Home Podcasts Build Your Bakery Podcast with Jonica Thompson | Turn Your Baking Skills into a Profitable Business!

Build Your Bakery Podcast with Jonica Thompson | Turn Your Baking Skills into a Profitable Business!

Jonica Thompson 10 Episodes Jul 9, 2025

Build Your Bakery Podcast is hosted by Jonica Thompson, the founder of Jonica's Bakery, Inc., who draws on 27 years of baking experience to help listeners launch and grow their own bakery business. Each weekly episode covers practical topics such as naming a bakery, sourcing supplies, pricing, and marketing effectively. The show is aimed at both complete beginners starting from scratch and established bakers who want to level up. It combines hands-on baking knowledge with straightforward business advice for turning baking skills into a profitable enterprise.

Episodes

09: You’re Not Charging Enough—And It’s Costing You More Than You Know Jul 9, 2025 1351 I’ve been there—spending hours baking and decorating only to realize I barely made anything… or worse, I paid someone to take that cake home. In this episode of the Build Your Bakery Podcast, I’m sharing what I wish I’d known earlier about pricing, profit, and why so many bakers stay stuck. We’re talking about the emotional and financial cost of undercharging and how it slowly drains your energy,

08: Expanding Your Product Line Jul 17, 2024 519

07: Team Building - Hiring and Training Staff Oct 11, 2023 2942 This week's episode is all about team building. Building your team is the most important thing you'll do as a bakery business owner. I'm sharing my tips from job roles, hiring best practices, how to create a positive work environment, and so much more. How to Start a Bakery Facebook Page: https://www.facebook.com/howtostartabakerywithjonica The Build Your Bakery website: https://buildyourbaker

06: It's OK to Pivot! Oct 4, 2023 665 We all have those moments in business that completely knock the winds out of our sails. If you haven't had a change to your business plan, or something that's knocked you off your feet a little bit or set you back, get ready for it: it's just part of life. It's part of business. So today, we are talking about pivoting in business. How to Start a Bakery Facebook Page: https://www.facebook.com/how

05: How Important is Your Packaging? Sep 27, 2023 1001 Your packaging plays a big role in your branding and your business success. In this episode, Jonica is sharing tips and considerations for your packaging from branding, materials and sustainability, labeling requirements, and more. How to Start a Bakery Facebook Page: https://www.facebook.com/howtostartabakerywithjonica The Build Your Bakery website: https://buildyourbakerywithjonica.com/ T

04: Should You Build a Wholesale or Retail Bakery Business? Sep 20, 2023 772 In this episode, we are talking about the difference between building a wholesale or retail bakery business, from the advantages and disadvantages of each to the key components to consider when making this decision. Jonica has some pretty strong opinions about this - so grab a cup of coffee and a notebook and let's dig in! How to Start a Bakery Facebook Page: https://www.facebook.com/howtostart

03: Finding Your Niche - How to Stand Out in the Bakery World Sep 13, 2023 849 You may have heard the expression "The Riches are in the Niches" - and it's true! In this episode, Jonica is talking all about finding your niche for your bakery business. Running a bakery can be competitive, and it's important to stand out. Today, learn about common bakery niches, how to find niche markets for your business, the benefits and challenges of a niche focus, and so much more. How to

02: 15 Things You Need to Start Your Bakery - Part 2 Sep 13, 2023 1419 Welcome back to Episode 2 of the Build Your Bakery Podcast, where Jonica is sharing the rest of the top 15 things you need to build your bakery business. Don't miss Part 1 in the previous episode and download the full checklist from https://buildyourbakerywithjonica.com/ How to Start a Bakery Facebook Page: https://www.facebook.com/howtostartabakerywithjonica The Build Your Bakery website: htt

01: 15 Things You Need to Start Your Bakery - Part 1 Sep 13, 2023 1065 In the first-ever episode of the Build Your Bakery Podcast, Jonica is sharing 7 of the 15 things you need to start your bakery. From researching legal requirements in your state to developing your business plan, logo, brand kit, and name, and so much more. Tune in to Episode 2 for the rest of the top 15 things you need to start your bakery business and download the full checklist from https://buil

Coming Soon: Build Your Bakery Podcast with Jonica Sep 4, 2023 134 Hi, I'm Jonica Thompson, the founder of Jonica's Bakery, Inc., and I'm here to help you make your bakery dreams a reality! In the "Build Your Bakery Podcast," I'll share my 27 years of baking experience, offering practical advice on everything from naming your bakery to sourcing supplies and marketing effectively. Join me each week, starting September 13th, as we tackle the ins and outs of the bak

Build Your Bakery Podcast with Jonica Thompson | Turn Your Baking Skills into a Profitable Business!

Episodes

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