling author and world renowned hall of fame speaker Chris Widener. Early Life Chris was born in Seattle, Washington. His father was the CFO of an architecture firm called NBBJ and was making almost 100K in the late 1960's. Unfortunately, he was severely underinsured and when died at 41 years old (when Chir
E 48: Tom Ziglar: Transform Your Life One Simple Choice at at Time
On this episode of the Massimo Show Rod sits down with Tom Ziglar, son of Zig, CEO of Ziglar, and key collaborator on his father's 30th book, Born to Win. Tom Ziglar carries on the organization's "profoundly simple" philosophy "You can have everything in life you want if you will just help enough other people get what they want." "You have got to be ready or sick and tired of the way things are
E 47: The Seven Days to your Best Year Yet
On this episode of the Masimo Show we get a special message straight from our founder, Rod Santomassimo. Let's focus on you, the end of 2020, and look forward to where we are moving too. Every year we provide an outline of a road map to allow you to craft a plan that is right for you. This year we've updated our plan- the 7 step plan we call The Seven Days to your Best Year Yet plan. This plan
E 46: Jim Johnson: How Finding Your "Why" Will Lead You to Success - On and Off the Court
On this episode of the Massimo Show Rod sits down with highschool basketball coach and motivational speaker, Jim Johnson. Based on what transpired in a few short moments in early 2006, Coach Jim Johnson is now an authority on the subject of realizing your dreams. In his many public-speaking appearances, the Rochester, New York resident relates his role in a basketball game that got Hollywood call
E 45: Steve Rizzo: Winning is no Joke
On this episode of The Massimo Show Rod sits down with Steve Rizzo. An American motivational speaker, author, and former stand-up comedian, Steve is notable for his humorous style of motivational speaking and writing. Rizzo is a member of the National Speakers Association and an inductee of its Council of Peers Award for Excellence Speaker Hall of Fame. At one time Steve was sharing the marquis w
E 44 Jon Schumacher: The Importance of Building Automated Marketing Magnet for Your Business
On this episode of the Massimo Show, Rod sits down with webinar coach, webinar consultant, webinar expert, and online marketing advisor Jon Schumacher. Today Jon is a client acquisition strategist, a webinar specialist and an online marketing advisor to consultants and service providers but he hasn't always been working in the digital world. Finding Online Marketing: Jon grew up in rural Idaho
E 43 Elizabeth McCormick: Harnessing the Power of Flight and Personal Setbacks
On this episode of The Massimo Show Rod sits down with decorated former US Army Black Hawk Helicopter pilot and Motivational Speaker, Elizabeth McCormick. Elizabeth flew command and control, air assault, rappelling, top-secret intelligence missions, and also transported high level government VIPs including the Secretary of Defense. She has received many awards in the army, and supported United Na
E 42 JJ Birden - Competing in the Game of Life
On this episode of the Massimo Show, Rod sits down with former NFL player turned motivational speaker JJ BIrden. Born and raised in Portland Oregon, JJ went to the University of Oregon where he was a two sport star in Football and Track and Field. A 5'10", 157-pound wide receiver, JJ was drafted by the Cleveland Browns in the 1988 NFL Draft and played nine seasons (Cleveland Browns, Dallas Cowboy
E: 41 Jeb Blount- Fanatical Prospector
Jeb Blount is a best selling author including Fanatical Prospecting, Sales EQ, Objections and most recently Virtual Selling. He's published hundreds of articles and is among the world's most respected thought leaders on sales, leadership, and customer experience. He is the leader and CEO of Sales Gravy. Sales Gravy is the #1 most trafficked website in the world.
E 40: Bill Cates - Referral Coach
This week on The Massimo Show Rod sat down with an internationally recognized client-acquisition expert, author, and speaker - Bill Cates. Bill has delivered his business-growth message to over 300,000 professionals, small business owners, and salespeople across 5 continents; helping them increase revenue without increasing their marketing budget. Bill is the author of four popular books: Get Mo
E 39 Joe Calloway - The Core Skills of Leadership
On this episode of the Massimo Show, Rod sits down with Joe Calloway Joe Calloway helps leaders, owners, and entrepreneurs make great companies even better. He helps organizations focus on what is truly important, inspires new thinking about challenges and opportunities, and motivates people to immediate action. Joe is the Executive In Residence at Belmont University's Center For Entrepreneurship.
E 38 David Newman: High Fee Mastery
On this episode of the Massimo Show Rod sits down with David Newman certified speaking professional marketing expert and founder of Do it! Marketing. David is the creator of the Speaker Profit Formula seminar and mentoring program. He has worked with over 600 executives and entrepreneurs to monetize their message including IBM, Microsoft, Oracle, Qvc, Merrill lynch and more. His podcast is the #1
E 37 Joe Schmit - A Sports Life
Joe was born and raised in Seymour, Wisconsin just outside of Green Bay. As a kid he loved sports, all sports. His mother would have to call him in at night because he was always outside playing until the sun went down. But there was just one problem - Joe was not a very good athlete. At some point, someone said to him "with your love of sports and your big mouth you ought to put those two toge
E 36 Ron White: How to Master your Memory
On this episode of The Masimo Show, Rod sits down with two-time memory champion, Ron White, as they discuss how to mastery your memory. Ron is best known for winning the USA Memory Championship in 2009 and 2010 and held the record for the fastest to memorize a deck of shuffled cards in only 1 minute and 27 seconds. But Ron isn't interested in showing off how great his memory is, he is on a quest t
E 35 Tracey Jones shares how to apply the lessons from a mentor for tremendous results
Rod sits down with Tremendous Tracey Jones. Author of eight books and counting, Dr. Tracey C. Jones is a motivational speaker, business leadership resource, and president of Tremendous Leadership - a company that offers you the very best books, resources and programs to cultivate your professional and personal development. Tracy's story is really the beginning of a beautiful love story. Her Fat
E 34 How to elevate your sales: The Jessica Magoch Story
On today's episode of The Massimo Show, Rod sits down with Jessica Magoch. When you think about art, whether that be painting, music or your favorite art, you may think about something that has moved or changed you. Sales is about moving people to take action. To show someone a different way of looking at things that they haven't seen before. Sales is creating a story of helping people move fro
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